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Burning Down the Monster: Why Darnyelle Jervey Harmon Walked Away from a Seven-Figure Business
Manage episode 522729521 series 2803507
In this episode, business transformation powerhouse Dr. Darnyelle Jervey Harmon joins me to talk about the moment she looked at her wildly successful company… and realized she hated it.
This isn’t a story about hustle culture or “girlboss bounce-backs.”It’s about bankruptcy, rebuilding with intention, and choosing a business that loves you back.
We break down the difference between scaling and self-sacrifice, how money exposes what you haven’t healed, why “more clients” isn’t the strategy people think it is, and how Darnyelle rebuilt a seven-figure company in two years—this time without losing her health, relationships, or sanity.
We dig into the metaphysics of money, the courage to kill a successful business, and what it really means to lead with soul.
No clichés. No hustle theatre.Just clarity, candor, and the blueprint for a business that pays well and preserves your life.
TL;DR
* Success ≠ Sustainability: A seven-figure business can still be a monster.
* Burnout math: Saying yes for money creates commitments you eventually suffocate under.
* Money as a mirror: It amplifies what you haven’t healed—not what you hope for.
* One offer > Seven streams: She rebuilt to millions with one $35–40k offer and 35 clients.
* Speaking still prints leads: Free or paid—stages can generate six figures if used strategically.
* Rebuild rule #1: Sit down. Breathe. Get clear. Desire before strategy.
* Work ≠ worth: Your business should love you back—or it’s not success.
What We Cover
* Filing bankruptcy after her first year in business
* Working full-time while rebuilding clarity
* Scaling to seven figures… then realizing she hated the Frankenstein she’d created
* Walking away from all previous commitments to start over
* Designing a life-first, soul-centered business
* Building the Move to Millions method
* Why most entrepreneurs overcomplicate revenue
* How she books paid speaking gigs year-round
* The discipline of 90 minutes of BD/day
* Turning free stages into predictable clients
Memorable Lines
* “I didn’t build a business. I built a monster.”
* “Money amplifies everything you haven’t healed.”
* “I stopped pitting myself out for revenue.”
* “Clarity comes when you sit down long enough to breathe.”
* “You don’t need seven income streams—you need one that works.”
Guest
Dr. Darnyelle Jervey Harmon — CEO of Incredible One Enterprises, creator of the Move to Millions method, business transformation leader helping entrepreneurs scale sustainably.LinkedIn: https://www.linkedin.com/in/darnyellejerveyharmon/Website: https://movetomillions.com/podcast/
Why This Matters
If you want a business that lasts—one that doesn’t wreck your body, your marriage, your joy, or your sanity—you must stop chasing complexity and start designing for reality:
* a business model that respects your energy
* one clear offer that can scale
* money earned without martyrdom
* self-care as strategy, not luxury
This episode is the roadmap for founders ready to rebuild without burning down.
Call to Action
If this conversation lit something up for you, don’t just let it fade. Come join me inside the Second Life Leader community on Skool. That’s where I share the frameworks, field reports, and real stories of reinvention that don’t make it into the podcast. You’ll connect with other professionals who are actively rebuilding and leading with clarity. The link is in the show notes—step inside and start building your Second Life today.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.dougutberg.com
360 episodes
Manage episode 522729521 series 2803507
In this episode, business transformation powerhouse Dr. Darnyelle Jervey Harmon joins me to talk about the moment she looked at her wildly successful company… and realized she hated it.
This isn’t a story about hustle culture or “girlboss bounce-backs.”It’s about bankruptcy, rebuilding with intention, and choosing a business that loves you back.
We break down the difference between scaling and self-sacrifice, how money exposes what you haven’t healed, why “more clients” isn’t the strategy people think it is, and how Darnyelle rebuilt a seven-figure company in two years—this time without losing her health, relationships, or sanity.
We dig into the metaphysics of money, the courage to kill a successful business, and what it really means to lead with soul.
No clichés. No hustle theatre.Just clarity, candor, and the blueprint for a business that pays well and preserves your life.
TL;DR
* Success ≠ Sustainability: A seven-figure business can still be a monster.
* Burnout math: Saying yes for money creates commitments you eventually suffocate under.
* Money as a mirror: It amplifies what you haven’t healed—not what you hope for.
* One offer > Seven streams: She rebuilt to millions with one $35–40k offer and 35 clients.
* Speaking still prints leads: Free or paid—stages can generate six figures if used strategically.
* Rebuild rule #1: Sit down. Breathe. Get clear. Desire before strategy.
* Work ≠ worth: Your business should love you back—or it’s not success.
What We Cover
* Filing bankruptcy after her first year in business
* Working full-time while rebuilding clarity
* Scaling to seven figures… then realizing she hated the Frankenstein she’d created
* Walking away from all previous commitments to start over
* Designing a life-first, soul-centered business
* Building the Move to Millions method
* Why most entrepreneurs overcomplicate revenue
* How she books paid speaking gigs year-round
* The discipline of 90 minutes of BD/day
* Turning free stages into predictable clients
Memorable Lines
* “I didn’t build a business. I built a monster.”
* “Money amplifies everything you haven’t healed.”
* “I stopped pitting myself out for revenue.”
* “Clarity comes when you sit down long enough to breathe.”
* “You don’t need seven income streams—you need one that works.”
Guest
Dr. Darnyelle Jervey Harmon — CEO of Incredible One Enterprises, creator of the Move to Millions method, business transformation leader helping entrepreneurs scale sustainably.LinkedIn: https://www.linkedin.com/in/darnyellejerveyharmon/Website: https://movetomillions.com/podcast/
Why This Matters
If you want a business that lasts—one that doesn’t wreck your body, your marriage, your joy, or your sanity—you must stop chasing complexity and start designing for reality:
* a business model that respects your energy
* one clear offer that can scale
* money earned without martyrdom
* self-care as strategy, not luxury
This episode is the roadmap for founders ready to rebuild without burning down.
Call to Action
If this conversation lit something up for you, don’t just let it fade. Come join me inside the Second Life Leader community on Skool. That’s where I share the frameworks, field reports, and real stories of reinvention that don’t make it into the podcast. You’ll connect with other professionals who are actively rebuilding and leading with clarity. The link is in the show notes—step inside and start building your Second Life today.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.dougutberg.com
360 episodes
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