Join creative brand experience agency N2O's Strategy Director, Steven Workman, as he chats with award-winning marketing experts to understand the latest consumer behaviours surrounding key calendar events and compelling topics. Stay ahead of the game with your marketing strategies with a bite-sized podcast packed full of juicy insights and industry-leading expertise.
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Steven Workman Podcasts
For thirty minutes each day, Pesca challenges himself and his audience, in a responsibly provocative style, and gets beyond the rigidity and dogma. The Gist is surprising, reasonable, and willing to critique the left, the right, either party, or any idea.
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Jon Levy: "We Don't Really Want Authenticity"
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39:35Behavioral scientist Jon Levy, author of Team Intelligence: How Brilliant Leaders Unlock Collective Genius, joins to talk about why he collects astronauts, Olympians, and other outliers for secret salons—and what they've taught him about trust and connection. He explains why status isn't the same as popularity, how our networks quietly determine ou…
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Sarah Goodyear and Doug Gordon on Life After Cars
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40:42Mike reflects on the post-election landscape, including Mamdani's win and the hype around Trump's election monitors who reportedly spent their time chatting about cats. Then Mike talks with Sarah Goodyear and Doug Gordon, hosts of The War on Cars and authors of Life After Cars. They discuss traffic fatalities, Dutch street design, the Brightline co…
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Mike joins Yascha Mounk's Good Fight Club to debate the mid-midterm results: Democrats' surprisingly strong showings in Virginia and New Jersey, Zoran Mamdani's charisma-vs-governance problem in New York, and whether moderates like Abigail Spanberger can still carry a national coalition. Also: the Seattle mayoral race tightens, and the "Dems in dis…
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Funny You Should Mention: Dusty Slay
1:08:57
1:08:57
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1:08:57Dusty Slay drops by with "Wet Heat" fresh on Netflix to talk Opelika lore (a.k.a. Snopalika), becoming parade Grand Marshal, and how a onetime pesticide salesman turned country-music linguist builds jokes from tiny word quirks. We get into his love of language (Carlin vibes), song-lyric autopsies ("It's Five O'Clock Somewhere," Brooks & Dunn's "Har…
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Sadie Dingfelder on "Hair, Feathers, and the Theater of Disgust."
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27:08
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27:08We test whether a hair in your hummus is truly hazardous, compare bacterial counts on hair shafts vs. feathers, and trace America's hairnet obsession back to Edward Bernays' spin. We play: Is That BS? Hair/Feather Edition. Also: Seattle mayoral race updates, and in the Spiel: the Philadelphia Art Museum's chunky griffin rebrand, the PHAM backlash, …
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Colin Woodard: The Federation Is the Fault Line
42:47
42:47
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42:47Woodard maps America's clashing "nations," from American Nations to Nations Apart, arguing that our deepest divides are regional and newly combustible. He makes the case that post–Cold War policy, social media, and a fraying social contract turned long-standing cultural seams into political fracture zones. We press whether his framework explains wh…
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The Wars Trump Says He Ended, and the One Cheney Began
30:24
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30:24The veteran media strategist reflects on Chuck Schumer's once-golden Sunday pressers and how his "price-of-milk politics" model needs updating for 2025. He discusses New York Democrats' strategic silence in the Mamdani race, Hillary Clinton's 2000 outreach to Hasidic women, and why he can praise Trump's Middle East diplomacy without voting for him.…
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Matthew Hiltzik on the Craft of Crisis Communications
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33:01Hiltzik, founder of Hiltzik Strategies, explains how his background in law, politics, and media shaped his methodical, fact-based approach to strategic communications. He describes the importance of understanding audiences and using social and digital tools with "precision," rather than relying on broad or emotional appeals. Drawing on experiences …
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Mike joins Nancy Rommelmann and Sarah Hepola for a rowdy, caffeine-fueled dive into the NBA betting scandal—where marked decks, mobsters, and million-dollar contracts collide. They unpack how legalized sports gambling reopened old mafia doors, what drives athletes to risk it all, and why men chase competition even from the couch. Also: Karine Jean-…
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Art Cullen on Iowa's Corn Gospel, Cancer, and Capture
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32:09Iowa's rivers run brown, its cancer rates climb, and its politics tilt redder. Pulitzer Prize-winning editor Art Cullen joins to discuss his new book Dear Marty: We Crapped in Our Nest — Notes from the Edge of the World, Iowa, which serves as both lament and call to arms for a farm state choking on its own abundance. Cullen traces how corn and hogs…
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Beth Macy: "When the Local Paper Dies, the Community Follows"
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42:21
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42:21Journalist Beth Macy, author of Dopesick: Dealers, Doctors, and the Drug Company That Addicted America, returns to her Ohio roots to chart what's been lost in the hollowing-out of middle America. Paper Girl: A Memoir of Home and Family in a Fractured America follows Macy's hometown of Urbana through addiction, poverty, and political drift, and her …
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Karine Jean-Pierre: "Independent," Evasion, and the Party She Says Left Her
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43:08Former Biden Press Secretary Karine Jean-Pierre joins to promote her memoir Independent: A Look Inside a Broken White House Outside the Party Lines—and faces pointed questions about contradictions between her praise for Biden, her criticism of Democrats, and her claim of newfound political independence. Asked what makes her truly "independent," she…
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Steve Hayes & Damon Linker: The Hole Truth
1:04:42
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1:04:42Steve Hayes and Damon Linker debate whether Trump's demolition of the White House East Wing is another norm-busting outrage or just a gaudy renovation. They argue over visuals versus substance in anti-Trump outrage, Trump's manipulation of public opinion, and whether Congress's abdication of power is the true engine of American authoritarian drift.…
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Barista Michelle Eisen on Face Tattoos, Short Staffs, and Union Shots Fired
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34:24Michelle Eisen, barista-turned-organizer from Buffalo's first unionized Starbucks, breaks down how Workers United grew from one store to hundreds—and why the real fight now is over pay, scheduling, and the right to keep your piercings. She pushes back on what she calls "the most aggressive union-busting in modern labor history." Plus, examples of g…
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Jeremy Workman — "Walking Every Block, Hiding in a Mall"
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38:11Two conversations with documentarian Jeremy Workman: first on The World Before Your Feet (a quest to walk every NYC block), then on Secret Mall Apartment (artists who built a hidden flat inside Providence Place Mall). Curiosity, urban change, and the quiet stunts that reveal a city. Produced by Corey Wara Production Coordinator Ashley Khan Email us…
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Funny You Should Mention: Ariel Elias
1:07:33
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1:07:33Kentucky-raised, New York-forged, and newly "A Jewish Star," Ariel Elias breaks down how outsider status becomes comic superpower. We talk growing up Jewish in the Bluegrass, explaining Kentucky to New Yorkers, the "Earl" name bit, airline misery (farewell, Southwest), and writing cleaner for synagogue gigs without losing edge. She unpacks her vira…
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No Capes, Real Peace: U Thant's UN and What We Lost
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42:15Historian and grandson of third secretary-general of the United Nations U Thant, Thant Myint-U, discusses Peacemaker: U Thant and the Forgotten Quest for a Just World—how the UN once brokered real ceasefires (Cuban Missile Crisis, India-Pakistan 1965), why its stature faded, what decolonization changed, and Myanmar's present. A reminder that boring…
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Alicia Wanless — "The Ecology of Information"
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33:15Carnegie Endowment's Alicia Wanless argues that disinformation isn't new—it's just our latest pollutant. In The Information Animal, she maps centuries of "information ecosystems," from King Charles I's pamphlet floods to the social-media deluge, and shows why attempts to "detoxify" them often fail. We trace the analogies between DDT and digital out…
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Michael Kirk — "RFK Jr.'s Latest Addiction: Attention"
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43:46
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43:46Frontline's Michael Kirk discusses The Rise of RFK Jr., charting Kennedy's path from sex and drug addiction to what Kirk calls "an addiction to validation." He describes a man driven by grievance, and details how the alliance between Kennedy and Trump built the so-called "MAHA movement," and why it may collapse under its own contradictions. Plus: a…
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Michael Townsend & Jeremy Workman: "Secret Mall Apartment"
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33:26Michael Townsend and director Jeremy Workman tell the wild true story of an eight-artist collective that built a hidden home inside Providence Place Mall—part prank, part art project, and a pointed reply to gentrification. They revisit grainy 2003–07 footage, a tape-art 9/11 memorial, and the logistics (and ethics) of living behind a cinderblock wa…
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Chris Murphy: "Congress needs to take war powers back."
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23:26Mike revisits his 2019 conversation with Senator Chris Murphy on the AUMF — the two-decade-old law still used to justify U.S. military strikes from Yemen to the Caribbean. Plus, a new strike on a Venezuelan vessel raises questions about presidential authority and transparency. We trace how "temporary" wartime powers became permanent policy, and wha…
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Lisa Graves: On The Roberts Court's Power Play
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39:17Lisa Graves joins to discuss Without Precedent: How Chief Justice Roberts and His Accomplices Rewrote the Constitution and Dismantled Our Rights—from court "capture" networks to why she sees the recent immunity ruling and emergency-docket moves as system-tilting, not umpiring. She and our host spar over what counts as a "constitutional crisis," con…
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Not Even Mad: Jonah Goldberg & Zee Cohen-Sanchez
1:06:06
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1:06:06Hamas hostages, Trump and autocracy, and the strangely quiet shutdown — we tackle all three. Why Trump's blunt style played in the Middle East, whether "competitive authoritarianism" really fits his second-term instincts and enablers, and who's taking the fall for Obamacare-premium brinkmanship. Plus: goat-grinders (pointless rebrands at Max and Ap…
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Jonathan Mahler: The Tabloids That Made The City That Made the Country
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48:14Mahler walks us through The Gods of New York: Egotists, Idealists, Opportunists, and the Birth of the Modern City, 1986–1990—how a late-'80s crucible of crime, crack, and tabloids minted characters like Spike Lee ("the coolest guy in America"), Al Sharpton, Donald Trump, Ed Koch, and Rudy Giuliani. We revisit Howard Beach, Yusuf Hawkins, Do the Rig…
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Cory Doctorow: Enshittification: Why Everything Suddenly Got Worse and What to Do About It
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35:52Doctorow lays out his "enshittification" playbook—how tech platforms lure users, trap businesses, then extract value from both—tying it to interoperability, right-to-repair, and DMCA lock-ins, with Facebook as Exhibit A. He explains why incremental state laws can break Big Tech's coalitions better than sweeping federal reforms. Meanwhile, Venezuela…
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SCOTUS's Shadow Docket, Calibrated + Steven Vladeck
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35:22Mike previews the new Supreme Court term: Colorado's conversion-therapy ban, transgender athlete cases out of Idaho and West Virginia, a Louisiana Voting Rights Act fight, and a Rastafarian grooming claim, then dials in the panic meter on the "shadow docket": what it is, why Trump's emergency-order wins look so lopsided, and where concern beats cat…
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Funny You Should Mention: Steph Tolev
1:07:34
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1:07:34Season 3 of Funny You Should Mention begins with the "Filth Queen" herself Steph Tolev to explore why gross can be smart, how crowd work goes viral, Bill Burr's boost to her career, and the Canadian comedy grind. Big laughs, sharp ideas, adult themes. We also get into slapstick dummies, family lore, and why Boston brings the best chaos. Come for th…
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Plestia Alaqad: "The Eyes of Gaza," Witness and Journalist
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51:48Today on the Gist, a tough conversation with Plestia Alaqad about what she saw in Gaza and how she frames it for a global audience. They dig into sympathy versus credence, terminology like IDF versus IOF, the Al-Ahli Hospital claim, and whether journalism requires shared vocabulary. Plus, a spiel on U Thant, transliteration, and the "clean" versus …
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Today on The Gist. Jake Tapper breaks down the first U.S. criminal trial of a foreign combatant: why prosecutors chose court over Gitmo, and the painstaking sleuthing that turned a shaky confession into a conviction. We talk DOJ institutional memory, the politics orbiting the Comey case, and why trials rather than commissions lock terrorists away. …
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Obama CDC Director Tom Frieden: "'Believe in Science' Is a Terrible Idea."
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37:35The former CDC director lays out his "See, Believe, Create" playbook from The Formula for Better Health: How to Save Millions of Lives—Including Your Own. He separates settled facts (hypertension control, PM2.5, tobacco) from guesswork, owns early COVID failures, and argues vaccine mandates and long school closures were mismatched to risk. Practica…
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Steven Pinker: "Common Knowledge Changes Everything"
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37:39Steven Pinker joins to discuss his new book, When Everyone Knows That Everyone Knows: Common Knowledge and the Mysteries of Money, Power, and Everyday Life, exploring how shared awareness coordinates everything from markets to manners. He traces spirals of silence, costly signals, and why a single public moment can flip private hunches into history…
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Diane Foley on America's Hostage Blind Spot
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29:12Diane Foley, founder of the Foley Foundation and mother of slain journalist James Foley, joins Mike to discuss America's fragmented hostage-recovery system, wrongful detentions, and why the U.S. response lags far behind countries like Israel. In the Spiel, Mike looks at the 20-point Gaza plan, Israeli hostages, and the very different ways nations v…
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Jonah Blank: "Very Quickly and Then Very Slowly" in Nepal
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34:51South Asia expert Jonah Blank explains how a Gen-Z–driven uprising—fueled by social media, flaunted elite wealth, and ubiquitous VPNs—toppled Nepal's government. He sketches a country where remittances power daily life, institutions lack public trust, and political parties play musical chairs. Also: Trump fires another U.S. attorney and pressures M…
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Not Even Mad: Ben Wizner & Ilya Shapiro
1:02:34
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1:02:34Free speech under heat: the ACLU's Ben Wizner and the Manhattan Institute's Ilya Shapiro square off (and sometimes align) on the "ethos" of the First Amendment—from the Ball State firing over Charlie Kirk comments to cancel culture, government jawboning, and campus heckler's vetoes. We dig into the Supreme Court's shadow docket and unitary-executiv…
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Yaakov Katz - While Israel Slept: Winning Tunnels, Losing Time
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44:58Yaakov Katz co-author with Amir Bohbot, of While Israel Slept: How Hamas Surprised the Most Powerful Military in the Middle East, traces the failures that led to October 7 and how Israel's security establishment misread Hamas's strength and intent. He explains how world opinion, hostage leverage, and casualty ratios constrain Israel differently in …
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KJ Steinberg, on The Twisted Tale of Amanda Knox
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37:30We talk with KJ Steinberg, showrunner of Hulu's The Twisted Tale of Amanda Knox, about concentrating on Knox's perspective while still showing how others perceived her, and the legal tightropes that shaped the series. She details the refracted structure (episodes from the prosecutor's to the co-defendant's POVs) and why the story follows Knox throu…
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Amanda Knox — "You don't have to be a psychopath to wrongly convict somebody."
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33:31Knox recounts confronting prosecutor Giuliano Mignini and explores how certainty, incentive structures, and "alternate realities" turned her story into a sprawling international conspiracy. She parses the feedback loop between media and Italian justice, and why today's true-crime-savvy public might have questioned the case sooner. Also: the 21 poin…
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Is Masculinity A Prison? - Mike on Open to Debate
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41:51Listen to the full debate on Open to Debate's podcast channel or watch it on YouTube: https://bit.ly/MikePesca Men are falling behind in our society, and some point to traditional ideas of masculinity as the cause. What does it mean to "be a man" today, and how do labels like toxic masculinity impact that question? For some men, masculinity is a co…
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Andrew J. Taylor: "Blue-Collar Voters Don't Want Blue-Collar Politicians"
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31:58We talk with North Carolina State political scientist Andrew J. Taylor about his new book, A Tolerance for Inequality: American Public Opinion and Economic Policy, probing why voters often prefer public goods and tax cuts over classic redistribution—and how policy frequently tracks aggregate opinion more than pundits admit. Taylor also explores why…
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Justin Driver: "The Fall of Affirmative Action"
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41:38Yale Law's Justin Driver argues that SFFA v. Harvard/UNC broke with precedent and embraced a faux "colorblindness," spotlighting the Court's creative reading of Grutter's 2028 "sunset." He lays out the early fallout—sharp drops in Black enrollment at elite schools, Asian American gains, and the perverse incentive for applicants to "essay their trau…
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Laura Spinney on the Language That Conquered the World
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31:36Laura Spinney joins to discuss her new book Proto: How One Ancient Language Went Global, tracing the unlikely rise of Indo-European and why most of the world now speaks it. Also, a look at the Dallas ICE field office shooting in the broader context of political violence and how we categorize it. And in the Spiel: Jimmy Kimmel's comeback monologue, …
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Sadie Dingfelder on Mosquito Magnets and Who Tastes Best to Bugs
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26:22President Trump mangles acetaminophen and issues a sweeping "don't take Tylenol" decree. Are some people truly more attractive to mosquitoes than others? Sadie Dingfelder joins to walk through decades of mosquito studies, from Gambian huts filled with human volunteers to modern lab assays with paraffin membranes, and explains why carbon dioxide, sw…
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Andrew Fox on "Slam Frank": Make Something Dangerous
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51:11The writer-composer behind the viral Slam Frank (an Anne Frank musical staged as if by the most social-justice-forward regional theater) explains why he pushes rules to their reductio ad absurdum and why "art should lift up the people who are beneath me." Fox walks through a contentious table read, a Change.org backlash, and the joy/rage of craftin…
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JD Vance, Jimmy Kimmel, and America's Radical Underground
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14:13It's the Saturday show. One from the week, one from the vault. First, a look at JD Vance on the mic with Charlie Kirk and the culture wars of today. Then, we rewind a decade to my interview with Brian Burrow, author of Days of Rage, on the radical underground and the turbulence of the 1970s. Produced by Corey Wara Production Coordinator Ashley Khan…
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Brendan Nyhan: Measuring Political Violence Without Panic
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29:38Dartmouth's Brendan Nyhan explains why headline-grabbing polls inflate support for "partisan violence" and how careful survey design finds under 10% backing for felony-level force, far less than in many democracies. He traces how elite cues shape perceived threats and warns against pretextual crackdowns. Also: a look at Jimmy Kimmel's removal and a…
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Not Even Mad: Michael A. Cohen and Jamie Kirchick
1:01:21
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1:01:21Michael A. Cohen and Jamie Kirchick discuss the Charlie Kirk assassination and the immediate retreat to priors — who's weaponizing grief, what counts as incitement, and whether "fascistic" vs. "authoritarian" language clarifies or inflames. Plus, the TikTok law end-run and why process crimes don't move voters the way visible force does. In Goat Gri…
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Christian Duguay, creator of Valley Heat, breaks down how Doug Duguay, his in-show alter ego, works within a 51% fictional universe. Tight sound design and ad-jingle microplots create an absurd world populated with Canadian foosball biker gangs and rogue car washes. Duguay traces the show's improv roots and why "I'll take that" became its guiding e…
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Garrett Graff: "Russia Sought Division More Than Victory"
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30:34Garrett Graff, host of the Long Shadow podcast, argues that Russia's 2016 interference was about sowing distrust in U.S. democracy—weakening Clinton if she won, or destabilizing the system either way. He revisits the Access Hollywood–email leak overlap, the forgotten U.S. warning about Russian meddling, and how other nations have since borrowed the…
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Garrett M. Graff on "Long Shadow" and the Internet's Descent Into Outrage
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37:56Writer and historian Garrett Graff discusses the fourth season of his podcast Long Shadow, which charts how the internet devolved from a tool of hope to one of outrage and division. He traces that shift to specific corporate choices—especially Facebook and YouTube prioritizing profit by feeding anger and conspiracy. Graff argues that these unregula…
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Today on The Gist, we air some of Mikes appearance on The Good Fight Club Podcast. Please note that this was recorded on September 10th, before the shooting of Charlie Kirk. You can listen to the rest of the podcast using the link below. The Good Fight Club: Russian Drones in Poland, Low Literacy in Schools, and Can Anyone Rein in Trump? Produced b…
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