We’ve all been there: you have a great discovery call, you’re vibing with the lead, and then… silence. No follow-up, no next steps, not even a polite “we’ve gone in a different direction.” They’ve vanished into the business void.

Ghosting isn’t just for bad Tinder dates. In the agency world, it happens more often than anyone wants to admit. But here’s the thing: not every ghost is gone forever — and not every ghost is worth reviving. In this conversation, we’re breaking down exactly how to bring the right prospects back from the dead (and how to let the zombie leads stay buried).

If you’ve ever wondered…

• How to tell if a lead is truly dead

• How to revive the right leads

• How to show up as a trusted advisor instead of a desperate vendor

…this one’s for you.

This episode is brought to you by:

Metricool | Get 30 days free on any Premium plan with code DARLINGS at metricool.com/darlings

Chapters:

(00:00:00) When Ghosting Isn’t the End of the Story

(00:05:28) Zombies vs. Caspers: Who’s Worth Reviving?

(00:11:37) The Three Tests Every Ghost Must Pass

(00:16:01) How to Reach Out Without the “Just Checking In” Energy

(00:23:13) Turning a Catch-Up Call Into a Catalyst

Want To Dive Deeper On These Topics?

• Apply to join our exclusive Agency Darlings Slack Community: agencydarlings.com/community

• Join our agency advice column: agencydarlings.myflodesk.com/signup

Connect with Melissa & Meredith:

• Waverly Ave: waverlyave.com

• Instagram: instagram.com/waverlyave.co

• Le Chéile: lecheile.co/contact

• Instagram: instagram.com/lecheile.co