In this episode of Founders Future, with host Zach Young, we sit down with Mike Nielsen of Nielsen Audio Solutions. Mike shares his unexpected journey from a decade in the stressful healthcare industry to becoming a podcast editor and producer, a transition sparked during the COVID-19 pandemic. He delves into the core of his business, explaining how he supports both new and established podcasters by handling the technical and logistical burdens, allowing them to focus solely on content creation. Mike also offers invaluable advice for aspiring podcasters, emphasizing the critical importance of patience, consistency, and a long-term mindset over the elusive goal of immediate monetization.

The conversation explores the nuances of achieving professional audio quality, with Mike providing essential tips on selecting the right recording environment. He candidly discusses the realities of the podcasting landscape, including the startling statistic that 90% of podcasts don't reach a third episode. Looking ahead, Mike shares his vision for Nielsen Audio Solutions, from the dream of owning a dedicated studio to the potential of building an agency model. Throughout the episode, his passion for the medium and his desire to help creators build polished, impactful shows is abundantly clear.