In this conversation, James Doyle, owner of Innovative CT, shares his journey from being a troublemaker in high school to starting his own landscaping business. He talks about the mentors who helped him stay in school and find his path. James discusses how he started his business, focusing on excellent presentation and using social media to showcase their work. He explains their approach to lawn maintenance and their specialization in communal living and condo association maintenance. James also discusses their hardscape projects, including drainage work and land management. He shares the story of a large-scale disc golf course project they worked on. In this conversation, James Doyle discusses the challenges of a landscaping project, the process of acquiring another company, and offers advice for aspiring landscapers. He emphasizes the importance of having a strong support system, trusting your team, and investing in key players. James also shares his personal journey of self-improvement and the benefits of surrounding yourself with high-performing entrepreneurs. He encourages entrepreneurs to take care of themselves and prioritize their well-being.

Innovative CT Website: https://innovativect.com/
Innovative CT Instagram: https://www.instagram.com/innovativelawnandlandscapellc/
takeaways

• Having mentors and support can make a significant impact on a person's life and help them find their path.
• Using social media as a portfolio can help showcase your work and attract customers.
• Focusing on excellent presentation and professionalism can set a business apart.
• Specializing in a niche market, such as communal living and condo association maintenance, can lead to long-term contracts.
• Taking calculated risks and learning from experience is essential for business growth.
• Delegating tasks and trusting employees is crucial for working on the business rather than in the business.
• Hardscape projects, such as drainage work and land management, can be profitable and require specialized equipment and skills.
• Large-scale projects, like the disc golf course, can provide unique opportunities for growth and long-term relationships with clients. Having a strong support system, such as a supportive spouse, is crucial for success in entrepreneurship.
• Investing in key players who bring value to your company can lead to growth and success.
• Surrounding yourself with high-performing entrepreneurs can push you to achieve more and improve your mindset.
• Taking care of your physical and mental well-being is essential for long-term success in entrepreneurship.
• Trusting your team and empowering them to make decisions can lead to better outcomes and growth for your business.

Chapters

00:00
James Doyle's Background and Introduction

05:12
From High School Troublemaker to Business Owner

13:11
Building a Brand and Showcasing Work

15:31
Specializing in Communal Living and Condo Association Maintenance

24:35
Hardscape Projects: Drainage Work and Land Management

25:30
The Disc Golf Course Project: A Unique Opportunity for Growth

26:15
The Challenges of a Landscaping Project

27:34
The Process of Acquiring Another Company

35:14
Advice for Aspiring Landscapers
keywords

landscaping, business, mentors, high school, troublemaker, starting a business, excellent presentation, social media, lawn maintenance, communal living, condo association, hardscape projects, drainage work, land management, disc golf course, landscaping, acquisition, support system, team, self-

If you are in need of branding or marketing help for your landscape or hardscape company, book a FREE 1 on 1 call with me here:
https://calendly.com/landscapemaverick/discovery-call