In this episode of Ask a Coach, we are joined by the magnetic and truth-telling Serena Hicks — business coach, money mindset mentor, and all-around powerhouse for soulful entrepreneurs who want to make money and feel amazing doing it.

Serena brings her signature mix of wisdom, humor, and real talk to one of the most important mindset shifts every coach needs to make:

Your clients don’t need you — they choose you.

She dives into why your beliefs about your clients (and yourself) shape everything — your marketing, your offers, your energy, and ultimately, the kind of clients you attract.

Inside this episode, you’ll hear:

• Why identity is the real foundation of money mindset
• How to stop seeing clients as “broken” and start seeing them as powerful equals
• The energetic difference between needing clients and being chosen by them
• How your thoughts about people — clients, friends, even dates — determine who shows up in your life

About Serena Hicks

Serena is a Business Coach for entrepreneurs who are smart, soulful, and all about being profitable too. She’s a cat mom living in Dallas, Texas, and a huge fan of loving what is. She offers private coaching, group programs, and online courses at www.SerenaHicks.com.

✨ Listen now to learn how to step into your power, lead from belief, and attract clients who choose you — not because they need you, but because they’re ready to rise with you.