Suite vs Product Line
Manage episode 518889750 series 3649342
If your organization has a single product or service, you have nothing to sell in response to the question, “What else do you have?” If you have a set of unintegrated, stand-alone offerings, this can be described as a catalog. A product line may characterize things that have similar branding and, perhaps, some limited coordination. A product suite is the name for things that truly work well as a group.
39 episodes