Welcome to LeadingLane, the go-to podcast for aspiring and seasoned real estate professionals! Hosted by Steven L. Burch and Ashley Fredrick, two seasoned brokers with a flair for the industry, this show delves into the core of what makes real estate tick. Each episode is a journey through essential topics like mastering time management, unraveling the complexities of real estate finances, and sharing authentic experiences from the field. Get valuable tips and tricks, whether you're a newbie ...
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Prioritize Yourself with Clear Expectations | LeadingLane Podcast | Ep 72
23:50
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23:50In this episode, we dive deep into the importance of setting boundaries in business, communicating expectations clearly, and making time for yourself without sacrificing client satisfaction. We share real-world stories on how taking time off can actually strengthen client relationships and improve your business. Learn how to set up systems that all…
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Implementing New Systems & Accountability | LeadingLane Podcast | Ep 71
28:10
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28:10In this episode, we dive into the messy, often misunderstood world of implementation. We explore how to roll out new systems—from SkySlope transitions to contract changes—without losing your team in the process. We talk through leadership blind spots, resistance to change, and how communication and accountability are key to making things stick. If …
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Couples Retreat Part 2 | LeadingLane Podcast | Ep 69
50:53
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50:53In this episode, we’re back for Part 2 of our Couples Retreat with our spouses and friends Colton & Haleigh Kurth. We share the messy, funny, and powerful moments that come with building a life and business with your partner. From first meetings to business breakdowns, we reflect on how we've grown through chaos, communication, and coaching (even w…
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Couples Retreat Part 1 | LeadingLane Podcast | Ep 68
36:54
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36:54This week, we brought our spouses and friends Colton and Haleigh Kurth along for a special Couples Retreat edition. We opened up about what it’s really like to work alongside your partner—from personality clashes to shared wins. We explored everything from DISC profiles and communication quirks to how we manage control, conflict, and collaboration.…
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Just Do The Damn Thing | LeadingLane Podcast | Ep 67
28:17
28:17
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28:17In this episode, we dig into the mental blocks that keep us from showing up for the things we know will make us better. We share real talk and personal stories around resistance, excuses, and reframing labels like "lazy" into strengths like "efficient." We unpack why commitment is so hard—even for free opportunities—and how small shifts in language…
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Even Coaches Need Coaches | LeadingLane Podcast | Ep 66
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27:07In this episode, we dive deep into the idea that even coaches need coaches. We share our personal stories about investing in guidance, overcoming sticker shock, and the compounding ROI of surrounding ourselves with the right people. We unpack how coaching transforms not only businesses but people, and why staying stagnant is riskier than making the…
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Leading Through Change with Purpose | LeadingLane Podcast | Ep 65
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40:55In this episode, we dive deep into what it truly means to lead through change—both expected and unexpected. We reflect on how empowering your team, letting go of the small stuff, and encouraging anticipation can multiply your impact. We talk about force multipliers, decision fatigue, and how stepping back actually propels your team forward. This on…
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You Can't Do It All - And You Shouldn't Try | LeadingLane Podcast | Ep 64
29:05
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29:05In this episode, we tackle a question we kept getting at our recent conference: How do you do it all? The truth? We don’t—and that’s the secret. We dive into the power of delegation, setting boundaries, and recognizing when it’s time to quit certain things to make space for real growth. We also talk about why investing in yourself isn’t optional if…
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Hidden Dangers of Sloppy Contracts in Real Estate | LeadingLane Podcast | Ep 63
34:34
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34:34In this episode, we dive into the impact of poorly written contracts in real estate and how small mistakes can create major problems. We share real-life stories of contract errors, the consequences of unchecked clauses, and why slowing down can save deals (and reputations). We also discuss best practices for drafting airtight agreements, protecting…
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The Broker FastTrack Retreat: Insights, Strategy & Growth | LeadingLane Podcast | Ep 62
29:32
29:32
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29:32In this episode, we break down the Broker FastTrack Retreat, an exclusive event designed to help brokerage owners scale, streamline, and transform their businesses. We discuss the biggest misconceptions brokers have, the key takeaways from the event, and why in-person collaboration leads to lasting impact. From tackling recruitment challenges to in…
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Four Quarters Over 100 Pennies: The Reality About Friendships | LeadingLane Podcast | Ep 61
28:43
28:43
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28:43In this episode, we dive deep into the evolution of adult friendships—why they change, why some fade, and how to know when it’s time to let go. We explore the “crabs in a bucket” effect, the emotional side of losing friendships, and the importance of surrounding yourself with people who empower you. It’s not about how many friends you have, but who…
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The Secret to Longterm Success | LeadingLane Podcast | Ep 60
33:16
33:16
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33:16In this special Galentine’s Day episode, Ashley and Neva take over the podcast to dive deep into what it really takes to succeed in real estate and beyond. We discuss the importance of consistency, mentorship, and the long-game mindset needed to build a sustainable career. Neva shares her journey, the pivotal moments that shaped her success, and wh…
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The Algorithm Trap | LeadingLane Podcast | Ep 59
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25:59In this episode, we dive into the impact of media and social media on our fears, perceptions, and daily lives. We discuss how algorithms amplify our anxieties, feeding into fears like flying or world events, and how we can take control by focusing on facts over fear. We explore the importance of mental health, stepping away from negativity, and sur…
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Small Town to Big Stages: Ashleys Journey to the Inman Connect Stage | LeadingLane Podcast | Ep 58
30:28
30:28
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30:28We just got back from an incredible experience at Inman Connect in New York City, where Ashley had the opportunity to be on stage as a guest speaker. In this episode, we dive into how this opportunity came to be—starting with a simple conversation about goals and the power of manifestation. We talk about the impact of getting out of our small-town …
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Take a Second, Make a Difference: The Power of Small Gestures | LeadingLane Podcast | Episode 57
18:17
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18:17In this episode, we dive into the transformative power of small, intentional gestures, from handwritten notes to heartfelt conversations. We discuss how acts of gratitude not only strengthen relationships but also elevate your personal and professional life. Join us as we share strategies, stories, and actionable insights to help you take a second,…
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Drawing the Line: Setting Boundaries with Clients | LeadingLane Podcast | Episode 56
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23:53In this episode, we tackle the challenging dynamics of dealing with difficult clients in real estate. We share a story from the office about a client who pushed boundaries and how the agent handled the situation with professionalism and grace. It’s a reminder that setting expectations early and knowing your non-negotiables can save your time, energ…
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From Goals to Greatness: Setting Realistic Goals for 2025 | LeadingLane Podcast | Episode 55
32:31
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32:31In this episode, we tackle the art of goal setting—a topic on everyone’s mind as the new year begins. We discuss the importance of tracking your progress, setting realistic yet ambitious goals, and holding yourself accountable. Whether it’s using historical data to forecast success or creating daily habits that drive results, this conversation is p…
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Hakuna Matata: Setting Intentional Goals Without the Worry in 2025 | LeadingLane Podcast | Ep 54
20:12
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20:12Welcome to 2025! In this episode, we reflect on the past year and share our goals and focus for the new one. From embracing the mindset of "Hakuna Matata" to balancing personal growth with professional success, we discuss strategies for setting realistic goals and finding harmony in work and life. Join us as we dive into creating intentional change…
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Leadership vs. Management: Finding Balance in Shifting Times | LeadingLane Podcast | Episode 53
24:10
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24:10In this episode, I dive into the difference between leadership and management and how the two intersect during times of change. From navigating system transitions to fostering buy-in from your team, we discuss the importance of communication, vulnerability, and long-term vision. Tune in to learn actionable strategies for building trust, handling ch…
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Volunteering, Advocacy, and Leadership with Bobbi Slagle | LeadingLane Podcast | Episode 52
55:59
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55:59This week, we sat down with Bobbi Slagle, broker, owner, and 2024 Delaware Realtor of the Year, to explore the vital role of volunteering in the real estate industry. Bobbi shares how her passion for advocacy and leadership has shaped her career, offering insights into how association involvement can enhance not just your business but the entire in…
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Rethinking Motivation: Beyond the Buzzword | LeadingLane Podcast | Episode 51
22:03
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22:03In this episode, we dive into the deeper meaning of motivation and how it extends beyond simple gestures like pizza parties or quick fixes. We share personal stories and explore how accountability, recognition, and leadership create an environment where people can find their spark and flourish. Together, we challenge the traditional notion of motiv…
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Buyer Agency and Negotiations | LeadingLane Podcast | Episode 50
29:26
29:26
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29:26In this episode, we tackle the evolving landscape of buyer agent compensation and how it’s impacting real estate negotiations. We share real-world stories about navigating tricky transactions, educating clients, and offering creative solutions to ensure deals come together. It’s all about adapting to change, staying professional, and raising the ba…
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Final Walkthrough | LeadingLane Podcast | Episode 49
20:25
20:25
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20:25Final walkthroughs aren’t just a checkbox; they’re your last line of defense to protect your clients and your reputation. In this episode, we break down the importance of a thorough walkthrough, share real-life horror stories, and discuss how to leverage third-party inspectors and vendors to minimize risk. Learn how going the extra mile can help yo…
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How to Stop Chasing Leads and Start Attracting Them | LeadingLane Podcast | Episode 48
27:50
27:50
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27:50Struggling to fill your pipeline? In this episode, we share actionable tips to take control of your lead generation and build consistency in your business. From nurturing your sphere to leveraging open houses and community involvement, we discuss how simple, intentional actions can help you stop chasing leads and start attracting them. Learn how to…
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Why Every Risk Is an Opportunity Waiting to Happen | LeadingLane Podcast | Episode 47
22:23
22:23
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22:23Taking risks can feel daunting, but what if we reframed them as opportunities? In this episode, we explore the mindset shift needed to embrace uncertainty, share real-life stories of big leaps, and discuss the value of surrounding yourself with like-minded, ambitious individuals. Learn how even the smallest decisions carry risks and why seizing opp…
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We're Gonna Need Cake with Valerie Garcia | LeadingLane Podcast | Episode 46
1:07:05
1:07:05
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1:07:05In this episode of the podcast, we sit down with Valerie Garcia, author of We’re Gonna Need Cake, to talk about authentic leadership in a world that’s anything but perfect. Valerie shares why showing emotions at work isn’t a weakness and why being “messy” can make you a stronger leader. She opens up about her journey, challenges with her publisher,…
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Virtual Assistants | LeadingLane Podcast | Episode 45
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25:53In this episode, we explore the transformative power of Virtual Assistants in real estate. From managing compliance to creating standard operating procedures, we highlight how delegating tasks can help you focus on what really matters. We also discuss why building trust and ensuring a personality match is essential for a successful partnership. Wha…
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AI in Real Estate | LeadingLane Podcast | Episode 44
22:43
22:43
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22:43In this episode, we talk about how AI is changing real estate. From tasks, like writing property descriptions and answering client questions, and how it won't replace us. We also share why Realtors® who use AI will work smarter and still keep the important human connection. What AI tools are you currently using?…
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Quarter 4 Business Planning | LeadingLane Podcast | Episode 43
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24:55
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24:55How do you target a strong year-end finish to plan for a successful upcoming year? We kick off our new year before the new year, in quarter four. Business planning, a positive off-season mindset, and maximize the end of the year before it ends. We discuss profit and loss statements, growth mindset, and team goal setting.…
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Employee vs Independent Contractor Mindset | LeadingLane Podcast | Ep 42
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25:50In this episode, we talk about the difference between W2 employees and 1099 independent contractors, focusing on real estate agents' challenges in maintaining an entrepreneurial mindset. Tune in to hear tips for success about accountability, being consistent, and the importance of self reflection.By LeadingLane
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Boundaries, Notifications, and Value | LeadingLane Podcast | Ep 41
25:58
25:58
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25:58Setting up digital boundaries. Do yourself a favor, remove the anxiety from feeling you need to be constantly connected - be present in your interactions. Have authentic conversations with those around you!By LeadingLane
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Company Culture | LeadingLane Podcast | Ep 40
8:48
8:48
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8:48It's so import to build a fun and engaging company culture through team bonding activities and memorable experiences. Open communication and support among team members - to include being vulnerable - can help create a sense of community and confidence within the team. Sounds cliché, but with a positive culture, your team is family.…
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Breaking the Cycle of Overcomplicating | LeadingLane Podcast | Ep 39
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24:45
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24:45How often do you make life and business harder than it needs to be? We tackle the mental block that overthinking and how this creates negative stories in our mind - which leads to added stress and missed opportunities. Face your fears, stop overcomplicating things, and eat the frog!By LeadingLane
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Marketing Yourself and Providing Value | LeadingLane Podcast | Ep 38
29:26
29:26
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29:26Why is marketing so hard? The "post and pray" method isn't enough and learn how authenticity, personal engagement, and providing real value can transform your marketing strategy. Tune in for insights on video marketing, online presence, and leading with expertise. Don't miss out!By LeadingLane
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The Importance of Buyer Consultations Post Lawsuit | LeadingLane Podcast | Ep 37
27:03
27:03
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27:03In this episode, we talk about the essentials of educating your clients, from securing pre-approvals to navigating inspections and uncovering hidden costs. Discover how to clearly communicate your value as a buyer’s agent, becoming the guide your clients need in their home-buying journey. But it doesn’t stop there—these consultations are your golde…
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The Power of Consistent Training | LeadingLane Podcast | Ep 36
27:53
27:53
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27:53Consistent training is the backbone of any successful business. We explore how to implement effective learning strategies, from weekly team meetings to annual planning retreats. Ongoing education will boost agent confidence and improves client service. Investing in your team's knowledge isn't just about market expertise—it's about building a cultur…
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Code of Ethics | LeadingLane Podcast | Ep 35
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26:13With the evolving landscape of the real estate industry due to the recent lawsuit, we are diving into the Code of Ethics. How can we hold each other accountable and improve real estate going forward.By LeadingLane
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Trauma of a Transaction | LeadingLane Podcast | Ep 34
27:41
27:41
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27:41The emotional roller coaster of a high-stakes transaction can have hidden trauma and unexpected victories. From sleepless nights and anxiety to personal growth and proposals on closing day. We discuss the bond between your clients and the full spectrum of emotions that can shape the transaction process. Hear real life stories and how selling real e…
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What Communication Tools to Use for Your Business | LeadingLane Podcast | Ep 33
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32:31
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32:31We dive deep into the art of communication within a company - how it can make or break you. Discover how using the right tools—like BLINK—can streamline information sharing, increase accountability, and develop your company culture. Ready to level up your communication game? Tune in now to learn how a centralized app can transform your workplace dy…
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Lead Nurturing | LeadingLane Podcast | Ep 32
33:35
33:35
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33:35Our latest episodes emphasize the importance of nurturing leads through systematic approaches and CRM systems, focusing on building relationships and providing ongoing value. The conversation explores various aspects of real estate, including the challenges agents face, the importance of investing in oneself, setting boundaries, and community invol…
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Building Out a Brand New Office in 45 Days | LeadingLane Podcast | Ep 31
26:14
26:14
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26:14Ashley and Steven discuss moving into a new office space and their challenges during the remodel. They talk about the importance of investing in oneself and the sense of pride of owning a space. They also highlight the support they received from their community and the positive impact it had on their business.…
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Buyer Agency | LeadingLane Podcast | Ep 30
35:57
35:57
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35:57Steven and Ashley's conversation revolves around the changes in buyer agency agreements and the importance of education and communication in the real estate industry. They've discussed the misconceptions and confusion surrounding the new regulations and emphasized the need for agents to educate themselves and their clients. They also highlight the …
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Real with Tracy | LeadingLane Podcast | Ep 29
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20:55
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20:55Tracy Phillips is highlighted as a connector who makes connections and builds relationships. The importance of genuine human connection and getting to know people personally is emphasized. The conversation also touches on the significance of stepping out of one's comfort zone, attending events, and meeting new people. The importance of follow-up an…
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Power of Video with Tracy | LeadingLane Podcast | Ep 28
44:26
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44:26Join video expert Tracy Phillips as she discusses the importance of being visible and authentic on camera. Learn how to shine your light, build trust, and connect with your audience through video. Tracy emphasizes the power of video testimonials and personalized messages in establishing credibility. Overcome the fear of being on camera and embrace …
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College Athletics NIL with Ryan Henington | LeadingLane Podcast | Ep 27
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55:27
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55:27Ryan Henington, founder of Wildcat NIL, shares his journey in establishing an NIL (Name, Image, Likeness) collective at Kansas State University. He discusses the challenges he faced, the importance of a strong team, and the impact of his work on the community. From overcoming failure to embracing leadership, Ryan offers valuable insights into navig…
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Should You Hire A Coach? | LeadingLane Podcast | Ep 26
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36:51In this enlightening episode, Ashley and Steven delve into the significance of hiring a coach and dispel common misconceptions surrounding the practice. They underscore the necessity of finding a qualified coach who aligns with an individual’s specific goals and can offer essential guidance and support.…
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Local Lenders | LeadingLane Podcast | Ep 25
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22:21
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22:21Steven and Ashley discuss the advantages of working with a local lender when buying a house. They define a local lender as someone who offers face-to-face interactions, understands the local area, and provides personalized advice. They compare this with online lenders and big box banks, which may lack local knowledge and personal connections. The b…
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Show Up, Close Deals | LeadingLane Podcast | Ep 24
29:29
29:29
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29:29We dive into the critical role of showing up in the real estate industry and how it can significantly impact an agent’s business. Hear our personal experiences and real-life examples, illustrating how being physically present in the office and investing in your career can lead to increased business opportunities. We explore the importance of buildi…
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Stress Unraveled: Healing Burnout with Maya Miller | LeadingLane Podcast | Ep 23
57:45
57:45
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57:45Join us as we explore the holistic approach of functional diagnostic nutrition practitioner Maya Miller, who helps clients overcome burnout by addressing the root causes of their health issues. Through clinical labs and personalized protocols, Maya provides relief for those frustrated with traditional medicine. She discusses the phases of stress, i…
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Managing Burnout in Business | LeadingLane Podcast | Ep 22
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37:44
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37:44Overworked and undercharged. We dive into something all of us have experienced: Burnout. It's important to recognize when you're experiencing burnout and find solutions to 'let go' of control and delegate your workload. Having boundaries in your work and personal life can be the key to success in putting out the Burnout flame.…
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