Join Prescriptive’s own Paul Di Liegro, Senior Sales Executive, as he interviews lawyers, doctors, athletes, and interesting personalities from all walks of life. Paul’s curiosity leads to the uncovering of his guests’ most impactful life stories, and Paul illuminates the connection between life’s important lessons and being a better sales rep. Business, Brains & the Bottom Line is the leading podcast by and for Enterprise IT decision-makers. Read more at https://www.prescriptive.solutions/p ...
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Paul Di Liegro Podcasts

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Ep. 132: The START Formula: Building a Winning Digital Marketing Plan with Corey Morris
34:09
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34:09Corey Morris, CEO of Voltage and author of The Digital Marketing Success Plan, joins the show to share his proven framework for creating powerful digital marketing strategies. With over two decades of experience helping brands thrive online, Corey developed the START process, a simple yet comprehensive approach built around Strategy, Tactics, Appli…
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Ep. 131: Protecting High-Value Assets with Legal Innovation, Curt Moore of Moat Title Security
38:29
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38:29In this episode, I sit down with Curt Moore, Founder and CEO of Moat Title Security, a trailblazing firm reshaping the future of legal innovation and strategic risk management. With over 30 years of experience in the petroleum industry, Curt shares how his unique background as a Landman—and his perspective on the TV series Landman with Billy Bob Th…
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Ep. 130: Ending Caregiver Burnout: Crystal Gallo on the Vision Behind Innerhive
32:22
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32:22For 15 years, Crystal Gallo led technical teams and helped grow software development companies — but a deeply personal experience inspired her to tackle a different kind of challenge: caregiver burnout. In this episode, Crystal shares the lightbulb moment that made her realize traditional tools weren’t keeping up with the pace of life and care chan…
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Ep. 129: Fueling Growth in a Digital World: Reed Hensen’s Blueprint for Scalable Success
33:20
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33:20In this episode, we sit down with Reed Hensen, Chief Growth Officer at MarketSurge, to explore what it takes to drive meaningful business growth in today’s fiercely competitive digital landscape. With a career spanning Fortune 500 firms, high-growth startups, and his own successful venture, Million Dollar Studio, Reed shares the core strategies tha…
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Ep. 128: Tech, Tenacity, and Turnarounds: Gerry Mecca on Leading IT Through Chaos and Change
40:32
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40:32In this episode, we sit down with Gerry Mecca, a 40+ year IT veteran, transformational leader, and former CIO of global giants like Dr Pepper Snapple and Cadbury. Gerry brings a wealth of experience in navigating high-stakes technology strategy, from M&A integrations and cloud adoption to AI-driven innovation. But this conversation goes deeper than…
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Ep. 127: Resilient Powerhouse: Ari Medrano on Mindset, Miracles & Moving Mountains
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32:49In this unforgettable episode of Business, Brains & the Bottom Line, I sit down with Ari Medrano — a true force of nature. Ari is a top Hispanic speaker, corporate diplomacy expert, and brand amplifier whose story defies all odds. After surviving a craniotomy and waking up paralyzed, she did the unthinkable: she fought her way back to full mobility…
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Ep. 126: From the Navy to Network Defense: Susan Crowe on Breaking Barriers in Cybersecurity
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35:00In this episode, we’re joined by Susan Crowe—a Navy veteran turned cybersecurity expert—who shares her unique journey from military service to the frontlines of digital defense. Susan opens up about what drew her into the world of cybersecurity, how her military experience shaped her approach to threat management, and what it’s like navigating a ma…
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Ep. 125: Hiring Smart in Tech: Outcomes Over Unicorns with Mike Kyle
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36:52In this episode, we sit down with Mike Kyle, Managing Director of Technology Recruitment, who’s been placing top IT talent across the U.S. since 2006. Mike pulls back the curtain on what’s broken in today’s hiring process—and how companies can shift their mindset from chasing mythical “unicorn” candidates to building outcome-driven, high-performing…
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Ep. 124: Revolutionizing Attribution: Jeff Greenfield on AI and the Future of Marketing Performance
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35:21In this episode, I sit down with Jeff Greenfield, CEO of Provalytics, to explore how AI is transforming marketing attribution in a privacy-first world. Jeff shares how his team is bridging the gap between Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA) to deliver independent, cross-channel measurement that actually works—no cookies r…
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Ep. 123: Training from the Trenches: Mary Rossi on Mastering Claims, Grit, and Growth
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34:50In this episode, we sit down with Mary Rossi, powerhouse owner of Rossi Claim Services and founder of the soon-to-launch Rossi Claims Academy. With a career that began as a carrier adjuster and evolved into building her own successful independent adjusting firm, Mary brings unmatched insight into the claims world—she’s been on the inside and knows …
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Ep. 122: From Data to Decisions: Jason Bryll on Driving Business Success with Insights
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32:46In this episode, we sit down with Jason Bryll, Principal at Parable Associates, a firm built by data-driven professionals committed to turning information into action. Jason unpacks how Parable empowers businesses through strategic dashboard creation, vendor performance monitoring, and analytics—helping leaders make smarter, faster decisions. If yo…
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Ep. 121: Mindset, Momentum, and Mastery: Jacob Hicks on Building Sustainable Success
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31:30In this powerful episode, we sit down with Jacob Hicks—CEO, author, speaker, entrepreneur, and renowned leadership coach. With over a decade of experience transforming lives and businesses, Jacob shares the secrets behind his mindset-first coaching style, the follow-up systems that keep success sustainable, and the sales experience that sharpened h…
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Ep. 120: Securing a Smart City: Cybersecurity Leadership with Dr. Christopher Mitchell
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44:36In this episode, we sit down with Dr. Christopher Mitchell, Chief Information Security Officer (CISO) for the City of Houston, to explore the evolving landscape of cybersecurity in a major metropolitan hub. Dr. Mitchell shares his journey into cybersecurity, the key strategies for building and managing a high-performing security team, and the metri…
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EP. 119 : Next Step to Success: How a CFO Transforms Business Growth with Michael Barbarita
33:13
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33:13Every entrepreneur dreams of building a successful business, but financial challenges often stand in the way. In this episode, we sit down with Michael Barbarita, Owner of Next Step CFO, to discuss how business owners can take control of their financial future. With over 35 years of experience owning and operating retail, manufacturing, and service…
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Ep. 118: Building Brands That Move: The Scionist Playbook with Dave Behar
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34:01In this episode, we sit down with Dave Behar, Founder, CEO & Chief Executive Athlete of Scionist and the mastermind behind Behar Brands. Dave shares his unique approach to brand building—where purpose meets performance and innovation fuels influence. From early-stage investment to full-scale brand activation, Behar Brands is shaping the future of p…
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Ep. 117: Scaling Smart: Culture, Analytics & Growth with Mark Budzinski”
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32:19Growing a business beyond the startup phase is a challenge that many leaders struggle with. In this episode, Mark Budzinski, CEO of Clean Data and author of Peer-to-Peer Culture, shares why small business leaders shouldn’t rush to adopt big-company processes but should instead focus on cultivating trust, teamwork, and a data-driven culture. We expl…
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EP. 116: Scaling Success: Leadership Lessons with Christian Muntean
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36:50
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36:50In this episode, we’re joined by Christian Muntean, the acclaimed author of Train to Lead and The Successful New CEO. Christian has helped hundreds of businesses achieve rapid growth, increased profitability, and expanded impact. He shares his insights on scaling businesses, preparing for exit strategies, and making game-changing decisions that tra…
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Ep. 115: Learn-It-All Leadership: Damon Lembi on Constantly Recreating Yourself and Your Team
42:30
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42:30Great leaders aren’t born or made—they’re in the making. Damon Lembi, CEO of Learnit and former Division 1 Baseball Player at Arizona State, shares how the lessons from the baseball field translate into a unique approach to leadership. In this episode, Damon explores why cultivating a Learn-It-All mindset is crucial for navigating today’s challenge…
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Ep. 114: Beating the Odds: Faith, Holistic Healing, and Overcoming Advanced Cancer with Georges Cordoba
53:29
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53:29In this inspiring episode, we sit down with Georges Cordoba, author of Beating the Odds: My Journey through Holistic Health to Overcome Advanced Cancer. Georges shares his incredible story of resilience, faith, and transformation. From his Catholic upbringing in Venezuela to battling advanced cancer with a holistic approach after enduring ten surge…
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Ep. 113: Financial Clarity with John Hannum: Unlocking the Value of a Fractional CFO
28:26
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28:26In this episode, we sit down with John Hannum, CEO of PPS Solutions and an expert in fractional CFO services, to explore the critical role a CFO plays in driving business success. John shares his insights on when and why companies should consider a fractional CFO, and how financial expertise can fuel process efficiency, operational excellence, and …
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Ep. 112: Retirement Money Secrets: Turning Income Into Abundance with Steve Selengut
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40:53In this episode, we sit down with Steve Selengut, author of Retirement Money Secrets, to explore his proven strategies for financial freedom in retirement. Steve shares his approach to generating more income than needed, ensuring a stress-free and abundant retirement. With a focus on safety and practicality, he now coaches others on how to boost th…
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Ep. 111: Flowing into Efficiency: Transforming Business Foundations with Renee Cohen
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34:45In this episode, we sit down with Renee Cohen, President of Flow AI Consulting, to explore how organizations can achieve peak performance through systematic and algorithmic approaches. Renee shares insights from her extensive experience optimizing processes, driving efficiency, and fostering cross-departmental alignment. Discover how Flow AI Consul…
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Ep. 110: Cijoy Olickal and GM Pilot Save Big with Smart Workforce Management
33:44
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33:44Join us as we dive into the transformative journey of Cijoy Olickal, COO of GM Pilot, who brings his impressive tech leadership background to tackle one of the restaurant industry’s biggest challenges: labor inefficiency. In this episode, Cijoy explains how GM Pilot helps large restaurant chains cut unnecessary wage expenses by identifying bad acto…
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Ep. 109: Unlocking Peak Performance: Health, Wellness, and Mindset Mastery with Dr. Pat Boulogne
33:48
33:48
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33:48In this episode, we dive into health and wellness with Dr. Pat Boulogne, a renowned Health, Wellness, and Mindset Strategist. Dr. Pat empowers executives and entrepreneurs to achieve their greatest goals in less time by addressing chronic health issues, lifestyle diseases, and genetic predispositions. Whether at the top of your game or looking to r…
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Ep. 108: Passion and Precision: Allen Wilson on Racing, Relationships, and Work-Life Balance
47:39
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47:39In this episode, we chat with Allen Wilson from Nutanix, one of Dallas’ most respected and liked sales professionals. Allen shares his passion for both car racing and building lasting relationships with customers and peers. He also emphasizes the importance of maintaining passion in all aspects of life while achieving a healthy work-life balance. T…
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Ep. 107: From the Ballfields to the CIA: Bob Del Vecchio’s Double Life
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49:27In this episode, we sit down with Bob Del Vecchio, my childhood baseball coach who led us through memorable moments on the field. But beyond the fun stories from the dugout, Bob also has a fascinating secret life—he served in Army intelligence and was later recruited by the CIA. We dive into his undercover work in the Boston area, bugging offices d…
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EP. 106: From Laos to Neural Carbon: Chin Moua’s Journey to Automating Sustainability
31:31
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31:31In this episode, we sit down with Chieng “Chin” Moua, CEO of Neural Carbon, to explore his incredible journey from Vietnam, through Thailand, to the United States. We dive into how his company is revolutionizing sustainability by automating decarbonization strategies and helping businesses navigate the complex world of climate regulations and discl…
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Ep. 105: Leading with Purpose: Building Teams, Managing Vendors, and Driving Results with Dave Harris
37:29
37:29
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37:29In this episode, we sit down with Dave Harris, a seasoned business-oriented technology leader, pragmatic architect, and transformational team-builder. Dave shares his insights on the critical aspects of leadership in tech, from managing vendor relationships to recognizing the true value of people as your greatest asset. We delve into the importance…
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Ep. 104: AI in Action: Transforming Business with Dr. Lisa Palmer
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30:07In this episode, we sit down with Dr. Lisa Palmer, a leading expert in AI with a doctorate earned in 2023, to explore how Boards, C-suites, and Innovators can leverage AI to solve pressing business challenges. Dr. Palmer shares her insights on interpreting complex business needs into practical AI solutions, creating rapid business value with Agenti…
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Ep. 103: Mastering Market Moves: Insights from Go-to-Market Expert Phillip Swan
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31:45In this episode, we sit down with Philip Swan, a renowned go-to-market expert, to explore the intricacies of successful market strategies. Join us as we delve into the essential components of sales and marketing, uncover the secrets to exceptional customer experience and engagement, and discover how to create powerful product and operational synerg…
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Ep. 102: Navigating the Future: A Deep Dive into AI with Dan Sinawat, CEO of AI Connex
31:37
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31:37In this episode, we sit down with Dan Sinawat, the visionary CEO of AI Connex, to explore the fascinating world of artificial intelligence. Join us as we delve into Dan's unique background and journey into the tech industry, uncovering the pivotal moments that shaped his career. We'll discuss the transformative impact of AI on various sectors, the …
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Ep. 101: TJ's War: An Anti-War Love Story, with Iain Maclean
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37:37In this episode,"TJ's War: An Anti-War Love Story," we sit down with Iain Maclean, the author of the compelling book "TJ's War." Dive into the true story of Iain's father, who might have been one of the inspirations for Ian Fleming's iconic James Bond. Unlike typical war stories, TJ's journey through WWII is marked by love, loss, and a profound ant…
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Ep. 100: Mastering IT Leadership: Insights from Leon Verriere
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31:50In this episode, we sit down with Leon Verriere, a seasoned IT leader with decades of experience in the tech industry. Leon shares his unique personal management philosophy, developed through years of leading and managing technical teams. Discover practical strategies for fostering innovation, improving team dynamics, and achieving project success.…
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Ep. 99: Cybersecurity Today and Tomorrow: Accountability and Future Trends with Richard Hollis
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39:51In this episode, we're joined by Richard Hollis, the Director at Risk Crew, a leader in European governance, risk, and compliance consulting. Richard heads an elite team dedicated to providing bespoke full-service information risk management and compliance services. Together, we dive into the current state of cybersecurity, exploring its evolving l…
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Ep. 98: From Battlefield to Boardroom: Leadership Lessons with Dr. Travis Hearne
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34:35In this insightful episode, we sit down with Dr. Travis Hearne, the dynamic Leader of Americas Security Partner Sales at Cisco, celebrated speaker, best-selling author, Marine Corps veteran, and passionate advocate for holistically healthy leadership. Dr. Hearne shares his unique journey from the military to the corporate world, revealing how his e…
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Ep. 97: Brewing Success: Journey of a Top Female IT Leader, Catherine Wiles
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45:28Join us for an inspiring episode as we sit down with Catherine Wiles, the Director of Infrastructure and Security at Farmer Brothers Coffee. Catherine shares her remarkable journey navigating the tech industry, breaking barriers, and rising to the top as a female IT leader. From overcoming challenges to embracing opportunities, she offers valuable …
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Ep. 96: Securing the Digital Landscape: A Deep Dive with Ben Chappell of APONA Security
30:37
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30:37In this episode, we sit down with Ben Chappell, the visionary CEO of APONA Security, to explore the cutting-edge world of cybersecurity. As a passionate advocate for innovation and protection in the digital sphere, Ben shares insights into the mission of APONA Security: to empower organizations with comprehensive security solutions that safeguard t…
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Ep. 95: From the Ring to Cyber Defense: Unveiling the Journey of Phillip Wylie
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34:25In this electrifying episode of Business, Brains & the Bottom Line podcast, we embark on a thrilling journey with cybersecurity maestro Phillip Wylie. With over 26 years of industry experience under his belt, Phillip is not just a formidable force in the realm of cybersecurity but also a former professional wrestler, adding an unexpected twist to h…
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Ep. 94: Evolution of the CISO Role with Patrick Benoit
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34:05Join us in this insightful episode as we sit down with Patrick Benoit, a distinguished Fortune technology and security leader, and CISO. We delve into the dynamic landscape of cybersecurity and explore the metamorphosis of the Chief Information Security Officer (CISO) role over the years. Patrick shares his invaluable experiences and perspectives, …
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Ep.93: From Russia to Dubai: A Trademark Journey with Andrei Mincov
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42:32Join us as we delve into the fascinating life and career of Andrei Mincov, a renowned trademark attorney with a journey that spans continents. In this episode, Andrei shares his remarkable story, from his upbringing in Russia to his migration to Canada and finally settling in Dubai. We explore the pivotal moments and influences that shaped Andrei's…
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Ep. 92: From Tech Sales to Tuscan Tranquility: Angie Smith's Journey
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30:16In this week's episode, we delve into the inspiring story of Angie Smith, a woman who dared to break free from the confines of corporate life to pursue her dream of a simpler, more fulfilling existence in Tuscany. Leaving behind her successful career in technology sales and the comforts of her Texas home, Angie embarked on a life-changing adventure…
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Ep. 91: Architecting Secure Networks: A Conversation with Greg Bennett
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33:53In this episode, we sit down with Greg Bennett, a renowned cybersecurity expert and Chief Technical Officer at Cynet, to delve into the ever-evolving landscape of digital security. Greg shares his wealth of knowledge and experience, discussing the latest trends, challenges, and strategies in the cybersecurity realm. From emerging threats to proacti…
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Ep. 90: (Part 2) Navigating the Digital Frontier with Max Henderson
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30:42In the highly anticipated second installment of our Cybersecurity Chronicles series, join me and Max Henderson, a cybersecurity expert from Pondurance, as they delve even deeper into the ever-evolving landscape of digital security. In this episode, Max shares invaluable insights and real-world anecdotes, shedding light on the latest cyber threats, …
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Ep. 89 Part 1: Decrypting the Digital Battlefield: Insights from Max Henderson on Cybersecurity, Forensics, and Incident Response
32:43
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32:43Join us in this episode as we sit down with Max Henderson, AVP at Pondurance and expert in Digital Forensics & Incident Response. Max takes us on a journey through the intricate world of cybersecurity, unraveling the mysteries of digital forensics, incident responses, and shedding light on common cybersecurity incidents and emerging trends. Get rea…
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Ep. 88: Behind the Mic: Unveiling Stories, Guests, and a Mexican Prison
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30:23Join me in this solo episode as I take you on a journey through the history of our podcast. I'll share personal insights, memorable moments, and the incredible stories behind some of our remarkable guests. From insightful conversations to unexpected twists, we'll revisit the highlights that have shaped our podcast into what it is today. But that's …
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Ep. 87: Techie to Sales Savvy: Navigating the Entrepreneurial Odyssey with Krish Palaniappan
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39:50Join us for this episode as we embark on a captivating journey with Krish Palaniappan, one of the brilliant minds behind Snowpal. Dive into the world where technical prowess meets the art of sales, as Krish shares the exhilarating and often humorous experiences of transitioning from a tech background to mastering the intricacies of selling. Discove…
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Ep. 86: Mindful Leadership Unveiled with Pandit Dasa
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33:55Join former monk, keynote speaker, and executive coach, Pandit Dasa, as he delves into the future of work and the art of mindful leadership. In this insightful podcast, Pandit shares practical tools and strategies to navigate the fast-paced and stressful landscape of the modern workplace. From fostering positive workplace cultures to developing res…
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Ep.85: Bridging the Human-Robot Gap, With Leo Chen and Ameca
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33:25Join Leo Chen, tech enthusiast, and innovator, as he dives deep into the fascinating world of robotics with Ameca, the humanoid robot from Engineered Arts. Explore the cutting-edge advancements in robotics, the integration of artificial intelligence, and the evolving relationship between humans and machines. From the latest breakthroughs in technol…
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Ep. 84: Bytes, Brawn, and Beyond with Jason Osei
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35:26Dive into the dynamic world of technology, cybersecurity, and athleticism on "Bytes, Brawn, and Beyond" with Jason Osei. From his London roots to earning a football scholarship at Baylor University. With minimal football experience, Jason's journey is nothing short of extraordinary. As the Director of Technology and Cybersecurity at Cambel ISD, he …
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Ep. 83: Navigating Transformation: A Conversation with Sean Barnes
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34:52Join us in this insightful episode as we sit down with Sean Barnes, a dynamic leader dedicated to catalyzing organizational growth through strategic change and empowering individuals. From startups to global giants, Sean has been the driving force behind transformative journeys, offering his expertise in operational excellence, digital strategy, an…
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