Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
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Content provided by Chad McAllister, PhD and Chad McAllister. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chad McAllister, PhD and Chad McAllister or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Similar to Product Mastery Now for Product Managers, Leaders, and Innovators
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565: AI tools to accelerate innovation and capture knowledge – with Katie Trauth Taylor, PhD
Manage episode 518716840 series 1538380
Content provided by Chad McAllister, PhD and Chad McAllister. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chad McAllister, PhD and Chad McAllister or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
How product managers use AI to boost productivity and innovation success
Watch on YouTube
TLDR
In this episode of Product Mastery Now, Katie Trauth Taylor, PhD, CEO and co-founder of Narratize AI, joins me to discuss how AI is transforming product innovation processes. She shares insights from working with Fortune 500 companies like NASA, Boeing, and Comcast, and dives into research showing that product and R&D teams spend up to 70% of their time on documentation and communication rather than true innovation. Katie outlines four best practices for leveraging AI, including the use of knowledge hubs, AI agents, and robust documentation processes, to unlock productivity, capture tribal knowledge, and speed up time to market by as much as 46%. The conversation also highlights the importance of storytelling in gaining buy-in for new ideas and the potential for AI to revolutionize knowledge management and portfolio intelligence.
Introduction
Product teams waste a lot of their time doing things that don’t help get to the heart of product innovation. We need to flip the script on that so that we can be more productive with our innovation efforts. In this discussion, you’re going to learn how companies like Boeing, Comcast, and others are accomplishing this. We’re going to talk about four specific approaches for unleashing AI for product innovation.
To help us with that is our guest, Dr. Katie Trauth Taylor. She is the CEO and co-founder of Narratize AI, and she helps R&D transform their scattered knowledge into a competitive advantage. She has worked with NASA, Boeing, and other Fortune 500 companies to cut documentation time and speed products to market. Katie discovered that innovators are spending too much of their time just trying to communicate their ideas, and she built an AI platform to improve this. She holds a PhD from Purdue University and has published peer-reviewed research on innovation storytelling that’s reshaping how teams work.
Find out more about the Product Development and Management Association (PDMA) and next year’s innovation conference.
Summary of Concepts Discussed for Product Managers
The Problem with Documentation:
Product teams spend roughly 70% of their time on documentation, reporting, and knowledge lookup instead of direct innovation. This significantly slows time to market.
AI as a Knowledge Capture Tool:
Katie turned to large language models to transform how product teams do documentation. AI can systematically prompt and capture insights, store tribal knowledge, and automate documentation customized to roles and project phases.
The Power of Storytelling:
Successful innovation relies on crafting compelling narratives, not just data. Five drivers for effective storytelling are empathy, engagement, alignment, evidence, and impact.
Best Practices for Leveraging AI in Product Teams:
- Think Outside the Chatbot: AI tools are a knowledge-capture capability, not just a question-and-answer capability. Use AI to prompt and store deep organizational insights, not just answer questions. Narratize AI provides workflows for product innovation processes like Agile and Jobs-To-Be-Done.
- Embrace AI Agents: Agents can provide proactive, role-specific updates (like regulatory changes or market intelligence) and work in the background.
- Documentation or It Didn’t Happen: Accurate, human-reviewed documentation is crucial for knowledge management and competitive advantage.
- Toward Product Portfolio Intelligence: With AI-enabled product knowledge hubs, organizations can now have real-time insights across portfolios, breaking silos and aiding strategic decisions.
Knowledge Management Revolution:
Capturing lessons learned and even past failures allows organizations to prevent repeating mistakes and leverage prior discoveries, especially as a significant portion of the workforce retires.
Actionable Insights for Product Managers:
- Building cross-functional relationships is vital. Don’t innovate in a silo.
- Portfolio intelligence can transform decision-making beyond traditional management by surfacing insights on demand.
- AI enables better onboarding, reduces redundant efforts, and future-proofs organizations as knowledge is no longer lost with employee turnover.
Useful Links
- Learn more about Narratize
- Check out the Narratize YouTube channel
- Connect with Katie on LinkedIn
Innovation Quote
“If it’s a truly disruptive innovation from a company, you can almost guarantee it wasn’t a straight A-to-B path that delivered the results. So as you recognize the success, recognize also the journey that got you there.” – Joel Schall
Application Questions
- How much time does your team currently spend on documentation and communication versus actual product innovation?
- In what ways could AI help you capture and surface tribal knowledge within your organization?
- Which of the five storytelling drivers—empathy, engagement, alignment, evidence, impact—do you find hardest to implement in your presentations or pitches?
- What concerns do you have about accuracy and review in using AI-generated documentation, and how might you address these?
- How could implementing product knowledge hubs or AI agents change the way your team collaborates and makes decisions across your portfolio?
Bio
Katie Trauth Taylor is CEO and Cofounder of Narratize AI, a product intelligence and innovation platform empowering teams to bring products and discoveries to market faster, smarter, and with greater impact by eliminating inefficiencies, aligning teams, and preserving institutional knowledge. Katie is a growth-focused entrepreneur executive with 10+ years experience inspiring teams to design and deliver magnetic products, memorable experiences, and groundbreaking impacts. She has led strategic innovation narratives and served as a senior content strategist within fast-growth tech startups and the Fortune 500, including Boeing, NASA, Hershey, Sunoco, AAA, IFF, Dupont, Edgewell, Cincinnati Children’s, Argonne National Lab, Crossover Health, Parsley Health, Omada, Physera, US Dept of Veterans Affairs, Millennium Challenge Corporation, World Food Forum, and the United Nations. She believes that everyone can be an innovator–when empowered to share their bold ideas.
Thanks!
Thank you for taking the journey to product mastery and learning with me from the successes and failures of product innovators, managers, and developers. If you enjoyed the discussion, help out a fellow product manager by sharing it using the social media buttons you see below.
511 episodes
565: AI tools to accelerate innovation and capture knowledge – with Katie Trauth Taylor, PhD
Product Mastery Now for Product Managers, Leaders, and Innovators
Share
Manage episode 518716840 series 1538380
Content provided by Chad McAllister, PhD and Chad McAllister. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chad McAllister, PhD and Chad McAllister or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
How product managers use AI to boost productivity and innovation success
Watch on YouTube
TLDR
In this episode of Product Mastery Now, Katie Trauth Taylor, PhD, CEO and co-founder of Narratize AI, joins me to discuss how AI is transforming product innovation processes. She shares insights from working with Fortune 500 companies like NASA, Boeing, and Comcast, and dives into research showing that product and R&D teams spend up to 70% of their time on documentation and communication rather than true innovation. Katie outlines four best practices for leveraging AI, including the use of knowledge hubs, AI agents, and robust documentation processes, to unlock productivity, capture tribal knowledge, and speed up time to market by as much as 46%. The conversation also highlights the importance of storytelling in gaining buy-in for new ideas and the potential for AI to revolutionize knowledge management and portfolio intelligence.
Introduction
Product teams waste a lot of their time doing things that don’t help get to the heart of product innovation. We need to flip the script on that so that we can be more productive with our innovation efforts. In this discussion, you’re going to learn how companies like Boeing, Comcast, and others are accomplishing this. We’re going to talk about four specific approaches for unleashing AI for product innovation.
To help us with that is our guest, Dr. Katie Trauth Taylor. She is the CEO and co-founder of Narratize AI, and she helps R&D transform their scattered knowledge into a competitive advantage. She has worked with NASA, Boeing, and other Fortune 500 companies to cut documentation time and speed products to market. Katie discovered that innovators are spending too much of their time just trying to communicate their ideas, and she built an AI platform to improve this. She holds a PhD from Purdue University and has published peer-reviewed research on innovation storytelling that’s reshaping how teams work.
Find out more about the Product Development and Management Association (PDMA) and next year’s innovation conference.
Summary of Concepts Discussed for Product Managers
The Problem with Documentation:
Product teams spend roughly 70% of their time on documentation, reporting, and knowledge lookup instead of direct innovation. This significantly slows time to market.
AI as a Knowledge Capture Tool:
Katie turned to large language models to transform how product teams do documentation. AI can systematically prompt and capture insights, store tribal knowledge, and automate documentation customized to roles and project phases.
The Power of Storytelling:
Successful innovation relies on crafting compelling narratives, not just data. Five drivers for effective storytelling are empathy, engagement, alignment, evidence, and impact.
Best Practices for Leveraging AI in Product Teams:
- Think Outside the Chatbot: AI tools are a knowledge-capture capability, not just a question-and-answer capability. Use AI to prompt and store deep organizational insights, not just answer questions. Narratize AI provides workflows for product innovation processes like Agile and Jobs-To-Be-Done.
- Embrace AI Agents: Agents can provide proactive, role-specific updates (like regulatory changes or market intelligence) and work in the background.
- Documentation or It Didn’t Happen: Accurate, human-reviewed documentation is crucial for knowledge management and competitive advantage.
- Toward Product Portfolio Intelligence: With AI-enabled product knowledge hubs, organizations can now have real-time insights across portfolios, breaking silos and aiding strategic decisions.
Knowledge Management Revolution:
Capturing lessons learned and even past failures allows organizations to prevent repeating mistakes and leverage prior discoveries, especially as a significant portion of the workforce retires.
Actionable Insights for Product Managers:
- Building cross-functional relationships is vital. Don’t innovate in a silo.
- Portfolio intelligence can transform decision-making beyond traditional management by surfacing insights on demand.
- AI enables better onboarding, reduces redundant efforts, and future-proofs organizations as knowledge is no longer lost with employee turnover.
Useful Links
- Learn more about Narratize
- Check out the Narratize YouTube channel
- Connect with Katie on LinkedIn
Innovation Quote
“If it’s a truly disruptive innovation from a company, you can almost guarantee it wasn’t a straight A-to-B path that delivered the results. So as you recognize the success, recognize also the journey that got you there.” – Joel Schall
Application Questions
- How much time does your team currently spend on documentation and communication versus actual product innovation?
- In what ways could AI help you capture and surface tribal knowledge within your organization?
- Which of the five storytelling drivers—empathy, engagement, alignment, evidence, impact—do you find hardest to implement in your presentations or pitches?
- What concerns do you have about accuracy and review in using AI-generated documentation, and how might you address these?
- How could implementing product knowledge hubs or AI agents change the way your team collaborates and makes decisions across your portfolio?
Bio
Katie Trauth Taylor is CEO and Cofounder of Narratize AI, a product intelligence and innovation platform empowering teams to bring products and discoveries to market faster, smarter, and with greater impact by eliminating inefficiencies, aligning teams, and preserving institutional knowledge. Katie is a growth-focused entrepreneur executive with 10+ years experience inspiring teams to design and deliver magnetic products, memorable experiences, and groundbreaking impacts. She has led strategic innovation narratives and served as a senior content strategist within fast-growth tech startups and the Fortune 500, including Boeing, NASA, Hershey, Sunoco, AAA, IFF, Dupont, Edgewell, Cincinnati Children’s, Argonne National Lab, Crossover Health, Parsley Health, Omada, Physera, US Dept of Veterans Affairs, Millennium Challenge Corporation, World Food Forum, and the United Nations. She believes that everyone can be an innovator–when empowered to share their bold ideas.
Thanks!
Thank you for taking the journey to product mastery and learning with me from the successes and failures of product innovators, managers, and developers. If you enjoyed the discussion, help out a fellow product manager by sharing it using the social media buttons you see below.
511 episodes
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Similar to Product Mastery Now for Product Managers, Leaders, and Innovators
Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. Hosts Femi Oke and Lizzie O’Leary talk to industry innovators, tech trailblazers and visionary leaders from around the globe about timely topics: from the climate transition to AI and data; and from the future of food to how we build, move and power the world.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
9k287
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
Some Goodness is hosted by Richard Ellis, a seasoned sales leader passionate about inviting top business minds to share their wisdom. Each episode is only 15-20 minutes, perfect for your commute or workout.
…
continue reading
A top podcast for healthcare leaders, with over one million downloads, Radio Advisory is your weekly download on how to untangle the industry's most pressing challenges to help leaders like you make the best business decisions for your organization. From unpacking major trends in care delivery—like site-of-care shifts and the rise of high-cost drugs—to demystifying stakeholder dynamics, to shining a spotlight on priorities that may get overlooked, we're here to help. Our hosts and seasoned r ...
…
continue reading
The Knowledge at Wharton Network Acast feed serves as a curated showcase highlighting the best content from our podcast collection. Each week, we feature one standout episode from each show in the Wharton Podcast Network, giving listeners a comprehensive sample of our diverse business and academic content. This rotating selection allows audiences to discover new shows within our network while experiencing the depth and variety of Wharton's thought leadership across different topics and forma ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Welcome to the What's Next! Podcast. I've met so many brilliant people as I traveled the globe and have had some fascinating conversations that I've wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Tim Reid (AKA Timbo) interviews the most innovative founders in the world of small business. In this award winning podcast business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Tim Reid's curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful bu ...
…
continue reading
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