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Gen Z on Gen Z

Movers+Shakers

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Hosted by Gen Z strategists AJ Pulvirenti and Lilia Souri, Gen Z on Gen Z provides marketers with insight into the world’s most influential generation from Gen Zers themselves, allowing brands to forge deeper connections and drive business results. This podcast pulls back the curtain on Gen Z’s quirks, consumer behaviors, and unfiltered opinions that impact how they relate to and identify with brands. Your company’s next big move starts here, on Gen Z on Gen Z. This podcast is brought to you ...
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Asterdex is quickly becoming a preferred cryptocurrency exchange due to its user-friendly interface, low fees, and secure platform. Whether you're a beginner looking to take your first step into the world of crypto trading or an experienced trader looking for a more efficient platform, Asterdex offers a robust solution. The platform is known for its intuitive design, low fees, and a range of cryptocurrencies to trade. However, what really sets it apart is its referral program, offering new u ...
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Cryptocurrency trading has rapidly evolved into a global phenomenon, offering substantial opportunities for investors, but it often comes with its fair share of challenges. One of the most significant obstacles traders face is the high trading fees that platforms typically charge. These fees, while often necessary for the platform to remain profitable, can quickly add up, especially for active traders. Fortunately, Quanto Trade offers a way to tackle this issue head-on with its Referral Code ...
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Despite being the most connected generation online, many young people feel more isolated than ever. In this episode of "Gen Z on Gen Z," AJ and Lilia dive into the pressing issue of the loneliness epidemic and how Gen Z and forward-thinking brands are stepping up to fight this crisis. Strategies brands are using to foster real connections. How soci…
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Gen Z is becoming increasingly obsessed with traveling – but what’s encouraging that hunger? Adventure, peace and quiet, and mysterious places. In this episode, AJ and Lilia dissect Pinterest’s “Summer 2024 Travel Report” and how all brands– travel-oriented or not– can participate in those three key trends. Listen in to learn how you can get in on …
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Pride Month may be over, but inclusivity is forever. In the latest episode of "Gen Z on Gen Z," AJ and Lilia dive into the significance of Pride, what marketers have been getting wrong about it, and how embracing Pride as a year-round movement can positively impact your brand. Listen in to learn: The importance of recognizing, honoring, and uplifti…
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In this episode, we brought in Gen Z influencer, Erin Confortini, to discuss Gen Z’s relationship with money and how she uses her platform to help young people understand finance. Erin and hosts discuss the unique financial challenges and opportunities that Gen Z is facing, the lore of treat culture, how they’re affecting their parents’ retirement …
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As one of the most tech savvy generations, Gen Z is looking to disconnect from their screens and reconnect with what brought them joy in their childhood. Our hosts join Hasbro’s Sarah Madey, Sr. Director of Global Brand Strategy, and Olivia DeLorenzo, Narrative Designer, to explore how nostalgia plays into Gen Z’s modern life. From board games to f…
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Gen Z has made shopping through social media an addictive phenomenon. Gen Z Strategists and hosts, AJ and Lilia, break down the generation’s relationship with social shopping, including topics like the power of discoverability, convenience, creator commission benefits, and how your brand can tap into the fun. Contents: 04:56 - Discoverability 15:24…
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Gen Z is in a situationship with their bank accounts, and marketers should take note. Hosts AJ and Lilia unpack why Gen Z is chipping away at their parent’s retirement funds (sorry mom), the rise and fall of the gig economy, why Gen Z still values treat culture, and how your brand can show up for the younger gen amidst their financial fatigue. Cont…
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Introducing Gen Z on Gen Z, the podcast that breaks down the generation so you don't have to. Gen Z strategists AJ Pulvirenti and Lilia Souri pull back the curtain on Gen Z’s quirks, consumer behavior, and unfiltered opinions that impact how they relate to and identify with their favorite brands. Subscribe for alerts when each episode drops.…
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