When you’ve known someone for 15+ years, you get to skip the small talk and get straight into what actually matters.

Today, Mike Koslik joins me for a real conversation about what it actually takes to build something on the internet. He is the creator of Comic Book Corner 2.0, a long-time head tennis pro, and someone who has built an online community brick by brick.

It’s not a highlight reel—it’s the part most people never talk about: the work, the trade-offs, and the choices that compound over time.

Key Discussion Points

00:00 – Mike Koslik joins the show

02:10 – How two friends of 15+ years ended up in totally connected worlds

05:42 – Building a YouTube channel in a niche you think no one cares about

09:30 – Community, live streams, and why people show up

13:55 – The real economics of YouTube: ads, memberships, super chats

21:20 – Short-form vs. long-form: how creators actually get paid

25:08 – Behind the curtain: filming, editing, schedule, burnout

31:44 – The tax + financial side creators ignore

39:12 – Comics as assets, speculation, and the crash after COVID

45:50 – Consistency, imposter syndrome, and starting before you're “ready”

51:30 – How tennis and teaching shaped Mike Koslik’s communication style

57:10 – Growing up, identity, and the experiences that shape who you become

01:05:20 – What Mike would tell anyone who wants to start creating

01:10:48 – Closing thoughts

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