The Millionaire Car Salesman Podcast is the #1 resource for automotive sales professionals, managers and owners. Let Sean V. Bradley, CSP and L.A. Williams teach you how to make money, accumulate wealth, and all-out ball-out in the automotive industry!
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Sean V Bradley Csp Podcasts
Sean V. Bradley, AKA “The Millionaire Car Salesman”, personifies the American dream and what a person is truly capable of achieving in this country. Sean was born into violence, poverty and abuse, in Queens, NY, which led to boys homes, gangs and eventually federal prison. However, Sean wanted more than to be a statistic and against all odds rose from the depths of hell, to become a multi-millionaire of multiple companies, a best-selling author and a “CSP” in the National Speakers Associatio ...
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EP 11:11 Stop Winging It: The Art of Exceptional One-on-Ones for Automotive Managers
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59:28In this insightful episode of the Millionaire Car Salesman Podcast, hosts Sean V. Bradley and LA Williams delve into the art and science of crafting effective one-on-one sessions between managers and employees in the automotive industry. They discuss the critical role these meetings play in nurturing dealership success and building robust professio…
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EP 11:10 Spend Less, Sell More: The Strategy for Turning Leads into Buyers
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1:02:05What if the hundreds of leads in your CRM aren't the opportunity you think they are? In this revealing episode of The Millionaire Car Salesman Podcast, Sean V. Bradley and LA Williams take a hard look at the reality of lead management in today's automotive industry. They unpack the costly truth behind what they call "dumb dealer math", where dealer…
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EP 11:09 From Missed Calls to Million-Dollar Conversations: How Fox Motors Scaled AI Across 30+ Dealerships
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1:08:58The future of the car business isn't coming… it's already here. And it's driven by artificial intelligence! Join Sean V. Bradley, President of Dealer Synergy, as he explores how AI is transforming every corner of the automotive industry. In this powerful episode, Sean is joined by two industry leaders: Yuriy Demidko from Fox Motors and Tasso Roumel…
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EP 11:08 Stop Burning Through Ups & Practicing on Real Customers: The Secret Formula for Sales Success
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47:29In this eye-opening episode of the Millionaire Car Salesman Podcast, hosts Sean V. Bradley and L.A. Williams tackle one of the most costly mistakes in automotive: sales professionals practicing on REAL customers! "Practice makes permanent. Only perfect practice makes something perfect." - Sean V. Bradley They break down why the industry can no long…
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EP 11:07 Training Your Mind Like a Pro Athlete: Bridging the Gap Between Athletic Mindsets and Car Sales Success
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55:33In this episode of the Millionaire Car Salesman Podcast, host LA Williams sits down with Brandon Anderson, Vice President at Dealer Synergy and Founder of Anderson Athletic Academy, to discuss the parallels between high-level sports and success in automotive sales! "To me, the mindset has to be, how can I be better immediately, not six months from …
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EP 11:06 How to Capture Attention and Drive Sales Like a National TV Host
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50:49In this inspiring episode of the Millionaire Car Salesman Podcast, host Sean V. Bradley welcomes a guest whose career journey is anything but ordinary. From the spotlight of national television to the fast-paced world of automotive sales, Jamie Jacobs shares how reinvention, communication, and passion can open unexpected doors! "Everything you ever…
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EP 11:05 Digital Dealer Conference: The Key to Building a Millionaire Automotive Network
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1:01:29In this must-listen episode of the Millionaire Car Salesman Podcast, host Sean V. Bradley and co-host L.A. Williams sit down with automotive veteran Jake Hales - Digital Operations Manager for Gee Automotive Group and advisory board member for Digital Dealer. With over 25 years of experience, Jake pulls back the curtain on how dealerships are trans…
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EP 11:04 The Magic of Data-Driven Strategies: For Dealership Leaders Who Want to Win
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59:56What does it take to truly understand every angle of dealership operations? In this episode, LA Williams sits down with Jonathan Schrieber, a proven leader whose journey began in his family-owned dealerships, sharpened through hands-on roles in sales and management, and elevated when he graduated from the prestigious NADA Dealer Academy! "You can't…
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EP 11:03 From Moms to Mentors: Building Legacies with their Daughters in Automotive Sales
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55:21In this powerful and heartwarming episode of the Millionaire Car Salesman Podcast, Tianna Mick, joined by her powerhouse mother, Karen Bradley, CEO of Dealer Synergy, welcomes another incredible mother-daughter duo, Tiffany Kruzer and Liana Nikel, to the show! "For me, it's just I've watched this amazing empire that my mom has built for herself, an…
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EP 11:02 From Corrections Officer to Sales Superstar: Car Saleswoman's Adventure in the Automotive Industry
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1:11:01In this powerful episode, host Sean V. Bradley delves into the unique career journey of Nena Gilmore Moss, a top-performing salesperson at Bolivar Ford with a substantial background in law enforcement! From a career path that's anything but ordinary to her impressive achievements in automotive sales, Nena's journey is filled with lessons, strategie…
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EP 11:01 Car Salesman Goes From Making $26,000 a Year as a Porter to Making $26,000 a Month Selling Cars on the Floor
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1:05:40How does someone go from pushing cars on the lot to selling 40 vehicles a month and earning in one month what used to take him a YEAR? In this episode, Sean V. Bradley sits down with Denzel Applewhite, a top-producing automotive professional, to uncover the mindset, strategies, and innovative techniques that turned his career into a powerhouse succ…
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EP 10:27 Gain Access to New Revenue Streams with AutoBandit: You Have The Cars, They Have The Customers!
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54:10In this episode of the Millionaire Car Salesman Podcast, Sean V. Bradley and LA Williams sit down with Rammy Joudeh and Dayne Thornicroft, co-founders of AutoBandit—a modern leasing marketplace transforming the automotive landscape. "Expand your horizons with all the different means of which you're selling." – Dayne Thornicroft The conversation ope…
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EP 10:26 AI Meets the Millionaire Car Salesman: The First-Ever Live Interview with ChatGPT
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49:23Watch the Episode LIVE: Click HERE to watch the Interview LIVE! In this captivating episode of the Millionaire Car Salesman Podcast, hosts Sean V. Bradley and Tianna Mick embark on a journey to explore the transformative role of artificial intelligence in the automotive industry, driven by the revolutionary capabilities of ChatGPT by OpenAI. "AI is…
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EP 10:25 The Omnipresent Dealership: Unpacking the Power of Generative AI in Automotive
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1:07:07In this riveting episode of the Millionaire Car Salesman Podcast, hosts Sean V. Bradley and LA Williams invite powerhouse guest Ted Horton. Together, they delve into the transformative potential of generative artificial intelligence in the automotive sales industry. "What if you could do this in minutes instead of spending a month creating 1,000 vi…
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EP 10:24 BMW Salesman Sells 46 Units in 1 Month with Data Mining and Equity Mining Secrets
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1:04:22In this captivating episode of the Millionaire Car Salesman Podcast, host Sean V. Bradley and co-host LA Williams sit down with Jacob Garza, a rising star in the automotive sales industry, to uncover the secrets behind his incredible success. From starting as a BMW service valet to now consistently selling 46 cars in a month, Jacob's story proves t…
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EP 10:23 Process Over Panic: Tips from a Former Internet Director Turned CFO
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53:29In this must-listen episode of the Millionaire Car Salesman Podcast, hosts Sean V. Bradley and LA Williams sit down with Justin Rody, CFO of Kalispell Auto Group, to discuss the critical leadership lessons and strategies that have shaped his journey from Internet Director to C-suite executive. This episode is especially important for anyone in the …
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EP 10:22 From 75 to 395 Cars Sold Online: The Ultimate BDC Success Story & Debunking Outsourced BDC Stereotypes
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39:19In this energizing episode of the Millionaire Car Salesman Podcast, Sean V. Bradley and LA Williams explore the game-changing potential of Outsourced BDC Services in the automotive industry. The guests dive into the innovative approach Dealer Synergy has taken with their Outsourced BDC agents, who are consistently driving impressive sales numbers w…
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EP 10:21 Customer Loyalty Secrets: How to Keep 100% of Your Customers Coming Back
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1:04:16In this must-listen episode of the Millionaire Car Salesman Podcast, host Sean V. Bradley, CSP, and co-host LA Williams sit down with Shep Hyken, the internationally renowned customer service and customer experience expert, best-selling author, and keynote speaker, to explore the critical role exceptional customer experience plays in today's automo…
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EP 10:20 Selling Cars Like Candy Bars: Treat Car Sales Like It's Your Own Business
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55:06In this electrifying episode of the Millionaire Car Salesman Podcast, Sean V. Bradley and Tianna Mick, aka "T Got Your Keys," dive deep into the powerful strategies that can elevate your career in automotive sales. They reveal the game-changing steps sales professionals need to take to treat car sales not just as a job, but as a personal business v…
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EP 10:19 The New Automotive Rules of Engagement: Voicemail, AI & Social Media Content
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59:49In this episode of the Millionaire Car Salesman Podcast, LA Williams and Tianna Mick (aka T Got Your Keys) pull back the curtain on some of the most overlooked—and underutilized—strategies that today's top automotive professionals are using to drive real results. "Social media absolutely has to be social. I got some tips that I could give to you if…
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EP 10:18 From Young Mom to Six-Figure Car Saleswoman: Harnessing Social Media for Immediate Car Sales
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54:03Join Sean V. Bradley and L.A. Williams as they feature the incredible Toni Cornell, a true trailblazer in automotive sales who's making waves with her innovative use of social media. From being a young mom to becoming a six-figure earner, Toni's journey is nothing short of inspiring! "I went from a 15-year-old mom to making over six figures. You kn…
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EP 10:17 Find Out How a Successful Car Saleswoman Sells 62 Units on the Showroom Floor
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57:15What happens when unstoppable determination meets next-level creativity on the sales floor? In this powerhouse episode of the Millionaire Car Salesman podcast, Sean V. Bradley sits down with automotive sales phenom Tiffany Jean Haggerty-Kruzer—a woman who's rewriting the rules and setting new records at her Honda dealership. "Too many people are bu…
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EP 10:16 Stop Losing Deals: The Top Car Sales Mistakes and Shady Marketing Tactics That Are Costing You
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1:02:57In this powerful episode of the Millionaire Car Salesman Podcast, hosted by Sean V. Bradley and LA Williams, we bring in a special guest: Penny Vettel-Diersing! Penny shares her extensive experience in auto dealership marketing, starting with a breakdown of intelligent lead routing within the BDC and why customized communication strategies are crit…
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EP 10:15 AI Meets Auto Sales: Harnessing Data and AI for Unprecedented Growth
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1:00:49In the latest episode of the Millionaire Car Salesman Podcast, hosts Sean V. Bradley and LA Williams explore the transformative role of Customer Relationship Management (CRM) systems in the automotive industry alongside Greg Becker, Chief Product Officer at NCC / ProMax. "CRM fatigue is running rampant in the industry, but there's a smarter way to …
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EP 10:14 Secrets from a President of a 1,000-Unit Per Month Used Car Dealership
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1:10:02In this week's episode of the Millionaire Car Salesman Podcast, hosts Sean V. Bradley and LA Williams, get the secrets to success from special guest Hayden Hicks, President of Jerry Hunt Supercenter. "I remember walking outside and clenching my knuckles... my kids will never know this life." - Hayden Hicks Hayden shares insights into the remarkable…
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EP 10:13 Stop Paying Stupid Tax: The Real Cost of Poor CRM Utilization
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1:11:59In this enlightening episode of the Millionaire Car Salesman Podcast, host Sean V. Bradley, joined by Dealer Synergy's Director of CRM and Technologies, Jonathan Schrieber, delves deep into the intricacies of Customer Relationship Management (CRM) systems in the automotive industry. The discussion highlights the evolving roles within the dealership…
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EP 10:12 Selling Smarter, Not Harder: AI-Powered Dealership Strategies for Success
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54:55In this episode of the Millionaire Car Salesman podcast, host Sean V. Bradley dives deep into the transformative power of Artificial Intelligence (AI) in the automotive sales industry with guest Billy Hymas, the Auto Director at Podium. The discussion centers around how AI technologies, like Podium's AI named Jerry, are revolutionizing dealership o…
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EP 10:11 Honoring The Death of an Automotive Legend: Jim "The Alpha Dawg" Ziegler, CSP, HSG
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1:23:08In this heartfelt episode of the Millionaire Car Salesman Podcast, Sean V. Bradley and LA Williams celebrate the life and legacy of Jim "The Alpha Dawg" Ziegler, forever an icon in the automotive industry. Joined by renowned guest Cory Mosley, the podcast pays tribute to Ziegler's profound impact and lasting influence on automotive sales culture an…
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EP 10:10 How the #1 Car Salesman in the World Continues Thriving Despite 2025's Automotive Challenges
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56:41In this riveting episode of the Millionaire Car Salesman podcast, host Sean V. Bradley dives into the harsh realities of the automotive industry in 2025. With the backdrop of economic uncertainties, changing tariffs, and the fluctuating electric vehicle market, Sean discusses the challenges dealerships face today. Joining him is Cody Carter, the #1…
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EP 10:09 Cutting Costs and Increasing Profits: Behind the Scenes of Selling Cars from Anywhere in the World
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38:18In this episode of the Millionaire Car Salesman Podcast, LA Williams takes listeners on a dynamic exploration of Dealer Synergy's innovative outsourced BDC operations situated in Belize! "Sales is not a one-size-fits-all type of thing... The more creative you can get, the more sales you can do." - LA Williams Recorded LIVE, Williams spells out the …
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EP 10:08 From Average to Elite: The Blueprint for Automotive Sales Success
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45:56In this episode of the Millionaire Car Salesman podcast, hosts Sean V. Bradley and LA Williams delve into the intensity and dedication required to succeed in automotive sales! "If you want to sell more than 10 cars a month, you can't do what everybody's doing, or you're going to get what the majority is getting." - Sean V. Bradley As February close…
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EP 10:07 How to Pick the Best Dealership to Work For: Understanding Pay Plans & Making the Right Choice!
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55:32In this episode of the Millionaire Car Salesman Podcast, LA Williams and Sean V. Bradley tackle a heavy question within the automotive industry: Dealership Pay Plans! They get into what constitutes a good verses a bad pay plan and how professionals in the industry can effectively navigate them for maximum benefit. "I rather see someone in an enviro…
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EP 10:06 AI in Automotive: The Secret to Building a Thriving, Customer-First Dealership
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1:04:35In this episode of the Millionaire Car Salesman podcast, hosts LA Williams and Sean V. Bradley engage in an invigorating discussion with Dr. Alex Lawrence, the Founder and Dealer Principal of EV Auto. From Alex's unique entrance into the automotive industry to the pioneering strategies employed by his dealership, this episode sheds light on the bur…
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EP 10:05 The Top 10 Phone Sales Skills Every Salesperson Needs to Know to Be Successful
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54:28
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54:28In this episode of the Millionaire Car Salesman Podcast, LA Williams, Vice President of Dealer Synergy, takes the wheel while Sean V. Bradley attends the Super Bowl LIX! Joined by the vibrant Tianna Mick, known in the industry as "T Got Your Keys," LA delves deep into strategies that transform ordinary sales calls into profit-generating interaction…
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EP 10:04 How to Find the Hidden Money in Your CRM & Maximize Opportunities to Increase Sales
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54:26In this electrifying episode of the Millionaire Car Salesman Podcast, hosts LA Williams and Sean V. Bradley dive deep into the innovations shaping the automotive CRM landscape with special guests Shane Born and Melissa Sinclair from NCC and ProMax. "You're investing in one of the most important tools to help run all aspects of your business. You wa…
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EP 10:03 Secrets to Building a 50-Year Legacy in Car Sales
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56:20In this episode of the Millionaire Car Salesman Podcast, join LA Williams and Sean V. Bradley as they unveil the blueprint for community-centric success in the automotive industry. Special guest Nate Barrett, president of Twin City CDJR, shares insights into how his dealership has thrived through five decades by treating people right and embedding …
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EP 10:02 The Strength, Power, and Magic of AI in the Automotive Industry: What Dealerships Really Need to Know
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53:20In this episode of the Millionaire Car Salesman podcast, Sean V. Bradley and LA Williams delve into the groundbreaking impact of AI on the car sales industry! Joined by Misty Tippets from Podium, the discussion navigates through the complexities and opportunities presented by AI, particularly in dealership management and customer engagement. From a…
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EP 10:01 Revolutionizing 2025: Synergy Studios, Mystery Shopping, and the Future of Automotive Sales
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55:26Kicking off Season 10 of the Millionaire Car Salesman Podcast, hosts Sean V. Bradley and L.A. Williams reveal the exciting innovations coming in 2025, including the official launch of Synergy Studios and its mission to elevate the automotive industry! They dive into the game-changing role of mystery shopping in evaluating dealership performance and…
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EP 9:31 Mapping Out 2025: The Power of Forward-Thinking Partnerships
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46:41In this engaging, special holiday edition, episode of the Millionaire Car Salesman Podcast, host LA Williams is joined by Kristen Campbell to explore the evolving landscape of the automotive industry and the pivotal role of public relations in fostering strong business relationships! "At the end of the day it goes back to treating others how you wa…
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EP 9:30 The Secrets Behind Car Sales: Proven Strategies to Boost Your Numbers in 2025
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54:41In this impactful episode of the Millionaire Car Salesman Podcast, hosts Sean V. Bradley and LA Williams dive into a game-changing discussion that every automotive professional needs to hear! As the year comes to a close, they focus on how you can maximize your dealership's performance during the critical year-end period while laying the foundation…
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EP 9:29 Why Treating Every Lead Equally Could Be Costing You Sales
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54:01In this episode, Sean V. Bradley sits down with industry expert Jenna Blankenbiller to tackle a topic that can make or break a dealership's success: CRM management and lead handling. 💻✨ They dive into key strategies dealerships often overlook, shedding light on how to maximize conversions, streamline operations, and avoid common pitfalls that could…
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EP 9:28 Why Podium's Artificial Intelligence is the Ultimate Sales Assistant to Unlocking Record-breaking Sales
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57:21Join Sean V. Bradley as he delves into the transformative role of artificial intelligence in car dealerships with Chuck Schwan from Muscatell Subaru! In this episode, Chuck shares his insights on how AI, particularly through the use of Podium's AI solutions, is revolutionizing the automotive sales industry! He discusses his role in integrating thir…
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EP 9:27 Never Have a Slow Winter Again: Mastering Holiday Strategies & Tactics for Maximizing Year-End Car Deals
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51:41In this festive and action-packed episode of the Millionaire Car Salesman Podcast, hosts Sean V. Bradley and Tianna 'T Got Your Keys' Mick uncover the secrets to transforming the holiday season into your dealership's most profitable time of the year! "This was the most lucrative season when I was selling cars because of the tactics we're discussing…
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EP 9:26 Stop Losing $1.4 Million in Annual Dealership Revenue: Mastering CRM Strategies and Missed Opportunities
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57:51In the latest episode, Sean V. Bradley dives into an exclusive recap of the Cox Automotive VIN Solution CRM Masterclass – an event that brought together over 250 rooftops and even Toyota manufacturer reps for a deep dive into the future of CRM technology in the automotive industry! 📊✨ "A CRM set up the right way increases gross profits dramatically…
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EP 9:25 Navigating the 2024 Election: Potential Outcomes and What They Could Mean for Auto Dealers and Automotive Sales
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51:52In this insightful episode of the Millionaire Car Salesman Podcast, hosts Sean V. Bradley and guest Tianna Mick aka T Got Your Keys tackle the timely topics of the upcoming 2024 election and touch on the upcoming holiday season, both of which bring unique challenges and opportunities for auto dealers. With Election Day… TODAY, Sean and Tianna discu…
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EP 9:24 The 20+ Car Sales per Month Roadmap: Diversified Strategies to Jumpstart Your Success
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1:03:22In this riveting episode of the Millionaire Car Salesman Podcast, Sean V. Bradley connects with rising star Christian Velazquez to uncover the roadmap behind his quick ascent in the automotive industry. From his humble beginnings in Mexico City to his service in the United States Air Force, Christian shares the unique experiences that have shaped h…
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EP 9:23 The Future of Automotive: Mastering Media & Navigating Through the EV and AI Revolution
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49:46In this power-packed episode of the Millionaire Car Salesman Podcast, Sean V. Bradley, President of Dealer Synergy, and Karen Bradley, CEO of Dealer Synergy, have the pleasure of sitting down with none other than the legend himself, Jim Fitzpatrick co-founder and president of CBT News! "Behind every great salesperson is a positive mental attitude, …
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EP 9:22 The CRM Revolution: Why Your Dealership Can't Afford to Continue Ignoring This Tool
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1:03:01In this power-packed episode of the Millionaire Car Salesman Podcast, host Sean V. Bradley sits down with two top executives from Cox Automotive's VinSolutions – Mark Vickery, AVP of Performance Management, and Kevin Schmitt, Senior Performance Manager. Together, they dive deep into the exclusive VinSolutions Masterclass happening on November 6th i…
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EP 9:21 Age Is Just a Number: A Car Salesman's Fast Track to Success—From Starting at 41 Years Old to Selling 40 Cars and Earning $16K in One Month
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1:01:31In this electrifying episode of the Millionaire Car Salesman Podcast, Sean V. Bradley sits down with Barry Horn, an auto industry powerhouse and sales consultant at Bob Ruth Ford! In just two short years, this dynamic automotive professional has shattered expectations and transformed his life. Starting his car sales career at the age of 41, he sold…
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EP 9:20 Unlocking Top-of-Mind & Brand Awareness: Curating Creative Social Media Strategies & Engaging Content
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56:05In this FUN and engaging episode of the Millionaire Car Salesman podcast, Sean V. Bradley and LA Williams are joined by Karen 'Karina' Bradley, the CEO of Dealer Synergy and a former recording artist, to discuss the intersection of music and the automotive industry! The episode kicks off with a vibrant introduction highlighting the release and succ…
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