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Four Pricing Mistakes Portrait Photographers Make (& how to fix them)
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In this episode, Laura Esmond dives into the intricacies of portrait photography pricing, especially for photographers transitioning into premium pricing. Laura discusses four common pricing mistakes that many photographers make, such as offering the wrong session length, overdelivering in petite sessions, copying competitor pricing without real market research, and staying at starter rates for too long. She provides actionable advice on how to avoid these pitfalls, ensuring a more sustainable and profitable business. If you're a photographer ready to refine your pricing strategy and grow your business, this episode is for you.
Connect with Laura:
- Get Rooted Waitlist: lauraesmond.com/getrooted
- Peace & Profit Bootcamp: lauraesmond.com/bootcamp
- Instagram: @reeseandcoportraits
- Website: lauraesmond.com
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