Creative Juice, brought to you by Indepreneur, is a weekly 1-hour podcast dedicated to enabling you to pursue your creative passion. Each week we interview successful independent musicians, music industry professionals, and music marketers to give you an inside look at what it's like to treat your "dream" like your "fallback". We also take you inside whats working now at the cutting edge of music marketing. You'll learn exactly how to gain control, clarity, and confidence in your music career.
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Kyle Lemaire Podcasts
The Official Podcast of Formula DRIFT Produced by Jacob Gettins Formula DRIFT Frank Maguire Edited by Kyle Mayhew Audio Engineering by J-One Audio Services
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This week, Jacob Gettins sits down with Tommy Lemaire. They talk about how he affords to drive, how being called a rookie could hurt a driver, and what next year looks like. https://www.instagram.com/Tommy.lemaire Save 20% off merch https://shopfd.com/ Code - PODCAST25 Produced by Jacob Gettins https://linktr.ee/jako13 Formula DRIFT - https://www.f…
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EP399: Building Simplicity into Your Music Career
23:28
23:28
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23:28
Simplicity is key, but as artists, why does it feel like we always make things more complicated than they need to be? In this episode of Creative Juice, Jack and Circa dive into the art of simplifying your music career and marketing strategies! Learn about how complexity can become a roadblock and why stripping ideas down to their core is a game-ch…
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We are back with Nick Noback right after the shoreline showdown. We get into the track layout, what broke on his car, and who will be on his door in 2026? https://www.instagram.com/nicknoback https://www.youtube.com/channel/UCeNhvTW83Jan6ZeeKqSdVEg Save 20% off merch https://shopfd.com/ Code - PODCAST25 Produced by Jacob Gettins https://linktr.ee/j…
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EP398: My Music Career Isn't Growing, What I Do Fix?
33:25
33:25
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33:25
Feel like your music career is hitting a wall and you don't know what to fix? This is more common for artists than you might think... In this episode of Creative Juice, Jack and Circa break down the stages of your music career where you might be stuck and how to identify what's causing the bottleneck! Learn about the Buddy System, how to assess whe…
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EP397: The Unfair Advantage of Artists and Creatives
35:17
35:17
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35:17
Every type of business has pros and cons, but for artists, your biggest advantages are actually hiding in plain sight... In this episode of Creative Juice, Jack and Circa discuss the unique edge that artists have in their careers compared to tons of other businesses! Learn about the creative advantages artists have, how to harness them beyond music…
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One last time for 2025 — the first-ever Shoreline Showdown crowns its podium under the lights of Long Beach. 1. @JackShanahan59 2. @Hiroya.Minowa 3. @JamesDeane130 Enjoy. Save 20% off merch https://shopfd.com/ Code - PODCAST25 Produced by Jacob Gettins https://linktr.ee/jako13 Formula DRIFT - https://www.formulad.com/ Edited by Kyle Mayhew - https:…
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This week, Jacob Gettins and Matt Field break down the finer points of drift marketing, how partnerships really happen, and what it will take to get the C8 in FD. https://www.instagram.com/mattfield777/ https://futureofdrift.com/ https://linktr.ee/mattfield777?utm_source=fdpodcast Enjoy. Save 20% off merch https://shopfd.com/ Code - PODCAST25 Produ…
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EP396: Black Friday 2025 Preparation and Countdown For Artists
27:16
27:16
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27:16
Are you ready to crush it this Black Friday or will you be like most artists and let it pass you by like last year? In this episode of Creative Juice, Jack and Circa lay out everything you need to know to prepare for a killer Black Friday sale to boost your revenue big time! Learn about the nuts and bolts of Black Friday planning, the power of scar…
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Shoreline Showdown Preview with Ryan Sage
1:48:25
1:48:25
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Today, you get the behind-the-scenes look at what it took to get Shorline Showdown to happen. Jacob and Ryan also talk about bread, work ethic, and what car rides sound like between hotels and the track... it got a little weird. Enjoy. Save 20% off merch https://shopfd.com/ Code - PODCAST25 Produced by Jacob Gettins https://linktr.ee/jako13 Formula…
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EP395: Capitalizing on Viral Moments In Your Online Store w/ Two Crow Collective
29:53
29:53
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29:53
Despite what you see on the surface, most artists actually miss out on opportunities to maximize their viral moments online. Just a bit of preparation can mean the difference between sales and scrambling... In this episode of Creative Juice, Jack and Circa chat with Jame McElroy from Two Crow Collective about harnessing viral moments and leveraging…
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Drivers at Gridlife Laguna Seca - Dylan Hughes, Chris Forsberg, Cole Richards, Corey Hosford, and Collin Zielinski
1:43:58
1:43:58
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This week, Jacob catches up with drivers at Gridlife Laguna Seca. Dylan Hughes - https://www.instagram.com/dylanhughes129 Chris "The Force" Forsberg - https://www.instagram.com/chrisforsberg64 Cole Richards - https://www.instagram.com/colerichardz/ Collin Zielinski - https://www.instagram.com/xtremecjz Corey Hosford - https://www.instagram.com/core…
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EP394: Building A Successful Creative Brand with Jame McElroy and Two Crow Collective
34:40
34:40
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34:40
You think e-commerce isn't for you, the musician? Or maybe you just have doubts about its long-term viability. Think again... In this episode of Creative Juice, Jack and Circa catch up with Jame McElroy, founder of Two Crow Collective, who pivoted from the world of band merch into building a successful e-commerce brand! Learn about bootstrapping a …
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Save 20% off merch https://shopfd.com/ Code - PODCAST25 Produced by Jacob Gettins https://linktr.ee/jako13 Formula DRIFT - https://www.formulad.com/ Edited by Kyle Mayhew - https://www.instagram.com/kaywhy_85/ Audio Engineering by J-One Audio Services -https://www.facebook.com/profile.php?id=100090486859184 Intro Song by Legna - https://www.tiktok.…
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EP393: Simple Selling Mistakes Artists Make and How to Avoid Them
21:24
21:24
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21:24
Thinking that your fans will magically buy your music or merch without any effort? It's time to change that mindset... In this episode of Creative Juice, Jack and Circa tackle the common sales mistakes artists make that tank their efforts to sell records, merch, and tickets! Learn about crafting clear and compelling sales messages, tapping into urg…
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Drivers at LS Fest - Hooman Rahimi, Taylor Hull, Derek Madison, Jonathan Nerren, Dirk Stratton, Jonathan Cash Hurst
1:39:38
1:39:38
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This week Jacob catches up with driver past and present to find out what they are up to after their time in FD or between rounds. https://www.instagram.com/imonlyhooman/ https://www.instagram.com/taylorhull82 https://www.instagram.com/derek_madison https://www.instagram.com/jonathannerren https://www.instagram.com/dirk_stratton https://www.instagra…
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EP392: Common Mistakes We Find In Artist Websites (And How
23:27
23:27
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Your website isn't just for photos, your logo, and a bunch of links for fans to listen, it's a central place for fans to take a next step with you... In this episode of Creative Juice, Jack and Circa break down the essentials of artist websites and the common mistakes to avoid when building yours! Learn about the hidden strengths of your website an…
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This week, we sit down with Prospec Champ Cody Buchanan and his crew. https://www.instagram.com/cbuchanan272/ Save 20% off merch https://shopfd.com/ Code - PODCAST25 Produced by Jacob Gettins https://linktr.ee/jako13 Formula DRIFT - https://www.formulad.com/ Edited by Kyle Mayhew - https://www.instagram.com/kaywhy_85/ Audio Engineering by J-One Aud…
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EP391: Learning About Music Marketing From The Ground Up
53:47
53:47
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Finding solid music marketing advice feels like searching for a needle in a haystack these days... In this episode of Creative Juice, Jack and Circa tackle the evolving challenges artists face in filtering through the noise of the music marketing landscape! Learn about the roots of Indepreneur's approach to teaching business marketing in the music …
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EP390: A Case Study On Artist Collaboration
27:35
27:35
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27:35
Ever feel like collaborating with other artists is more trouble than it's worth? It might be time to rethink that... In this episode of Creative Juice, Jack and Circa dive into the power of artist collaboration and how it can be a game-changer for your music marketing! Learn about expanding your reach and maximizing the impact of your collaboration…
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Podium from an iconic night in Utah. 🏜️ 🥇 @JamesDeane130 🥈 @MattField777 🥉 @Adam_LZ Save 20% off merch https://shopfd.com/ Code - PODCAST25 Produced by Jacob Gettins https://linktr.ee/jako13 Formula DRIFT - https://www.formulad.com/ Edited by Kyle Mayhew - https://www.instagram.com/kaywhy_85/ Audio Engineering by J-One Audio Services -https://www.f…
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Here are your top 3 from Utah. 🥇 @CBuchanan272 🥈 @XtremeCJZ 🥉 @CoryTalaska Discount Codes Save $5 on tickets OZSLC Save 20% off merch https://shopfd.com/ Code - PODCAST25 Produced by Jacob Gettins https://linktr.ee/jako13 Formula DRIFT - https://www.formulad.com/ Edited by Kyle Mayhew - https://www.instagram.com/kaywhy_85/ Audio Engineering by J-On…
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Driver catch up from the set of the movie Drifter.
1:22:47
1:22:47
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Something a bit different, Jacob catches up with some drivers and a past judge while on the set of the movie Drifter. Jay the drifter - https://www.instagram.com/jay_the_drifter/ Ryan Lantaign Ryan Tuerck - https://www.instagram.com/ryantuerck/ Chelsea Denofa - https://www.instagram.com/chelseadenofa/ Ricky Hofmann - https://www.instagram.com/ricky…
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EP389: Dealing With Burnout In Your Music Career
35:45
35:45
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35:45
Feeling burned out in your music career? What if it's not burnout you're feeling, but something else... In this episode of Creative Juice, Jack and Circa take on burnout in music careers and tips for dealing with it! Learn about how what we label as "burnout" might actually be frustration due to lack of progress or enjoyment, and why the framework …
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Prospec Finals Preview with Matt Soppa
1:23:33
1:23:33
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1:23:33
This week, Jacob Gettins and Matt Soppa run down how the Prospec series could finish in Utah. They, of course, also go off in every other direction, talking about anything else that comes to mind. Discount Codes Save $5 on tickets OZSLC Save 20% off merch https://shopfd.com/ Code - PODCAST25 Produced by Jacob Gettins https://linktr.ee/jako13 Formul…
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EP388: Data We Actually Use In Artist Music Businesses
50:42
50:42
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50:42
"Data" gets thrown around like a buzzword in the music industry… but what data actually matters when you're building your music business? In this episode of Creative Juice, Jack and Circa unpack the specific types of data we use every day working with artists and bands! Learn how to use the two most impactful data sets, core metrics data and audien…
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EP387: What Artists Need To Know About Branding ANd The Fan Journey
30:04
30:04
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30:04
Everyone talks about how important "branding" is for artists… but few explain how it actually fits into how your fans engage with you... In this episode of Creative Juice, Jack and Circa break down what artists really need to know about branding! Learn about how your brand identity directly impacts how your fans engage with you online and why the b…
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@MattField777 locks it down in the Emerald City. 🥇 @MattField777 🥈 @JamesDeane130 🥉 @Adam_LZ Thank you, Seattle! Your energy is unmatched every year. Discount Codes Save $5 on tickets OZSLC Save 20% off merch https://shopfd.com/ Code - PODCAST25 Produced by Jacob Gettins https://linktr.ee/jako13 Formula DRIFT - https://www.formulad.com/ Edited by K…
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This week, Jacob Gettins sits down with Michael Weber, one of the key track workers at Formula Drift. They talk about the best seats at the track, some of the new training the team is undergoing, and what it takes to land a job with FD. https://www.instagram.com/michae1dub/ Discount Codes Save $5 on tickets OZSEA OZSLC Save 20% off merch https://sh…
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EP386: Ready, Fire, Aim For Artists - How To Launch Faster In Your Music Business
29:32
29:32
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As an artist, it's easy to feel stuck waiting for the perfect moment to launch something for your fans. There's a better way forward... In this episode of Creative Juice, Jack and Circa explore how to move faster in your music business by adopting a "learning as you go" mindset and using it to validate fan demand! Learn how to test ideas, launch qu…
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This week, Jacob is in Ireland to chat with the legend Darren McNamara. They talk about the early days of drifting, his thoughts on the current state of the sport, and some stories that have never been shared publicly. https://group-d.ie/pages/our-story https://www.instagram.com/dmac86official/?hl=en Discount Codes Save $5 on tickets OZSEA OZSLC Sa…
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EP385: Music Career Profit Maximizers And How To Use Them
29:02
29:02
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29:02
Most artists wait way too long to offer something premium to their fans… In this episode of Creative Juice, Jack and Circa break down profit maximizers that create unforgettable experiences for your fans and unlock serious revenue in your music career! Learn when to start selling high ticket in your online store, what to offer, and how to keep it s…
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