We’re Team ODEA, a group of strategists, technologists and creatives that believe marketing is energizing. It’s not board room meetings and tactics that lack results. It’s innovative, strategic, imaginative and BOLD! Our mission is to make marketing approachable and actionable for all businesses, regardless of product, service or industry. Each episode of Brain Lava unpacks a different element of marketing or tech. We share our thoughts as marketers and ask for yours too.
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Team ODEA Podcasts
Digital Workplace news and views from the award-winning Intranetizen team. Each podcast, we'll discuss the key topics impacting intranets and digital workplace, catch up on the latest posts from the site, speak with guests and round up some of the back channel conversations on Slack, Twitter and our website comments. Hosted by Jonathan Phillips, Sharon O'Dea, Luke Mepham and Dana Leeson
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NJ Decides Election Exchange is a political podcast series from NJ PBS’s NJ Spotlight News team that gives New Jersey voters insight to the candidates running for Congress and Senate. NJ Spotlight News Anchor Briana Vannozzi, Sr. Political Correspondent David Cruz, and Sr. Digital Projects Editor Colleen O’Dea conduct one-on-one candid conversations with candidates about the issues impacting the Garden State.
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Episode 20: Election Exchange 2024 with Joe Salerno
22:31
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22:31NJ Spotlight News Senior Writer Colleen O'Dea goes one-on-one with Democratic candidate for NJ Congressional District 2 Joe Salerno.By NJ Spotlight News
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Episode 18: Election Exchange 2024 with Joseph Belnome
28:13
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28:13NJ Spotlight News Senior Writer Colleen O'Dea goes one-on-one with Republican candidate for NJ Congressional District 11 Joseph Belnome.By NJ Spotlight News
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Episode 19: Election Exchange 2024 with Rep. Mikie Sherrrill
25:16
25:16
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25:16NJ Spotlight News Senior Writer Colleen O'Dea goes one-on-one with New Jersey's Congressional District 11 Democratic three-term incumbent Congresswoman Mikie Sherrill.By NJ Spotlight News
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Episode 17: Election Exchange 2024 with Theodore Liddell
21:49
21:49
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21:49NJ Spotlight News Anchor Briana Vannozzi goes one-on-one with Republican candidate for NJ Congressional District 1 Theodore Liddell.By NJ Spotlight News
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Episode 16: Election Exchange 2024 with Billy Prempeh
19:29
19:29
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19:29NJ Spotlight News Senior Political Correspondent David Cruz goes one-on-one with Republican candidate for NJ Congressional District 9 Billy Prempeh.By NJ Spotlight News
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Episode 15: Election Exchange 2024 with Scott Fegler
18:20
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18:20NJ Spotlight News Anchor Briana Vannozzi goes one-on-one with Republican candidate for NJ Congressional District 6 Scott Fegler.By NJ Spotlight News
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Episode 13: Election Exchange 2024 with Sue Altman
25:07
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25:07NJ Spotlight News Anchor Briana Vannozzi goes one-on-one with Democratic candidate for NJ Congressional District 7 Sue Altman.By NJ Spotlight News
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Episode 14: Election Exchange 2024 with Matthew Jenkins
18:35
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18:35NJ Spotlight News Anchor Briana Vannozzi goes one-on-one with Democratic candidate for NJ Congressional District 4 Matthew Jenkins.By NJ Spotlight News
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Episode 12: Election Exchange 2024 with Rep. Andy Kim
15:26
15:26
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15:26NJ Spotlight News Anchor Briana Vannozzi goes one-on-one with Democratic candidate for U.S. Senate Rep. Andy Kim.By NJ Spotlight News
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Episode 11: Election Exchange 2024 with Curtis Bashaw
24:34
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24:34NJ Spotlight News Anchor Briana Vannozzi goes one-on-one with Republican candidate for U.S. Senate Curtis Bashaw.By NJ Spotlight News
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Episode 9: Election Exchange 2024 with Rep. Bonnie Watson Coleman
25:38
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25:38NJ Spotlight News Senior Writer Colleen O’Dea goes one-on-one with NJ Congressional District 12's Democratic 5-term incumbent Congresswoman Bonnie Watson Coleman.By NJ Spotlight News
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Episode 10: Election Exchange 2024 with Darius Mayfield
21:50
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21:50NJ Spotlight News Senior Writer Colleen O'Dea goes one-on-one with Republican candidate for NJ Congressional District 12 Darius Mayfield.By NJ Spotlight News
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Episode 7: Election Exchange 2024 with Rep. Josh Gottheimer
31:20
31:20
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31:20NJ Spotlight News Anchor Briana Vannozzi goes one-on-one with NJ Congressional District 5's Democratic 4-term incumbent Congressman Josh Gottheimer.By NJ Spotlight News
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Episode 8: Election Exchange 2024 with Mary Jo Guinchard
20:30
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20:30NJ Spotlight News Anchor Briana Vannozzi goes one-on-one with Republican candidate for NJ Congressional District 5 Mary Jo Guinchard.By NJ Spotlight News
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Episode 6: Election Exchange 2024 with Assemblyman Herb Conaway Jr.
18:55
18:55
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18:55Senior Political Correspondent David Cruz goes one-on-one with Democratic candidate for NJ Congressional District 3 State Assemblyman Herb Conaway Jr.By NJ Spotlight News
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Episode 5: Election Exchange 2024 with Dr. Rajesh Mohan
20:14
20:14
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20:14NJ Spotlight News Senior Writer Colleen O'Dea goes one-on-one with Republican candidate for NJ Congressional District 3 Dr. Rajesh Mohan.By NJ Spotlight News
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Episode 3: Election Exchange 2024 with Rep. Rob Menendez
18:27
18:27
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18:27NJ Spotlight News Senior Political Correspondent David Cruz goes one-on-one with New Jersey's District 8 incumbent Congressman Rob Menendez.By NJ Spotlight News
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Episode 4: Election Exchange 2024 with Anthony Valdes
13:06
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13:06NJ Spotlight News Senior Political Correspondent David Cruz goes one-on-one New Jersey District 8 Republican challenger Anthony Valdes.By NJ Spotlight News
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Episode 2: Election Exchange 2024 with Councilwoman LaMonica McIver
21:42
21:42
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21:42NJ Spotlight News Senior Writer Colleen O'Dea goes one-on-one with Democratic candidate for NJ Congressional District 10 Newark City Council President LaMonica McIver.By NJ Spotlight News
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Episode 1: Election Exchange 2024 with Carmen Bucco
21:15
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21:15NJ Spotlight News Senior Writer Colleen O'Dea goes one-on-one with Republican candidate for NJ Congressional District 10 Carmen Bucco.By NJ Spotlight News
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EFBC Night of Knowledge Audio White Paper
11:40
11:40
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11:40Listen to Patty Rioux discuss how to hire, motivate and retain rock star marketers and her experience with presenting at EFBC's Night of Knowledge event.
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Episode 6: Election Exchange 2022 with Frank Pallotta
16:47
16:47
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16:47NJ Spotlight News Anchor Briana Vannozzi goes one-on-one with New Jersey’s District 5 Republican challenger Frank Pallotta.By NJ Spotlight News
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Episode 5: Election Exchange 2022 with Rep. Josh Gottheimer
16:20
16:20
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16:20NJ Spotlight News Anchor Briana Vannozzi goes one-on-one with New Jersey’s District 5 Democratic three-term incumbent Congressman Josh Gottheimer.By NJ Spotlight News
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Episode 4: Election Exchange 2022 with Rep. Mikie Sherrill
19:38
19:38
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19:38NJ Spotlight News Senior Political Correspondent David Cruz goes one-on-one with New Jersey’s District 11 Democratic two-term incumbent Congresswoman Mikie Sherrill.By NJ Spotlight News
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Episode 3: Election Exchange 2022 with Bob Healey
17:47
17:47
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17:47NJ Spotlight News Digital Senior Projects Editor Colleen O’Dea goes one-on-one with New Jersey’s District 3 Republican challenger Bob Healey.By NJ Spotlight News
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Episode 2: Election Exchange 2022 with Rep. Andy Kim
17:05
17:05
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17:05NJ Spotlight News Digital Senior Projects Editor Colleen O’Dea goes one-on-one with New Jersey’s District 3 Democratic two-term incumbent Congressman Andy Kim.By NJ Spotlight News
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Episode 1: Election Exchange 2022 with Rep. Tom Malinowski
17:40
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17:40NJ Spotlight News Anchor Briana Vannozzi goes one-on-one with New Jersey’s District 7 Democratic two-term incumbent Congressman Tom Malinowski.By NJ Spotlight News
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Episode 5 - BOLD Marketing We Admire Part 10
12:25
12:25
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12:25We decided to shake things up a bit and share “BOLD Marketing We Admire” in a fresh way – a podcast! This fun episode features all members of team ODEA sharing the details on their BOLD pick.
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You've got questions. We've got answers. The Entrepreneur and Family Business Council hosted a free conference call, "Helping You Deal With COVID-19: Ask the Strategic Partners Conference Call". Each of the EFBC's Strategic Partners provided guidance for these difficult times in areas spanning law, finance, marketing (that's us!), IT, accounting, i…
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Just a Slice: Keeping Your Content Digestible
5:31
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Three Tips for Marketing in 2020: No Crystal Ball Needed
14:15
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Brain Lava is Back: Why It's OK to Press 'Pause'
3:59
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Episode 41- Brain Lava Hot Topic - Website Accessibility, ADA and WCAG
17:06
17:06
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17:06You may be feeling the heat of uncertainty about website and mobile app accessibility after a recent court case regarding ADA and digital assets was in front of the US Supreme Court. But don’t sweat it. We're working closely with our friends at fjorge Digital, one of our dev teams, to stay up-to-date and keep you informed. This week on Brain Lava, …
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If your organization changes its name and/or logo there are A LOT of places and items to update with the new brand. Some are more obvious like your website and email address. But what about all the little things? Voicemail box recordings. Internal documents. Office Signage. The list goes on! In Episode 40 of Brain Lava, Liz Fidanovski, Executive Di…
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Episode 39- Our Three Requests of Conference Speakers
3:51
3:51
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3:51Conferences. Love ‘em or hate ‘em? We’ve experienced the ups and downs of educational conferences we’ve learned one thing: it’s the presenters that make or break the experience. Swanky venues and swag bags bursting with goodies can only take you so far. In Episode 39 of Brain Lava, ODEA President Patty shares her three requests of conference speake…
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Episode 38- Natural Networking: How to Approach LinkedIn Like a Human
6:56
6:56
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6:56We were recently asked how to best approach someone you don’t know on LinkedIn. Our answer is simple: act like a human! Just because you’re online, it doesn’t mean normal behaviors get tossed out the window. Be yourself and find a natural way to connect and build a relationship with a potential customer or business partner. Listen to Episode 38 of …
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Think you’ve got marketing all figured out? So did ODEA intern, Anna… until she started working for us. Joined by president Patty, our marketing intern discusses three things that surprised her about the marketing world in episode 37 of Brain Lava!
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Brands have signature logos, signature taglines and, increasingly, signature sounds. Tune in to Brain Lava to hear ODEA Prez, Patty Rioux, share her thoughts on why brands need to invest in sounds even more as voice search and voice assistants keep changing in the marketing world.
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Podcasts are growing in popularity – fast! Edison Research found that in 2018, 26% of Americans listened to podcasts monthly. So why haven’t you started yours? If you’re on the fence about podcasting, we’re sharing three reasons you should consider getting in on the action!
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Welcome to a very special edition of Brain Lava! On this episode, we’re jazzing things up a bit. Not only can you listen to us on this podcast episode, but we’ve also created a handy-dandy “Top SEO Tips” presentation! To view the presentation while you listen, click here.
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Less is more. We apply this thinking to everything from putting on cologne to driving in Chicago traffic. On this week’s episode, we’re sharing why you should keep that lesson in mind when it comes to everything from your content to your ideas to running your biz.
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Episode 32- Open Source vs Proprietary CMS
13:51
13:51
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13:51Thinking about your next website and the engine that’s going to drive it? Stuck between an open source or a proprietary content management system (CMS)? You’re in luck! On this week’s episode of Brain Lava, we’re talking about the differences between the two.
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Social media for business can seem overwhelming, especially if you’re brand new to the social platform world. In this week’s episode of Brain Lava, we’re sharing three lessons we’ve learned at ODEA wile navigating the world of social media for B2B businesses -- including our own!
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Learning styles are important – especially when you want to help educate your audience. Who better to talk through the big three learning styles than ODEA Project Manager, Sue Lattea? With 20 years of experience as an educator and a textbook writer, Sue knows a thing or two about learning styles and how to use and leverage them effectively.…
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Swag matters! Or does it? Listen to this week’s episode to find out from Patty, Megan and Stephanie if swag is something you should be thinking about!
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On this episode, we’re speaking out for those that don’t have a voice. Those that are stretched and skewed to their limits without complaint. We’re speaking up for images and logos and sharing how to properly resize them!
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To us, statistics are like donuts, there’s really no such thing as too many. But fear not, this week we’re only serving up nine stats that will totally blow your mind. From cold calls, to websites, to sales to the ever-growing YouTube – these nine stats run the gamut.
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Trade show necessities: Business cards, comfortable shoes, swag, supplies box, refreshments…the list goes on and on. But don’t sweat it because we’re sharing three tips from someone who knows the ins-and-outs of the trade show world. From designing booths, to breaking them down and setting them up, to working them, our Prez Patty has done it all!…
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Welcome to the future: where you can order your favorite peanut butter through a tiny device on your counter while cooking your breakfast. On this week's episode of Brain Lava, we're discussing voice search and how it's going to change the future of marketing.
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Think the art of referrals is dying? We think not. ODEA President, Patty Rioux, talks referrals and why we think they’re still a major key to success in B2B on this week’s episode of Brain Lava.
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