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Nathan Saunders Podcasts

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I am Troy Saunders. I have been in the entertainment industry for nearly 30 years. I've done some acting, modeling, and vocal performing. I'm most proud of the time I spent promoting independent artist through my company "The BAAS Group". The BAAS Group started in 2009. My goal then was to provide an upscale space where independent Soul, Jazz, R&B, Funk, Inspirational and some Hip Hop artists could showcase their talents around the New York City Area. Recently I upgrade the BAAS Group name t ...
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Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
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Since 2018, the Managing Violence Podcast has been the go-to location for unfiltered, intelligent conversations with the world’s leading experts in violence prevention, threat assessment, self-protection and protective security. Hosted by Joe Saunders, a seasoned violence prevention professional and protective security expert, this podcast dives deep into real-world insights from criminology, psychology, BTAM, law enforcement, combative arts and security professionals. Managing Violence is p ...
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When you’re just starting out, the fastest way to grow isn’t automation, ads, or scaling systems — it’s doing things that don’t scale. In this episode, I share why the most successful founders — from billion-dollar startups to small ecommerce brands — all begin by leaning into the unscalable. From replying personally to every email, to sending hund…
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Brian Littlefield is the co-founder and Chief Product Officer of Jocko Fuel—one of the fastest-growing supplement brands in America. But his story didn’t start in a boardroom. It started with a life-changing health wake-up call. In this episode, Brian shares how he went from overweight and directionless to building a trusted supplement empire backe…
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Most ecommerce founders think the only way to grow is to get more traffic — but often, the fastest way to increase sales is by making more from the traffic you already have. In this episode, I share a proven “second sale” strategy you can use to increase your conversion rate, average order value (AOV), and customer lifetime value (CLV) without spen…
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Julie Wainwright, founder of The RealReal, reveals how she built a billion-dollar resale marketplace that transformed luxury fashion. In this exclusive Foundr Podcast interview, Julie shares how she scaled The RealReal to over $1B in revenue, reached 38 million members, and took the company public on the Nasdaq. From her early lessons at Pets.com t…
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Every business has one major constraint holding it back from the next stage of growth — and solving it is the fastest way to scale. In this episode, I share the exact formula I use to identify the biggest problem in my business, find the right person who’s already solved it, and get the solution faster than years of trial and error. This is the sam…
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Kian Golzari is one of the world’s leading experts in sourcing and product manufacturing—developing over 2,500 products and visiting 500+ factories. In this episode, he shares how to go from idea to product without getting burned by bad suppliers or poor-quality manufacturing. Whether you're working with Alibaba or building a custom product from sc…
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After 12 years building Foundr, I finally committed to something I should have done a decade ago — posting online every single day for 90 days straight to grow my personal brand. In this episode, I share what that commitment taught me about building trust, deepening connections with my audience, and why your personal brand is one of the most powerf…
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Victor Lodato joins Deborah Treisman to read and discuss “The Largesse of the Sea Maiden,” by Denis Johnson, which was published in The New Yorker in 2014. Lodato is a playwright and the author of the novels “Edgar and Lucy,” “Mathilda Savitch,” the winner of the PEN USA Award for fiction, and “Honey,” which came out in 2024. He has been publishing…
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In this episode of the Foundr Podcast, Nathan Chan sits down with Camille Moore — widely known as the internet’s favorite creative director and the strategist behind some of today’s most iconic brand transformations. Camille has built a reputation for taking founders from forgettable to unforgettable, crafting brand strategies that don’t just look …
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After interviewing over 100 billionaires and ultra-successful entrepreneurs, I’ve spotted three lessons that come up every single time — no matter the industry, background, or business model. In this episode, I break down exactly what I’ve learned from these conversations so you can model the same habits, mindsets, and strategies that separate the …
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Alicia Yoon is the founder of Peach & Lily—the pioneering brand that brought Korean skincare to the U.S. before “K-Beauty” was a buzzword. In this episode, she shares how her personal skin struggles turned into a lifelong mission, how she went from finance to esthetician school, and why she took the slow, principled path to build a category-definin…
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Four months into starting Foundr, I landed an interview with billionaire entrepreneur Richard Branson — without connections, without experience, and while building my very first business from scratch. In this episode, I break down the exact networking and outreach strategy I used to connect with one of the world’s most famous founders, plus how you…
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In this episode, Toni Ko, founder of NYX Cosmetics, shares how she built one of the fastest-growing cosmetics brands in the world—scaling from a $250,000 investment to a $500M exit to L’Oréal. She reveals: • How she turned 18 SKUs into millions of units sold in year one • The simple packaging strategy that disrupted the beauty industry • Why she av…
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I almost walked away from Foundr. Not because the business wasn’t working—but because I wasn’t. In this episode, I’m sharing the truth about burnout. After seven years of building nonstop, I hit a wall—mentally, emotionally, and physically. What followed was one of the hardest seasons of my entrepreneurial journey. But it also forced me to change e…
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Brittany Stewart turned toothbrushes into a breakout DTC success story—co-founding one of America’s fastest-growing eCommerce brands: Burst Oral Care. In this episode, she shares how Burst launched at dental conventions, scaled through hygienist word-of-mouth, and partnered with A-list influencers like Khloé & Kim Kardashian—all while keeping produ…
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Send us a text Morning Light Marla Kether, Naima Adams, Somewhere Soul Love Will - Vibrations Mix Reagan Grey, Sean Jones Summertime Raheem DeVaughn, The Crank Crusader... Already Good (Tasha Slide) Tasha Cobb Leonard Over You / Under You Eric Roberson, Najee, Jayshawn Champion Stare at Me JANE HANDCOCK, Anderson Paak He's Alive - Radio Edit Keith …
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Send us a text Be Mine - Emmaculate Remix DJ Dove, Dawn Tallman, Emmaculate Don't Let Me Down Studio Bros, Rona Ray Some Kinda OjoSound, Shaun Escoffery, Michelle Escoffery Salve dublon, TABLE, Deza The Way That You Do Sheila E., Marcus Miller, Kirk Whalum Latin Salsa Omar Alive Otis Kane, CASASANTI Holy Blindfold Chris Brown Lose Myself edbl, MADE…
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Send us a text Good Vibes The Pocket Queen, The Royal Flush Don't Mind Them Relyae Tongariro Crossing Chaos In The CBD, Nathan Haines The Only Love We Know Naomi Sharon Mood For You (Complexive Remix) Lalah Hathaway, Complexive Just Might Get It Jagged Edge Be There For You Pieces Of A Dream Too Good 2 Let Go Eric Darius It's A Brand New Day - Radi…
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Send us a text No Filter - Radio Edit Melba Moore, Terry Hunter Perfect Timing - Terry Hunter DJ Spen, DJ Chujo, Brandon Yancey, Terry Hunter Bring Us Back to Life Change, Tanya Michelle Smith 80/20 Rule - Original Andriah Arrindell Type Dangerous Mariah Carey Beleza Naliyah Bahia Nights (Candeal mix) Bossa Nova Noites, Curtis King Jr., Najee Is Th…
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Send us a text Protection Sabrina Chyld, Atjazz Shake It Sterling Ensemble My Love Brazo Wa Afrika, Dearson DON'T TAKE IT PERSONAL - A Sir Nigel Randolph Paul Randolph Freedom (Extended Version) d'Z, Sandra St. Victor Love Ride (Alternative Version) Jordan Lee It's Fine Tash Tropical Coast Lee Jones, David Margam Coming Up The Smoothies 421 (Saxy B…
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Send us a text Back to Paradise (House Mix Exten.. Devon Howard, Debonair Samir This Much Is True Dr Packer, Kelli Sae, Templar Love Saved My Life (Mboya Mellow Ascendant Grateful Estelle, Teedra Moses, Russell Taylor I Choose You Melanie Fiona WHAT YOU DO 2 ME Dan Burke, Dan DeCristofaro, ROYAL TREATMENT Press Play Duke&Sol, Solsong, Duke Derrian …
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I got sued just a few months into starting Foundr—and it nearly crushed everything I was building. In this short episode, I’m sharing the full story behind how I was forced to change the name of my business, the legal mistakes I made, and the surprising reasons it turned out to be the best thing that ever happened to me. If you’re launching a brand…
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In this episode, Ty Haney, founder of Outdoor Voices, shares how she turned her public downfall into the blueprint for an even bigger comeback—building multiple new brands and redefining how community drives growth. She reveals: • How she built Outdoor Voices into a $100M cult brand by age 30 • Why the DTC playbook failed—and what she’s doing diffe…
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Lauren Groff joins Deborah Treisman to read and discuss “The Faithful,” by Elizabeth Hardwick, which was published in The New Yorker in 1979. Groff’s works of fiction include the novels “Fates and Furies” and “Matrix,” both of which were finalists for the National Book Award, and “The Vaster Wilds,” which was published in 2023. A new story collecti…
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In this episode, Andrew Lacy, founder of Prenuvo, shares how he went from two startup exits to building one of the fastest-growing health tech companies in the world—revolutionizing preventative healthcare with full-body MRI scans. He reveals: • Why most healthcare systems are reactive and backwards—and how Prenuvo flips it • How Prenuvo scaled fro…
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In this episode, Trinny Woodall, founder of Trinny London, shares how she turned her mission to help women feel confident into a multi-million dollar global beauty brand. She reveals: • Why she focused on the overlooked 35+ market and won their loyalty • How she started with just £150,000 and her own wardrobe to fund the dream • The retention-first…
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Worried someone’s going to steal your business idea? You’re not alone — and you’re not powerless. In this short episode, I’m sharing exactly what to do when copycats come for your product — because they will. I’ll break down why fear of being copied holds so many founders back, how I learned this lesson the hard way, and the real strategies that pr…
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In this episode, Christina Stembel, founder of Farmgirl Flowers, reveals how she built a $65M+ floral business from her dining room—with no funding, no degree, and no industry experience. She reveals: • Why she chose a perishable, logistics-heavy product in a recession • How she scaled with no marketing budget and $411 left in the bank • The scrapp…
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Souvankham Thammavongsa joins Deborah Treisman to read and discuss “The Size of Things,” by Samanta Schweblin (translated, from the Spanish, by Megan McDowell), which was published in The New Yorker in 2017. Thammavongsa is a Laotian Canadian writer. Her publications include the poetry collections “Light” and “Cluster” and the story collection “How…
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In this episode, Mark Rushmore and Gyve Safavi, co-founders of SURI (Sustainable Rituals), share how they turned a simple personal care item into a sustainable, design-led movement—challenging legacy players like Oral-B and Philips. They share: • Why the electric toothbrush was overdue for disruption • The intentional product and packaging design t…
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In this episode, Rytis Lauris, co-founder of Omnisend, shares how he bootstrapped a leading email and SMS marketing platform used by over 125,000 eCommerce brands worldwide. He shares:• Why most ecommerce founders start email marketing too late• How to convert more website traffic into high-intent subscribers• The 2% of automations that drive 40% o…
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Send us a text Back to Paradise (House Mix Exten... Devon Howard, Debonair Samir This Much Is True Dr Packer, Kelli Sae, Templar Love Saved My Life (Mboya Mellow... Ascendant Grateful Estelle, Teedra Moses, Russell Taylor I Choose You Melanie Fiona WHAT YOU DO 2 ME Dan Burke, Dan DeCristofaro, ROYAL TREATMENT Press Play Duke&Sol, Solsong, Duke Derr…
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Send us a text No Filter - Radio Edit Melba Moore, Terry Hunter Perfect Timing Terry Hunter Chi Town Beat Down. Mix by DJ Spen, DJ Chujo, Brandon Yancey, Terry Hunter Bring Us Back to Life Change, Tanya Michelle Smith 80/20 Rule - Original Andriah Arrindell Type Dangerous Mariah Carey Beleza Naliyah Bahia Nights (Candeal mix) Bossa Nova Noites, Cur…
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In this episode, Brittney Saunders, founder of FAYT, Staple Swim, Form Active, and OUTDŌ, shares how she went from YouTuber to multi-brand empire builder—running multiple 7-figure businesses with a hands-on, no-agency approach. She shares: • How she transitioned from influencer to real founder with 40+ staff • The power of brick-and-mortar stores i…
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What You’ll Learn in This EpisodeIn this episode, Richmond Dinh, founder of the Tiny Challenge model, reveals how he went from nearly going bankrupt to building a 7-figure coaching empire—without a big audience, paid ads, or complex funnels. He shares:• How he rebuilt his life after losing it all in property investing• The one framework that helped…
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Edwidge Danticat joins Deborah Treisman to read and discuss “Two Men Arrive in a Village,” by Zadie Smith, which was published in The New Yorker in 2016. Danticat, a MacArthur Fellow and a winner of the Vilcek Prize in Literature, has published six books of fiction, including “Breath, Eyes, Memory,” “The Farming of Bones,” “Claire of the Sea Light,…
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In this episode, Maggie Sellers—founder, investor, creator, and force behind Hot Smart Rich—shares how she turned vulnerability, storytelling, and a scrappy content strategy into a multimillion-dollar movement and investing powerhouse. She shares:• The celebrity deal that taught her the power of owning your narrative• How she built Hot Smart Rich f…
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In this episode, Holly Thaggard, founder of Supergoop!, shares how she redefined the sunscreen category and built a globally recognized $700M brand from the ground up. She shares:• The heartbreaking moment that inspired her SPF obsession• How she created the world’s first chemical sunscreen without oxybenzone• Her failed school program—and why it l…
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In this episode, Fameez Haroon, co-founder of OTAA, shares how he and his brother bootstrapped a fashion accessories brand from a Melbourne bedroom to $40M+ in sales—without outside funding. He shares:• How they built OTAA from $2,000 and zero fashion experience• The customer pain point that sparked the brand idea• Their scrappy PR hustle that led …
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In this episode, Kristina Karlsson, founder of Kikki.K and Dream Life, opens up about building a $100M global brand, losing it all, and why she's starting again—this time, on her own terms. She shares:• The wild journey of scaling Kikki.K to 120 stores in 6 countries• How losing her business twice reshaped her view of failure and resilience• Why jo…
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Send us a text A special feature on Ledisi's new album "The Crown," plus new music by Zo!, Tall Black Guy featuring Deborah Bond, Matthew Shell, James "PJ" Spraggins, bassist Byron Miller, Noel Gourdin feat. Kevin Ross, W!LL, Alex Isley, and more!By Troy Saunders
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In this episode, Dany Garcia - founder, producer, chairwoman, and the powerhouse behind brands like ZOA Energy, Teremana Tequila, GSTQ, Seven Bucks Productions, and the XFL—shares how she built a billion-dollar business empire from scratch. She shares:• How she went from finance to managing Dwayne Johnson and producing blockbuster films• Why she “f…
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Yiyun Li joins Deborah Treisman to read and discuss “The Piano Tuner’s Wives,” by William Trevor, which was published in The New Yorker in 1995. Li has published eight books of fiction, including the novels “Must I Go” and “Book of Goose,” a winner of the PEN/Faulkner Award for Fiction, and the story collection “Wednesday’s Child,” which was a fina…
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In this episode, Jordan Menard breaks down what it really takes to scale Facebook ads in 2025. He shares why creative is now the targeting, why brands need to focus more on offers than tactics, and how to fix your conversion economics to unlock serious scale. Jordan also walks through his exact ad creative process—including scripting, ad types, and…
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Send us a text New music by DJ Spen feat. Coko, David Morales feat. Joi Cardwell, Madison McFerrin, Alex Isley, Kindred The Family Soul, Ann Nesby and more! This episode is packed with 60 minutes of the best in indie soul, house, jazz, R&B, and inspirational music. Originally aired April 14, 2025. Bigger U (Bigger Me) - DJ Spen, Brian Alexander Mor…
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