Best Laura Mcrae Podcasting Strategist And Consultant Podcasts (2025)

1
Podcast promotion that works while you sleep 25:59

Play Pause

3d ago25:59

25:59

Tired of pouring energy into social media and getting nothing in return? What if your podcast content could bring in leads for months without you lifting a finger? In this episode, I’m chatting with Anita Dykstra about how podcasters can use Pinterest to grow their audience and bring in more leads, without the constant pressure of daily posting. An…

1
Why your podcast needs a blog 17:37

4d ago17:37

17:37

Are you sick of being told to be everywhere online all the time? What if your podcast could quietly bring in leads without constant content creation? In this episode, I'm joined by SEO and evergreen blog strategist Anita Dykstra. We chat about how to turn your podcast episodes into blog posts that get seen, shared and bring people to your website. …

1
Claim your podcast for better Apple and Spotify data 5:31

18d ago5:31

5:31

Are you really getting all the data you could from Apple and Spotify? Many podcasters don’t realise that just because your show is on Apple Podcasts and Spotify, doesn’t mean you’ve claimed it. In this episode, I’m breaking down what it really means to claim your podcast on both platforms, and why it matters for growth, engagement, and making smart…

1
The risk of swearing in your podcast 7:42

25d ago7:42

7:42

Is it ever okay to swear on your podcast? Have you ever hit publish and then wondered if that cheeky F-bomb was a bit much? In this episode, I answer the question of whether swearing has a place in your podcast and what it means for your brand. It’s not a black-and-white answer, but I’m giving you a clear way to figure out what works for your show.…

1
When podcast consistency isn’t the most important thing 9:28

1M ago9:28

9:28

Have you ever felt like your podcast isn’t reflecting where your business is heading? I’m back! After an unexpected break from the podcast, I’m sharing what really happened, why I stepped away, and how I’ve re-aligned my show with where my business is now. This episode is a raw and honest look at how important it is for your podcast to feel good to…

1
Why your podcast should evolve with your business 6:18

4M ago6:18

6:18

Have you ever felt like your podcast no longer fits the business you’ve built? In this episode, I’m opening up about something that’s been on my mind for a while… I’m hitting pause on the podcast. Not forever, but for now. I’ve realised I need time to reflect, recharge and rethink how this podcast can truly support you, because lately, it hasn’t fe…

1
Why your episode titles might be losing listeners 10:10

4M ago10:10

10:10

Have you ever wondered why some podcast episodes get clicked on while others get scrolled past? In this episode, I’m breaking down how to create episode titles that make your audience stop the scroll and press play. You’ll learn why short, clear titles always win over long and confusing ones, how to use numbers and power words to grab attention, an…

1
How to return to your podcast after a break 7:28

6M ago7:28

7:28

Have you ever felt guilty about taking a break from your podcast? Taking a break doesn’t mean you’ve failed. In this episode, I’m talking about how to return to your podcast after a break, whether it’s been two weeks or two years. I share some real stories from podcasters who’ve hit pause and come back on their own terms, plus the mindset shifts an…

1
Stop obsessing over downloads and track this instead 11:47

6M ago11:47

11:47

Do you really know what your podcast stats mean, or are they just numbers on a screen? If you’ve ever felt confused looking at your podcast analytics, this episode is for you. I’m breaking down which stats actually matter and how to use them to make smarter decisions for your show. From why downloads don’t give the full picture, to understanding th…

1
What to include in your first podcast episodes 8:50

6M ago8:50

8:50

Wondering what your very first podcast episodes should include if you want people to listen and stick around? In this episode, I walk you through exactly what I recommend including in your first three podcast episodes and why it matters so much. I break down what each episode should focus on, how to structure them, and how this sets the tone for yo…

1
How to find the right podcast manager for you 14:14

6M ago14:14

14:14

Thinking about hiring a podcast manager but not sure what to ask? In this episode, I’m walking you through the key questions you need to ask before hiring a podcast manager. This can save you a whole lot of drama later. I'm sharing a real-life client story that shows exactly what can go wrong when the setup isn’t right, and what to do instead. You’…

1
How to stop overthinking and start your podcast 10:07

7M ago10:07

10:07

Have you been thinking about launching a podcast but keep second-guessing if you're ready? In this episode, I'm sharing the biggest myths that hold new podcasters back. From thinking you need to be a confident public speaker to believing you must have thousands of followers first. I’ll also walk you through the simple, realistic essentials you actu…

1
How to show up as yourself and grow your podcast 29:20

7M ago29:20

29:20

Do you ever feel like your content sounds just like everyone else’s? In this episode, you’ll learn how to make your podcast and content instantly recognisable, by simply being yourself. If you’ve been overthinking your podcast or stuck in comparison-mode, this episode is the reminder you need. I’m joined by Tahryn Bolt, marketing and messaging stra…

1
How to name your podcast 10:12

7M ago10:12

10:12

Are you stuck trying to name your podcast or unsure if you’ve picked the right title? In this episode, I’ll walk you through what really matters when naming your podcast, so you can stop overthinking and get on with creating great content. I'll share common mistakes I see people make and show you how to choose a name that’s not only memorable but a…

1
How long should your podcast episodes be 6:33

7M ago6:33

6:33

Ever wondered if your episodes are too short… or way too long? In this episode, I’m answering one of the most common questions I get asked: how long should a podcast episode be? The truth is, there’s no magic number, but I’ll help you work out what’s right for you and your listeners. I share practical tips on choosing the best length for your show,…

1
Stop thinking editing makes you fake 7:06

8M ago7:06

7:06

Wondering if editing your podcast makes you sound less “authentic”? There’s this idea floating around that to be “real” in podcasting, you have to leave in all the ums, awkward pauses, barking dogs, and tangents. But I’m here to tell you, that’s not true. Editing your podcast doesn’t make you fake. It makes your content easier to follow, more engag…

1
How to turn what you already have into a podcast 6:53

8M ago6:53

6:53

Got a pile of old trainings, webinars, or live videos gathering dust on your hard drive? What if I told you they could become your podcast’s first season? If you’ve been putting off launching your podcast because you think you have to start from scratch, this episode is for you. I’m sharing how you can turn your existing content, like masterclasses…

1
Stop copying Diary of a CEO and focus on your goals 7:03

8M ago7:03

7:03

Are you feeling pressured to make your podcast look like a glossy YouTube show? If you've been wondering whether you need to film your podcast, or if you're falling behind because you're not on YouTube, this episode is for you. I’m sharing exactly why podcasting and YouTube are not the same thing, and how the confusion is doing more harm than good …

1
Why your podcast is your best sales tool 38:58

8M ago38:58

38:58

Ever wondered how your podcast could become the most effective sales tool in your business? In this episode, I’m chatting with sales strategist and podcast host Laura Canham about how she uses her podcast to consistently sell her services, without sounding pushy, sleazy or salesy. She shares practical advice on planning episodes around your offers,…

1
Why your podcast isn’t growing and how to fix it 7:58

9M ago7:58

7:58

Struggling to grow your podcast, even though you're putting in the work? You might be making one of the biggest mistakes podcasters make: trying to appeal to too many people. But don’t worry, I’ve got you covered! Download our your Perfect Podcast Listener Worksheet to help you work out who your ideal listener is. If your podcast feels like it’s no…

1
How to become a confident and curious interviewer 37:30

9M ago37:30

37:30

Are you curious about how to turn rigid interview plans into natural, engaging conversations that truly connect with your audience? In this episode, I share my personal journey and expert insights into letting go of over-preparation and embracing a more spontaneous, authentic podcasting style with the amazing Carmen Braidwood. You'll learn practica…

1
Your podcast will never be perfect and that’s okay 5:26

9M ago5:26

5:26

Ever felt stuck in the endless loop of "It has to be perfect before I launch"? You’re not alone. Perfectionism is one of the biggest things stopping people from starting their podcast, and I’ve been there too. In this episode, I share how perfectionism shows up in podcasting, from worrying about how you sound to feeling like you need to know everyt…

1
How to turn your podcast into a bestselling book 25:41

9M ago25:41

25:41

Ever thought about turning your podcast into a book or using a book to inspire your next podcast? If you’re curious about how to repurpose your content in creative and impactful ways, this episode is for you! In this episode, I’m chatting with the inspiring Em Gee, a marketing and AI consultant who has mastered the art of turning podcasts into book…

1
How to make more money from your podcast with email 7:27

9M ago7:27

7:27

Are you making the most of your podcast audience beyond just downloads? I talk about how email marketing can be a total game-changer for podcasters (yep, even if you think email is old news). You’ll learn how emails can help you make more money, boost your downloads, and create genuine connections with your audience without feeling salesy. I’ll sha…

1
Turn Instagram stories into your best sales tool 40:16

10M ago40:16

40:16

Are you making the most of your Instagram Stories to promote your podcast and sell your services? I chat with Sheila Anderson, a brilliant business and marketing coach who’s helped me master selling through Instagram Stories. Sheila shares simple, no-fluff strategies for turning your stories into a powerful tool for building genuine connections and…

1
Why your podcast needs a trailer 9:46

10M ago9:46

9:46

Ever wonder what makes a podcast trailer stand out? In this episode, I break down how to create a trailer that hooks your audience, builds excitement, and positions you as a podcasting pro. Whether you're just starting out or revamping your show, you'll get tips to create a trailer that leaves listeners eager for more. I’ll walk you through a simpl…

1
Build podcast systems that work 24:43

10M ago24:43

24:43

Are you struggling to keep your podcast organised and consistent while still finding time for creativity? In this episode, I’m joined by Lauren Wrighton, a podcast strategist and producer who shares her tried-and-true methods for managing all the moving parts of a podcast. Lauren’s advice is perfect for anyone looking to stay on top of their podcas…

1
Make your podcast accessible to everyone 7:35

10M ago7:35

7:35

Have you ever wondered if adding transcriptions to your podcast is worth the effort? In this episode, I’m breaking down everything you need to know about podcast transcriptions. We’ll chat about how transcripts can boost accessibility, improve your SEO, and even give your guests and audience a better experience. You’ll learn why transcripts aren’t …

1
Why your podcast needs a fresh start sometimes 33:46

11M ago33:46

33:46

Have you ever wondered if it’s time to refresh your podcast or even start a brand-new one? In this episode, I’m joined by my first-ever client, Annmarie Lord, psychic medium, intuitive coach, and international author. Annmarie shares how she transitioned her podcast from The Spiritual Life to Motivational Medium, aligning it with her evolving brand…

1
Stop waiting and start your podcast this year 8:53

11M ago8:53

8:53

Have you been thinking about starting a podcast but don’t know where to begin? In this episode, I talk about the incredible opportunities podcasting offers in 2025 and why this could be your year to start one. From the global growth of podcasting to how it helps you build trust, connect with your audience, and even future-proof your content, we’re …

1
How to speak with confidence on your podcast 23:32

11M ago23:32

23:32

Have you ever felt like fear of public speaking might hold you back from launching a podcast? In this episode, I chat with Gaye O’loghlen, my mentor at Toastmasters, about how she overcame her own nerves and built confidence as a speaker. Gaye shares how the supportive community at Toastmasters can help anyone—yes, even the most nervous speakers—ga…

1
How to plan your next podcasting year with intention 6:26

11M ago6:26

6:26

Have you taken a moment to reflect on your wins this year? In this special holiday episode of Podcasting for Business Owners, I’m taking a look back at my own podcasting journey in 2024. From the nerve-wracking excitement of launching this show to the meaningful connections I’ve built with inspiring guests, I’m sharing the lessons, highlights, and …

1
How to use your podcast to build a loyal community 24:10

12M ago24:10

24:10

Are you making the most of your podcast to build confidence, connections, and community? In this episode, I chat with Sarah Thomson, the mastermind behind The Social Circus podcast and Online Social Butterfly. Sarah shares how she uses her podcast to give her clients a platform to shine, helping them overcome fears, tell their stories, and grow the…

1
Why it’s okay to take a podcast break 8:42

12M ago8:42

8:42

Are the holidays stressing you out, making you wonder how to keep your podcast consistent without burning out? In this episode, I’m giving you permission to take a break from your podcast—and sharing how to do it without losing momentum or your audience’s trust. You'll learn why rest is not only okay but essential for a sustainable, long-term podca…

1
How to use AI to create podcast content that feels human 27:26

12M ago27:26

27:26

Curious about how to use AI in your podcast without losing your voice? In this episode, I chat with Kara Stokes, an experienced copywriter and AI content expert, who shares how podcasters can use AI tools like ChatGPT to make content creation smoother and more efficient. You’ll hear practical advice on balancing AI's power with your unique touch, e…

1
How to grow your podcast when you’re short on time 11:51

1y ago11:51

11:51

Do you wish you could grow your podcast without spending countless hours on extra work? In this episode, I’m sharing practical, time-saving strategies to grow your podcast without adding more stress to your already busy schedule. From the benefits of guest swaps and cross-promotions to maximising content with repurposing, you’ll discover how to rea…

1
Simple steps to a successful podcast launch 34:21

1y ago34:21

34:21

Want to launch your podcast with a bang? In this episode, I chat with Tash Miller, a marketing and sales expert who knows how to build buzz before a launch. From planning your marketing strategy weeks in advance to simple tricks for creating engaging content, Tash shares actionable steps to ensure your podcast debut isn't just another drop in the o…

1
What to do when your podcast no longer feels right 12:25

1y ago12:25

12:25

Wondering whether your podcast needs a rebrand or if it’s time to start a whole new podcast? In this episode, I share how to recognise when a change might be needed, whether it’s due to an evolving audience, content burnout, or a change in your business goals. You'll hear real-life examples of clients who faced these decisions and how they approach…

1
How podcasting brings your brand story to life 35:32

1y ago35:32

35:32

Ready to make your podcast a powerful part of your brand strategy? Join me as I chat with brand and marketing expert Cassandra Emerson, who tells us the secrets to crafting a powerful brand that resonates deeply with your audience. From discovering your brand’s voice to aligning it with each episode’s energy, Cass shares strategies that can transfo…

1
Real women share how podcasting changed their business 25:53

1y ago25:53

25:53

Are you ready to find out how podcasting can grow your business and connect you with your ideal clients? In this special episode, recorded live at the Learn Grow Rise event in Perth, I spoke to 11 incredible business owners about how podcasting has impacted their lives and businesses. Whether they're seasoned podcasters or just starting out, you'll…

1
How to repurpose your podcast into endless content 44:00

1y ago44:00

44:00

Want to know how to make your podcast work smarter, not harder? In this episode, I'm joined by the fantastic Content Marketing Coach Kryshla Salaris from Shall We Social, to talk about content repurposing for podcasters, exploring how to turn a single episode into content you can spread across multiple platforms. You'll learn practical strategies f…

1
The best podcast format to grow your audience 12:42

1y ago12:42

12:42

Are you struggling to choose the perfect podcast format for your show? In this episode I break down the different podcast formats to help you decide which one best suits your style and goals. Whether you're considering interviews, co-hosting, or going solo, I cover the pros and cons of each approach, offering practical tips to make your podcast sta…

1
Simple podcast equipment for business owners 13:48

1y ago13:48

13:48

Are you struggling to figure out what podcast equipment you actually need? Do you feel overwhelmed by all the options out there? In this episode, I break down the essentials you need to get started without blowing your budget. From choosing the right microphone to finding the best recording software, I’ll guide you through the process with practica…

1
How to use PR to grow your podcast and business 27:16

1y ago27:16

27:16

Are you ready to take your business visibility to the next level? In this episode, I talk to PR expert Karen Windsor, who shares her top strategies for small business owners looking to amplify their impact through podcasting. We talk about how podcast guesting can transform your PR approach, helping you reach new audiences and boost your credibilit…

1
Stop burning out and find your ideal podcast rhythm 15:38

1y ago15:38

15:38

Are you struggling to decide how often to release your podcast episodes or how long they should be? In this episode, I answer the most common questions I get from podcasters, helping you find the perfect schedule for your show. Whether you're aiming for a weekly, bi-weekly, or even seasonal podcast, I’ll guide you through the pros and cons of each …

1
Build a loyal audience with one simple statement 6:20

1y ago6:20

6:20

Ever wonder why some podcasts feel so purposeful and engaging? In this episode, I break down the power of a mission statement and how it can transform your podcast from just another show to something truly impactful. You'll learn how to craft a mission statement that not only guides your content but also connects with your audience on a deeper leve…

1
How to promote your podcast on Instagram 28:15

1y ago28:15

28:15

Are you struggling to make your podcast stand out on Instagram? I sit down with marketing expert Jenna Warriner to uncover the secrets of making Instagram work like magic for your podcast. Jenna shares how to create content that not only entertains but truly resonates with your audience, turning casual scrollers into loyal listeners. We dive into p…

1
How to land guest spots on top podcasts 12:03

1y ago12:03

12:03

Have you ever wondered how being a guest on someone else’s podcast could supercharge your business? In this episode I talk about the incredible benefits of podcast guest appearances and how they can work wonders for your brand. From expanding your reach and building authority to creating valuable content and improving your SEO, you’ll learn how the…

1
The habits that make good podcasters 14:27

1+ y ago14:27

14:27

Ever wondered what it takes to become a great podcaster? In this episode, I talk about the essential qualities and practices that set successful podcasters apart. Join me as we explore why patience is key, how to set realistic goals, and the importance of staying consistent and authentic. You'll gain insights into how to keep your audience engaged,…

1
Stop cringing when you hear your own voice 24:59

1+ y ago24:59

24:59

Do you cringe when you hear your own voice played back? You’re not alone! Join me as I chat with the amazing Sally Prosser about the phenomenon of "voice confrontation" and why so many of us struggle with the sound of our own voice. Sally shares practical tips and mindset shifts that will help you learn to love your voice and use it to its full pot…