Best Liran Hirschkorn Podcasts (2025)

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Amazon Unboxed 2025 Recap: What Every Brand Needs to Know 37:36

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5d ago37:36

37:36

In this in-depth update, Liran Hirschkorn and Mansour Norouzi from Incrementum Digital break down all the major announcements from Amazon Unboxed 2025 — even if you didn’t make it to Nashville. From the unified DSP + Sponsored Ads console to AI-powered campaign creation, Share of Voice reservations, and streaming TV ad tools, this is a must-watch f…

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Inside Amazon Accelerate: Key Highlights and Future Implications for Sellers 42:06

2M ago42:06

42:06

Amazon Accelerate 2025: Comprehensive Update on New AI Tools and Features. Join Liran Hirschkorn and Mansour Norouzi of Incrementum Digital as they provide a detailed update on the latest announcements from Amazon Accelerate 2025. In this video, we cover noteworthy updates like AI-powered seller assistants, enhanced listing creation, new advertisin…

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How Discipline is Killing Your Business feat. Craig Ballantyne 35:06

8M ago35:06

35:06

In this episode, Incrementum Digital’s Liran Hirschkorn sits down with Craig Ballantyne — widely known as the World’s Most Disciplined Man. Craig is the author of The Dark Side of Discipline and The Perfect Day Formula, the creator of the Turbulence Training fitness system, and the founder of EarlyToRise.com. Together, they explore why success does…

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2024 Amazon Changes Every Seller Should Know 32:58

11M ago32:58

32:58

Reviewing the biggest updates of the year, including the shocking update to reimbursements just announced! With Yoni Mazor of Getida Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/

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Maximize Profit for Black Friday Cyber Monday (Webinar Recording) 58:10

12M ago58:10

58:10

Links: Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/

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Amazon's 3Q earnings and what it means for you 10:12

1y ago10:12

10:12

Links: Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/

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Amazon Accelerate Conference Highlights and recap 11:57

1y ago11:57

11:57

A recap of the Amazon Accelerate 2024 conference, highlighting key announcements and developments for sellers. The event focused on the integration of artificial intelligence (AI) into the seller experience, with new tools to generate video content, refine product listings, and improve customer return analysis. Another significant theme was the exp…

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Breaking Down Amazon Accelerate 2024: What Sellers Need to Know 14:25

1y ago14:25

14:25

In this episode, Liran Hirschkorn and Kate Bray from Incrementum Digital dive into the biggest updates from Amazon Accelerate 2024. They explore how Amazon’s new logistics initiatives will streamline seller operations, the opportunities arising from the TikTok Shop partnership, and what sellers can expect in the coming year. Whether you're an estab…

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The Blueprint of a 9-Figure E-Commerce Brand 44:46

1+ y ago44:46

44:46

In this episode, Incrementum Digital's Kate Bray chats with Jennifer Peters from OLLY about the journey of scaling an e-commerce brand to 9-figures. They dive into the critical role of choosing the right tech stack for your brand’s success, navigating data privacy challenges, and the impact of AI on e-commerce growth. Jennifer shares firsthand insi…

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Advanced Amazon Strategies With Amazon Marketing Cloud 41:38

1+ y ago41:38

41:38

In this episode, Incrementum Digital's Liran Hirschkorn and Kate Bray are joined by Vivek Rastogi to explore the power of Amazon Marketing Cloud (AMC) and how it can transform your ad strategies across a vast portfolio of brands. They discuss the practical benefits and use cases of AMC, reveal why embracing digital is crucial for modern brands, and…

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Industry Secrets of Successful D2C Brands 31:49

1+ y ago31:49

31:49

In this episode, Incrementum Digital's Kate Bray sits down with Andrew Freeman from CP Skin Health Group to discuss the critical elements of strategic planning and the common pitfalls companies should avoid. They explore what truly makes a great company culture, the importance of building strong career relationships, and the strategic decisions beh…

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Why Amazon Sellers Need Buy With Prime in 2024 26:11

1+ y ago26:11

26:11

Join Incrementum Digital's Kate Bray and Amazon's Derek Majewski as they explore the game-changing potential of Buy With Prime. In this episode, they break down who should be using Buy With Prime and how it can supercharge your e-commerce strategy. Plus, they dive into the future of AI in shaping the customer journey, discuss the impact of Amazon M…

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The (Hidden) Mistake Every E-Commerce Business Makes 36:59

1+ y ago36:59

36:59

In the first episode of the Shoptalk mini-series, Incrementum Digital's Kate Bray sits down with Alex Genov, Head of Customer Research at Zappos, to dive deep into the world of customer-centricity. Discover how Zappos revolutionized its hiring process to prioritize customer experience, learn the secrets behind crafting a winning segmentation strate…

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Amazon Sellers Act Now to Recover Lost Money Before Changes Hit 22:47

1+ y ago22:47

22:47

Urgent alert for Amazon sellers: Major changes are about to hit, and you could be losing thousands if you don’t act immediately. In this critical episode, Liran Hirschkorn is joined by Yoni Mazor from Getida, the industry expert in recovering lost money on Amazon. Together, they break down the new policies impacting reimbursements and reveal exactl…

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Business Growth and Grooming: A Conversation with The Beard Club's CEO 32:30

1+ y ago32:30

32:30

In today's episode, we have a fascinating conversation with Brian Welfel, CEO of the ⁠The Beard Club⁠. Brian shares insights into the evolution of his brand, from its beginnings as the Dollar Beard Club to becoming a leading name in men's grooming. We learn about the brand's focus on serving diverse facial hair needs and its strategic approach to p…

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Building a Nonalcoholic Beverage Brand with Creativity and Purpose 32:47

1+ y ago32:47

32:47

In this episode of The Brand Podcast we delve into the world of creative entrepreneurship with Milan Martin, CEO of The Free Spirits Company. We explore the challenges and triumphs of optimizing supply chain and production, the significance of building trust as a CEO, and the critical impact of hiring for company culture. From discussing distributi…

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BUILDING AN ALCOHOL BEVERAGE BRAND WITH RETAIL, D2C AND ECOMMERCE STRATEGY 37:01

1+ y ago37:01

37:01

Season 2 Episode 1 Jordan Tepper built 3 brands in the alcohol beverage niche. Learn how Jordan uses retail, ecommerce and B2B to grow the business. Follow Jordan at https://www.exploreapologue.com/ Want to see the podcast on video? Head to the Incrementum Digital YouTube Channel and subscribe - https://www.youtube.com/@incrementumdigital Links: Sc…

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2023 Year in Review - a Video Podcast 20:10

2y ago20:10

20:10

A video podcast reviewing the year in ecommerce. Based on the year end article from Marketplace.com/

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Advanced A/B Testing Strategies with Justin Chen 36:22

2y ago36:22

36:22

Testing and listening to customers is key to minimize mistakes and put yourself in the best position to win the hearts and minds of consumers. Justin Chen of PickFu joins me to talk about how brands are using testing and polling consumers to scale their business. Check out Pickfu and use code MINDSET to save 50% off your first poll. Here are some o…

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144 - Being Spiritual During War with David Ghiyam 32:15

2y ago32:15

32:15

In light of what is happening in the world, I wanted to share this talk with David Ghiyam, founder of Mary Ruth Organics and Kabbalah Teacher. Check out https://go.kabbalah.com/

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143 - Strategies for Brand Protection: Safeguarding Your Name and Product in the Ecommerce World 41:52

2y ago41:52

41:52

In this episode we discuss brand protection with Megan Harmon, Managing Partner at ThornCrest. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Get a free Amazon account audit. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conv…

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142 - 28 Announcements from Amazon Accelerate 46:08

2y ago46:08

46:08

Amazon Accelerate 2023 Announcements This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Get a free Amazon account audit. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran & Incrementum Digital on social …

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141- Scaling beyond 8 figures - a special panel discussion 54:53

2y ago54:53

54:53

A special panel discussing how to scale to 8 and 9 figures. You do not want to miss these insights! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Get a free Amazon account audit. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the…

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In-depth Amazon Ads Q&A 53:08

2+ y ago53:08

53:08

[00:01:09] Buy box suppression, lower price, competing listings, search volume importance. [00:06:07] High search volume, no conversions, competitive keyword. [00:08:47] Vine reviews [00:12:52] Negate irrelevant search terms, manage bids. [00:18:36] Brand analytics helps understand search result clicks. Incrementum Digital offers a comprehensive Am…

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139 - Unlocking the Power of Organic and Ad-Related Data: Insights from AMC and Flexible Shopping 24:00

2+ y ago24:00

24:00

Moving from ROAS focus to customer journey focus with the Amazon Marketing Cloud. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Get a free Amazon account audit. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.fac…

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138 - Grow and Exit with Yoni Kozminski 44:29

2+ y ago44:29

44:29

Incrementum Digital's Liran Hirschkorn & South Col's Yoni Kozminski discuss how to successfully exit your Amazon business, how to get funding from South Col, Yoni's biggest lessons as an entrepreneur, personal growth, and more! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Get a free Amazon acc…

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137- Maximizing ROI with Variations-Based Campaigns on Amazon 10:37

2+ y ago10:37

10:37

In this episode, we answer the following questions: 1. How important is it to run campaigns for all variations of a product? 2. In what situations would it be best to combine variations in one campaign? 3. When should you advertise a higher-priced product over a lower-priced one? 4. How do you determine which variation of a product to advertise if …

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136 - NEWS: Amazon Posts Changes 1:47

2+ y ago1:47

1:47

This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Get a free Amazon account audit. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation a…

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135 - MINDSET: Using Systems to Reach Goals 11:44

2+ y ago11:44

11:44

This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Get a free Amazon account audit. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation a…

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134 - NEWS: Bill Gates says A.I could kill Amazon Search 3:09

2+ y ago3:09

3:09

This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Get a free Amazon account audit. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation a…

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133- Mastering Prime Day: Advertising & Logistics strategies 56:37

2+ y ago56:37

56:37

This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Get a free Amazon account audit. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation a…

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132- Prime Pulse: Unveiling E-commerce Headlines 23:49

2+ y ago23:49

23:49

This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Get a free Amazon account audit. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation a…

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131- Reducing TACOS and Growing Organic Sales 9:07

2+ y ago9:07

9:07

Link to post on this topic https://www.linkedin.com/feed/update/urn:li:activity:7039430387789438976/ This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/grou…

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130 - Selling through a Recession and Mitigating Profit Loss 50:15

3y ago50:15

50:15

This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran & Incrementum Dig…

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129 - Top Amazon Advertising Mistakes 34:40

3y ago34:40

34:40

Sharing the top mistakes we see sellers making with Amazon Ads and why you need to be aware of them! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/grou…

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128 - Selling on Walmart.com 47:36

3y ago47:36

47:36

Ryan King, CEO and Co-Founder of BlueRyse, a Walmart marketing agency and Daniel Solid, Co-founder and President discuss selling on Walmart and why you should and shouldn't sell on the platform. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solut…

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127 - Knowing your Numbers with Nachman Leiser 40:49

3y ago40:49

40:49

Nachman Leiser is the CEO & founder of Connect Books. We discuss setting business goals, scaling businesses, and why he needed a tool to better understand his clients' numbers. Use code Liran10 to save 10% off the first 12 months of connectbooks. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Vi…

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126 Kevin King - Ecommerce,NFTs and 2023 Predictions 1:10:54

3y ago1:10:54

1:10:54

Kevin King and I discuss the intersection between commerce,NFTs and 2023 predictions for Amazon sellers. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/…

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125 - Growing Two 7 Figure Businesses In PL and Wholesale with Aaron Fuhrman 47:49

3y ago47:49

47:49

In this episode we speak to Aaron Fuhrman, CEO of Snuggle and Sleeplay.com, two 7 figure businesses on Amazon and Shopify. Learn how he scaled a private label and wholesale business each to 7 figures. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital…

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124 - Behind the Scenes of Amazon's Account Health Rating 1:01:31

3y ago1:01:31

1:01:31

Lesley Hensell of Riverbend Consulting discusses the inconsistencies with Account Health Rating and Assurance that you must be aware of. Check out course.incrementumdigital.com to learn about Amazon Advertising Academy This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more ab…

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123- Improving Sales and Conversions for Q4 with Dima Kubrak 50:53

3y ago50:53

50:53

I chat with Dima of Sellerise about improving sales and conversions for Q4. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/…

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Amazon Makes 37 Announcements at Unboxed 14:43

3y ago14:43

14:43

Amazon made many announcements at Unboxed, the recent Advertising conference they held in NY. You can watch a replay of the event here or a summary of the announcements from Jeff Cohen's LinkedIn post with a summary. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more abou…

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121 - Chad Rubin on Scaling, Exits and Optimizing Ecommerce Businesses for Profit 51:41

3y ago51:41

51:41

Chad Rubin is an OG in the e-commerce space with brands selling on Amazon, SAAS, and even events (prosper show). Chad joins us to discuss his journey on scaling and exiting and what he sees as a big untapped opportunity for Amazon sellers. Check out profasee to learn more. This episode is brought to you by my Amazon marketing and advertising agency…

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120 - Amazon Accelerate Recap and Updates 31:35

3y ago31:35

31:35

Breaking news live from the Amazon Accelerate conference! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com.Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand.Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to cont…

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Why Amazon Sellers Need User Generated Content with Ian Sells 38:13

3y ago38:13

38:13

Ian Sells, co-founder of MDS and Joinbrands.com shares the benefits of user-generated content for Amazon sellers. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.face…

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118 - Ride the Amazon Wave with Tomer Rabinovich 40:32

3y ago40:32

40:32

Tomer Rabinovich is an ecommerce seller, coach, speaker and author of Ride the Amazon Wave. Learn more about Tomer at Jointopdog.com This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Gro…

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Post Prime Day Insights 1:06:45

3+ y ago1:06:45

1:06:45

This was a live on linkedin and facebook - to see those visuals click here This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ …

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116 - Prime Day Ad Budgets and Last Minute Tips 11:09

3+ y ago11:09

11:09

Should you increase your ad budgets before and during prime day? I cover our recommendations and discuss last minute prime day tips. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Gro…

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115 - Hourly PPC Reporting - Amazon Marketing Stream is Live 31:53

3+ y ago31:53

31:53

Join us as we discuss the Amazon Marketing Stream and our initial results with the new intraday API. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/grou…

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114 - Amazon FBA Multiples Have Tanked 1:01:57

3+ y ago1:01:57

1:01:57

Paul Rafelson of https://ecomattorneys.com/ joins me to discuss the current state of exits for 2022 and offers advice to sellers wanting to exit around deal structure. We also touch on Amzon Buy with Prime and a theory and why Amazon is offering this. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.co…