touch point is a podcast dedicated to discussions on digital marketing and online patient engagement strategies for hospitals, health systems, and physicians' practices. In each episode, hosts Reed Smith and Chris Boyer dive deep into a variety of topics on the digital tools, solutions, strategies, and processes that are impacting the healthcare industry today.
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Touch Point Media Podcasts
HCIC Next is a podcast focusing on how digital marketing leaders are reshaping marketing and the healthcare industry. This podcast series shares information about the innovations that are happening today in digital marketing and helps you understand how to apply what has worked in other health systems across the country to your very own organization.
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Gear in Review is a podcast that explores the many gadgets, gizmos, and widgets used everyday to capture and tell stories inside hospitals. We are constantly asked what camera do you use, what microphone records the best podcast, and even which drone is best for our hospital. We discuss the many gadgets in our tool bag that can help us capture and tell great stories.
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Exploring the boundaries of medicine, technology, and culture, The Exam Room will put a lens on the forces reshaping medicine. One of the core threads running through the program will be the idea of technologically mediated change and its effect on the work of healthcare professionals.
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Welcome to Unconfuzed, the podcast that breaks down the ever-evolving world of slang, helping you stay in the know without sounding out of touch. Each episode, we dive into the origins, meanings, and cultural significance of the words and phrases that shape the way we talk—from old-school expressions that your grandparents still use to the latest internet jargon taking over social media.
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Every Monday and Friday three journalists battle it out to try and convince the editor that their pitch should lead the news. Discover what goes on behind the scenes in a newsroom. Why do some stories dominate, while others fail to make the cut? Tell us if you agree with the final running order - email [email protected] Book your place at a news meeting live in our newsroom - https://www.tortoisemedia.com/our-events Executive Producer: Rebecca Moore Producer: Casey Magloire To fi ...
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The AV SuperFriends are AV and eLearning nerds who embrace the challenges that come with managing audiovisual systems and resources within a higher education environment. Most of us have had similar experiences and seek to find answers in an ever-changing audiovisual world. We engage the higher education audiovisual community through podcasts, videos, panel discussions, interviews, and social media to share ideas and solve problems. Our shared experiences and your own will lead to new and cr ...
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Digital Discussions: Unfiltered is the podcast designed to make all of ’that digital stuff’ 100 times easier for you. It’s the conversational business podcast that you never knew you needed! Lorna Scully your host, digital marketing coach & consultant, will openly & honestly answer your bug bearing questions week after week through to-the-point solo shows, insightful conversations with experts, and also fascinating conversations with YOU - the fabulous small business owners willing to share ...
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Not Right Now is a podcast for parents navigating the impossible task of raising kids while *gestures wildly at everything*. Join Quinn Emmett (Important Not Important) and Claire Zulkey (Evil Witches) for honest conversations about parenting in an era of climate change, artificial intelligence, social media anxiety, all while trying to get your kid to just please put on their shoes. From discussing how to talk to kids about the news without traumatizing them (or yourself), to debating the r ...
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I'm James and I run a podcast business in Sheffield - and I'd consider myself one of the 'common people'. Jarvis has long been a hero and inspiration to me. So on this podcast, I meet some awesome folk to hear their stories and who has inspired them along the way. This show is not connected in way to Pulp or to Jarvis, it's all based on inspiration (however if Jarvis ends reading this at any point... please come on the podcast!). If you know a common person of any shape or size with a story ...
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TechPulse: AI & Technology for Small Business Owners | PulsePoint Media Atelier
PulsePoint Media Atelier
Welcome to Tech Pulse, the podcast that makes technology accessible for everyday business owners. Hosted by Nury from PulsePoint Media Atelier in Norwalk, Connecticut, this show breaks down complex AI tools and technology solutions into practical, actionable insights for small businesses. Each episode explores how artificial intelligence can transform your business operations—from content creation and customer service to financial planning and multilingual communication. Whether you're a con ...
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Zanny, aka Suzanne Maiden, M.A., Family Therapist, certified grief counselor, and co-host of TheDivaCast Internet talk show, recently merged her professional experience with broadcasting to produce Dear Zanny, a one-of-a-kind virtual cozy couch where listener’s plop down their most confidential concerns. The online audio advice column offers a compassionate ear, a sympathetic shoulder, and sound suggestions to the world’s most universal relationship dilemmas. Do you need to set firm boundari ...
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Faceless Marketing Made Easy | Faceless Digital Marketing, Digital Products, Social Media, Passive Income, Side Hustle
Jackie | Faceless Digital Marketing Creator
The Go-To Podcast to Learn How to Start + Scale a Faceless Online Business **HOSTED BY A TOP 0.1% DIGITAL PRODUCT SELLER** Do you want to make money online, but feel completely overwhelmed on where to begin, especially if you don’t want to show your face? Do you secretly wonder if starting a faceless business is actually possible… or just another scam? Are you tired of watching everyone else launch, sell, and scale - while you stay stuck figuring out which business model will actually work? ...
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TP457 — The Patient Maze: Smarter Tools, Same Old Problems
1:07:30
1:07:30
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1:07:30For all the talk about digital transformation, finding a doctor is still one of healthcare’s most frustrating experiences.In this episode, hosts Chris Boyer and Reed Smith explore why access and accuracy remain elusive even as health systems roll out new self-service tools, AI agents, and “digital front door” platforms. The paradox is clear: smarte…
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7 // How to Write Scroll-Stopping Hooks for Faceless Instagram Reels, Carousels, and Captions
19:27
19:27
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19:27Hey friend, let me guess… You spent 45 minutes putting together that carousel. You finally posted it. And then… crickets. Maybe 14 views. A couple likes. No saves. No follows. Before you spiral and assume no one cares - let’s talk about something that changes everything: your hook. If your posts aren’t getting seen, it’s probably not your fault - a…
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One story is dominating the headlines today: the rapidly unfolding situation in the Middle East. This morning, Hamas released the last 20 living hostages; in return, Israel freed over 1,700 Palestinian detainees. We're devoting the entire episode to the latest from Gaza. Rebecca Moore is joined by The Observer’s Narrative Editor Chloe Hadjimatheou …
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AV SuperFriends: Off the Rails - We’re not allowed to speak in meetings
1:24:05
1:24:05
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1:24:05Recorded Oct 8, 2025 In this episode, the crew tackles the realities of higher ed AV projects that just don’t go according to plan. When timelines slip, budgets tighten, or rooms are handed over mid-flight, how do campus tech teams adapt and deliver before classes start? Chris, Marc, Larry, Jamie, Justin, and special guest Chris Gaut exchange tales…
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Will Trump’s Gaza deal lead to lasting peace in the Middle East?
34:51
34:51
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34:51Why has Donald Trump sent hundreds of National Guards to Illinois? Should the UK look to France when it comes to tackling the far-right? Will the US-backed plan for peace in Gaza work? Rebecca Moore is joined by The Observer’s Katie Riley and Poppy Bullard, and David Runciman, Honorary Professor of Politics at Cambridge University and host of the P…
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Glaze, Sendy, Aura Farming, Bet — The Slang Pack You Need in 2025 with Demetri Papageorge
27:22
27:22
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27:22Send us a text Glaze, Sendy, Aura Farming, Bet — The Slang Pack You Need in 2025 Get ready — the crew is back and fully decoding the hottest slang running 2025. From over-the-top hype to full-send energy and perfectly curated vibes, we’re unpacking what these words really mean and how they shape the way we talk. Clarissa, Lisa, Leilia, and Heynia a…
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After catching up on the weekend's chaos (signing up to be toilet papered, progressive dinner parties, and dads of preteens who've apparently never heard of Snapchat), Quinn and Claire discuss the never-ending battle that is feeding your children, your spouse, and yourself. Topics on the table include the myth of meal planning, Claire's vendetta ag…
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AV SuperFriends: Off the Rails - Saying Stuff about Things
1:10:51
1:10:51
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1:10:51Recorded October 3, 2025 In this episode, the crew gears up for the 2025 ETC Conference in Raleigh, NC, swapping predictions, travel plans, and a few questionable presentation ideas. Brandon Pope from NC State and Tim Cichos from Notre Dame join to preview what attendees can expect from the conference, from the carefully planned venues and communit…
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As AI becomes more fluent, empathetic, and embedded in communication workflows, healthcare’s relationship with voice, empathy, and trust is being redefined. In this episode, hosts Chris Boyer and Reed Smith explore the coming shift where technology mediates the patient experience itself, interpreting emotions, intent, and tone.They discuss: The Sig…
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6 // Your First 100 Followers: How to Build an Audience Without Begging Friends and Family
16:49
16:49
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16:49By Jackie | Faceless Digital Marketing Creator
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Why is the government giving the police more power to stop protesters?
33:17
33:17
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33:17
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1
What we know about the Manchester synagogue terror attack
31:32
31:32
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31:32Two Jewish people were killed in a terrorist attack at a Manchester synagogue. Did President Trump and Pete Hegseth cross the line with their inflammatory speeches to military generals? And what’s behind the surge in profits at soft toy maker Jellycat? Giles Whittell is joined by The Observer’s Erica Wagner, John Simpson and Sam Freedman, as they p…
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5 // How to Stay Consistent on Instagram Even When You’re Busy, Tired, and Overthinking Everything
13:56
13:56
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13:56So let me guess… You start strong — you’ve got your Canva post ready, your captions are flowing, you even throw up a story or two… And then? Life. Hits. Someone gets sick. Work gets crazy. The baby doesn’t nap. Your brain spirals. And just like that — you’re MIA from your account again, wondering why consistency feels so possible for everyone but y…
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AV SuperFriends: On Topic - I hope AQAV isn’t listening to this…
1:07:21
1:07:21
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1:07:21Recorded September 19, 2025 It’s October, and the AV SuperFriends are leaning into the spooky season with a conversation that’s equal parts eerie and insightful. They tackle some of the haunted house problems in higher ed AV: ghost signals that won’t quit, obsolete equipment that seems impossible to kill off, and the slow creep of outdated standard…
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TP455 – The End of Easy Marketing (Racing Ahead While the Rules Change)
53:00
53:00
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53:00The era of easy targeting and attribution in healthcare marketing is over. With disappearing cookies, stricter platform restrictions, and growing consumer expectations, health systems are being forced to rethink how they segment audiences, measure ROI, and test emerging channels. In this episode, hosts Chris Boyer and Reed Smith explore: Segmentati…
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Curtain Call for Confusion:Theater slang with Director Tim Wagoner
31:14
31:14
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31:14Send us a text Ever wonder why actors have their own secret language? Theater slang is funny, dramatic, a little spooky, and sometimes downright confusing. In this episode of Unconfuzed, Clarissa and the day-oners — Lisa, Leilia, and Heynia — are joined by special guest director Tim Wagoner to decode the world behind the curtain. From superstitions…
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4 // Why You’re Avoiding Starting Your Online Business (Even Though You Really Want One)
18:03
18:03
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18:03You’ve been circling the idea of starting your own thing for months now… maybe even years. You’ve listened to the podcasts. Saved the Reels. Downloaded the freebies. And yet — when it comes time to actually start, something inside you just freezes. You tell yourself it’s because you’re busy… or you don’t know what to post… or you’re “just not ready…
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1
What’s the point of Labour’s new plan for immigration?
32:24
32:24
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32:24Will the US ban a safe and legal abortion pill? Is the Met Police full of Freemasons? Can Labour take control of the narrative on immigration? Rebecca Moore is joined by The Observer’s Francisco Garcia, Serena Cesareo and Phoebe Davis as they pitch their top story of the day. Find the team’s Must Reads here: The Art of the Impersonal Essay Softly A…
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3 // The 3 Types of Content Every Faceless Creator Should Be Posting
16:54
16:54
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16:54So you set up the account, maybe even picked your product, and now you’re just staring at your screen thinking… “What the heck do I even post?” I’ve been there. Like, fully stuck in Canva trying to come up with something that doesn’t scream ‘I have no idea what I’m doing.’ 😅 The truth is, you don’t need to post 7 times a week. You don’t need to cop…
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2 // How to Start a Faceless Instagram Business from Scratch
26:08
26:08
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26:08If you've ever whispered to yourself, “I want to start something faceless… but I have literally no idea where to begin…” — this episode is for you. Whether you’ve been stalking faceless creators on IG… or secretly bingeing reels about passive income while folding laundry — today we’re putting an end to the scrolling, and starting the doing. I’m wal…
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1 // What is Faceless Marketing (And Why It Might Be the Perfect Side Hustle for You)
18:16
18:16
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18:16Okay, real talk… You’ve probably seen those “faceless creators” pop up on your feed, talking about making money online without showing their face… and maybe you’ve thought, “Okay, but is that actually real?” Or is this just another cute little internet scam wrapped in Canva graphics and fairy dust? Listen — I’ve been where you are. I’m a mom of two…
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Why are top comedians performing at a comedy festival in Saudi Arabia?
34:13
34:13
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34:13This weekend marks the first-ever Riyadh Comedy Festival, with Jimmy Carr, Aziz Ansari, and Dave Chappelle on the bill. It’s being reported they are each being paid upwards of $375,000 to perform in a country which severely restricts freedom of speech. What does Trump’s cryptic “good luck to all” at the UN really mean for Ukraine - and should we be…
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1
Why did Donald Trump falsely claim paracetamol causes autism?
32:53
32:53
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32:53This week the President made the erroneous link between pregnant women taking paracetamol to autism. What happens now that trust in basic pain relief is shaken? Has Reform miscalculated with its climate-skeptical stance? And Nike has teamed up with Kim Kardashian’s SKIMS - but is their new campaign crossing the line by sexualising female athletes? …
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TP454 - The Legal Lens: How Privacy Laws and AI Oversight Are Rewriting Healthcare Marketing
1:03:14
1:03:14
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1:03:14HIPAA is no longer the only rule that matters in healthcare privacy. State laws, FTC enforcement, and even wiretapping lawsuits are reshaping what health systems can and cannot do with data — and AI is adding another layer of complexity. In this episode, hosts Chris Boyer and Reed Smith explore: Beyond HIPAA: How state privacy laws and enforcement …
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1
What does it mean to recognise a Palestinian state?
31:59
31:59
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31:59Could Tiktok become MAGA-tok? What are the implications of recognising a Palestinian state? Should Rwanda be hosting an international cycling competition? Rebecca Moore is joined by The Observer’s Stephen Armstrong, Bex Sander and Serena Cesareo as they pitch their top stories of the day. Find the team’s Must Reads here: The Rabbit Hole What it mea…
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What does Jimmy Kimmel’s cancellation tell us about freedom of speech in Trump's America?
32:47
32:47
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32:47What did we learn from Donald Trump and Keir Starmer’s press conference? Why is Israel invading Gaza City? What does the suspension of the Jimmy Kimmel show tell us about press freedom in America? Rebecca Moore is joined by The Observer’s Erica Wagner, Steve Bloomfield and Rachel Sylvester as they try and pitch the top stories of the day. **Join us…
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AV SuperFriends: Off the Rails - There’s only one batman on our campus
1:18:17
1:18:17
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1:18:17Recorded September 12, 2025 It’s episode 1-2-3 Off the Rails, and the crew is joined by two special guests for an especially thick and robust panel for a discussion of multi-display classrooms that either delight faculty or guarantee support tickets, the eternal war over dongles, aspect ratios, and those pesky 4:3 PowerPoints that just won’t die. S…
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TP453: When State Laws Supersede HIPAA: Privacy and the Marketing Funnel
52:03
52:03
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52:03For years, HIPAA has been the rulebook for healthcare privacy. But in 2025, the real drivers of risk (and opportunity) come from state laws, FTC enforcement, and lawsuits that extend well beyond traditional PHI. In this episode, Chris Boyer and Reed Smith explore: Why state privacy laws are reshaping digital marketing more than HIPAA. How the marke…
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Void cats, Blep and the rise of the scrunkly - Punchy pet slang
18:37
18:37
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18:37Send us a text Gen Z and Gen Alpha have turned pet talk into its own language — and we’re decoding it. From zoomies and chonks to void cats and the rising star of the slang world, scrunkly, we’re breaking down what these terms mean and why younger generations love using them. Plus, a special shoutout to Heynia’s son having the honor of an award put…
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How did Gen Z in Nepal overthrow a government?
36:16
36:16
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36:16With young people in Nepal using social media sites like Discord to organise protests, are we witnessing the South Asian Spring? How influential is Elon Musk in British politics following his message to the Unite the Kingdom protestors? And how did the Assad regime systematically steal hundreds of children from their families? Giles Whittell is joi…
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AV SuperFriends: Off the Rails - We have four primary systems
1:22:41
1:22:41
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1:22:41Recorded September 5, 2025 The AV SuperFriends are back with two special guests, Casey Sisco (UTSA) and Atkins Fleming (Texas State). This one covers it all: from facial recognition at football stadiums, to the never-ending challenges of digital signage. The highlight of the show is our Weekly Rivalry segment, where Texas State and UTSA face off in…
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1
What will the consequences of Charlie Kirk’s shooting be?
32:10
32:10
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32:10What does the sacking of Peter Mandelson mean for Keir Starmer? Does Vladimir Putin want war with NATO? Is the UK at risk of an uptick in political violence? Rebecca Moore is joined by The Observer’s Jessica Hayden, Katie Gunning and Bernard Gray as they each try to pitch the top story of the day. Find the team’s must reads: Bosses can reject appli…
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TP452 - “Do More With Less” is the Default
58:04
58:04
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58:04Health systems are facing a new reality: “do more with less” is no longer a slogan, it is the baseline. With shrinking margins, delayed capital investments, and workforce fatigue, marketing leaders are under pressure to deliver growth and digital progress with fewer resources. In this episode, hosts Chris Boyer and Reed Smith explore: Constraints a…
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Why are older people risking arrest for Palestine Action?
34:53
34:53
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34:53Why can’t the French government pass a budget? Who will win in the fight for the soul of the Labour Party? Why do pensioners keep being arrested? Giles Whittell is joined by The Observer’s Tom Gatti and Serna Cesareo, as well as the journalist and author Charlie Brinkhurst Cuff, as they each try to pitch the top story of the day. Find the team’s mu…
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Will revelations about Angela Rayner’s taxes be the end of her political career? How will Melvyn Bragg’s exit from In Our Time impact the iconic show? Why did Nigel Farage compare the UK to North Korea in his plea to US politicians? Giles Whittell is joined by the Observer’s Cat Neilan, Paul Hayward and Alex O’Connell as they each try to pitch the …
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TP451: How Marketing and IT Are Redefining Patient Engagement
55:48
55:48
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55:48Health systems have long promised to “break down silos,” but are marketing, IT, and clinical teams finally being forced to collaborate in meaningful ways? In this episode, hosts Chris Boyer and Reed Smith explore how consumer expectations, ROI pressures, and enabling platforms are reshaping what patient engagement really means: From Silos to System…
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1
Griddy Points Only: Decoding Gen Z Tennis Talk (US Open NYC)
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16:37
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16:37Send us a text 🎙️ Game, set, slang! In this episode of Unconfuzed, Clarissa teams up with Lisa, Leilia, and Heynia to break down the Gen Z tennis lingo making waves at the US Open in New York. From “Griddy Points” to “Icy Wrists,” “NPC Tennis,” and even “Ate (4+4),” we’re serving up the funniest and freshest court-side slang you need to know. Wheth…
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1
Will an alliance between India and China usher in a new era of global superpowers?
32:05
32:05
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32:05Will Afghanistan get the aid it needs? Is China the new America when it comes to globalisation? Could a lawsuit from a dark corner of the internet affect the Online Safety Act? Rebecca Moore is joined by Observer reporters Stephen Armstrong, Phoebe Davis and Bex Sander as they pitch their stop stories of the day. Links to the team’s Must Reads and …
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AV SuperFriends: On Topic - See, I was smart!
38:04
38:04
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38:04Recorded August 15, 2025 In this episode, Chris, Jamie, Larry, and Justin revel in the chaos and excitement of back-to-school preparations and reminisce about their experiences from ten years ago while tackling the challenges of the new academic year. The discussion kicks off with a lighthearted look at the absurdities of the back-to-school rush, i…
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AV SuperFriends: Weekly Rivalry - Texas at Ohio State
47:34
47:34
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47:34Recorded August 29, 2025 Just in time for the big Texas at Ohio State game, it’s a special episode of AVSF! When the calendar hands us a rare fifth Friday, the AV SuperFriends don’t take the week off. We go live with a special bonus episode full of chaos, competition, and classroom technology trash talk. Chris, Jamie, Marc, and Justin are joined by…
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Will SpaceX’s latest triumph mean Elon Musk will make it to Mars? Why will the price of Mounjaro weightless drugs go up? Benjamin Netanyahu called the IDF’s airstrike on Gaza’s Nasser Hospital a “tragic misstep" but so far 240 Palestinian journalists have died since the beginning of the conflict. Giles Whittell is joined by the Observer’s Internati…
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Chopped or Clanker? The Secret Language of Alphas
16:15
16:15
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16:15Send us a text Middle schoolers aren’t just making TikToks — they’re inventing a whole new language. In this episode of Unconfuzed, Clarissa, Lisa, Leilia, and Heynia crack the code of alpha slang. What does it mean when someone’s called chopped? Why are kids throwing around random numbers like 67 and 41? And what on earth is a clanker? We’re decod…
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TP450 - Marketing Technology Trends (Hype, Hope, and Hard Truths)
53:12
53:12
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53:12Healthcare marketers are navigating a landscape where martech is both exploding in scale and under pressure to prove its value. In this episode, hosts Chris Boyer and Reed Smith explore the latest shifts shaping the future of healthcare marketing and technology: The rise of autonomous systems – moving from pilots to practical tools that reshape ope…
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AV SuperFriends: Off the Rails - Somebody has to touch it at some point
1:18:48
1:18:48
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1:18:48Recorded August 22, 2025 We kick things off with the big news of the week: AOL finally pulling the plug on dial-up internet. Yes, it was somehow still a thing. Cue the nostalgia, sound effects, and plenty of snark. From there, we debate the future of AVoIP. Is it the solution for everything, just another tool in the quiver, or the next technology d…
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An Essex council has been granted a High Court injunction to stop a local hotel from housing asylum seekers. What is behind the massive growth of Women’s Rugby and support for the Red Roses? Will a tax on tourists help boost local economies and support the arts? Giles Whittell is joined by The Observer’s Ceri Thomas, Vanessa Thorpe and Jessica Hayd…
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TP449: From Personas to Precision (How Behavioral Modeling is Changing Healthcare Campaigns)
54:06
54:06
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54:06Behavioral modeling is reshaping how campaigns are built, measured, and optimized, moving us from broad strokes to precise strategies that drive measurable impact. Hosts Chris Boyer and Reed Smith explore how healthcare organizations can adapt to this shift: Why behavioral modeling changes media planning, creative strategy, and workflow collaborati…
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Grimace Shake & Gooning: Surviving the Gen Alpha Slang Jungle with guest Jenn Rottler
23:49
23:49
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23:49Send us a text School’s back in session—and so is the slang. In this episode of Unconfuzed, we dive headfirst into the Gen Alpha jungle, decoding the words echoing through middle school hallways: Sigma, Gooning, Sussy, Mogging, Grimace Shake, and Italian Brainrot. Joining us is 6th grade teacher Jennifer Rottler, who hears this lingo daily, plus Li…
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1
Can Zelensky and European leaders get President Trump back on Ukraine’s side?
31:18
31:18
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31:18Will Zelensky find any success with Trump, in the wake of the Alaska Summit? What does the militarisation of Washington DC tell us about America’s political direction? And why are MPs making TikToks? Rebecca Moore is joined by the Financial Times’ Working It Editor Isabel Berwick, Plus The Observer’s Katie Riley and Stephen Armstrong, as each try t…
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1
Is proscribing Palestine Action a PR disaster for the government?
21:22
21:22
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21:22Will facial recognition technology change law enforcement forever? JD Vance has been wooing his British political allies in the Cotswolds, but will a new think-tank deepen US influence in right wing politics? Is the government at risk of losing public support after the Palestine Action arrests? Giles Whittell is joined by the Observer’s Whitehall E…
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