Marketings Biggest Problem No Single Source of Truth

Just Minding My Business

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6d ago 29:37

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Jeff Greenfield is a three-time entrepreneur, advisor, and innovator with 30 years of experience driving growth at the intersection of marketing, measurement, and strategy. Today, he’s leading Provalytics, a privacy-centric, AI-driven attribution platform designed to solve marketing’s most pressing challenge: there is no single source of truth.
For CFOs and finance leaders, this isn’t just a marketing problem—it’s a business problem. Without reliable attribution, companies struggle with budget allocation, wasted media spend, and proving ROI. Jeff bridges the gap between marketing data and financial clarity.
CONTACT DETAILS
Email: [email protected]
Company: Provalytics
Website: https://provalytics.com
Social Media:
LinkedIN - https://www.linkedin.com/in/jeffgreenfield/
Facebook - https://www.facebook.com/provalytics/
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