RocketCRM is an innovative customer relationship management platform designed to streamline business operations. With intuitive features, it helps manage contacts, track sales, and analyze performance effectively. Boost team collaboration through real-time updates and customizable dashboards. Automate tasks, save time, and focus on building strong customer relationships with seamless tool integration. Elevate your business efficiency with RocketCRM.
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Rocket CRM Podcasts
For B2C marketers, founders, and analysts who are tired of surface-level advice and ready to cut through the noise with smarter, data-informed decisions. Host Sundar Swaminathan, former Head of Brand Data Science at Uber and creator of the ExperiMENTAL newsletter, shares real-world insights, ROI breakdowns, and growth strategies from leaders at companies like Uber, Google, and Faire. Each episode helps you move from guesswork to grounded strategy so you can drive impact, prove marketing valu ...
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Why Reputation Could Make or Break Your Business?
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2:37Host Maya Singh is joined by brand reputation strategist Ravi Sharma to discuss how online reviews, customer feedback, and public perception directly impact trust, conversions, and long-term success. They also talk about how using a CRM for reputation management helps businesses monitor reviews, respond faster, track customer sentiment, and build a…
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Boosting Engagement with Missed Call Text Back
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3:15In this episode, host Sarah Donovan talks with customer experience strategist Michael Grant about how the Missed Call Text Back feature is changing the way businesses communicate with customers. They explain why instant acknowledgment matters, how missed calls directly impact sales, and why automated follow-up messages help recover leads that would…
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In this episode of Business Tech Unlocked, host Sarah Donovan sits down with CRM implementation expert Michael Grant to uncover what truly makes an “all-in-one CRM Software” effective in real business environments. They break down why so many CRMs fail, the features that actually matter, and how to choose a platform your team will actually use. Whe…
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How marketing teams mistake motion for progress | Mattia Santin (ContentSquare, Hotjar, Uber)
47:39
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47:39What if your biggest growth unlock wasn’t more speed, but better structure? In this episode of ExperiMENTAL, host Sundar Swaminathan sits down with Mattia Santin, SVP of Brand, Growth & Operations at ContentSquare, former CMO at Hotjar, and former marketing leader at Uber. They dive deep into the B2B vs. B2C debate, why product marketing is the mis…
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Why Businesses Are Switching to CRM Systems?
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3:31In this episode of The Business Efficiency Podcast, host Samantha Reed sits down with business systems consultant Daniel Warren to explore why companies of all sizes are shifting toward all-in-one CRM solutions. They break down how integrated platforms reduce operational chaos, improve follow-ups, streamline communication, and automate time-consumi…
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Why business's online reputation is now the most critical asset?
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4:33In today’s digital world, your online reputation can make—or break—your business. Join host Alex and guest Maya Carter, a digital trust strategist, as they dive into the hidden power of reputation management services. Discover how monitoring reviews, responding proactively, and shaping your online presence can build trust, attract customers, and pr…
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How Missed Call Text Back Can Transform Your Business Communication?
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3:36In this episode, we explore how the Missed Call Text Back Feature can transform your business communication. Learn how instantly responding to missed calls builds trust, captures leads, and keeps customers engaged even when your team is busy. Our guest shares practical strategies for leveraging this feature to streamline follow-ups, improve custome…
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Reputation Management Tactics That Keep You Ahead
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4:33Discover practical strategies to protect and enhance your business image in this episode of “Reputation Management Tactics That Keep You Ahead.” We dive into actionable tips for maintaining trust, handling customer feedback, and preventing potential PR crises. Learn how tools like Rocket CRM's Reputation Management tool help businesses monitor thei…
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How to build 0 → impactful Marketing Science teams | Sebastian Hewing (Zalando, Rocket, eBay)
48:49
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48:49How do you build a data team that actually drives business outcomes? In this episode of ExperiMENTAL, host Sundar Swaminathan sits down with Sebastian Hewing, Data & AI Advisor to C-Level leaders in VC and PE-backed companies, and ex-Rocket Internet, to uncover what most companies get wrong about building and scaling data teams. From startup chaos …
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Common CRM Challenges and How to Overcome Them
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3:52In this episode of Growth Unlocked, hosts Maya and Ethan unpack one of the biggest pain points in modern business — why so many CRM systems fail to deliver on their promise. CRMs are supposed to make your team more connected and your data more actionable. But in reality, many businesses face low user adoption, messy data, poor integrations, and unc…
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Why Businesses Are Turning to All-in-One CRM Systems?
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5:04In this episode of Growth Unlocked, hosts Alex and Jordan dive into one of the biggest shifts happening in business operations today — the rise of all-in-one CRM systems. If your sales team is buried in spreadsheets, marketing is juggling separate tools, and customer service is lost in yet another platform, this episode’s for you. Alex and Jordan b…
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Transform Customer Engagement with CRM-Powered AI Chatbots
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3:13In this episode of Digital Growth Talks, we dive into the power of CRM-Powered AI Chatbot Integration, the future of intelligent automation, and customer engagement. Learn how AI-driven chatbots, when combined with CRM systems, can streamline communication, personalize customer experiences, and deliver real-time business insights. Discover how this…
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How CRM Powers Reputation Management and Brand Trust?
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4:50In this episode of Digital Growth Talks, we explore CRM-Powered Reputation Management, how businesses can strengthen brand trust, manage online reviews, and enhance customer relationships through integrated CRM systems. Discover how automation, real-time feedback tracking, and data-driven insights help brands protect their image, improve engagement…
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How to pick KPIs that aren't too shallow | Russell Tischler (Fundrise, Uber, MLB)
47:36
47:36
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47:36🎯 Is your marketing KPI lying to you? In this episode of ExperiMENTAL, host Sundar Swaminathan sits down with Russell Tischler, VP of Marketing at Fundrise, to dismantle the myth of “good enough” metrics. From building predictive models that forecast investor behavior to questioning the ROI of lift tests, Russell shares hard-earned lessons from his…
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Turning Missed Calls into Opportunities with Automated Missed Call Responses
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4:24In this episode, we explore how businesses can transform missed calls into valuable opportunities using automated response systems. The host and guest discuss the impact of missed calls on customer satisfaction, how automation bridges the gap, and why real-time engagement matters for small and large businesses alike. You’ll learn how simple automat…
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Power of a Great Landing Page Builder for Digital Success
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3:15In this episode of Digital Growth Talks, we dive into the world of high-converting landing pages and explore how the right tools can revolutionize your marketing strategy. Discover how Rocket CRM's Landing Page Builder empowers businesses to design, customize, and optimize landing pages that truly drive results. From drag-and-drop creation and resp…
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How RocketCRM Supercharges Your Website and Sales?
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2:30In this episode of the Rocket Growth Podcast, hosts Alex and Jamie explore how combining smart website design with a powerful CRM system can completely change the way businesses attract and manage customers. They break down the real role of a CRM in website performance — from capturing and organizing leads to automating follow-ups and tracking user…
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How Rocket CRM streamline the entire business Growth?
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4:13In this episode of The Growth Lane, hosts Emma and Ryan explore Rocket CRM, a powerful all-in-one platform designed to streamline your entire business — from lead generation and sales funnels to email marketing, payments, and automation. Discover how Rocket CRM helps you save time, close more deals, and never miss a lead again with features like Mi…
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How PMMs should adopt a product manager’s mindset to drive impact | Damian Valdes (Spotify, Meta)
50:18
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50:18What if product marketing was the secret weapon your growth strategy is missing? In this episode of ExperiMENTAL, Sundar sits down with Damian Valdes, Associate Director of Product Marketing at Spotify, to reveal why product marketers are often the most underutilized force in tech. From launching features like Spotify Jam to designing internal grow…
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In this episode of Business Breakthroughs, hosts Ava and Leo explore how Customer Relationship Management (CRM) is transforming business development and customer engagement. From tracking leads and personalizing communication to uniting sales and marketing teams, CRM software has become an essential tool for modern growth. Discover how businesses o…
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How CRM Software Helps You Grow Your Business?
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3:28In this episode of Growth Pulse, hosts Maya and Ethan unpack how CRM Software for Business Development is reshaping the way companies build relationships and drive growth. See how modern CRM tools help businesses track leads, personalize outreach, and turn data into long-term customer loyalty. Whether you’re a startup founder or a sales professiona…
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How CRM software can strengthen your business reputation?
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4:59In this episode of Business Elevate, host Maya Thompson and marketing consultant Ethan Ross dive into how businesses can effectively use CRM for reputation management. They explore how a well-implemented CRM system goes beyond sales tracking—it helps build trust, improve response times, and deliver consistent customer experiences. From monitoring f…
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In this episode of Growth Insights, host Olivia Carter and business strategist Daniel Lee discuss the practical steps to successfully implement a CRM system. From defining clear business goals and choosing the right platform to ensuring team adoption and keeping data clean, they break down the process into manageable stages. Listeners will learn wh…
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In this episode of Growth Insights, host Olivia Carter and business strategist Daniel Lee discuss the practical steps to successfully implement a CRM system. From defining clear business goals and choosing the right platform to ensuring team adoption and keeping data clean, they break down the process into manageable stages. Listeners will learn wh…
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Purpose of CRM Software in Business Development
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2:22In this episode of Growth Insights, host Olivia Carter sits down with business strategist Daniel Lee to explore the true purpose of CRM software in business development. Together, they break down how CRMs go beyond storing contacts to serve as a central hub for sales, marketing, and customer service. From improving organization and providing data-d…
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How to not f*ck up CRM onboarding | Karan Tibdewal (Blinkist, MyFitnessPal, HelloFresh)
49:00
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49:00Mastering CRM: From Paper Notes to Lifecycle Growth In this episode of ExperiMENTAL, host Sundar sits down with Karan Tibdewal, The CRM Guy™️ and trusted CRM advisor to top subscription apps. Together, they trace CRM's journey from Rolodex-era notes to today’s role as a strategic lever for growth. Whether you’re leading lifecycle marketing or wonde…
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Unlocking the Power of CRM for Business Growth
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2:35Join Alex and Jordan as they break down the power of Customer Relationship Management (CRM) in this quick, insightful episode. Learn how CRM systems unify sales and marketing, organize customer data, automate follow-ups, and boost conversions. Whether you’re a small business owner or part of a growing team, this episode explains how CRM tools trans…
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In this episode of Career Growth Talks, Sarah and James discuss the key benefits of earning a CRM certification. From enhancing career opportunities and boosting salaries to improving workplace efficiency and building global networks, this short yet impactful conversation highlights why professionals should invest in certification. Whether you’re a…
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How to transition from short to long term ROI | Lauren Sutkowski (Insurify, Chewy, Wayfair)
45:09
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45:09Why Brand Building Isn’t Just for CPG: Lessons From Wayfair and Chewy In this episode of ExperiMENTAL, host Sundar dives into the overlooked pivot from hypergrowth to brand building with Lauren Sutkowski, Head of Brand Marketing at Insurify and former marketing leader at Chewy and Wayfair. This isn't a fluffy chat. It’s a real, practical breakdown …
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How Rocket CRM Helps Businesses Scale with All-in-One Tools
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1:28In this episode, we explore how Rocket CRM Marketing Automation all-in-one solution empowers businesses to scale faster and smarter. From sales funnels and email marketing to AI chatbot integration and advanced analytics, Rocket CRM combines multiple tools into one streamlined platform. We discuss how automation reduces manual work, improves custom…
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CRM Implementation Timeline: How Long It Really Takes
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2:05Implementing a CRM implementation timeline requires strategic planning, clear objectives, and collaboration across teams. The duration can range from two weeks to twelve months, depending on company size, data migration complexity, and customization needs. Pilot testing, training, and stakeholder communication are crucial to avoid delays. By settin…
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How to map assumptions that could sink your campaign | Oliver Raskin (Miro, Meta, Uber)
56:47
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56:47Assumption Audit: The Step Most Marketers Skip Most marketing failures don’t stem from bad creative, poor media buys, or weak strategy. They start earlier, at the assumption level. In this episode of ExperiMENTAL, Sundar sits down with Oliver Raskin, Head of Research at Miro and former insights lead at Meta and Uber, to break down why assumptions k…
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Biggest Challenges of CRM Systems (and How to Solve Them)?
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2:13In this episode, we uncover the biggest Challenges of a CRM System that businesses face during implementation and daily use. From user adoption issues and data quality problems to complex integrations and overwhelming features, we break down the common roadblocks. You’ll also learn practical strategies to overcome these challenges, including better…
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How Long Does CRM Implementation Really Take?
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3:02In this episode, we answer the common question: How Long Does It Take to Implement a CRM System? From small businesses that can launch in just a few weeks to enterprise organizations requiring several months, we break down realistic timelines. Learn what factors influence implementation speed, including data migration, customization, and user adopt…
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How to build Marketing for Gen Z that actually converts | Claudia Whyte (Howbout)
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43:59Gen Z Marketing Strategy That Actually Converts In this episode of ExperiMENTAL, Sundar sits down with Claudia from Howbout, the fast-growing social calendar app that's cracked the Gen Z code. With a mix of irreverent humor and sharp strategy, Claudia reveals how Howbout builds product and marketing with Gen Z in mind, why authenticity trumps polis…
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How to define marketing efficiency and build trust with Finance | Gopal Nath (Faire, Uber)
42:22
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42:22Building Marketplaces with Data: What We Learned at Uber and Faire On this episode of ExperiMENTAL, Sundar is joined by Gopal Nath, Director of Strategy and Analytics at Faire and former Marketing Analytics Lead at Uber. Together, they explore the data-backed decisions that shaped two of the world’s most dynamic marketplaces. From measuring efficie…
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How Long Does It Really Take to Get CRM Certified?
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1:36In this episode, we explore how long it typically takes to earn a CRM certification, what the process involves, and why it’s a smart move for professionals in sales, marketing, and customer success roles. You’ll learn the average time commitment required, the benefits of becoming certified, and how it helps tackle real-world CRM challenges such as …
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How Long Does It Take to Implement a CRM System?
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2:01In this episode of Tech In Practice, we break down one of the most common questions for growing businesses: How long does it take to implement a CRM system? From timeline expectations to internal alignment, we walk through the major steps — including choosing the right platform, setting goals, and ensuring user adoption. We also highlight real CRM …
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CRM Software is the Secret Weapon for Business Development
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2:35In this episode of Digital Growth Unfiltered, we explore the real purpose of CRM software in accelerating business development. Discover how CRM tools go far beyond contact management fueling customer retention, boosting sales productivity, and creating meaningful connections through automation and data. You’ll learn: ✅ How CRM software personalize…
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What Are Some of the Challenges of a CRM System?
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5:10In this episode, we break down the real-world CRM challenges that prevent businesses from getting the most out of their CRM systems. From user resistance and data quality issues to lack of training and weak leadership involvement, we cover the common mistakes and how to overcome them. You’ll learn: ✅ How to reduce user resistance with better commun…
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How to merge Brand and Performance on a budget | Nikhil Kant (Uber, FlixBus, Coca Cola)
43:19
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43:19In this episode of ExperiMENTAL, Sundar Swaminathan sits down with Nikhil Kant (Uber, FlixBus, Even Health) to break down why modern marketing has lost its magic and how over-relying on performance marketing is silently killing long-term brand value. You’ll learn: ✔ Why performance marketing is losing its creative edge ✔ How brand creates the only …
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How to build the modern Growth Marketing team | Sunil Subhedar (Anthropic, Uber, Canva)
42:00
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42:00The Future of Growth Marketing Is Cross-Disciplinary | Sunil Subhedar (Uber, Canva, Anthropic) Welcome to the very first episode of ExperiMENTAL, the podcast for marketers and data scientists who are done with fluff and ready to go deep. In this debut episode, host Sundar Swaminathan sits down with Sunil Subhedar, Growth Marketing Lead at Anthropic…
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How to balance optimization vs discovery Marketing | Libby Weissman (DoorDash, Square, Caviar)
54:27
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54:27Discovery vs. Optimization Marketing: Why Most Startups Get It Wrong | Libby Weissman (Caviar, DoorDash) In this episode of ExperiMENTAL, Sundar Swaminathan sits down with Libby Weissman (Caviar, Square, DoorDash) to unpack why so many startups fail to tell the difference between discovery and optimization marketing, and what it costs them. You’ll …
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Welcome to ExperiMENTAL, the podcast for B2C marketers, founders, and analysts who are done with surface-level advice and ready to make smarter, data-informed decisions. Hosted by Sundar Swaminathan, former Head of Brand Data Science at Uber and creator of the ExperiMENTAL newsletter, this show is your go-to space for cutting through noise and buil…
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