Best Stephany Yoder Podcasts (2025)

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Book Review #3: This Is Strategy by Seth Godin 20:00

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3d ago20:00

20:00

What is strategy? How does one become "more strategic?" This Is Strategy by Seth Godin dares to put words to how to do strategy. -- 📺 Click to watch on YouTube 📹 Recorded on October 14th, 2025 -- In this book review, I cover Seth's newest book (and maybe worst-written one). It's a collection of nudges or musings on strategy that are barely tied tog…

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A Brief Unexpected Break 0:49

8d ago0:49

0:49

Send us a text Hello, friends! We apologize that no show is posted for this week. We've had some unexpected interruptions in our lives which have made it very difficult to record a quality show for you this week. We will be back in two weeks with a show featuring monsters from books and literature we are very glad don't exist in the real world. We …

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On Marketing #71: Yune Wen Chia 30:12

16d ago30:12

30:12

By Jordan Ogren

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S3, Chapter 23: Quarterly Review (July - September 2025) 1:12:17

22d ago1:12:17

1:12:17

Send us a text Before we embrace all the autumnal goodness of October, we're looking back on our most memorable reading experiences and books of the summer. Join us for the bookish good, the bad, and the surprising of July, August and September. Julia’s Books: Eragon by Christopher Paolini The Strange Case of Dr. Jekyll and Mr. Hyde by Robert Lous …

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S3, Chapter 22: 3 Peas in a Pod (The Strange Case of Dr. Jekyll and Mr. Hyde by Robert Louis Stevenson) 1:16:50

1M ago1:16:50

1:16:50

Send us a text Hi, Friends! We are back in The Book Snug for the newest chapter of our 3 Peas in a Pod series. We usually invite a guest to join us on the show to discuss a book of their choosing. For this episode, we are on our own. We're discussing The Strange Case of Dr. Jekyll and Mr. Hyde, the classic Gothic horror novella by Robert Louis Stev…

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On Marketing #70: Christine Bekyir 32:25

2M ago32:25

32:25

Meet Christine Bekyir 👋 And to be honest, this episode shouldn't be I connected with Christine on LinkedIn and then met her for coffee After chatting, I realized she knew a good amount about marketing She spent six years as a Paralegal for Brown County And is now an executive assistant at NWTC for the last 3 years While also launching her consultan…

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S3, Chapter 21: A Bounty of Books 58:30

2M ago58:30

58:30

Send us a text Hello, friends! Sadly, we are not discussing school-themed books as we promised (for reasons discuss in the show). Instead, we are gushing about some of the books we've read recently that won't make it into our upcoming Quarterly Review but still deserve lots of love. We hope you find at least one book to add to your TBR pile. Julia'…

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S3, Chapter 20: These Books Sound SO Good! (August - December 2025) 49:20

2M ago49:20

49:20

Send us a text Hi, friends! There are so many interesting books coming out in the next few months that we just had to choose a few and share them on the show. It's all fiction today, ranging from historical fiction to fantasy and everything in between. Join us as we blow up our TBRs. Hopefully, we'll blow up your TBR, too. Books Mentioned Julia: Fi…

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S3, Chapter 19: In Which We Discuss a Few of Jane Austen's Heroines 57:03

3M ago57:03

57:03

Send us a text This year marks Jane Austen's 250th birthday anniversary. To celebrate the momentous occasion, we're taking time to gush (and gripe) about the heroines in our favorite Jane Austen novels. Books Pride and Prejudice by Jane Austen Sense and Sensibility by Jane Austen Mansfield Park by Jane Austen Emma by Jane Austen Persuasion by Jane …

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On Marketing #69: Stephanie Yoder 31:03

3M ago31:03

31:03

Meet Stephanie Yoder 👋 If you want to master content, you need to listen to her She spent a decade as a travel writer, then jumped into content marketing and is now the Director of Content for Rebrandly I love her grounded takes on marketing, content, and especially AI I hope you enjoy :) 📺 Click to watch on YouTube 📹 Recorded on May 23rd, 2025 // …

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S3, Chapter 18: Beach Bag Books 2025 59:12

3M ago59:12

59:12

Send us a text Hi, friends! We're headed to the beach and wanted to share the books we are most looking forward to reading with our toes in the surf. We have some sci fi, dystopian, romance, mystery and historical fiction to share. Let us know your thoughts on our choices through the text link on our website. Books Mentioned Julia: The Lost Book of…

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On Marketing #68: Ghalib Hassam 34:42

4M ago34:42

34:42

Meet Ghalib Hassam 👋 If you want to master founder-led marketing on LinkedIn, he’s your guy An engineer with a Master of Science turned marketer/entrepreneur He has some of the most distilled and nuanced takes on content and founder-led marketing I hope you enjoy :) 📺 Click to watch on YouTube 📹 Recorded on May 16th, 2025 // GUEST LINKS // Ghalib's…

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S3, Chapter 17: Quarterly Review (April - June 2025) 1:13:07

4M ago1:13:07

1:13:07

Send us a text Spring is over and summer is in full swing. It's time to talk about the best and worst reading experiences of the second quarter of 2025. In this chapter, Julia and Stephany are celebrating (or bemoaning) the reading highs and lows of April, May and June. Julia’s Books: The Women by Kristin Hannah Eragon by Christopher Paolini Daisey…

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S3, Chapter 16: 3 Peas in a Pod (Heartless Hunter by Kristen Ciccarelli with Emerald Reely) 1:51:13

4M ago1:51:13

1:51:13

Send us a text Hi, Friends! We are back in The Book Snug for the newest chapter of our 3 Peas in a Pod series. In this series, we invite a guest to join us on the show to discuss a book of their choosing. Our guest this week is Emerald Reely. She's chosen The Heartless Hunter by Kristen Ciccarelli, a young adult romantasy that has blown up in the b…

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S3, Chapter 15: Road Trips and Quests 1:01:19

4M ago1:01:19

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Send us a text Hi, friends! In this episode, we're talking about rereading as a way to enhance your reading and your life in general. We'll discuss the benefits of rereading and share some of our favorite books to reread. Text us your favorite rereads through the link above. We'd love to hear your thoughts! Books Mentioned Julia: Harry Potter and t…

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On Marketing #67: Matthew Rawle 30:33

5M ago30:33

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That's Matthew Rawle 👋 An owned media channel consultant Who knows his stuff when it comes to content, owned media, and social He shares some contrarian takes that I couldn't stop nodding to Another LinkedIn connection that turned into a great episode I hope you enjoy :) 📺 Click to watch on YouTube 📹 Recorded on May 2nd, 2025 // GUEST LINKS // Matt…

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S3, Chapter 14: The Joys of Rereading 48:16

5M ago48:16

48:16

Send us a text Hi, friends! In this episode, we're talking about rereading as a way to enhance your reading and your life in general. We'll discuss the benefits of rereading and share some of our favorite books to reread. Text us your favorite rereads through the link above. We'd love to hear your thoughts! Books Mentioned Julia: Inkheart by Cornel…

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Friends of On Marketing #11: Hiba Amin 33:59

5M ago33:59

33:59

📺 Click to watch on YouTube 📹 Recorded on April 18th, 2025 As the first installment of Friends of On Marketing comes to an end I want to touch on something: Not all past guests are (or will become) friends It's the sad reality of business Sometimes it's transactional or can only be personable for a little bit Whether that's because the person glows…

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S3, Chapter 13: An Eclectic Classics TBR 1:01:38

5M ago1:01:38

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Send us a text We love reading the classics! In this episode, we're sharing TBRs of the classics we're most excited about reading in the near future. The show is a little chaotic, but we hope you enjoy the fun book talk! Books Mentioned Julia: Anna Karenina by Leo Tolstoy The Three Musketeers by Alexandre Dumas Peter Pan by J.M Barrie The Jungle Bo…

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On Marketing #66: Fergus Dyer-Smith 27:27

6M ago27:27

27:27

Meet Fergus Dyer-Smith 👋 A true expert in AI and how to apply it to our work He's one of the few voices I listen to in the AI space He's currently the Founder and CEO of Wooshii, a technology-driven platform transforming how brands produce and manage content at scale. Enjoy the conversation :) 📺 Click to watch on YouTube 📹 Recorded on March 14th, 2…

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S3, Chapter 12: The Joys of a Seasonal TBR 53:11

6M ago53:11

53:11

Send us a text Seasonal TBRs are the topic of discussion in this chapter. We dive into the Whys, Hows and Whats of putting together a satisfying and life-enhancing To Be Read (TBR) Pile (or Pile of Possibilities, in Stephany's case) that highlights the unique characteristics of each season. Join us for some fun book talk! Books Mentioned Julia: Ela…

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Book Review #2: Day Trading Attention by Gary Vaynerchuk 33:52

6M ago33:52

33:52

Most marketers say they want attention Few know how to day trade it 📺 Click to watch on YouTube 📹 Recorded on April 15th, 2025 In this book review edition of On Marketing, I unpack Day Trading Attention by Gary Vee This isn't a hype piece (book) It's a reality check for marketers trying to keep up with where attention is moving In the episode, I sh…

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A Little Easter Break 0:48

6M ago0:48

0:48

Send us a text We are taking a break this week to celebrate the Easter holiday. We'll be back on April 30 with a new full length episode to share with you. Thank you from the bottom of our hearts for listening to today’s show. To support The Book Snug Podcast: Write a review and/or rate us on Apple Podcasts or Spotify Follow The Book Snug Podcast o…

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On Marketing #65: Vivek Shankar 40:42

7M ago40:42

40:42

📺 Click to watch on YouTube 📹 Recorded on February 28th, 2025 Meet Vivek Shankar 👋 A content strategist and content writer Who I met through an initial disagreement On when/how we should use AI when writing (which we cover in this episode!) Enjoy the conversation :) // GUEST LINKS // Vivke's LinkedIn // CONNECT // 🔵 Connect with me on LinkedIn ☕️ G…

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Friends of On Marketing #10: Mitch Schoenman and Timothy Wier 43:32

7M ago43:32

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📺 Click to watch on YouTube 📹 Recorded on February 21st, 2025 Marketers need more friends in sales And I think the same is true for salespeople If they want to be more effective That’s why for today's Friends episode: I have Mitch from the sales world And Timothy from marketing Where we chat all things sales, marketing, AI, and the one thing they a…

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S3, Chapter 11: Quarterly Review (January - March 2025) 1:05:31

7M ago1:05:31

1:05:31

Send us a text Can the first quarter of 2025 be over already?? In this chapter, Julia and Stephany are celebrating (or bemoaning) the reading highs and lows of the last three months. Julia’s Books: The Heaven and Earth Grocery Store by James McBride Eragon by Christopher Paolini The Duke and I (Bridgertons #1) by Julia Quinn Emily Wilde's Map of th…

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On Marketing #64: Shannon (Sweeny) Curran 39:33

7M ago39:33

39:33

📺 Click to watch on YouTube 📹 Recorded on February 20th, 2025 Meet Shannon (Sweeny) Curran 👋 A fractional CMO and advisor With a killer track record in marketing, brand, and content And she's also a genuine human who is willing to share her wisdom Enjoy the episode :) // GUEST LINKS // Shannon's LinkedIn // CONNECT // 🔵 Connect with me on LinkedIn …

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S3, Chapter 10: 3 Peas in a Pod (The Women by Kristin Hannah with Jo Hart) 1:16:59

7M ago1:16:59

1:16:59

Send us a text Hi, Friends! We are back in The Book Snug for the newest chapter of our 3 Peas in a Pod series. In this series, we invite a guest to join us on the show to discuss a book of their choosing. Jo Hart is with us again and she has chosen The Women by Kristin Hannah, a wildly popular historical fiction novel about women army nurses servin…

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Friends of On Marketing #9: Matt Froehlich 47:53

7M ago47:53

47:53

📺 Click to watch on YouTube 📹 Recorded on February 14th, 2025 The only reasonable excuse for (almost) releasing this late: Being a dad Which is meta, as this episode is all about fatherhood And DTC, paid ads, and AI Enjoy the episode :) 🗂️ Matt is from Season 3, Episode 1 // GUEST LINKS // Matt's LinkedIn // CONNECT // 🔵 Connect with me on LinkedIn…

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On Marketing #63: Lashay Lewis 28:58

8M ago28:58

28:58

📺 Click to watch on YouTube 📹 Recorded on February 17th, 2025 Meet Lashay Lewis 👋 Queen of BOFU (bottom of the funnel) content She spent a decade as an in-house content strategist Then, she decided to do her own thing with Authority Plug Lashay gets content, and she shares plenty of gems in this convo Enjoy the episode :) // GUEST LINKS // Lashay's…

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S3, Chapter 9: Thrillers, and Mysteries, and Suspense, Oh My! 58:38

8M ago58:38

58:38

Send us a text This episode explores the differences between thriller, mystery, and suspense novels. The labels are often used interchangeably, but they really are distinct genres. We present the requirements of each and offer some suggestions to add to your TBRs. Enjoy, friends! Julia’s Books: Behind Closed Doors by B. A. Paris And Then There Were…

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Friends of On Marketing #8: Diandra Escobar 43:26

8M ago43:26

43:26

📺 Click to watch on YouTube 📹 Recorded on February 14th, 2025 From SEO ranches to getting fired by a friend to then building a 6-figure agency Diandra tells it all in this episode And my favorite thing she shares–at the end–is that (internal) PEACE is what we should all be striving for If you want to up your content/SEO game, this episode is for YO…

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S3, Chapter 8: Comparing the Couples in Pride and Prejudice by Jane Austen 1:04:50

8M ago1:04:50

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Send us a text February is the month of love. We're celebrating in this episode by analyzing all the couples in Pride and Prejudice. Join us as we talk about the good, the bad, and the bizarre relationships in Jane Austen's iconic novel. Books Discussed in the Show Pride and Prejudice by Jane Austen Northanger Abbey by Jane Austen Persuasion by Jan…

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Book Review #1: Permission Marketing by Seth Godin (1999) 20:13

8M ago20:13

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📺 Click to watch on YouTube 📹 Recorded on February 12th, 2025 What can we learn from a 1999 marketing book? Surprisingly, a lot Especially when it’s Seth Godin’s Permission Marketing In this new format, I share: - An overview of the book - Caveats on what isn’t applicable - 5 insights still relevant today - 3 questions to ask to apply insights Let …

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On Marketing #62: Neil Stoneman 39:18

9M ago39:18

39:18

📺 Click to watch on YouTube 📹 Recorded on January 17th, 2025 Meet Neil Stoneman 👋 The Director of Content Performance at Velocity Partners A kick-ass B2B marketing agency where he's worked for the last 16 years I've followed Velocity and Neil's work since starting in marketing If it's not clear yet, Neil brings with him earned expertise and experie…

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S3, Chapter 7: A Few of Our Favorite Book Couples 1:07:32

9M ago1:07:32

1:07:32

Send us a text February is the month of love. We're celebrating on the show by gushing about some of our favorite book couples and attempting to explain why we love them so much. Julia’s Books: Jane Eyre by Charlotte Brontë The Princess Bride by William Goldman The Guernsey Literary and Potato Peel Pie Society by Mary Ann Shaffer What the River Kno…

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Friends of On Marketing #7: Derek Laliberte 32:35

9M ago32:35

32:35

Click to watch this episode on YouTube 📺 "If you want to eat, you must learn to hunt." With a career in sales, Derek knows how to hunt And he knows a lot about marketing AND and he brings much contrarian advice Sit back and enjoy this episode 📹 Recorded on January 22, 2025 🗂️ Derek is from Season 1, Episode 4 // GUEST LINKS // Derek's LinkedIn Dere…

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On Marketing #61: Justin Price 27:24

9M ago27:24

27:24

Watch this episode on YouTube 👉 https://youtu.be/ye29ncn1QOc Justin Price is the Senior Manager of Multichannel Marketing for the Milwaukee Bucks. Yes, the basketball team. Where he's worked for 6+ years. Before that, he was doing email marketing and is now tasked with marrying email and SMS marketing programs in his new role. Enjoy our conversatio…

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S3, Chapter 6: Upcoming Releases We Can't Wait to Read (January - May 2025) 59:56

9M ago59:56

59:56

Send us a text Hi, friends! Intriguing upcoming book releases for the first half of 2025 are the topic of today's episode. The excitement is top notch, but the presentation is not. Apologies for the word salad and mispronunciations. Correct titles, authors and release dates are in the show notes. We've both been very busy and were quite tired when …

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Friends of On Marketing #6: Tom Winter & Trish Seidel 34:29

9M ago34:29

34:29

Watch this episode on YouTube 👉 https://youtu.be/6jYyR_S4Uf0 What happens when you chat with two marketers About ANYTHING but marketing? Awesomeness – like talking about Taylor Swift and parenting tips Here's what else we dive into: – Their unique take on "good enough" and when to ship – How Trish uses vulnerability to build team trust – Why Tom em…

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On Marketing #60: Predictions + Reflections 50:29

9M ago50:29

50:29

Watch this episode on YouTube 👉 https://youtu.be/v3TcyBN673g A special On Marketing episode with only ME! In this episode, I share: - 7 marketing predictions for 2025 - 5 reflections on 2024 - 3 lessons as a new father // CONNECT // 🔵 Connect with me on LinkedIn ☕️ Get a virtual coffee with me 💻 Learn more about who I am and what I do // Disclaimer…

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S3, Chapter 5: Our Favorite Books of 2024 1:12:34

10M ago1:12:34

1:12:34

Send us a text It's time for one of our favorite shows of the year! In this episode, we're gushing about our very best books of 2024. Julia’s Books: Everyone In My Family Has Killed Someone by Benjamin Stevenson Anne of Green Gables: A Graphic Novel adaptedby Mariah Mardsen, illustrated by Brenna Thummler We Are All the Same in the Dark by Julia He…

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Friends of On Marketing #5: Tommy Ciampa 30:47

10M ago30:47

30:47

Watch this episode on YouTube 👉 https://youtu.be/yQ7EVlhEE14 This is a special New Year edition 🥂 With my close friend Tommy, who does SEO for SocialSurge. In this episode, Tommy touches on: His reflection on 2024 What growth looks like today for him Two awesome vacations SEO in 2025 And much more! (Tommy is from Season 2, Episode 2) // GUEST LINKS…

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S3, Chapter 4: Our Superlatives of 2024 1:05:11

10M ago1:05:11

1:05:11

Send us a text 2024 is over which means it's time to present our bookish superlatives of the year. Get ready for a fun discussion and a long list of books to either avoid or add to your TBR. Julia's Books Hiddensee by Gregory Maguire My Rogue to Ruin by Erica Ridley The Scribe by Matthew Guinn Tinderbox by W.A. Simpson The 100-Year-Old Man Who Clim…

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On Marketing #59: Kathryn "Katy" Severance 24:47

10M ago24:47

24:47

Watch this episode on YouTube 👉 https://youtu.be/eMK5d5S0-WU That's Kathryn ''Katy" Severance. She's the Digital Marketing Manager (Global Social Media Program) for Riskonnect, Inc. She is skilled in social media, email, and content. I met Katy at the start of my LinkedIn journey around 2019 and have enjoyed her down-to-earth guidance. // GUEST LIN…

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Friends of On Marketing #4: Victoria Rudi 37:09

10M ago37:09

37:09

Watch this episode on YouTube 👉 https://youtu.be/cbSZEcQDpxU Making the complex simple (or digestible) Is what Victoria is gifted at I connected with Victoria over 4 years ago on LinkedIn Since then, I've learned much from her on content marketing and now messaging/positioning In this episode, Victoria and I touch on: Why she is obsessed with messa…

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S3, Chapter 3: 3 Peas in a Pod (The Beekeeper's Apprentice by Laurie R. King with Rebecca White) 1:29:55

10M ago1:29:55

1:29:55

Send us a text Hi, Friends! We are back in The Book Snug for the newest chapter of our 3 Peas in a Pod series. In this series, we invite a guest to join us on the show to discuss a book of their choosing. Our guest for this episode is Rebecca White. Rebecca chose The Beekeeper's Apprentice, the first book in a mystery series featuring Sherlock Holm…

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On Marketing #58: Joe Daniels 37:06

10M ago37:06

37:06

Watch this episode on YouTube 👉 https://youtu.be/T32e1-fMP8Y That's Joe Daniels. A former Head of Content and Creative turned Founder of the agency Left Field. He helps B2B companies escape category conformity with POV-led positioning and messaging. Joe's a wise man, and I was grateful for his contrarian takes. // GUEST LINKS // Joe's LinkedIn Left…

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Friends of On Marketing #3: Bridget Poetker & Sara Pion 46:06

11M ago46:06

46:06

Newsletter 👉 https://a-newsletter-on-marketing.beehiiv.com/ Watch this episode on YouTube 👉 https://youtu.be/EGN2EA8I4yM Bridget and Sara's energy is TANGIBLE. I first came across their work when working in SaaS. Bridget did content marketing for G2, and Sara was a growth marketer for Drift. It was a dream to have them on Season 1. And I'm honored …

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S3, Chapter 2: Beyond the Best of 2024 (with The 12 Days of Christmas Tag) 1:02:16

11M ago1:02:16

1:02:16

Send us a text We've read so many good books in 2024 that won't make it into our upcoming Superlatives and Best of 2024 episodes. It seems a shame not to share at least some of them so we're using a seasonal book tag to do it. Julia’s Books: Pachinko by Min Jin Lee What the River Knows by Isabel Ibañez Before the Coffee Gets Cold by Tashikazu Kawag…