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Back to the Basics with Gina Marie McGuire
Manage episode 513897021 series 2850170
Feeling overwhelmed by “poreless,” “glass,” and “flawless” promises? We go straight to the heart of what actually moves the needle for skin professionals: mastering physiology, going back the basics, and building real communication habits that win trust and retention. Our guest, Gina Marie McGuire—licensed aesthetician, educator, and CEO of GINAMARIE Skincare and GM Revolution—shares three decades of hard-won insight on how to ditch noise, simplify your backbar, and make smarter, safer decisions in the treatment room and beyond. In addition, hear about the industry's biggest gaps, the pressures of social media, and Gina Marie's assessment-led coaching and upcoming Simply Science Skin & Business Mastery Conference. If you’re ready to cut the noise, simplify with intention, and become your client’s full skin story, this conversation will reset your compass.
Follow DERMASCOPE:
Instagram: @dermascope
Facebook: facebook.com/dermascope
Pinterest: @dermascope
TikTok: @dermascope
Follow Gina Marie:
Instagram: @ginamarieskincare
Facebook: facebook.com/ginamarieskincare
Website: ginamarieproducts.com
Additional Links:
Visit our website.
Learn more about this podcast.
Subscribe to the magazine.
Read the October 2025 issue.
Chapters
1. Welcome & Guest Introduction (00:00:00)
2. Gina’s Path From Teaching To Aesthetics (00:02:45)
3. The Biggest Knowledge Gaps: Skin Science (00:05:20)
4. Education Mindset & Going Back To Basics (00:12:30)
5. Social Media Noise vs Real Growth (00:18:30)
6. Consultations, Communication, And Retention (00:22:05)
7. Debunking “Glass Skin” And Trend Traps (00:27:35)
8. Product Overload And Why Less Is More (00:31:20)
9. Simplify To Build Trust And Confidence (00:35:40)
10. Assessments, Coaching, And 2026 Conference (00:39:10)
135 episodes
Manage episode 513897021 series 2850170
Feeling overwhelmed by “poreless,” “glass,” and “flawless” promises? We go straight to the heart of what actually moves the needle for skin professionals: mastering physiology, going back the basics, and building real communication habits that win trust and retention. Our guest, Gina Marie McGuire—licensed aesthetician, educator, and CEO of GINAMARIE Skincare and GM Revolution—shares three decades of hard-won insight on how to ditch noise, simplify your backbar, and make smarter, safer decisions in the treatment room and beyond. In addition, hear about the industry's biggest gaps, the pressures of social media, and Gina Marie's assessment-led coaching and upcoming Simply Science Skin & Business Mastery Conference. If you’re ready to cut the noise, simplify with intention, and become your client’s full skin story, this conversation will reset your compass.
Follow DERMASCOPE:
Instagram: @dermascope
Facebook: facebook.com/dermascope
Pinterest: @dermascope
TikTok: @dermascope
Follow Gina Marie:
Instagram: @ginamarieskincare
Facebook: facebook.com/ginamarieskincare
Website: ginamarieproducts.com
Additional Links:
Visit our website.
Learn more about this podcast.
Subscribe to the magazine.
Read the October 2025 issue.
Chapters
1. Welcome & Guest Introduction (00:00:00)
2. Gina’s Path From Teaching To Aesthetics (00:02:45)
3. The Biggest Knowledge Gaps: Skin Science (00:05:20)
4. Education Mindset & Going Back To Basics (00:12:30)
5. Social Media Noise vs Real Growth (00:18:30)
6. Consultations, Communication, And Retention (00:22:05)
7. Debunking “Glass Skin” And Trend Traps (00:27:35)
8. Product Overload And Why Less Is More (00:31:20)
9. Simplify To Build Trust And Confidence (00:35:40)
10. Assessments, Coaching, And 2026 Conference (00:39:10)
135 episodes
All episodes
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