Let talk about making you faster on a bicycle. It's quite the puzzle to sort out, but I know that we can figure it out together! It all starts on the inside! So I will help you to understand our full-spectrum approach to nutrition, exercise physiology, and mindset.
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Tyler Matson Podcasts
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Behind the Screens – Presented by the ClearIT® Partner Program
Matson & Isom Technology Consulting
Ever wonder what really drives business success behind the scenes? Behind the Screens explores the systems, tools, and leadership decisions that help growing organizations run smarter, not harder. Hosted by Tyler Smith and Chris Harp of Matson & Isom Technology Consulting, each episode breaks down real-world tech strategies, business operations, and modern tools like AI, with insights leaders can actually use. No jargon. No hype. Just honest conversations about what works, and what doesn’t. ...
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Leveraging the Voice of Business for Community Good
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Hope Is Not a Strategy: What Leaders Get Wrong About Cybersecurity
48:29
48:29
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48:29Most leaders assume cybersecurity is being “handled.” But in today’s threat landscape, assumptions create risk. In this conversation, CEO Tyler Smith and COO Chris Harp dig into the mindset shift every organization needs to make: moving from reactive, tool-focused thinking to a proactive culture where people understand the role they play in keeping…
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A Leaders Guide to AI: Better Meetings, Real Results
48:23
48:23
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48:23Most leaders don’t need another meeting, they need more value from the ones already on their calendar. One of the simplest ways AI can help right now? Let it take the notes. In this episode of Behind the Screens, Tyler Smith and Chris Harp dig into why AI-powered meeting tools might be the most practical, yet underrated application for busy busines…
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How Do You Lead When Everything Is Changing? ft Butte Humane Society
48:27
48:27
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48:27In the last few years, business leaders have faced more change than ever: shifting teams, new technologies, evolving customer expectations, and economic uncertainty. And there’s no sign it’s slowing down. In this episode of Behind the Screens, Tyler Smith and Chris Harp sit down with local leader Emily Acevedo, Executive Director of Butte Humane So…
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From Guesswork to Game Plan: Why the Right Technology Plan Changes Everything
33:50
33:50
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33:50Technology decisions without a plan feel like guesswork. And when your team is always guessing, momentum stalls, frustration builds, and opportunities slip away. In this debut episode of Behind the Screens, Tyler Smith and Chris Harp make the case for a better approach: start with a plan. They share how thoughtful technology strategy—done right—giv…
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Cycling Coaching: As simple as it can get!
17:18
17:18
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17:18Let's talk! Let's talk about getting your mind the strongest it can be, your diet the cleanest, your heart and lungs as efficient and ready as they can be for the upcoming racing season! It all Starts on the Inside with Trademark Endurance Coaching, Supplements, and upcoming classes, courses, and camps!\ www.trademarkendurance.com --- Send in a voi…
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The Stress Cup Analogy and HypnoAminos with Shelly Jo Wahlstrom
1:15:41
1:15:41
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1:15:41I had a wonderful conversation with Shelly about the in's and outs of hypnotherapy, and how to get the most out of your mental game! We spoke about how hypnotherapy can help you overcome doubts and fears, and how her "hypno" amino acid supplements help to support your brain! I give quite a lengthy intro about my "Stress Cup" analogy. But if you are…
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Today, we compare and contrast the coached athlete vs those who choose to be self coached. We review what products and services Trademark Endurance offers for both kinds of athletes. Find out more about Trademark Endurance Coaching Services at: https://trademarkendurance.com/ Sign up for Coaching Packages! https://trademarkendurance.com/packages-1 …
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I gave a presentation for a church group this weekend. I decided to try re-recording the message but addressed to you as a more general audience. Even though I do not often mix religion and sport-science, I found it relevant to talk about how self-discipline applies to more than just your physical training. Stay tuned to the end for some unbeatable…
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After a user error on an uploaded podcast earlier this week, I thought it prudent to re-record about some of our latest news! First off, we have a newly designed website! Check it out! www.trademarkendurance.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/etbi-podcast/message…
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Tonight's ramble is about finding your place in cycling, even if you don't believe you are inherently a cyclist. I talk about the problem of the pipeline, where athletes don't make the cut to the next level of team sports, lose fitness and sociality, and how cycling, and other lifetime individual sports can be a viable solution to those who have lo…
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About Training Zones with Ultra-Endurance Athlete: Alex Pekoff
35:34
35:34
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35:34Welcoming Alex to the show by talking about training zones and his CRAZY awesome run across New York State!--- Send in a voice message: https://podcasters.spotify.com/pod/show/etbi-podcast/message
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Critical Power and Critical "Moments" in Cycling
26:09
26:09
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26:09Hey ya'll! I thought it prudent to give you a little nugget about how your critical power charts from training software programs can be useful in defining your abilities. Each point on your Critical Power curve can identify what you are able to do when a Critical Moment arrives during a race or PR attempt. Give it a listen! www.trademarkendurance.c…
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Ep # 39 – Catalyst – A Zoom Audio Interview with Katy Thoma and Anastacia Snyder
17:15
17:15
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17:15Katy Thoma, President & CEO of the Chico Chamber interviews Anastacia Snyder, Executive Director of Catalyst Domestic Violence Services about their programs and services. Anastacia also talks about how COVID-19 affected those survivors sheltering in place and any safety planning strategies to keep their employees and businesses safe. The post Ep # …
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Ep # 40 – Matson and Isom – A Zoom Audio Interview with Katy Thoma and Tyler Smith
11:34
11:34
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11:34Katy Thoma, President & CEO of the Chico Chamber interviews Tyler Smith, CEO & Partner of local company Matson & Isom Technology Consulting about the challenges of having a hybrid of staff working remote and staff in the office. MITCS also offers technology support and training through their ClearIT Partner Program. The post Ep # 40 – Matson and Is…
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Ep # 38 – The Terraces – A Zoom Audio Interview with Katy Thoma and Brad Azevedo
12:25
12:25
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12:25Katy Thoma, President & CEO of the Chico Chamber interviews Brad Azevedo, Executive Director, The Terraces of Chico our Chamber partner and senior living community here in Chico. Brad shares how The Terraces community and staff (the heroes) have had to adjust during the COVID-19 pandemic. The post Ep # 38 – The Terraces – A Zoom Audio Interview wit…
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So, who releases a book during a pandemic? Owners of Chico, CA marketing and advertising agency Half a Bubble Out, Michael & Kathryn Redman! In fact, they mention that the timing of the release of their new book “Fulfilled” was actually GOOD timing because whether you are coming out of this COVID-19 pandemic needing to re-build your business, build…
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Ep # 36 – “Every Chico Business is Essential”, Zoom Interview with Chris Constantin, Assistant City Manager, City of Chico
6:23
6:23
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6:23Our City of Chico Assistant City Manager, Chris Constantin joined Katy Thoma for a one on one Zoom interview. Chris is the key City of Chico contact to assist businesses on the City’s behalf. The City considers every Chico business as essential which is why they are focusing on reducing COVID-19 exposure. We thank Chris for his time and hope you ta…
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Focusing on Your Day-to-day health during COVID-19
28:47
28:47
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28:47Checking in this week with thoughts on how Trademark Endurance can help everyone, not just athletes. Check out our supplements here: https://www.trademarkendurance.com/services?category=Food+and+Diet (Be sure to say "hi" to Stuart the SmartBot!) Comment on your experience with him here on Anchor! Be sure to share our posts on Facebook, Linkedin, an…
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Hey guys! I needed to check in after a couple weeks of hiatus. All is well over here! I hope you are all doing good, and staying healthy! I wanted to make sure that everyone knew about some products that help with general health, which are in full stock and ship directly from our manufacturer in the Western U.S. Just a few days left to get automati…
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Ep # 35 – Dr. Gayle E. Hutchinson, President California State University, Chico
27:08
27:08
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27:08Chico Chamber President & CEO, Katy Thoma got to share a few moments with Dr. Gayle E. Hutchinson, President, of California State University Chico. In this podcast you will hear Gayle talk about Chico State’s Master Plan and the 3 priorities of their Strategic Plan: Equity, diversity and inclusion, Civic and Global Engagement and Resilient and Sust…
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Overweight and Exercise? Should we Bring on a Beetroot supplement?
10:03
10:03
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10:03Expressing my opinion on Bicycling Magazine's February 2020 cover. (It's great!!!) Also, I am wondering what your level of interest is in Beetroot as a performance supplement??? --- Send in a voice message: https://podcasters.spotify.com/pod/show/etbi-podcast/message
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Why I Am Passionate About Trademark Endurance Ltd.
26:38
26:38
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26:38I felt very strongly about sharing what drove me to start Trademark Endurance. What is my core intention in channelling my passion into a business? Guess what! It is all about you! Head over to www.trademarkendurance.com to sign up for a training program that is right for you! --- Send in a voice message: https://podcasters.spotify.com/pod/show/etb…
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Ep # 34 – Chico Business Summit 2020!
1:32:47
1:32:47
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1:32:47The Chico Chamber and City of Chico co-hosted the 2020 Business Summit & State of the City Address Friday, January 24, 2020. In this podcast you will hear the State of the City Address by Chico Mayor, Randall Stone Chico City Manager, Mark Orme and City of Chico Public Works Director, Brendan Ottoboni addressing sale tax measure, roads and housing,…
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What do you think of the trending Gravel Racing movement? How can I best help you ride better?--- Send in a voice message: https://podcasters.spotify.com/pod/show/etbi-podcast/message
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Daily Check In : Getting Started in Weight Loss
21:06
21:06
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21:06A brief snippet on how you can start to work out when you are overweight. Is diet or exercise more important to maintain weight loss? AND, a look at TME's "Superlight" supplement. CHALLENGE: No matter how in shape you are today, set a timer, and discover how long you can plank for! Let's do this again after you finish a training program and see how…
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Today we look briefly at the recently announced Ride the Rockies route, why aren't we looking more often at our cycling efficiency ratio, and how you can bring Balance into your life from trademarkendurance.com! --- Send in a voice message: https://podcasters.spotify.com/pod/show/etbi-podcast/message…
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Ep # 33 Matt York – How to be a “Philanthropreneuer”
37:20
37:20
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37:20November was the last Leadership Luncheon of the year for our Chico Chamber Young Professionals Organization with featured speaker, Matt York Executive Director of OMPT, One Mobile Projector Per Trainer. Branching out of his other company Videomaker Inc. in 2008, Matt founded OMPT because of his genuine passion to make a difference in the developin…
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Ep # 32 – Chief of Police Michael O’Brien and Chamber CEO Katy Thoma
30:44
30:44
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30:44As you can imagine being a Chief of Police leaves little time for sitting down. But our CEO & President Katy Thoma managed sit down with Chico Chief of Police Michael O’Brien to catch up on how his department is fairing and how the community is fairing post Camp Fire. He adds that in the future, the department will be implementing some additional t…
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Ep 31 – YPO – HaBO – Michael and Kathryn Redman
43:42
43:42
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43:42Kathryn & Michael Redman, owners of local business Half a Bubble Out & HABO Village were recent guest speakers at the May Chico Chamber YPO Leadership Luncheon. According to Kathryn and Michael, the primary job of any leader is to Empower & Protect. Empower – giving your staff everything they need to be successful. Protect – making sure there are n…
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