Jo Ferrone explores finding a gentle balance in both business and life because, as she says “being kind to ourselves is our superpower”. In a world where women are told they can do everything, Jo believes we can indeed do anything but trying to do it all often leads to overwhelm, burnout & health problems. Jo is excited to support women on their business journey with her uniquely holistic and empathetic approach and welcomes a range of expert guests who bring both wisdom & inspiration in equ ...
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Jo Ferrone Podcasts

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Ep 67: Finding Joy in the Everyday, with Leah Evans
1:06:38
1:06:38
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1:06:38In today's episode, I chat with the wonderful Leah Evans, a 'joy coach' who helps people discover the extraordinary power contained within ordinary moments. Leah shares her inspiring journey from teaching, through burnout, and ultimately to finding a deeper understanding of what it means to live life ‘with the lid off.’ Her personal story takes us …
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Ep 66: Creativity, motherhood and finding calm, with Imogen Partridge
53:35
53:35
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53:35In today's episode, I chat with the highly talented Imogen Partridge, an artist and interior designer who shares her inspiring journey from working with architects to discovering her true calling through art and calligraphy. Imogen opens up about how her artistic career took an unexpected leap forward when she began experimenting with calligraphy a…
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Ep 65: Content confidence, with Kate Llewellyn
1:01:28
1:01:28
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1:01:28In today's episode, I chat with Kate Llewellyn, a professional content writer who has built her business around helping others find their voice and communicate with clarity. Kate shares her journey from the world of publishing into entrepreneurship, driven by her love of words and the unexpected opportunity that came with voluntary redundancy. Kate…
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Ep 64: What success and failure have in common
14:34
14:34
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14:34In today's solo episode, I'm stepping back behind the mic on my own to share some insights that struck me while re-reading Napoleon Hill's ‘Think and Grow Rich.’ I explore the fascinating concept that success and failure actually have something quite profound in common - they're both largely the results of habit. It's such a simple yet powerful rea…
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Ep 63: Midlife awakening and reclaiming your identity, with Juliet Goodwin
52:13
52:13
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52:13In today's episode, I chat with Juliet Goodwin, a nutritional therapist who brings a unique perspective to health and wellbeing, combining her background as an NHS nurse with her expertise in holistic nutrition and emotional healing techniques. Juliet shares her inspiring journey of transitioning from nursing into nutritional therapy, all while jug…
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Ep 62: Fulfillment and flexibility from a franchise, with Feola McCandlish
45:56
45:56
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45:56In today's episode, I chat with the wonderful Feola McCandlish, who shares her inspiring journey as a Daisy First Aid franchisee. Feola opens up about her transition from a demanding career in graphic design and marketing to finding a business model that allowed her to balance work with family life. In our conversation, Feola explains how she strug…
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Ep 61: Wise Words and Deep Vulnerability, with Anna Mathur
55:00
55:00
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55:00In today's episode, I’m thrilled to present my conversation with psychotherapist, author and speaker Anna Mathur. I’ve had the pleasure to know Anna since I wrote a poem for her book The Uncomfortable Truth and she asked me to read it at her book signing event, so I’m overjoyed to welcome her to the podcast to discuss her journey, her learnings, an…
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Ep 60: Building authentic confidence, with Julie Smith
50:43
50:43
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50:43In today's episode, I chat with the inspirational Julie Smith, a highly sought-after executive coach, the founder of Talent Sprout, and author of the award-winning book "Coach Yourself Confident." Julie shares her fascinating journey from a corporate career in HR, to becoming an expert in the field of self-confidence. She opens up about her own per…
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Ep 59: Creative Persistence: Writing Your Way to Success with Kathleen Whyman
56:08
56:08
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56:08In today's episode, I sit down with author Kathleen Whyman, who shares her inspiring journey from aspiring journalist to published novelist. Kathleen's story of persistence and self-belief is one that will resonate with anyone pursuing creative dreams alongside life's other demands. We cover everything from how she started out, to how she writes, a…
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Ep 58: Rewriting Your Health Story, with Cara Metz
52:47
52:47
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52:47In today's episode, I chat with over-40s fitness guru Cara Metz, a truly remarkable woman who's transformed her life by understanding that real health goes far beyond physical movement. Cara's journey is a powerful testament to the importance of mindset, self-compassion, and holistic wellness - and how sometimes, the most significant changes can st…
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Ep 57: Business growth and personal balance, with Tamsyn Jefferson
49:00
49:00
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49:00In today's episode, guest Tamsyn Jefferson, founder of Seed Accounting, shares her entrepreneurial journey and the valuable insights she's gained along the way. Tamsyn shares so much valuable and practical wisdom for small business owners, especially around financial management; she also explains why employing an accountant can be a game-changer fo…
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Ep 56: Big Fish Energy: Speaking your courage, with Hannah Isted
1:06:03
1:06:03
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1:06:03In today's episode, I sit down with Hannah Isted, the amazing founder of HI Communications! Hannah is such an inspiration - she's built an incredible business that's absolutely powered by her infectious passion and energy, all while working around her health needs. Her story really shows how you can create success on your own terms and build someth…
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Ep 55: Movement, mindset and motherhood, with Charlotte Randall
52:12
52:12
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52:12In today's episode, I chat with Charlotte Randall, whose journey from professional dancer to wellness entrepreneur showcases the power of adaptability and holistic health. From her background performing in the West End, Charlotte brings a unique perspective on how movement and mindset work together to create lasting well-being. In this inspiring co…
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In this solo episode, I challenge conventional wisdom about networking and business events with a simple message: sometimes, going alone is the best strategy for success! Drawing from my own experiences, I explore why the comfort of bringing a friend to business events might actually be holding you back from meaningful connections and opportunities…
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Ep 53: The big reveal: my new community for female entrepreneurs
6:29
6:29
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6:29It’s a short but punchy one this week, as I share exciting news that I think you’ll want to hear. I promise it’ll be six minutes well spent! Enjoy the show! Connect with Jo: HDSDI Membership: https://howdoesshedoit.life/membership/ HDSDI Networking: https://howdoesshedoit.life/networking/ Email me to book a 1:1 Discovery call: [email protected]…
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Ep 52: The Power of Kindness for Success, with Kim Stokes
1:05:33
1:05:33
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1:05:33Today's episode dives deep into the power of self-compassion and redefining success, with Kim Stokes, owner and coach at Kindness For Success. With a varied and interesting background in corporate HR, Kim brings a unique perspective on navigating career transitions and personal growth, but crucially, with the focus upon self-kindness. In this heart…
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Ep 51: Embracing Your Visibility, with Vicki Knights
58:50
58:50
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58:50Today's episode is all about bringing your awesome self to the spotlight - and trust me, you're going to love it! I'm chatting with Vicki Knights, a Visibility Strategist and Branding Photographer who believes that being visible isn't just necessary, it can actually be fun! Vicki has a magical way of turning people's brand stories into stunning pho…
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Can a baby really fit into absolutely anybody’s lifestyle? In this week’s episode I speak with renowned sleep and parenting expert, and founder of 'Sleep Well With Hannah' Hannah Love, as she lifts the lid on exactly that, and so much more. With 25 years of experience as a paediatric nurse, maternity nurse, nanny and nutritional therapist, Hannah h…
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Ep 49: Cultivating your authentic self, with Laura-Mai Edwards
51:16
51:16
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51:16How do you measure success? At the height of her career, Laura-Mai Edwards successfully climbed the corporate ladder to Chief of Staff for Reuters Editorial. Destination complete. Or so she thought. In fact, her journey was only just beginning as her mental health hit rock bottom. Today Laura-Mai is the founder of Root Beginnings, offering mind-bod…
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Ep 48: Building Your Career Confidence, with Nicola Semple
58:23
58:23
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58:23Today’s guest is Career Confidence Coach, Nicola Semple, who talks candidly about taking control of her own career and how she now helps the people that she herself used to be! So, if you’re looking to take back control, fulfil your potential and find career happiness, Nicola is your woman; whether providing 1-1 coaching, hosting ‘The Career Confid…
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Ep 47: Harnessing Movement to Explore Emotion, with Nahid De Belgeonne
53:02
53:02
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53:02Is your nervous system feeling a little frayed? Do you trust and recognise your feelings? In today’s episode I’m delving even deeper into the practice of Somatic Movement as a means to connect with our physical and emotional wellbeing. And I’m delighted to welcome Nahid De Belgeonne, Somatic Movement Educator, breath and yoga teacher and author of …
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Ep 46: Connect with your body on a deeper level, with Karen Statner
47:42
47:42
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47:42This week my conversation is with Karen Statner, a clinical somatic educator, the founder of Somatic Habit, and author of “Somatic Movement – Restoring Functional Pain Free Movement Towards Connection and Wholeness.’ If somatic movement is a new concept for you, you need not worry, just allow Karen to guide you over the course of our conversation. …
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Ep 45: Truly connected tutoring, with Sarah Brouner
51:30
51:30
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51:30This week’s conversation is with scientist turned tutor, and owner of SB Tutoring, Sarah Brouner. Sarah is a multi award winner, including Professional Tutor of the Year 2022, Homeschooling Tutor of the Year 2023 and SEN Tutor of the Year 2024, so you’ll understand when I say that she really knows what she’s doing! But as you’ll find out, there is …
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Ep 44: You Don’t Have to Struggle to Show You Care, with Louise Brooks
1:05:16
1:05:16
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1:05:16In this episode I welcome Louise Brooks back to the podcast… and what a joy it was too! I’d call this less of an interview and more of a conversation (a REALLY LOVELY ONE!) – a bit like one you’d have with one of your close friends, but the beauty of this one is that not only has Louise become a friend to me, but she is an exceptionally wise, inspi…
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In today’s episode I return from my podcast pause and in doing so share an honest account of how I at last got around to recording this return episode. It’s short and sweet, honest and open. Hopefully quite relatable too! Before you tune in I want to take this opportunity to invite you to my networking event which is taking place in Surrey on Tuesd…
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Ep 42: Workout Your Mind as Well as Your Body, with Kate Eckman
45:55
45:55
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45:55Today I speak with Kate Eckman, a broadcast journalist, TV personality and author of The Full Spirit Workout: A Ten-Step System to Shed Your Self-Doubt, Strengthen Your Spiritual Core, and Create a Fun and Fulfilling Life. Kate brings her expertise in communications, performance, and mindfulness to her practice as a success coach for business leade…
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Ep 41: Building a Successful Online Business, with Ciara Attwell
1:03:28
1:03:28
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1:03:28Today I speak with Ciara Attwell founder of My Fussy Eater & Pick Plates. As well as running two businesses, Ciara is a food writer, photographer and cookbook author too! Through her own personal experience of fussy eating kids, Ciara gives practical advice on how to overcome picky eating at home and encourage a more varied and healthy diet. Since …
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Ep 40: The Healing Power of a Heartfelt Business, with Caroline Stafford
57:07
57:07
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57:07Today’s conversation is with Caroline Stafford, founder & creator of The Kitsch Hen. The powerful mission of this beautiful business is to spread kindness and brighten people’s days with hand-stamped biscuits. As with so many of the business owners I interview, Caroline didn’t ever ‘plan’ to launch a business in biscuits and it was nothing like her…
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Ep 39: Determination with Style, with Sallie King
50:24
50:24
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50:24Today’s conversation is with Sallie King, a former lawyer turned furniture designer who started her own furniture brand Urbansize in 2015. Having grown frustrated at the lack of petite furniture basics when she moved into her flat in Greenwich, Sallie decided to design her own instead, before making the bold move to build herself a new career entir…
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Ep 38: Yoga to Support Your Menopause Journey, with Anna Coates
58:25
58:25
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58:25This week’s interview is with Anna Coates, a Hatha yoga teacher and accredited Menopause Yoga teacher with an endless passion for sharing the magic of yoga with her community. After experiencing first hand how yoga can provide support and comfort as she navigated a challenging phase of her life, Anna is now on a mission to create nurturing, friendl…
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Ep 37: The Power of Consistency, with Kendra Alley
57:02
57:02
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57:02Today I’m excited to bring you Kendra Alley, a barre instructor and so much more. Kendra’s business, barreALLEY, is a virtual fitness company offering new classes each week that are jam-packed with low-impact, dynamic movements of opposition paired with balance and cardio to promote proper body mechanics, endurance and posture. In this episode, Ken…
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Ep 36: Channel Your Voice, Follow Your Heart, with Kelly Fraser & Gemma Knight Jones
1:00:49
1:00:49
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1:00:49In today’s episode, I’m delighted to be joined by Kelly and Gemma, the founders of Songbird Sessions, providers of inspired song and vocal coaching, and so much more! Having worked with a host of superstar artists, and featured on some of your favourite prime time television shows, its no wonder that this conversation relays observation, wisdom and…
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In today’s episode, I introduce my first mystery guest! Not only that, but this guest is a little different from those I’ve interviewed in the past, but I can assure you, it’s well worth tuning in to …! Connect with Jo: Email me to book a 1:1 Discovery call: [email protected] If you are interested in support to grow your business and confidenc…
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In today’s very personal solo episode, I confess how my need for connection lead to a moment of clarity, a change in circumstance and a change for the better. Intrigued? Listen on for more..! Connect with Jo: Email me to book a 1:1 Discovery call: [email protected] If you are interested in support to grow your business and confidence, learn mo…
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A super-short podcast this week; you’ll have to listen in to hear why! Links to the forthcoming networking events are below; https://www.eventbrite.co.uk/o/jo-ferrone-11268419623 Tickets are limited so book yours as soon as you can!
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Ep 32: Layers of Cake, Connection & Community, with Esther Bullock
49:09
49:09
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49:09Esther Bullock started The Goldfinch Kitchen to showcase her talent for creating honest, natural and delicious cakes and patisserie. A former HR professional, Esther started her venture after having her two children, when she turned her passion for baking with natural ingredients into a thriving and successful business. Based in the heart of Surrey…
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Ep 31: Finding & Following your Inner Light, with Florence Lacroix
53:20
53:20
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53:20My conversation with Forest school trailblazer Florence Lacroix was a sheer delight, and I just love all she shares, from her raw honesty about the career she stepped away from to the many gems of wisdom that she offers. She reveals how she left her teaching role to open a beautiful Forest School in Buckinghamshire called Tales and Trails, only to …
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Ep 30: Your Zero Waste Journey, with Mel Hemmings
53:29
53:29
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53:29Mel Hemmings launched Bare + Fair ‘zero waste’ & refill shop after being inspired by the Zero Waste movement and her own family’s attempts at living more sustainably. Mel is passionate about encouraging people to take their next sustainable step, wherever they’re at on their journey. In this inspiring and educational conversation that we all need t…
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Ep 29: From Hobby to Successful Business, with Riyaza Rodriguez
46:39
46:39
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46:39Riyaza Rodriguez is the Founder and creative vision behind Rock Paper Roses, a female led family owned online jewellery store. We cover so much in our conversation, including taking a career break after a health diagnosis, how Rock Paper Roses started small with just 4 products in the initial launch and Riyaza’s customer base starting from tapping …
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Ep 28: Embracing Your Style Confidence, with Susie Hasler
54:40
54:40
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54:40My guest this week is the sassy and vivacious Susie Hasler, founder of Styled By Susie – a business (and movement!) helping women with their confidence by dressing for their body shape and colour. Susie’s life purpose is to show every woman her true and full potential, and to look and feel good in her clothes without permission from anyone else. Th…
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Ep 27: Starting Your Day Right, with Izi Friend
46:36
46:36
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46:36My guest this week is Izi Friend. Izi runs The Piltatiz Tribe – which offers online pilates at home or on the go. Izi created this flexible space to ease any aches and pains and help you achieve a supple body and adaptable mind. As you listen to our conversation, you’ll hear that Izi indeed practices what she preaches and like so many of my guests,…
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Ep 26: Back to Vitality, with Helen Moynihan
53:17
53:17
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53:17And so, today I chat with the fabulous Helen Moynihan! My wonderful guest today is Helen Moynihan; a Nutritional Therapist and Health Coach and owner of Venus Nutrition. Together with her colleague Victoria she supports women who want to invest in their health and get back to their 'best self'. They have a specialist interest in diabetes, pre-diabe…
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Ep 25: How to Stop People Pleasing with Helen Snape
51:42
51:42
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51:42Today’s conversation is with the wonderful Helen Snape, a Healthy Relationships Coach who helps ‘good girls’ grow their guilt-free ‘No’ and find fulfilling relationships by building boundaries, confidence and effective communication skills. Helen has been coaching for over 10 years now and is qualified in mindfulness, body-oriented coaching and coa…
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In an era with so much external messaging cluttering our minds, Jo feels its important to get quiet, thoughtful and focussed on ourselves every now and then. In this episode Jo shares her belief in the power of stepping back, reflecting on what has been, and then using this opportunity to think clearly about how to move forward at the beginning of …
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Ep 23: Navigating Big Feelings, with Natalie Costa
46:37
46:37
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46:37I know you’re going to love this episode with award winning coach, speaker and author Natalie Costa, whose ‘Power Thoughts’ coaching has helped thousands of children worldwide discover the tools to help them feel calmer, happier and more empowered! This conversation is SO interesting and there is much variety as the episode unfolds; Natalie’s journ…
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Ep 22: Self-compassion & so much more, with Suzy Reading
44:16
44:16
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44:16Suzy Reading is so many things, all wrapped up into one incredibly powerful whole; a mother of two, an author, a chartered psychologist, a yoga teacher, a leading practitioner and advocate of self care, and so much more. In this conversation, we explore how her passion for self care was sparked when her experience of motherhood collided with the te…
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Ep 21: Music for your Business & Wellbeing, with Catherine Rannus
48:01
48:01
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48:01Catherine has a unique place in the story of the HDSDI podcast, but as well as revealing exactly what that was and how it came about, there is SO much more to her story that we explore in this episode. Marrying her prowess as an incredible musician with the power of manifestation, she reveals how she created her own business right from the very sta…
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Today the tables are turned and Jo is a guest on her own podcast! In this unique episode, Resilience Coach Pam Cottman is the one asking the questions as Jo shares her story for the first time. Pam is an amazing guest host and Jo felt privileged to have this opportunity. Sharing her journey from corporate career to motherhood and how her own experi…
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A mini-sode today made up of an open & transparent conversation between Jo and Pam Cottman. This originally formed the beginning of tomorrow’s episode (which in itself is ‘different’ as Pam steps in as guest host, interviewing Jo! You’re going to LOVE it!), but Jo felt this short conversation required a platform of its own, as she believes many wom…
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Ep 18: Cleansing for the Soul, with Roxy Holdstock
37:15
37:15
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37:15My guest this week is Roxy Holdstock, the dynamic and energised founder of Roxify, her business dedicated to decluttering and reorganisation. Roxy is a solution-based organiser who has a natural flair and passion for decluttering. She takes on board the emotional attachment to objects as well as the practical need for living space too, assisting cl…
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