In this episode, we sit down with Ron Welty, the founder and CEO of IntelliShop, a customer experience research company that has been in business for 25 years. Ron shares the inspiring story behind starting his own firm, the challenges and misconceptions he faced as an entrepreneur, and the importance of maintaining work-life balance and a strong company culture. Ron discusses how he's built long-term loyalty with both employees and clients by staying true to his core values, being transparent, and empowering his team. He also provides insights into Intellishop's approach to innovation, including their thoughtful exploration of AI technologies. Listeners will gain valuable lessons on purposeful entrepreneurship, adapting to change, and creating a sustainable business that serves both the bottom line and the people behind it. Whether you're a seasoned business owner or aspiring entrepreneur, this episode offers inspiring guidance for building a company that lasts.

OnBrand Podcast Studios produced this episode. Special thanks to Audio Engineer Alex Winnenberg, Producer Nick Winnenberg, and Marketing Specialist Cori Stokes.