Best Steve Fretzin Podcasts (2025)

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Lee Rudin: Turning Purpose Into Profit In Modern Law 32:59

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9h ago32:59

32:59

In this episode, Steve Fretzin and Lee Rudin discuss: Aligning business with purpose Preparing financially before independence Marketing actively and creatively Leveraging systems, technology, and people Key Takeaways: Building a law practice around shared success creates deeper fulfillment and stronger client relationships. Choosing work that serv…

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Walt Hampton: Building A Career That Feeds Your Soul 33:24

4d ago33:24

33:24

In this episode, Steve Fretzin and Walt Hampton discuss: Following what lights you up Mastering time instead of managing it Saying no to create freedom Preventing burnout through alignment Key Takeaways: Fulfillment doesn’t come from doing what seems logical but from pursuing what makes you come alive. Many lawyers achieve success yet feel empty in…

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Building Deeper Relationships That Grow Your Practice 20:35

2d ago20:35

20:35

Episode Summary: In this episode, attorney and business development coach Steve Fretzin shares actionable strategies for building deeper, more meaningful relationships with clients. By focusing on client loyalty rather than constantly chasing new leads, attorneys can strengthen connections that lead to long-term business growth and professional suc…

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Brian Haugh: Mastering the Lateral Move 31:09

3d ago31:09

31:09

In this episode, Steve Fretzin and Brian Haugh discuss: Navigating a selective legal market Preparing for a lateral move effectively Building control through specialization Approaching interviews with intention Key Takeaways: The current recruitment landscape favors lawyers with portable books and proven client relationships. Service partners witho…

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🎙️ TSL Labs! Google AI Discussion of MTC: Deepfakes, Deception, and Professional Duty - What the North Bethesda AI Incident Teaches Lawyers About Ethics in the Digital Age 🧠⚖️ 15:56

10d ago15:56

15:56

📌 To Busy to Read This Week's Editorial? Join us for an AI-powered deep dive into the ethical challenges facing legal professionals in the age of generative AI. 🤖 This episode explores the real-world story that sparked critical questions about professional responsibility: a North Bethesda prank that went wrong and became a legal cautionary tale. We…

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Dr. Rachel Boehm: Sustaining Excellence Through Resilience 32:24

11d ago32:24

32:24

In this episode, Steve Fretzin and Dr. Rachel Boehm discuss: Building systems that support adaptability Redefining peak performance for longevity Clearing mental clutter for growth Pursuing fulfillment through reflection and learning Key Takeaways: Sustainable success in law combines strong organizational structures with personal flexibility. This …

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🎙️ Ep. #123: Episode 123: Former Federal Prosecutor Reveals How AI Levels the Playing Field in Criminal Defense 🎙️⚖️🤖 17:16

13d ago17:16

17:16

My next guest is Lance Kennedy. Lance is a former federal prosecutor who now operates a tech forward criminal defense practice in Texas. He combines his prosecutorial experience with cutting edge AI and automation tools to compete against well-resourced government teams, helping criminal defense attorneys leverage technology for data analytics, dig…

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Charles Gallaer: Simplifying the Practice to Amplify the Impact 33:30

14d ago33:30

33:30

In this episode, Steve Fretzin and Charles Gallaer discuss: Simplifying communication for clarity Building systems for an organization Investing in professional growth Learning resilience through experience Key Takeaways: Lawyers who communicate simply build stronger connections with clients and colleagues. Clear language removes confusion and make…

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Stacey Brown Randall: You Deserve Referrals, But You Do Not Owe Them 31:49

18d ago31:49

31:49

In this episode, Steve Fretzin and Stacey Brown Randall discuss: The realities and misconceptions of referral marketing for professionals Building genuine, relationship-driven client experiences that foster loyalty Balancing efficiency, personalization, and automation in client communication Mindset management and learning from business failures in…

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Time Management and Productivity for Busy Attorneys 19:11

20d ago19:11

19:11

Episode Summary: In this episode of Future Rainmakers, Steve Fretzin, a five-time best-selling author and business development coach for attorneys, shares actionable strategies for mastering time management and productivity. Busy lawyers often struggle to balance billable hours, client demands, and business development, leaving little time to grow …

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Addison Watson: Building Freedom, Confidence, and Clients in Modern Law 31:41

21d ago31:41

31:41

In this episode, Steve Fretzin and Addison Watson discuss: Building and sustaining a law practice through intentional business development The challenges of transitioning from large firm life to independent or entrepreneurial practice The influence of mindset, discipline, and mentorship on legal career growth The evolving role of technology and AI …

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Raquel Gomes: From Burnout to Boundaries and Balance in Business 31:35

25d ago31:35

31:35

In this episode, Steve Fretzin and Raquel Gomes discuss: The importance of setting boundaries and saying no to maintain focus and balance Overcoming perfectionism and developing trust through delegation and leadership Building sustainable business systems that support both growth and personal well-being The mindset shift required to transition from…

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🎙️ Ep. 122: Cybersecurity Essentials for Law Firms: Proven Strategies from Navy Veteran & Attorney Cordell Robinson 20:57

27d ago20:57

20:57

My next guest is Cordell Brion Robinson, CEO of Brownstone Consulting Firm and a decorated US Navy veteran who brings an extraordinary combination of expertise to cybersecurity. With a background in Computer Science, Electrical Engineering, and law, plus experience as a Senior Intelligence Analyst, Cordell has created cybersecurity programs that co…

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Elise Buie: Numbers Plus Narrative in Building a Healthier Law Firm 31:17

28d ago31:17

31:17

In this episode, Steve Fretzin and Elise Buie discuss: Using data-driven decision-making to manage and grow a modern law firm Redefining work-life integration and employee well-being within professional culture Building brand identity and marketing strategies rooted in authenticity and measurable ROI Leadership through adaptability, empathy, and al…

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BE THAT LAWYER LIVE Part 2: How Lawyers Turn Networking and Visibility into Rainmaking Success 30:04

1M ago30:04

30:04

What if the final piece of the puzzle for your growth was right here? This is the second and last part of a powerful two-part conversation on Be That Lawyer Live, where Steve Fretzin sits down again with Daniel Scola, Eido Walny, and Karl Seelbach. Together, they dive deep into rainmaking, relationships, and leadership in ways most lawyers never di…

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Effective Networking Strategies for Lawyers 20:39

1M ago20:39

20:39

Episode Summary: In this episode, business development expert Steve Fretzin discusses practical strategies for attorneys to master networking and convert relationships into sustainable growth. He explores common networking mistakes, preparation techniques, and the importance of building authentic, long-term connections. Fretzin also shares actionab…

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BE THAT LAWYER LIVE Part 1: Turning Mistakes and Passions into Lasting Success in Legal Business Development 33:35

1M ago33:35

33:35

By Steve Fretzin

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Nancy Fox: Networking Business Development and the Future of Rainmaking in Law 32:50

1M ago32:50

32:50

In this episode, Steve Fretzin and Nancy Fox discuss: The importance of mindset shifts in professional growth Strategic approaches to networking and business development Navigating uncertainty and change in the legal industry The role of consistency, agility, and technology in building relationships Key Takeaways: Lawyers often fail at networking b…

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🎙️ Ep. 121: Iowa Personal Injury Lawyer Tim Semelroth on AI Expert Testimony Prep, Claude for Legal Research and Client Communications Tech! 32:28

1M ago32:28

32:28

My next guest is Tim Semelroth. Tim is an Iowa personal injury attorney from RSH Legal, who leverages cutting-edge AI tools, including Notebook LM for expert testimony preparation, Claude AI for dictation, and SIO for medical records analysis. He shares practical strategies for maintaining client relationships through e-signatures, texting integrat…

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Matt Darner: Getting Paid What You Deserve While Running a Law Practice 33:43

1M ago33:43

33:43

In this episode, Steve Fretzin and Matt Darner discuss: Challenges attorneys encounter in chasing overdue client payments Building strong systems, processes, and roles to keep law firms efficient Psychology and communication dynamics that shape how clients pay their bills Lessons learned from business mistakes and the growth unlocked by niching Key…

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Eric Ritter: Future-Proofing Law Firm Marketing with AI and Smart Digital Strategies 30:52

2M ago30:52

30:52

In this episode, Steve Fretzin and Eric Ritter discuss: Shifts in digital marketing strategies for law firms The growing role of AI and answer engine optimization in client acquisition Common mistakes lawyers make in online marketing Practical tools for improving websites, reviews, and advertising effectiveness Key Takeaways: Law firms should inves…

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What Does a Business Development Coach Do? 23:10

2M ago23:10

23:10

Episode Summary: In this episode, attorney Steve Fretzin shares insights into how business development coaching can transform a lawyer’s practice. From clarifying business goals to mastering networking and marketing, Fretzin explains why partnering with a skilled coach accelerates results and builds sustainable success. Mandy McCormack, an attorney…

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Steve Haddadin: How Obsession, Proactivity, and Communication Shape Growth in Law and Business 31:41

2M ago31:41

31:41

In this episode, Steve Fretzin and Steve Haddadin discuss: The importance of cultivating an entrepreneurial mindset in professional growth Building and maintaining strong client relationships through communication and transparency Managing and mitigating risk while pursuing opportunities Leveraging marketing tools and personal branding for visibili…

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K'Lee Terrazas: How Lawyers Can Stop Flying Blind and Start Scaling with Confidence 32:04

2M ago32:04

32:04

In this episode, Steve Fretzin and K'Lee Terrazas discuss: The importance of lead generation for building and sustaining a business Common blind spots lawyers face in marketing and business development How intake processes affect client acquisition and law firm growth The role of coaching, auditing, and systems in scaling effectively Key Takeaways:…

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🎙️ Ep. 120: AI Game Changers for Law Firms - Stephen Embry on Legal Tech Adoption and Privacy Concerns 🤖⚖️ 51:36

2M ago51:36

51:36

My next guest is Stephen Embry. Steve is a legal technology expert, blogger at Tech Law Crossroads, and contributor to Above the Law. A former mass tort defense litigator with 20 years of remote practice experience, Steven specializes in AI implementation for law firms and legal technology adoption challenges. With a master's degree in civil engine…

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Ed Alexander: Why Communication and Strategy Make or Break Law Firm Partnerships 30:11

2M ago30:11

30:11

In this episode, Steve Fretzin and Ed Alexander discuss: Challenges and risks in forming and managing law firm partnerships Strategic considerations and planning for succession and law firm exits The importance of communication, expectations, and alignment in business relationships Diversifying marketing and building sustainable value in a law prac…

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Ral West: Business Growth Through Delegation, Automation, and Client Clarity 30:32

2M ago30:32

30:32

In this episode, Steve Fretzin and Ral West discuss: The importance of measuring and tracking the right business metrics The challenges and necessity of delegation for growth Using automation and systems to save time and increase efficiency Identifying ideal clients and aligning business with long-term vision Key Takeaways: Profitability isn’t guar…

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Smart Marketing and Steady Growth: Attorney Amber Willingham’s Story 27:20

2M ago27:20

27:20

In this Law Firm Accelerator Podcast by BSPE Legal Marketing, Viktoria Altman interviews Houston bankruptcy attorney Amber Willingham about her career path, her client-first philosophy, and her marketing strategies. From building a practice with low overhead to leveraging community networks and social media, Amber shares practical lessons for attor…

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Selling Without Being “Salesy”: Ethical, Consultative Approaches 24:03

2M ago24:03

24:03

Episode Summary: In this powerful episode of Future Rainmakers, business development coach and five-time author Steve Fretzin unpacks one of the biggest mindset traps for attorneys: selling. Steve introduces his concept of “sales-free selling,” a consultative approach that helps lawyers guide conversations without pressure, pitching, or bravado. He…

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Phyllis Sisenwine: Swing the Bat and Build the Business 34:05

2M ago34:05

34:05

In this episode, Steve Fretzin and Phyllis Sisenwine discuss: The importance of networking and relationship-building for professional growth Effective time management and productivity strategies How to leverage speaking engagements and visibility opportunities The role of follow-up, asking for referrals, and accountability in business development K…

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Jerold Rothkoff: From Starting Out Alone to Leading a Growing Firm with Strategy and Discipline 30:24

2M ago30:24

30:24

In this episode, Steve Fretzin and Jerold Rothkoff discuss: The importance of time management and daily structure for lawyers How networking, marketing, and relationship-building drive law practice growth The role of delegation, staff investment, and team-building in sustaining a firm Learning from mentors, conferences, and coaches to avoid reinven…

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Building Trust and Legacy: Julia Dean’s Insights on Estate Planning and Client Care 30:05

2M ago30:05

30:05

On the BSPE Legal Marketing podcast, estate planning attorney Julia Dean shares her 30-year journey from litigation to creating a client-centered law firm in Texas. She discusses her intentional approach to estate planning, her unique Preferred Client Maintenance Program, and how building genuine client relationships has shaped her practice. This e…

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🎙️ Ep. 119: Steve Fretzin Reveals Essential Tech Tools Every Solo Lawyer Needs to Dominate The Competition! 34:20

2M ago34:20

34:20

Our next guest is Steve Fretzin. Steve is a renowned business development coach and host of the "Be That Lawyer" podcast. He is dedicated to helping attorneys grow their practices through modern, client-focused strategies that eliminate the discomfort of traditional sales tactics. With decades of experience, Steve's mission is to equip lawyers with…

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Chris Ducker: Building a Business That Truly Supports the Life You Want 36:49

2M ago36:49

36:49

In this episode, Steve Fretzin and Chris Ducker discuss: The role of coaching and masterminds in personal and professional growth The importance of niching down in business and branding Balancing lifestyle design with entrepreneurship and long-term success Learning from mistakes and validating ideas before scaling Key Takeaways: Niching down to ser…

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Joanne Black: The Mindset and Language Shifts That Transform Referral Success 31:49

2M ago31:49

31:49

In this episode, Steve Fretzin and Joanne Black discuss: The challenges and misconceptions around asking for referrals How language and specificity shape successful client introductions The role of accountability, systems, and consistency in business development Building stronger client relationships through follow-up, gratitude, and personal touch…

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Why Lawyers Struggle with Business Development and How to Fix It 19:49

3M ago19:49

19:49

Episode Summary In this premier episode of Future Rainmakers, internationally recognized lawyer coach and five-time author Steve Fretzin shares his remarkable journey and reveals why so many attorneys struggle with business development—and how to overcome it. From surviving a near-fatal plane crash to building one of the most successful legal coach…

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BE THAT LAWYER LIVE Part 2: Building Lasting Client Relationships Through Authenticity and Consistency 37:28

3M ago37:28

37:28

What separates lawyers who struggle from those who thrive? In this special Part 2 of Be That Lawyer Live, you’ll discover how our guests integrate authenticity, focus, and thought leadership into their daily practice to create long-term growth. You’ll hear how staying true to yourself, choosing opportunities wisely, and turning passions into profes…

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BE THAT LAWYER LIVE Part 1: The Lawyers Rainmaking Playbook for Mindset, Networking, and Strategic Action 37:24

3M ago37:24

37:24

What if your legal career could shift from unpredictable to unstoppable simply by changing your approach to relationships and opportunity? In this special Part 1 of Be That Lawyer Live, you’ll hear how our guests weave business development seamlessly into their daily lives, turning everyday interactions into potential gold mines. You’ll discover ho…

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🎙️Ep. 118: Essential Legal Tech Competency - Colin S. Levy on Building Foundational Technology Skills for Modern Lawyers! 24:20

3M ago24:20

24:20

My next guest is Colin Levy, General Counsel at Malbek. Colin is a leading voice in legal innovation. During our interview, he shares practical insights on building foundational legal tech skills for modern lawyers. During the conversation, Colin outlines the top three steps every lawyer should take to develop legal tech competency, regardless of t…

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Jordan Whelan: How Targeted Strategy and Inner Work Drive Legal Success 34:29

3M ago34:29

34:29

In this episode, Steve Fretzin and Jordan Whelan discuss: The evolving landscape of legal marketing and SEO strategies Identifying and targeting the right audience through buyer personas Leveraging video, local SEO, and low-cost marketing tactics for visibility The role of mindset, metaphysics, and visualization in business growth Key Takeaways: A …

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Viktoria Altman: Stop Random Acts of Marketing and Start Getting Clients 33:12

3M ago33:12

33:12

In this episode, Steve Fretzin and Viktoria Altman discuss: Risk and mindset in legal marketing How to evaluate and choose marketing vendors Niche focus and ideal client definition as a growth strategy The emerging impact of AI on search, ads, and brand identity Key Takeaways: Lawyers should stop chasing random acts of marketing and instead copy pr…

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Matt Dixon: What Today's Rainmakers Know About Client Loyalty and Personal Value 35:31

3M ago35:31

35:31

In this episode, Steve Fretzin and Matt Dixon discuss: Client relationship dynamics in professional services Shifts in legal business development and rainmaking strategies The role of value creation in winning and retaining clients Evolving mindsets and habits of successful professionals Key Takeaways: Top rainmakers (“activators”) don’t wait for p…

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Beyond Billable Hours: Steve Fretzin on Building a Prosperous Practice 34:58

3M ago34:58

34:58

On this episode of Law Firm Accelerator, Viktoria Altman from BSPE Legal Marketing speaks with Steve Fretzin, founder of Fretzin, Inc., renowned for his groundbreaking Sales-Free Selling method. Steve shares compelling insights on how attorneys can build thriving, sustainable practices without traditional selling tactics, and how he turned a near-f…

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Stephen Seckler: Smart Strategies for Lawyers Who Hate Selling 35:50

3M ago35:50

35:50

In this episode, Steve Fretzin and Stephen Seckler discuss: How lawyers can better align their personalities with business development Navigating career transitions within the legal profession How meaningful networking creates long-term career momentum Leveraging authenticity and consistency to build a professional brand Key Takeaways: Lawyers who …

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Local Marketing and Balanced Living in Estate Planning Law 27:38

3M ago27:38

27:38

In this episode from BSPE Legal Marketing’s Law Firm Accelerator Podcast, Viktoria Altman interviews Tim O'Brien from O'Brien Estate Law. Tim discusses transitioning from international consulting to a hyper-local law practice emphasizing balanced living, targeted marketing, and genuine community involvement. Podcast Takeaways: Maintain active commu…

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Estate Planning in the Digital Age with Attorney Mary Liberty 25:44

3M ago25:44

25:44

In this episode of the BSPE Legal Marketing podcast, Viktoria Altman speaks with attorney Mary Liberty, founder of Illinois Estate Law, about how embracing automation, flat-fee pricing, and strategic marketing has accelerated the growth of her estate planning firm. Mary shares practical insights into creating an efficient, client-focused practice, …

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🎙️ Ep. 117: Legal Tech Revolution, How Dorna Moini Built Gavel.ai to Transform the Practice of Law with AI and Automation 21:18

3M ago21:18

21:18

Dorna Moini, CEO and Founder of Gavel, discusses how generative AI is transforming the way legal professionals work. She explains how Gavel helps lawyers automate their work, save time, and reach more clients without needing to know how to code. In the conversation, she shares the top three ways AI has improved Gavel's tools and operations. She als…

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Chris Earley: How Lawyers Can Win by Outworking and Outsharing the Competition 33:01

3M ago33:01

33:01

In this episode, Steve Fretzin and Chris Earley discuss: Shifting the lawyer's mindset from traditional practice to intentional business building Using content and social media to establish visibility and credibility Leveraging coaching, mentorship, and masterminds to level up professionally Bringing authenticity and consistency into legal marketin…

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Nick Werker: The Overlooked Power of Intake and Client Communication 34:30

3M ago34:30

34:30

In this episode, Steve Fretzin and Nick Werker discuss: The importance of proper phone handling in law firm intake processes How customer experience begins with an intentional communication strategy Shifting lawyer mindsets around sales and client engagement The evolving standards of professionalism and wellness in legal practice Key Takeaways: Sol…

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Ruby Powers: How Content Creation Drives Legal Practice and Client Connection 33:09

4M ago33:09

33:09

In this episode, Steve Fretzin and Ruby Powers discuss: The role of content creation in modern legal practice Building a personal brand as a legal professional Leveraging technology and AI in law firm marketing The intersection of entrepreneurship and legal career growth Key Takeaways: A thoughtfully created core asset—such as a podcast episode, we…