Transitioning from VA to OBM with Karene Anderson
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In today’s episode of Virtually Free, we’re joined by the powerhouse behind Virtual Hustle, Karene Hustle, to talk all things transition — from the early days as a VA to stepping fully into the role of Online Business Manager.
Karene walks us through her personal story of burnout, rebuilding, and finding her niche, as well as:
- What it really means to be an OBM (and how it differs from being a VA)
- Why niching doesn’t have to happen overnight
- The mindset shifts that helped her level up
- Lessons in boundaries, client fit, and staying in your lane
- How to work with creatives without losing your mind
- The confidence piece that no one talks about enough
Whether you're a VA feeling ready for more, or simply curious about what the next step could look like, this episode is full of real talk, practical wisdom, and encouragement to trust your path — even if it takes time to unfold.
Here’s how to connect with Karene:
Instagram: Virtualhustle_
Connect with me:
Join the FREE Startup VA Community
View programs and my offers on the website here
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