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Season 4, Episode 12: The mobile gaming fundraising market (with Annina Salvén)

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Manage episode 451038879 series 2419218
Content provided by MobileDevMemo. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MobileDevMemo or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

My guest on this week's episode of the podcast is Annina Salvén, the COO of BIT ODD, a Helsinki-based gaming studio that was recently profiled by the WSJ. Bit Odd raised $18MM in a seed extension this month, following on from the €5MM seed round it raised in 2022. My fund, Heracles Capital, is an investor in both rounds.

I asked Annina to join me on the podcast to discuss the current state of venture fundraising for mobile gaming. Specifically, we cover:

  • Why Anniina returned to mobile gaming, given the challenges;
  • How the 2016-era of mobile gaming compares to today;
  • The distribution challenges now relative to 2016-2018;
  • The opportunities in mobile gaming now from a revenue growth perspective;
  • How mobile gaming start-ups should think about exit opportunities;
  • The process for BIT ODD in raising its Seed extension;
  • What mobile gaming start-ups should look for in an investor;
  • The cross-platform gaming opportunity;
  • Whether games publishing is still viable;
  • Helsinki's evolution as a mobile games development hub.

Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:

  • Vibe. Vibe is the leading Streaming TV ad platform for small and medium-sized businesses looking for actionable advertising campaign performance.
  • ⁠⁠⁠Clarisights⁠⁠. Marketing analytics that makes it easy to get answers, iterate fast, and show the impact of your work. Go to⁠⁠⁠ clarisights.com/demo⁠⁠⁠ to try it out for free.
  • INCRMNTAL⁠⁠. True attribution measures incrementality, always on.

Interested in sponsoring the Mobile Dev Memo podcast? Contact ⁠Marketecture⁠.

  continue reading

148 episodes

Artwork
iconShare
 
Manage episode 451038879 series 2419218
Content provided by MobileDevMemo. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MobileDevMemo or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

My guest on this week's episode of the podcast is Annina Salvén, the COO of BIT ODD, a Helsinki-based gaming studio that was recently profiled by the WSJ. Bit Odd raised $18MM in a seed extension this month, following on from the €5MM seed round it raised in 2022. My fund, Heracles Capital, is an investor in both rounds.

I asked Annina to join me on the podcast to discuss the current state of venture fundraising for mobile gaming. Specifically, we cover:

  • Why Anniina returned to mobile gaming, given the challenges;
  • How the 2016-era of mobile gaming compares to today;
  • The distribution challenges now relative to 2016-2018;
  • The opportunities in mobile gaming now from a revenue growth perspective;
  • How mobile gaming start-ups should think about exit opportunities;
  • The process for BIT ODD in raising its Seed extension;
  • What mobile gaming start-ups should look for in an investor;
  • The cross-platform gaming opportunity;
  • Whether games publishing is still viable;
  • Helsinki's evolution as a mobile games development hub.

Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:

  • Vibe. Vibe is the leading Streaming TV ad platform for small and medium-sized businesses looking for actionable advertising campaign performance.
  • ⁠⁠⁠Clarisights⁠⁠. Marketing analytics that makes it easy to get answers, iterate fast, and show the impact of your work. Go to⁠⁠⁠ clarisights.com/demo⁠⁠⁠ to try it out for free.
  • INCRMNTAL⁠⁠. True attribution measures incrementality, always on.

Interested in sponsoring the Mobile Dev Memo podcast? Contact ⁠Marketecture⁠.

  continue reading

148 episodes

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