Best Kathi Kruse Podcasts (2025)

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S3 E71 How one nurse bravely asked “What kind of RN do I want to be?” Guest Darnell Shanklin 54:37

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21d ago54:37

54:37

Welcome our guest today, Darnell Shanklin, of Wakanda RN and host of Wankada Wrld podcast. Today’s episode, How one nurse bravely asked “What kind of RN do I want to be?” I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial…

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S3E69 How one nurse’s adventurous spirit lead her to empower others Carolyn Pritchard 36:01

2M ago36:01

36:01

Welcome our guests today, Carolyn Pritchard, co-founder of Bridge Medical Communications in Toronto, Canada. Today’s episode, “How one nurse’s adventurous spirit lead her to empower others.” I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in…

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S3E67 How one nurse used her nursing acumen to become an inventor and innovator Guest Amy Huser 35:31

3M ago35:31

35:31

Welcome our guests today, Amy Huser, founder of Spigot Guard LLC in Indianapolis, Indiana. Today’s episode, “How one nurse used her nursing acumen to become an inventor and innovator”. I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in the e…

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S3E66 How one nurse turned burnout into a career in finance Guest Kathy Scalzo 26:34

3M ago26:34

26:34

Welcome our guests today, Kathy Scalzo, the Cash Flow Strategist. Today’s episode, “How one nurse turned burnout into a new career in finance.” I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mis…

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S3E65 How one nurse seized control of her career in uncertain times Guest Andrea Welsh 40:37

4M ago40:37

40:37

Welcome our guests today, Andrea Welsh, founder of Clockwork & Cursive in Grand Rapids, Michigan. Today’s episode, “How one nurse seized control of her career in uncertain times.” I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in the entrep…

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Is Social Media Still Worth It for Car Dealers? 53:28

4M ago53:28

53:28

👉Sign up for Kathi’s newsletter here👈 Social media isn’t dead—but it’s definitely not what it used to be. In this episode, we dig into the shifting landscape of social platforms and what it means for car dealers trying to stay visible and relevant. Is organic reach a thing of the past? Are paid ads worth the spend? Tune in as we break down what’s w…

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S3E64 How one nurse turned real estate investor helps other nurses do the same with Savannah Arroyo 32:01

4M ago32:01

32:01

Welcome our guests today, Savannah Arroyo, founder of Networth Nurse in Santa Rosa, California. Today’s episode, “How one nurse turned real estate investor helps other nurses do the same.” I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in t…

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Ego: The Hidden Expense Killing Dealership Culture 51:13

4M ago51:13

51:13

👉Sign up for Kathi’s newsletter here👈 In this episode, we dig into one of the most overlooked threats to dealership performance: ego-driven leadership. From plummeting morale to costly turnover and stalled growth, unchecked egos can quietly drain profits and poison culture. We’ll explore how to recognize the signs, shift from control to collaborati…

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Desktop is Not Dead (and other marketing musings) 43:35

5M ago43:35

43:35

👉Sign up for Kathi’s newsletter here👈 Dealership marketers, buckle up—things are shifting again. A new study reveals that desktop usage is making a surprising comeback, throwing a wrench in mobile-first assumptions. Meanwhile, Meta’s unleashing AI bots on Facebook that want to "befriend" your customers (creepy, right?) Google's latest Business Prof…

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S3E63 A nurse with a heart for nurturing the nurse Guest Cindy Kruse 52:04

5M ago52:04

52:04

Welcome our guests today, Cindy Kruse, founder of Nurture the Nurse and Kruse Into You in Oaklawn, Illinois. Today’s episode, “A nurse with a heart for nurturing the nurse.” I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneur…

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Likes Are Not Leads for Car Dealerships 59:49

5M ago59:49

59:49

👉Sign up for Kathi’s newsletter here👈 Many dealerships pour time and money into chasing likes, comments, and shares — but what happens when all that engagement doesn't move a single unit? In this episode, we unpack the myth that social media popularity equals sales success. Learn why focusing on vanity metrics wastes resources and how to shift your…

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You Can’t Spell Tariffs Without FFS 42:31

6M ago42:31

42:31

👉Sign up for Kathi’s newsletter here👈 Let’s talk about the scary stuff—aka uncertainty. If you’ve been in the car business for more than a minute, you’ve seen your share of storms. We’ve weathered recessions, inventory shortages, interest rate hikes—you name it. And we’ll get through this round too. But seriously... can someone hit pause on the mad…

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S3E62 How one who served our country helps others heal from trauma Guest Ben Biddick 54:01

6M ago54:01

54:01

Welcome our guests today, Ben Biddick, director of Well Public, Inc in Madison, Wisconsin. Today’s episode, “How one nurse who served our country helps others heal from trauma.” I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in the entrepre…

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Maximizing ROI in a Tightening Marketing Budget Era 42:18

6M ago42:18

42:18

👉Sign up for Kathi’s newsletter here👈 Marketing budgets are getting tighter, but the pressure to bring in leads hasn’t let up. In this episode, we break down how dealerships can stretch their marketing dollars further, cut the fluff, and focus on what actually drives traffic and sales. Whether you’re a GM, GSM, or marketing manager, you’ll pick up …

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S3E61 How one nurse looking for financial security found success as an entrepreneur with Tierra Owen 30:29

6M ago30:29

30:29

Welcome our guests today, Tierra Owens, founder of Nursing Ourselves in Aptos, California. Today’s episode, “How one nurse looking for financial security found success as an entrepreneur.” Host: Tina Baxter I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making…

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The High Cost of Brand Betrayal 48:49

6M ago48:49

48:49

👉Sign up for Kathi’s newsletter here👈 What happens when beloved brands make moves that contradict their core identity? In this episode, we dive into Southwest Airlines’ quiet removal of its “First Bag Flies Free” policy and Elon Musk’s increasingly controversial influence on Tesla. From customer trust to brand erosion, we unpack how decisions at th…

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S3E60 How one nurse with a knack for organization transitioned into an entrepreneur Guest Tina Hazen 34:04

7M ago34:04

34:04

Welcome our guest today, Tina Hazen, founder of Think Inside the Boxx in Houston, Texas. Today’s episode, “How one nurse with a knack for organization transitioned into an entrepreneur.” I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in the…

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Does Great Customer Experience = More Car Deals? 52:58

7M ago52:58

52:58

👉Sign up for Kathi’s newsletter here👈 We are back from hiatus and Mike’s got a new job! Kathi shares a story to introduce today’s topic around customer experience. Mike tells us how one simple relationship turned into four car deals and counting. He also shares a pretty epic real-time 5 star review story from a dealership non-customer. Here’s the l…

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S3E59 How one nurse exceeded expectations to become a nurse executive w/Lendra James 1:13:15

7M ago1:13:15

1:13:15

Welcome our guests today, Dr. Lendra James, founder of DL James Consulting and Premiere Infusions & Wellness Concierge in Philadelphia, Pennsylvania. Today’s episode, “How one nurse exceeded expectations to become a nurse executive.” I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nu…

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S3E58 How one nurse’s military career fulfilled a dream to enter forensic medicine with Teresa Deveitt-Lynch 47:06

7M ago47:06

47:06

Welcome our guests today, Teresa Devitt-Lynch, founder of Intrepid Forensic Healthcare Consulting in Fargo, North Dakota. Today’s episode, “How one nurse’s military career fulfilled a dream to enter forensic medicine.” I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door w…

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S3E57 How one nurse scientist helps heal the caregiver from burnout and trauma w/Lorre Laws 48:55

8M ago48:55

48:55

I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your own t…

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S3E56 VHow one nurse's love for science and basketball drew her into nursing Guest Ava Bethea 51:04

8M ago51:04

51:04

I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your own t…

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S3E55 How one nurse's personal journey helped her to bridge the wellness gap in healthcare Guest Jennifer Wren Tolo 40:35

9M ago40:35

40:35

I interview nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your own t…

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s2E54 How one nurse with intention impacts the lives of mothers and babies Guest Danika Frandsen 31:44

9M ago31:44

31:44

The Nurse Shark Academy Show interviews nurses who are business owners, entrepreneurs, and leaders. I want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to …

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S2E53 Season 1 Fav: Multiple Guests Host Tina Baxter 25:12

9M ago25:12

25:12

We interview nurses who are business owners, entrepreneurs, and leaders. We want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your own…

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New Study Reveals Car Dealers’ SEO Blind Spot: Google Business Profiles 54:22

9M ago54:22

54:22

👉Sign up for Kathi’s newsletter here👈 This week, we circle back to a subject that is near and dear to us: Google My Business, aka Google Business Profiles. These profiles are super helpful in local SEO/search and adding photos regularly is a best practice. SearchLab has just completed a car dealer study and let’s just say, the industry is losing ou…

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S2E51 How one nurse beat burnout through entrepreneurship guest Jen Crow 27:29

10M ago27:29

27:29

We interview nurses who are business owners, entrepreneurs, and leaders. We want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your own…

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Is Social Media Still a Smart Investment of Your Time? 49:29

10M ago49:29

49:29

👉Sign up for Kathi’s newsletter here👈 Instagram's recent decision to remove the ability to search by #hashtags marks the end of an era for social media users. In this episode, we reflect on the impact of losing this once-powerful discovery tool. We also explore a growing trend among tech companies — prioritizing features no one asked for, while pha…

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Car Buyers Stick with the Brands They Love 49:25

10M ago49:25

49:25

👉Sign up for Kathi’s newsletter here👈 How does a manufacturer create and sustain a vehicle brand that customers love? Kathi and Mike discuss manufacturer brands and re-branding (ie: Jaguar + more) and how others have fared in the past (from a dealer and dealership management perspective). Music: The Pogues: FairyTale of New York w/Kirsty MacColl Am…

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S2E51 “How one nurse turned burnout into hope for nursing” Guest Matt Norman 58:25

10M ago58:25

58:25

We interview nurses who are business owners, entrepreneurs, and leaders. We want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your own…

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Hey, Have You Heard About Video? 47:38

10M ago47:38

47:38

👉Sign up for Kathi’s newsletter here👈 Kathi and Mike are happy that more dealers are talking about the power of video, even if it’s nearly 15 years after we began urging dealers to welcome it. Mike’s blog post: Sales Management by C.P.A. The Jam: About a Young Idea “Modern music, emphasis on Mod. The Who kissed by Motown with a dash of the Clash.” …

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Social Media: Whose Feed Is It Anyway? 49:56

10M ago49:56

49:56

👉Sign up for Kathi’s newsletter here👈 Kathi returns from a great Used Car Week conference and shares a few tidbits. Then, we spend most of our time discussing this trend of companies forcing their staff to share and promote their employer on their personal social media feeds…without compensation. Ed Zitron’s Web Summit Remarks: Ed Zitron - Why Are …

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S2E50 How one nurse’s passion for advocacy lead her to the legal profession w/Maggie Ortiz 1:04:56

11M ago1:04:56

1:04:56

We interview nurses who are business owners, entrepreneurs, and leaders. We want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your own…

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This Had to Be Said About Automotive Influencers 45:43

11M ago45:43

45:43

👉Sign up for Kathi’s newsletter here👈 Kathi and Mike take a detour from our regular topics to call out hate. Neither of us can stand what we witnessed at Madison Square Garden over the weekend and we feel we must speak up. Both of us were shocked to see a so-called automotive influencer on the stage spewing hate, whether or not he says he wasn’t do…

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Prabhakar Raghavan Killed Google Search As We Know It 46:00

11M ago46:00

46:00

👉Sign up for Kathi’s newsletter here👈 Both of us are sad. The open web is no longer and while it’s not just his doing, Google’s Head of Search, Prabhakar Raghavan was certainly the catalyst to its demise. Organic traffic as we know it is gone. Yes, posts and information from actual experts has been replaced by SEO spam, spam bots and the “AI Overvi…

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S2E49 How one nurse dared to be more through education and entrepreneurship Guest Ellie Riccio 53:48

11M ago53:48

53:48

I interview #nurses who are #business owners, #entrepreneurs, and #leaders. I want to hear inspiring stories from the #nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your …

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AI Mods, Restomods and The Beverly Hillbillies 41:21

12M ago41:21

41:21

👉Sign up for Kathi’s newsletter here👈 Kathi and Mike discuss the latest issues with Threads’ AI moderation, which has gone “CRACKERS” and rings the same bell as the experience Kathi continues to have with Facebook/Meta ads. We are tired of billionaire tech-bros. Social Selling is still a great way to generate your own leads. Classic Cars of Beverly…

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Building a Customer-First Culture in Car Dealerships 50:04

12M ago50:04

50:04

👉Sign up for Kathi’s newsletter here👈 What did we do before social media to build a customer-centric culture? How did we get potential buyers to know about how unique the dealership was...and why customers should buy from us? Mike shares a real-life experience (that’s totally doable today) of surprising and delighting a customer so much that her co…

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S2E48 How one nurse's servant nature led her to project management Guest Lanisha Thadison 32:30

12M ago32:30

32:30

The Nurse Shark Academy Show interviews #nurses who are #business owners, #entrepreneurs, and #leaders. I want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom…

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Facebook Ads Support Black Hole: Where Help Goes to Die 42:25

12M ago42:25

42:25

👉Sign up for Kathi’s newsletter here👈 We promised you an update in the ongoing Facebook ads issues that Kathi (and others) are having and while it’s utterly disappointing, you won’t be disappointed in the story/update. If you’re having ad issues, we’d love to hear from you. Then, the Wordpress framework runs over 40% of the world's websites (includ…

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How Car Dealers Are Failing Customers 59:54

1y ago59:54

59:54

👉Sign up for Kathi’s newsletter here👈 Not only are some dealers failing customers but they are failing themselves. The things we are witnessing now - the behaviors and lack of oversight - can only lead to trouble. We went a little long on this episode but it’s a subject that is near and dear to us as car people. Music segment: Everything But The Gi…

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S2E47 How one nurse uses her experience to prepare the next generation of caregivers w/Amy Madrigal 26:58

1y ago26:58

26:58

We interview nurses who are business owners, entrepreneurs, and leaders. We want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your own…

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The Approaching Wildfire of Car Loan Delinquencies 45:53

1y ago45:53

45:53

👉Sign up for Kathi’s newsletter here👈 Kathi shares her experience fresh from evacuating the horse rescue after the Airport Fire got too close for comfort. Then, we talk about the concerning data around car loan delinquencies, how we got here and what might be in store for banks, dealers and customers. Music segment: The Doors anniversary of getting…

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S2E46 How one CNA was inspired to become an RN and legal nurse consultant Guest Silvia Aninye 1:03:54

1y ago1:03:54

1:03:54

We interview #nurses who are #business owners, #entrepreneurs, and leaders. We want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your …

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Google and Facebook: Diluted and Polluted 48:00

1y ago48:00

48:00

👉Sign up for Kathi’s newsletter here👈 This week, Kathi and Mike cover the ground-shift that has happened and is happening with two of the largest companies on earth, Google and Facebook. Both platforms are under pressure to grow even bigger and all of us users are being left out in the cold, including millions of small business websites that have s…

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Unsung Heroes: A Case for Service Advisor Appreciation + Training 41:59

1y ago41:59

41:59

👉Sign up for Kathi’s newsletter here👈 Carrying the subject matter over from last week’s pod, Kathi and Mike cite examples where appreciation, recognition and specific training can go a long way for service advisors, who are the “salespeople in the service dept.” Music segment: August 27th Anniversary of the B52s second album, “Wild Planet” Private …

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S2E45 How one nurse's love of animals inspired her to be a children's book author w/Denise Gruzensky 34:07

1y ago34:07

34:07

We interview nurses who are business owners, entrepreneurs, and leaders. We want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your own…

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She Knows Cars: Insights from a Female Service Advisor w/ Laurie Down 47:00

1y ago47:00

47:00

👉Sign up for Kathi’s newsletter here👈 In this special episode, Kathi goes solo in a conversation with her long-time friend, Laurie Down, an amazing customer service manager (who is currently working as a successful Service Advisor). If you’re in the car biz, especially in Fixed Ops, you’ll enjoy hearing Laurie's real-time stories that reveal her cr…

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We Are Pretty Sure Facebook is Messing With Us 55:50

1y ago55:50

55:50

👉Sign up for Kathi’s newsletter here👈 We explore the trials and tribulations of attempting to advertise with Facebook. Warning: the endeavor may make you cough with frustration (like Kathi). Then, we discuss dealership customer experience, particularly in the Service Dept. How are dealerships going to succeed in competing with independent repair sh…

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S2E44 How one nurse and realtor integrates opulence into her practice Guest Alicia Claircius 25:24

1y ago25:24

25:24

We interview nurses who are business owners, entrepreneurs, and leaders. We want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your own…