Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Show Your Prospect A Compelling Future
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Manage episode 513348821 series 2758664
Content provided by David Garfinkel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Garfinkel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Legendary NY Yankee Yogi Berra said it best: “It’s tough to make predictions, especially about the future.” He’s right, you know. But there’s one important exception, and I don’t blame Yogi because, as talented a player and a coach as he was, Yogi wasn’t a copywriter. So he didn’t know about the important exception we’ll talk about today: showing your prospect a compelling future. Not every copywriter does this, but if you don’t, you’re missing out… on conversions. And even if you do, we’re going to talk about a better way to show a compelling future than most people are currently using. If you like the stories on today’s show and you’d like to find out about a lot more, that will really power up your copy, let me invite you to check out my book The Persuasion Story Code. It’s on Amazon and we’ll put a link in the show notes. The Persuasion Story Code https://www.amazon.com/dp/B0CFD2KXNQ
Download.
445 episodes
MP3•Episode home
Manage episode 513348821 series 2758664
Content provided by David Garfinkel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Garfinkel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Legendary NY Yankee Yogi Berra said it best: “It’s tough to make predictions, especially about the future.” He’s right, you know. But there’s one important exception, and I don’t blame Yogi because, as talented a player and a coach as he was, Yogi wasn’t a copywriter. So he didn’t know about the important exception we’ll talk about today: showing your prospect a compelling future. Not every copywriter does this, but if you don’t, you’re missing out… on conversions. And even if you do, we’re going to talk about a better way to show a compelling future than most people are currently using. If you like the stories on today’s show and you’d like to find out about a lot more, that will really power up your copy, let me invite you to check out my book The Persuasion Story Code. It’s on Amazon and we’ll put a link in the show notes. The Persuasion Story Code https://www.amazon.com/dp/B0CFD2KXNQ
Download.
445 episodes
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