Josh Parnell is the founder of Limitless Leadership, LLC, and a former Director of Service Development at Christian Brothers Automotive. With a background that spans military service, leadership training, and years of building industry-leading programs, Josh brings a unique perspective on people-first leadership in the auto repair world. His mission today is simple: help shop owners create engaged, motivated teams that drive performance and growth.

In this episode…

77% of your employees are probably disengaged. That number is alarming, but it’s also the reality many shop owners face. So what can leaders do to turn burnout into buy-in? Mike Edge sits down with Josh Parnell to talk about how to motivate auto repair teams and reignite energy inside the shop.

Josh explains why so many employees feel unseen and undervalued, and how small but consistent actions from leaders can create lasting engagement. From one-on-one check-ins and daily huddles to simple recognition and feedback, he shares the practical tools that build safety, trust, and connection: the foundations of a team that buys in. He also highlights the cost of poor communication and why investing in your people ultimately leads to better sales, service, and shop performance.

This episode is about more than theory. It’s a roadmap for shop owners who want to stop losing money to disengagement and start building stronger, more resilient teams. If you’ve been wondering how to motivate auto repair teams and keep your staff inspired, this conversation is the wake-up call you’ve been waiting for.

Here’s a glimpse of what you’ll learn:

[01:09] Josh Parnell’s background and how he entered the auto repair industry

[04:43] Life as military police in North Dakota and lessons learned from service

[07:28] What Josh considers the number one priority for shop teams

[08:52] Why focusing on relationships before transactions changes everything

[10:49] Creating safety and trust to unlock clarity and buy-in

[11:28] What “disengaged employees” really means inside the shop

[13:09] The power of one-on-ones, huddles, and toolbox talks

[16:11] How poor communication can cost shop owners thousands

[24:00] Josh’s passion project: building the Bearded Brotherhood brand

[26:57] Why growth and comfort can’t coexist for leaders and teams

Resources mentioned in this episode:

• Josh Parnell on LinkedIn
• Limitless Leadership Website
• The Bearded Brotherhood Website
• 2024 State of Business Communication Report
• Tread Partners
• Gain Traction Podcast on YouTube
• Gain Traction Podcast Website
• Mike Edge on LinkedIn

Quotable Moments:

• “70% of employees are disengaged at work because they don’t feel seen, heard, or valued.”
• “People plus process equals profit, but people come first.”
• “Focus on the relationship before the transaction; sales are a byproduct of exceptional service.”
• “Growth and comfort can’t coexist, if you’re comfortable, you’re not growing.”
• “Knowledge without action is just information.”

Action Steps:

1. Make time for one-on-ones, huddles, and toolbox talks to strengthen team connection.
2. Focus on relationships first, performance follows engagement.
3. Recognize and value employees consistently to reduce disengagement.
4. Improve communication habits to avoid the high cost of misalignment.
5. Challenge comfort zones – growth only happens when you step beyond them.