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Josephine Hughes Podcasts

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Do you feel overwhelmed when you look around and see what all the other counsellors and psychotherapists are doing out there? Does it make you wonder if you'll ever be able to make your dreams of working as a therapist come true? The truth is, while there are lots of strategies out there that can help (which I'll tell you about), the most important thing is for you to get going on your practice and your marketing. But I know how hard that can feel when you're faced with so many options, an e ...
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Gloriously Unready

Josephine Hughes

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It’s said that the only constant in life is change. But humans like routine, it helps them to feel safe and in control. Change can be difficult to navigate – whether it’s welcome or not. So Gloriously Unready is all about change: how to make the most of life and the surprises it deals to us. In Series 1 Josephine shared her story of becoming a mum to two transgender daughters. In Series 2 she's finding out more about transgender people's experiences because as she adapted to having transgend ...
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Many therapists hold back from choosing a niche because of one big worry: “I’m not an expert, so how can I specialise?” In this episode of Good Enough Counsellors, Josephine challenges the myth that you need years of expertise before you can choose a niche. She shares her own story of how her niche “found her,” explains why expertise grows through …
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What does it really mean to trust what your clients tell you — especially when their experiences challenge what you’ve been taught, or don’t fit into traditional therapy frameworks? In this episode, I’m joined by pluralistic therapist, trainer, and writer Nicola Blunden to explore how power, voice, and identity can shape conversations — and why dev…
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Many therapists show up consistently on social media — sharing tips, encouragement, and reflections — but miss the one type of post that actually brings enquiries. In this episode of Good Enough Counsellors, I share the simple reminder from my coach that helped me get new clients straight away. It’s something most therapists know deep down, but we …
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In today's episode, I’m joined by trauma therapist, supervisor, and trainer Maaike Beech. With over 18 years of experience in the field, Maaike shares her personal journey into trauma work and the vital lessons she's learned along the way - from understanding why talking about trauma doesn’t always lead to healing, to how we can create the safety c…
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Many new counsellors worry they aren’t “sorted enough” to be a good therapist. But what if being real about your struggles is actually what helps you connect most with clients? In this episode of Good Enough Counsellors, I’m joined by Samantha Lee, counsellor, trainer, and creator of the Me, Myself & I inner child course. Sam shares how she moved p…
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When you’re building a counselling private practice, there are times when it feels hard to keep going - especially when the clients aren’t coming in as quickly as you’d hoped. In this episode, I’m sharing how to draw on your resilience so you can keep moving forward, even in challenging times. Takeaways: Why past challenges can become a source of s…
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What if you don’t believe you can be a private practice therapist? In this episode, Fi Hewkin shares her journey from doubting her abilities to building a successful therapy practice. We talk about overcoming imposter syndrome, making your profile sound like you, and why there’s room for everyone - even in a crowded market. When Fi Hewkin first con…
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In this episode of Good Enough Counsellors, we’re diving into the third “C” of social media success for therapists: Community. It’s tempting to think of social media as just another marketing tool, but for many people, it’s a lifeline - a place to feel seen, connected, and understood. And as therapists, we have a unique opportunity to create that s…
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What happens when a CBT therapist with ADHD decides to rewrite the rules on mindfulness? In this episode, I’m joined by Liezl Laidlaw of Rewire Therapy — a therapist who combines mindfulness, CBT and personal insight to support ADHD clients in ways that actually work. We talk honestly about how traditional approaches can fall short, and how small s…
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In this episode of Good Enough Counsellors, I’m joined by Becky Willoughby of Willow Therapy Tring to explore a gentler way of growing a successful therapy practice — by focusing on connection, community, and care. Becky shares how she’s built a thriving practice by focusing on connection — not sales tactics. We talk about her court-appointed work …
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It’s that time of year when client bookings often dip, inboxes go quiet, and self-doubt starts to creep in. But a summer slowdown in private practice doesn’t mean you’re doing anything wrong — in fact, it’s totally normal. In this episode of Good Enough Counsellors, I talk about the seasonal nature of therapy work, why comparing month to month can …
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Do you ever feel like you’re posting into the void - wondering if anyone’s even noticing your content? In this episode, I explore how consistent posting can quietly but powerfully help you build trust, connection, and visibility over time. Drawing on personal stories (including one about Chub Rub shorts!), I’ll show you why consistency works - even…
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Jeremy Sachs joins me to explore how identity, masculinity, and shame shape male survivors’ healing — and what therapists need to know. In this episode of Good Enough Counsellors, I’m speaking with therapist and author Jeremy Sachs about his upcoming book, An Intersectional Guide for Male Survivors of Sexual Abuse and their Allies: Masculinity Reco…
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If you want to attract more clients to your private practice, your therapist profile needs to show people that they’ll be safe with you. In this episode, we’re talking about how a simple inclusion statement can make the difference between someone reaching out — or quietly clicking away. I share a personal story about almost contacting a therapist, …
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It's natural to be anxious when setting up and running a private practice - it's both a sign of being passionate about helping people and a reflection of the roller coaster ride of self-employment. In this episode, I'm joined by Laura Knight of See Clear Anxiety Counselling, who shares how she's learned to manage and move beyond anxiety, and how th…
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Feeling disheartened by low engagement on your posts? Wondering if it’s even worth using social media when no one seems to be watching? In this first episode of a 3 part series, we’re digging into the content side of social media for therapists in private practice — what to post, how to make it meaningful, and why even quiet followers might be payi…
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In this episode of Good Enough Counsellors, I’m joined by the brilliant Jeanine Connor -psychodynamic psychotherapist, author, and editor of the BACP Children, Young People and Families Journal. Jeanine describes the realities of working with adolescents, exploring how the Netflix series Adolescence and media stories fuel fear about young people. H…
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In this episode of Good Enough Counsellors, we'll explore how to craft a therapist directory profile that truly resonates with clients. Takeaways: Why most profiles get skimmed - and how to fix yours The key mistakes therapists make (and how to avoid them) How to show clients that you "get" them Using clients' language to connect instantly A simple…
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Has your therapy profile been gathering dust? In this episode of Good Enough Counsellors, Josephine Hughes shares why writing your directory profile once and forgetting about it means you may be missing out — especially if you want to attract more of the right clients. From updating your photo to adding a short video, Josephine offers practical enc…
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In this episode of Good Enough Counsellors, I’m joined by Sharon May, founder of Kingsclere Counselling Service. Sharon shares her inspiring journey from working alone in a single upstairs room on her family farm to building a thriving group practice of 14 therapists. We talk about the moment she took the leap to expand (far earlier than she expect…
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In this Social Media Monthly episode of Good Enough Counsellors, Josephine explores how therapists can use AI (like ChatGPT) to make content creation easier, faster, and more authentic. She shares her personal experience of using artificial intelligence for idea generation, writing help, hooks, post repurposing, alt text, and even image creation. J…
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In this powerful and eye opening episode, I’m joined by Cat Chappell and Jo Reader - together known as The Fat Counsellors - to talk about fat phobia in therapy and why it’s essential for therapists to explore their own internalised biases. We discuss how anti-fat attitudes are embedded in society, how these messages seep into the therapy room, and…
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Feeling completely overwhelmed by private practice? Whether you’re just getting started or stuck with marketing your existing therapy practice, this episode is your gentle nudge to take action - one tiny step at a time. Josephine shares her own story of paralysis when starting out, and how the idea of a minimum viable product helped her move forwar…
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In this episode of Good Enough Counsellors, Josephine Hughes is joined by Heather Dale - an experienced therapist, supervisor, and writer - to explore the often misunderstood world of counselling ethics. With over 40 years of practice and a BACP Fellowship under her belt, Heather brings warmth, clarity, and a touch of humour to topics that many fin…
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In this month’s Good Enough Counsellors podcast, I’m taking my own advice - yes, really! With a busy week supporting therapists in the Therapy Growth Group, I didn’t have time to prep a brand new episode, so I’ve reused some golden content from a previous episode on social media planning. This episode is perfect for you if you're a therapist who st…
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In this episode of The Good Enough Counsellors Podcast, I’m joined by the incredible Suzanne Wagg, an integrative therapist with a fascinating journey into private practice. From 12 years in the military to working in education and the NHS, Suzanne’s story is one of resilience, growth, and learning to trust her instincts. After receiving life-chang…
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Have you ever had a client just… disappear? No explanation, no cancellation - just silence? Being ghosted as a therapist can be frustrating, confusing, and even a little painful. It’s easy to start wondering: did I do something wrong? In this episode, I share my own experience of being ghosted by a client - and why I assumed the worst instead of co…
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Have you ever wondered how horses can play a role in therapy? In this fascinating episode, Josephine Hughes is joined by Alex Gulland, an equine therapist who works with clients alongside horses to support emotional healing and personal growth. Alex shares how equine therapy works, who it’s best suited for, and why the presence of horses can help p…
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Are you holding back from posting on social media because of self-doubt? Do you ever wonder, Who do I think I am to be posting this? You’re not alone. Many therapists struggle with the fear of seeming self-promotional, not knowing enough, or being judged. In this episode of The Good Enough Counsellors Podcast, I’ll help you reframe your approach to…
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In this episode of Good Enough Counsellors, Josephine Hughes talks with therapist Elizabeth Turp about the realities of running a private practice while managing a chronic illness. Elizabeth shares her personal journey, the unique challenges therapists with energy-limiting conditions face, and how she’s adapted her practice to prioritise well-being…
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Many therapists think of networking as formal business events, awkward small talk, and the pressure to "sell" themselves. But in reality, networking is already happening - often in ways therapists don’t even recognise. In this episode of The Good Enough Counsellors Podcast, Josephine Hughes explores how therapists can use word-of-mouth referrals to…
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Katrina Johnson candidly shares her journey into private practice and how she overcame her fears to set up and promote her practice. She and Josephine talk about how important it is to embrace vulnerability and take those first steps, even when moving into private practice feels uncertain and a bit scary. As Katrina shares how she built her client …
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In this episode of the Good Enough Counsellors Podcast, Josephine Hughes discusses how therapists can use social media to attract more clients and grow their practice. Social media can be a powerful tool, but it’s easy to feel stuck when you’re unsure what to post. Josephine provides a simple framework to help therapists create content to connect w…
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Suzie Jamieson, a seasoned therapist, tells Josephine Hughes about her experience following a professional complaint that shook her confidence and career. On March 25, 2021, she received an email from the BACP informing her of a complaint, thrusting her into a world of fear and shame. Despite having a flourishing practice, the complaint triggered a…
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Setting appropriate fees in private practice is crucial for maintaining a sustainable and ethical counselling private practice. Josephine Hughes explores the challenges therapists face regarding client attendance and the impact on income. She argues that a well-structured fee system allows therapists to absorb seasonal fluctuations and client cance…
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Caz Binstead joins Josephine Hughes to discuss the interplay between ethics and business in private practice counselling. They explore the importance of understanding the unique challenges faced by private practitioners, especially in the current landscape where nearly 70% of therapists are working in private practice. Caz emphasises that ethical p…
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Finding clarity in your purpose for social media is essential for effective marketing, especially as we enter a new year. Josephine Hughes discusses the importance of understanding your "why" behind your social media presence and how it can guide your content strategy. She emphasizes three key points: clarity, consistency, and character, which are …
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January is not the ideal time for new beginnings; instead, it's a period for rest and reflection, as Helen Calvert passionately argues in her interview with Josephine Hughes. She challenges the conventional "new year, new you" mindset, highlighting the importance of aligning personal growth with the natural rhythms of the year, suggesting that spri…
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In this episode, Josephine Hughes emphasises the importance of self-belief and the unique experiences that shape who we are. She addresses the common struggle many face in receiving praise and appreciation, often rooted in past experiences and negative self-perception. The discussion encourages listeners to recognise their uniqueness and the value …
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In this episode, Josephine Hughes interviews Tracey Carlisle about her inspiring journey from secure employment to establishing a fulfilling counselling private practice. Faced with frustration and the fear of returning to a job she didn't enjoy, Tracey found the courage to make a significant change in her life. She decided to take the leap into fu…
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This final episode of series one of the Good Enough Counsellors Podcast focuses on embracing imperfection and taking bold steps towards personal and professional growth. Josephine Hughes reflects on her journey and the insights gained from various guests, highlighting the importance of being authentic and true to oneself in building a successful pr…
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Is it worth continuing to post on social media during busy times, even when you're not seeing results? Josephine Hughes shares her insights on how maintaining a consistent presence can build trust and familiarity with potential clients, ultimately leading to better engagement and client enquiries. She discusses practical strategies for creating con…
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The festive season often brings challenges for counsellors in private practice. These include client cancellations, fluctuating appointment numbers and the associated reduction in income. In this episode Josephine Hughes encourages therapists to take proactive steps in managing their schedules, finances and communicating boundaries so that they can…
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In today’s episode of the Good Enough Counsellors podcast, Josephine Hughes talks with Michael Toller, psychotherapist and creator of the Clinical Will App, about why every therapist needs a clinical will. Michael shares his journey of developing the app to help therapists protect their clients’ privacy and ensure ethical practice in case something…
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Search engine optimization (SEO) is an essential aspect of marketing your private practice, as it helps potential clients find you online. In this episode, Josephine Hughes demystifies SEO, breaking it down into practical tips that even those intimidated by technology can easily understand. She emphasises the importance of having a clear and releva…
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Send us a text The production of Frank McGuinness's "Factory Girls" leads to Bridget Christianson sharing HER memories of working at a shirt factory in Ireland as a young woman. Originally aired live October 5, 2024 Tune in LIVE each week, we broadcast around the world! Saturdays, 11-1pm Central Standard Time. Go to www.1490.am to access the free s…
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Send us a text Chat w/Sinn Fein's Dáire Hughes He explains his role, the state of Armagh & we learn about strides forward to unify Ireland under one flag Dáire's biography Dáire Hughes is from the Meadow in Newry and is a graduate of Queen’s University, Belfast. Dáire is a former trade union representative and spent years working in the community v…
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Send us a text YES! This interview started live on-air and continued after. Unedited-you get to hear ALL THE THINGS we discuss. Tangents galore! Josephine Craven brought Mary up to the show to talk about her play "Clifden's Daughter" which had it's first public performance at iBAM. Mary Santarelli is a writer. She's a creative that has explored man…
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In this episode of Good Enough Counsellors, Josephine Hughes talks about quick and practical marketing tweaks you can make to your directory profile, website, and social media presence to attract more clients during the busy pre-Christmas period. If you've got a gap in your calendar, why not use it to audit your marketing materials? Josephine walks…
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Does the thought of social media fill you with dread? Navigating social media can be particularly daunting for introverts, but in this episode, Josephine Hughes offers practical strategies for using social media platforms effectively while remaining true to oneself. The episode also contains creative ideas for December social media posts, highlight…
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