Where importers get ruthless—or get wrecked. Importing in 2025 is a knife fight. Tariffs are at 145%. Cash is evaporating. Costs are volatile. And most importers? They're either in denial or already bleeding out. This podcast is your survival playbook for staying liquid, protecting margin, and making it through the next 90 days without getting buried. We don’t do fluff. We don’t waste time. We break down exactly what matters—when to raise prices, how to dodge dead inventory, what to say to your suppliers, and how to rethink your cash flow before it kills you. This is where operators, founders, and execs get sharp. Fast. 🧨 What You’ll Learn: 💰 Margin Mastery Learn how tariffs really hit your cost per unit—from PO to port to final delivery. We’ll help you reprice ruthlessly and protect your margins before your competitors figure out what’s happening. 💸 Cash Flow Under Fire Your spreadsheet model won’t save you now. Discover ways to delay outflows, reduce risk, and buy time—without killing your momentum or burning bridges. 🔁 Strategic Adaptability We go beyond contingency plans. Modular purchasing, smart third-party workarounds, agile inventory thinking—this is how you stay flexible when the rulebook's on fire. 📜 Regulatory Realities Compliance is no longer a checkbox—it’s a landmine field. We make sense of shifting tariffs, trade deals, and policy bluffs so you don’t get blindsided. ⚙️ Supply Chain Chaos Tariffs are just the start. We unpack container shortages, blank sailings, port delays, and manufacturing bottlenecks—and show you how to build import strategies that actually hold up. 👊 Leadership in Crisis Leading through this mess isn’t about vision boards—it’s about action. We dig into how smart leaders communicate, make bold calls, and steer their teams through high-stakes decisions. 🧠 Real Stories, No Filters You’ll hear from execs, operators, and insiders who’ve fought through crises before—and aren’t sugar-coating a thing. This is the stuff people say off the record at 11pm over WhatsApp. But we’re putting it on mic. Most importers won’t survive Q3. This show is for the ones who will. Want more? Check out our webinars at 🌐 www.survivethetariffs.com