Brandon Nash of Nash Power Sports joins the show to share how he turned a childhood surrounded by jet skis and dirt bikes into a multi-location, multi-state dealership. We dive into the wild world of side-by-sides, the impact of COVID demand whiplash, and how his team had to relearn the art of selling after years of simply taking orders.
Brandon also opens up about leadership lessons from running a 150+ person company in separate markets, why empathy and communication matter more than ever, and how to keep turnover low in a fast-moving, seasonal industry.
Plus, we talk creative marketing! From the hilarious “Can You Spot a Good Deal?” and “Vote for Nash, Vote for Fun” campaigns to the legendary Pink Floyd “Dark Side of the Moon” UTV build that literally glows at night. This episode blends business, marketing, and a lot of horsepower. Perfect for anyone who loves entrepreneurship, creativity, and a good set of wheels.
Check out Nash Power Sports!
YouTube: @nashpowersports
Instagram: @nashpowersports
Instagram: @nashtynation17
TikTok: @nashtyrulz