Hosted by Leigh Mitchell: Marketing Your Leader DNA with Inside Out Branding, Social Media & Ethical AI / Tech Implementation • ChangeMaker Leader Membership & Podcast • York U & UGH Professor. Please note: We prioritize interviewing members first. Learn about membership perks here. Learn more at: changemakerco.org | LinkedIn | SubStack Newsletter | Watch Episodes on Youtube | Tools I use to Podcast & Transcription: StreamLabs | AI Note Taker FireFlies |

The ChangeMaker Leader Podcast is an empowering show for leaders to discover their leadership DNA and build their brand from the inside out.

What is Leadership DNA?

Leadership DNA is the unique combination of innate traits, core values, skills, and behaviours that define your authentic style. It acts as a blueprint for how you guide yourself and others, influencing results and organizational culture.

It blends your inherent potential (personality) with developed capabilities (knowledge, skills) to create a distinctive leadership identity that drives performance, growth, and team building.

Key Components:

Strengths & Values: Your core beliefs, aspirations, and natural talents.

Style: Your unique way of interacting, communicating, and making decisions.

Self-Awareness: Understanding your limits, opportunities, and areas for growth.

Vision & Purpose: Creating and inspiring a compelling future for the team.

Relationship Building: Fostering strong connections and interdependence.

Behavioural Modelling: Acting in alignment with the values you expect from others.

Why It Matters:

Authenticity: Ensures your leadership aligns with who you are.

Effectiveness: Helps you leverage natural strengths and build teams.

Growth: Provides a framework for targeted self-improvement.

Impact: Defines core identity and drives results.

How We Discover It Together:

We find it through Self-Reflection (deeply understanding your motivations),

Feedback (actively seeking input)

Assessments and Experience (paying attention to what works).

How We Put It Into Action:

1. Uncover Leader DNA: We find the conscious and resonant leadership style that is uniquely yours.

2. Brand from the Inside Out: We anchor your brand to attract the right people without the hustle.

3. Tech with Ease: We set up simple systems to support your vision

You don’t have to chase the noise. You have to tune into your own signal. I have done it for myself. Now it is your time to ignite the ChangeMaker in you.

You can connect with Leigh at [email protected] - Please note we prioritize members first. Learn about membership here.

• Finding your leadership DNA and inside-out branding
• Personal Branding & Community Building
• Mental Health & the Leader
• EDI
• Entrepreneurship: Small Business Challenges & Rewards
• Marketing, Mentorship and Leadership
• Work-Life Balance Challenges

Hosted by Leigh Mitchell: Marketing Your Leader DNA with Inside Out Branding, Social Media & Ethical AI / Tech Implementation • ChangeMaker Leader Membership & Podcast • York U & UGH Professor. Please note: We prioritize interviewing members first. Learn about membership perks here. Learn more at: changemakerco.org | LinkedIn | SubStack Newsletter | Watch Episodes on Youtube | Tools I use to Podcast & Transcription: StreamLabs | AI Note Taker FireFlies |