At Sugar Research Australia (SRA) our District Managers are the key point of contact with SRA, for growers, millers and other industry partners. They are located in Queensland’s Far North and Northern districts, the Burdekin, Central and Southern districts including Northern New South Wales. All SRA District Managers have one thing in common – a passion for problem solving, innovation and adoption-focused projects, developed in response to local needs and industry-related issues. In this episode, Burdekin District Manager Terry Granshaw talks more extensively about the role of our DMs and the purpose of their strategic planning.