Every sales conversation doesn’t need to end in a transaction to be a success.

Renee Hribar shares her simple but powerful “3 C’s” framework—Connector, Collaborator, and Client—that completely redefines how to approach conversations, sales calls, and outreach. With this mindset, every connection becomes valuable and creates opportunities for referrals, partnerships, or future clients. She breaks down how to reframe your approach, ask more impactful questions, and open up to long-term business growth.

Whether you’re reaching out on social media, hopping on a discovery call, or reconnecting with an old contact, this strategy makes selling feel more genuine and effective. With less pressure and more possibilities, sales actually become fun.

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