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Track Less, Sell More: 5 Fixes Your SDRs Need Now | #1277

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Manage episode 522332600 series 3233001
Content provided by Brandon Bornancin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brandon Bornancin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Most sales orgs brag about being data-driven, then bury SDRs under forty-seven KPIs, endless meetings, overlapping territories, hope-based quotas, and tool sprawl. That’s not accountability. It’s anxiety by design.

In this episode, Brandon Bornancin breaks down the five GTM design flaws quietly crushing performance and shows you what elite VPs do instead. You’ll learn how to cut to five controllable KPIs, replace meeting bloat with async updates, assign single-account ownership, rebuild quotas from real capacity, and collapse your stack so the next action lives in the CRM.

Brandon lays out the templates, rules of engagement, and compensation tweaks that turn chaos into throughput... without burning out your best reps.

  continue reading

600 episodes

Artwork
iconShare
 
Manage episode 522332600 series 3233001
Content provided by Brandon Bornancin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brandon Bornancin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Most sales orgs brag about being data-driven, then bury SDRs under forty-seven KPIs, endless meetings, overlapping territories, hope-based quotas, and tool sprawl. That’s not accountability. It’s anxiety by design.

In this episode, Brandon Bornancin breaks down the five GTM design flaws quietly crushing performance and shows you what elite VPs do instead. You’ll learn how to cut to five controllable KPIs, replace meeting bloat with async updates, assign single-account ownership, rebuild quotas from real capacity, and collapse your stack so the next action lives in the CRM.

Brandon lays out the templates, rules of engagement, and compensation tweaks that turn chaos into throughput... without burning out your best reps.

  continue reading

600 episodes

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