In this episode of the Online Reputation Management Podcast, James Dooley and Kasra Dash explain how individuals and brands can remove or suppress negative search results on Google and Bing.
They discuss image management strategies, showing how unique profile photos and distributed headshots across platforms help create new ranking assets.
They break down entity-based ORM, where personal websites, galleries, and YouTube channels generate stronger semantic signals tied to a person’s name.
James and Kasra explain how social profiles, image-sharing platforms, and content hubs can occupy top search positions using semantic reinforcement.
They also describe how ORM agencies like FatRank perform takedowns, outreach, and legal-based removals when misinformation or harmful content is published.
Together, they emphasise that proactive reputation building > reactive cleanup, giving listeners a clear blueprint for controlling their personal search landscape.