The Monetization Matrix podcast with Kristian Hansen offers insights on payment and subscription strategies to monetize products and services through the lens of growth. It covers everything from payment optimization to internationalization, churn reduction, and aims to benefit businesses of all sizes. Hosted by an industry expert with over 15 years of Silicon Valley experience, this series aims to boost ROI and provide valuable growth insights.
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Kristian Hansen Podcasts
With climate change and environmental impacts becoming a common narrative in our daily lives, it seems like a great time to explore what sustainability looks like in the quilting, fibre and textile world. We hear from creatives, makers, manufacturers and producers from all over the world to discover what sustainability looks like to them and find out how they are contributing to a sustainable future. We celebrate the positive steps people are taking, no matter how small. Whether you're a hob ...
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In each episode of Successfully Funded, Doug French from KiwiTech talks to and deconstructs currently successful world-class crowdfunding campaigns from eclectic areas (investing, sports, business, art, games, etc.) to extract the tactics, tools, and routines you can use. This includes favorite books, morning routines, exercise habits, time-management tricks, and much more. I like talking to and learning about success, and I bet you'll like the conversations I have.
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Creator of Shanghai Observed, Alex Greenberg, discusses the road to success and how to enjoy that process with a new guest every week.
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Pop-Marketing sits at the crossroads of popular culture and brand marketing. Every week we interview the marketers behind popular culture, academics that study popular culture and fandom or creators of culture to get the inside scoop of how to harness the power of popular culture to make stuff people actually choose to spend time with. It's a trip, give it a listen.
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Stories about people transforming themselves from an unconscious to a conscious life. People who have dared to live out their dreams. Going against all odds and expectations from others. Talks about spirituality in a fact based world. People sharing their life experience, pains and gains, which you will be able to reflect on and reason with. Or the time after the world was put on hold. Everything is about inspiration and insights from other people's life journeys It will be conversations abo ...
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I det nye afsnit af “The Life After” har jeg inviteret Helle Brinch i studiet – kvinden bag bogen Bevidsthed er Hvid, og en af dem, der tør sætte ord på det, mange kun mærker. Vi taler om bevidsthed som en livskraft. Om de lag i os selv, vi glemmer at lytte til. Og om hvordan vi kan finde hjem i kroppen, i hjertet og i os selv – når vi tør mærke ef…
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Episode 47: Reimagining Wool - Regenerative Textiles with Anna Hunter of Long Way Homestead
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45:53Send us a text In this episode, I’m joined by Anna Hunter, the inspiring force behind Long Way Homestead, a small-scale farm and mill in Manitoba that’s redefining what it means to work with wool in Canada. Anna is a farmer, fibre artist, and regenerative agriculture advocate who is changing the game when it comes to sustainable textile production.…
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I det nye afsnit på “The Life After” har jeg inviteret Bastian Overgaard i studiet, igen – manden, der har gjort stilhed til en superkraft i en verden fyldt med ord. Han er aktuel med sin nye bog “Mødelagt”, hvor han stiller skarpt på alt det, der spilder vores tid – og hvordan vi kan tage magten over møderne (og måske også over vores liv) tilbage.…
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Har du Tesla? Spiller du paddle? Og har du lidt for travlt med at vise det? Så er det her afsnit lige noget for dig. I denne episode af The Life After har jeg besøg af psykolog og forfatter Henrik Tingleff, der er aktuel med bogen Egodyret – og ja, det bliver præcis så underholdende, som det lyder! Vi snakker om mennesker, statusmarkører og vores e…
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Hvad sker der, når alt det, du har kæmpet for, pludselig ændrer sig? Når det næste skridt ikke er skrevet i sten, men kræver, at du finder en ny vej? I denne episode har jeg besøg af Mark O. Madsen – en mand, der ved, hvad det vil sige at kæmpe. Fra olympisk sølvvinder i brydning til professionel MMA-fighter har han taget rejsen fra sportens elite …
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I dette afsnit har vi en særlig gæst med i studiet – Gitte Just. Hun er erhvervsleder, coach, forfatter og ekspert i livsbalance. Med en baggrund i Det Danske Søværn, ledelsesroller i erhvervslivet og en dyb forståelse for kroppens og sindets sammenhæng, har Gitte dedikeret sit liv til at hjælpe mennesker med at finde energi, glæde og mening i en t…
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“Jeg ville bare være ligesom dig." De ord blev livsforandrende for Ali Najei, der er årets første gæst hos The Life After. Ali har en fortid i bandemiljøet, og har tilbragt en stor del af sit liv bag tremmer. I dag har han vendt sit liv fuldstændigt rundt og dedikerer bl.a. sin tid til at hjælpe unge med at undgå de samme faldgruber. Det er en dybt…
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Kristian von Hornsleth gæster os på det nyeste afsnit af “The Life After”. Og vi går på opdagelse i det, at være den skæve person i en firkantet virkelighed. Modet ved at udfordre status quo, den mørke side der ligger i os alle og lyset som viser vejen frem. På trods af, at det er Ulrik der er vært, så tager Kristian en fantastisk styring af vores …
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Episode 46: From Fabric Overwhelm to Intentional Quilter with Kate Hay
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53:31Send us a text In Episode 46 of Threads of Sustainability, we sit down with Kate Hay of Quilt with Miss Kate, who brings over 15 years of experience in the quilt industry. Kate’s journey has taken her from working the cutting table to managing Virginia’s largest quilt shop, Patchwork Plus, and serving as the Moda/Ruby Star Society representative fo…
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How to be a Product Manager in Payments & Subscriptions
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36:01This week I give my thoughts about how you break into product management. Product Management does not have a clearly defined path - its not as simple as take a few classes and BOOM you are now a PM. In this episode, I cover the basics about What a Product Manager does, How I would go about becoming a Product Manager and what steps to take to get in…
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Episode 45: FeelGood Fibers - Redefining Fabric Destashing
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31:19Send us a text In this episode of Threads of Sustainability, we delve into the innovative world of FeelGood Fibers with founder Kim Soper. The concept of FeelGood Fibers emerged from a simple observation: the lack of a centralized marketplace for buying and selling secondhand fabrics within the sewing community. Kim shares the journey behind FeelGo…
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Interchange Fees vs Visa and MasterCard's $30 Billion Lawsuit
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22:42This week I talk about the recent lawsuit settled between Visa and Mastercard vs United States Merchants. The lawsuit effectively will lower interchange costs for the next 5 years on all Visa and MasterCard credit card transactions. But what exactly are interchange fees, what do they do and why are they so high in the first place? How do they compa…
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Loyalty with Jimmy Somarajan of Levi Strauss
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35:28In this episode my guest is Jimmy Somarajan of Levi Strauss. We discuss the evolution of payments at Levis and dive into their Loyalty program, the Red Tab Members Program. Loyalty can be measured in a number of ways; the top KPIs are retention and customer lifetime value There are different structures you can use to build loyalty and it all result…
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Chargebacks Attack dives into the wonderful world of chargebacks, why they suck and what you can do about them. A chargeback is a consumer telling you that something went wrong with your service or product. There are three main areas of chargebacks: consumer fraud, merchant fraud or criminal fraud - in all three cases someone did something wrong...…
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This week on the Monetization Matrix, I discuss one of my favorite topics - metrics!! What are the most important metrics to track for your subscription business and how should you be tracking or thinking about your payment metrics? These two areas are important meaty topics and are intertwined in their importance (depending on whether you have a s…
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Authorization Elevation: How to increase your auth rates
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19:03In this episode I discuss how to increase your payment authorization rates. The focus of this episode is to understand how a payment is accepted by learning about the different entities involved in a transaction. Next, the conversation moves over to common reasons why a payment might be denied and fail. In the last half of the podcast I discuss som…
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This week we talk about Involuntary Churn and some tactics to fight involuntary churn. Churn will kill your business very quickly if you don't get it under control. In this episode you'll learn about the different types of churn, why involuntary churn happens and a few different techniques for combatting and crushing your involuntary churn. You’ve …
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On the episode of the Monetization Matrix I discuss the steps necessary to consider as you start taking payments online. TLDR: Start small and expand the services you need as your business and customer needs grow Key Learnings: You can start with an out-of-the-box solution like Shopify, SquareSpace to get started selling online If you want a dedica…
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Do Free Trials fuel the growth of a company or create users who don't want to purchase your product? In today's episode I discuss the positive and negative impacts of free or discounted trial offers. Key Highlights: Free Trials bring in new customers, free can be great! You have to be able to track your users and segment them out to understand how …
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This is it! The big, #1 introductory podcast explaining who I am and why you might want to listen to the Monetization Matrix. This podcast focuses on how to utilize payments and subscriptions to grow your business and delight your customers. Learn about the highlights and lowlights of my entrepreneurship journey. Listen to how I learned about payme…
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Episode 44: You Are Not Alone with Maddie Kertay - The Bad Ass Quilter
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52:42Send us a text In the diverse landscape of quilting, finding your tribe can be a transformative experience. Join us for an insightful conversation with Maddie Kertay, the driving force behind BadAss Quilter Society, a digital haven for liberal quilters seeking solidarity and community. Maddie shares her inspiring journey, from advocating for reprod…
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A Modern Marketing Soothsayer w/ Ian Baer
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51:34This week we're talking with Ian Baer, founder & Chief Soothsayer at Sooth. We discuss finding the human within our marketing data, the power of nostalgia & popular culture in our marketing & the differences between a spokesperson and a brand advocate. Had a blast taking with Ian and I know you'll find it as interesting and inspiring as I did. Foll…
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A Marketer's Master Blend w/ Will Campbell
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48:41Will Campbell, a co-founder and CEO of Quantasy, joins me on the podcast this week to discuss how modern marketing is now a blend of advertising, technology, entertainment and culture. It's not just talk, Will has proved this cocktail over and over with client's like Lionsgate, NC, Sony, Honda, Google & Facebook. We talk through each part of the mi…
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What is scenario thinking and why is it so important? That’s one of the topics, I talk with Jeremy Bentham about. Jeremy and I share the passion of having focus on “GOOD FOR PEOPLE GOOD FOR PLANET” Jeremy has been helping the energy industry with the massive transformation towards a more green future. We also talk about the importance of having a g…
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Episode 43: Sustainability & Creative Exploration with Sherri Lynn Wood
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1:03:44Send us a text In this episode, we delve into the vibrant world of quilting and sustainability with Sherri Lynn Wood, a leader in the modern improv quilting movement. Sherri Lynn's creative journey began with a simple sundress that defied a sexist dress code, marking sewing as a source of expression and empowerment. Inspired by the abstract quilts …
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Is life just a fleeting illusion that tricks our senses? Can an illusionist truly play a role in reshaping our life's course? Anders Hansen's life took a significant turn when he crossed paths with Bob Proctor, leading to a powerful collaboration between them. Together, they have showcased how we possess the ability to create profound transformatio…
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Episode 42: Kodiak Quilting - Zero Waste Mission
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47:51Send us a text Embark on an enchanting journey with Carolyn Playdon, a dedicated quilter whose Instagram unveils a vibrant tapestry of #quiltinthewild images. Based in Edmonton, AB, Carolyn seamlessly blends her passion for the great outdoors with her creative brilliance in quilting. Join us for a heartfelt conversation about her transition to zero…
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Episode 41: Threads Unraveled - Sustainable Tales from Twist 2023
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55:12Send us a text This summer, I had the privilege of conducting interviews at Twist, a unique convergence of fibre enthusiasts, artisans, and experts in rural Quebec. In this exclusive live interview series from Twist 2023, we explore the heart of sustainability and celebrate locally sourced fibres. Interview 1: Navigating Sustainability Through Cons…
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I den nyeste episode af “THE LIFE AFTER” 🎧🎙️har vi æren af at byde velkommen til Christian Campbell, uddannet gestaltterapeut med en specialisering i Carl Gustav Jungs teorier og bevidsthedsstudier. Christian har brugt de sidste 20 år på at lede store internationale virksomheder gennem bemærkelsesværdige transformationer, hvor han har fokuseret på …
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Trends in Gaming w/ Gamesquare's Brandon Painter
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1:17:31Gaming trends for brands from competitive to casual with Gamesquare's VP of Brand Strategy, Brandon Painter. The shifting perceptions of a "gamer", brand on-ramps into gaming, the emergence of game movies that don't suck & gettin' cozy on cozy games. Brandon chats it up on all this and more, giving marketers and brands an insider view of the cultur…
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Dating, Data & Vanderpump Rules w/ OKCupid's Michael Kaye
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50:46An interview with Michael Kaye, OKCupid's Head of Brand Marketing & Communications where we talk about the culture of dating & relationships. OKCupid has been matching people up for 19 years and still sets itself apart in the SWIPE RIGHT 2023 dating world. Michael tells us how OKCupid's uses Pop-Culture loaded user questions feed its algorithm to c…
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Episode 40: Carole Lyles Shaw - Embracing Sustainability in Modern Quilting
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52:20Send us a text Carole Lyles Shaw is on a mission to infuse modern quilts with creativity, individualism, and freedom of expression. Her journey into quilting began as a heartfelt endeavor to create beautiful quilts for her nieces and nephews. This creative exploration led her to the African American Quilters of Baltimore, where she honed her skills…
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Sommetider støder man på en person, der får en til at standse op, betragte sig selv udefra og reflektere over sit liv. Det var præcis, hvad Eskild Lund Sørensen oplevede, da hans vej krydsede Ulrik Nerløe i juni 2021. Dette afsnit af “THE LIFE AFTER” er inspireret af Netflix-dokumentaren STUTZ. Det er en varm, opmuntrende og anerkendende snak, hvor…
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A Slow Fashion TikTok Rebellion w/ Slö Jeans Founder Kristian Hansen
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53:05Kristian Hansen is redefining what it means to build brands through online community. His slow-fashion denim brand that he scaled from a single TikTok post has a 100k person waitlist and he did it with a $0 ad spend. We chat it up about how he is using community building and direct customer research to turn the tides on the fast fashion industry by…
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Episode 39: Denim Redefined: Sustainable Style with Slø's Kristian Hansen
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41:19Send us a text In this episode, we sit down with Kristian Hansen, the visionary force behind Slø, a brand that's redefining denim as we know it. Slø creates timeless, genderless denim garments, handcrafted ethically and sustainably, with each piece made to order in Italy. But Slø isn't just about jeans; it's about fostering a community and a moveme…
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Halloween Horror Spectacular w/ Thirteenth's Floor's Tim Canton
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1:20:26Our annual Halloween Spooktacular episode - Tim Canton, Director of Experiential Activations for Thirteenth Floor, Co-Founder of Panic Fest & resident expert in all things horror joins us to talk about his journey and love affair with the horror genre, bringing the worlds and characters of horror & fantasy from film to the real world for fans to ex…
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You must get acquainted with the incredible Anjel B Hartwell. I had the privilege of being a guest on Anjel's podcast six years ago, and that impactful experience inspired me to embark on my own podcasting journey. Anjel's journey is a profound lesson in letting go, spreading one's wings, and seeking a deeper purpose in life. What resonates today m…
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Minter Dial is a renowned international speaker, mentor, and multiple award-winning author. Beyond authoring books, he's a sought-after public speaker and podcast host. Minter views himself as a reflective bohemian muse, sharing his transformative journey. His life mantra has been: "Change is certain. Growth is a choice." The events of September 11…
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Episode 38: Rescuing Fabrics - A Sustainable Journey with Kathryn Swanson
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48:38Send us a text In this episode of the Threads of Sustainability podcast, we're delving into the world of sustainable textiles with Kathryn Swanson, the passionate founder of Swanson's Fabrics. Join us as we explore her inspiring journey from community thrift store to a thriving hub for fabric enthusiasts. Kathryn Swanson, the driving force behind S…
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Have you ever dreamed of leaving your existing life, and start all over? A fresh start, where purpose, happiness and joy is the foundation. Mads Holm lives in Dubai and have had a successful career working 80-90% of his life. This is a story of what it takes, to leave a fantastic career, getting back to the essence of life.…
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Episode 37: Sustaining Traditions Through Artisanal Baskets - Big Blue Moma's Fair Trade Support
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40:30Send us a text In this episode, we delve into the remarkable world of artisanal baskets and the profound impact of fair trade support. Our guest, Karie Wylie, the driving force behind Big Blue Moma, takes us on a journey into the heart of communities that are nurturing age-old traditions through their craft. Big Blue Moma stands as a conscious busi…
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"Child's Play: Decoding Youth Trends with The Kids Say Trend Tracker Team"
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1:05:43What if children held the keys to the future of marketing and pop culture trends? In this episode of The Pop-Marketing Podcast, I sit down with Terence Burke, SVP of Research, Editor-in-Chief of KidSay's Trend Tracker, and Ryan G Scofield, VP of Marketing, to explore how they extract and analyze insights from the most genuine and unfiltered audienc…
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Episode 36: Sustainable Quilting with Next Gen Quilting - A Millennial's Eco-Friendly Journey
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38:43Send us a text In Episode 36, we are thrilled to welcome Amari Thomsen of Next Gen Quilting to the podcast! Amari is a modern, millennial quilter based in San Francisco, CA, who has a passion for creating sustainable and budget-friendly quilts that not only benefit the planet but also your wallet. As a talented quilter, Amari specializes in using u…
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Action Figure Confidential: Talking Toys and Totems with Super7's Kyle Wlodyga
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1:03:11This week, we're talking toys with Kyle Wlodyga, Associate Art Director at Super7. Kyle is the Papa Emeritus III of toy design, blending his love of all things metal and plastic into some of the most iconic pop culture-guided action figures and collectibles ever created. We talk about the explosive growth of pop culture collectibles, their origins,…
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Episode 35: We Are $ew Worth It: A Conversation with Sam Hunter
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56:11Send us a text Join us in this episode of Threads of Sustainability as we sit down with the multi-talented Sam Hunter. An award-winning fiber artist, quilt pattern designer (Hunter's Design Studio), European textile tour host (The Embroidered Journey), and small business project management coach (Creatively Sorted). Sam is more than just a creative…
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The FOMO Factory: Scarcity Science in Marketing w/ Dr. Mindy Weinstein
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48:16Get ready for a crash course in scarcity marketing! On this episode of The Pop-Marketing Podcast, I'm hanging out with Dr. Mindy Weinstein, author of "The Power of Scarcity" and all-around scarcity marketing expert. We'll be chopping it up about everything from sneaker drops to eSports and how these brands are harnessing the power of FOMO to hook t…
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Dette afsnit er en fantastisk historie om, hvor vigtigt det er at mærke efter og handle ud fra hjertet. “Jeg ønsker at være ærlig og oprigtig i alt i mit liv, men jeg tror i bund og grund ikke jeg ved hvem jer er. Men det er et godt spørgsmål.” siger Cecilia Jonasson som svar på mit faste spørgsmål; “Hvem er du?” For tre år siden var Cecilia på en …
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Episode 34:Natural Dyeing with Winona Quigly from Green Matters Dye Co
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45:45Send us a text In this episode, we're diving into the world of natural dyeing with Winona Quigly from Green Matters Dye Co. Join us as we unravel the fascinating process of transforming plants and natural materials into eco-friendly dyes. Winona is a passionate advocate for sustainability in the textile industry. She shares her journey of falling i…
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Episode 33 Exploring Fabric Recycling with Our Social Fabric
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47:30Send us a text In this episode, we are thrilled to have Our Social Fabric as our special guest. Our Social Fabric is a remarkable non-profit fabric recycling initiative dedicated to creating a future where no usable fabric ends up in Canadian landfills. Their mission is truly inspiring! As a fabric recycling initiative, Our Social Fabric collects d…
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Fandom Marketing Explained w/ Jenny Stiven
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1:00:21Are you ready to learn the secrets of fandom marketing? In this episode of The Pop-Marketing Podcast, I sit down with Jenny Stiven, a veteran of the entertainment industry, with Fox, Universal, and Lucasfilm. She shares her unique insights into the world of fan marketing, providing valuable strategies for brands looking to engage with fandoms. Hear…
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