Best Jay Baer Podcasts (2026)

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511: Concierge Pre-IPO Access: Why Small, Personalized Firms Beat Giant Platforms 40:48

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12d ago40:48

40:48

Jason and Christine Healey, founder of Healey Pre-IPO, discuss the specialized market for private stocks in late-stage, high-value companies. She explains that massive firms like SpaceX and OpenAI are remaining private longer than in previous decades, often reaching valuations in the hundreds of billions before debuting on public exchanges. Because…

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510: Body Language, Intuition and Lie Detection in Business with David Jaison 28:53

3M ago28:53

28:53

Today's 10th episode, David Jason and mentalist David Jason discussed the importance of intuition and body language in negotiations and lie detection, exploring techniques for recognizing truthful emotions through micro-expressions and behavioral inconsistencies. They covered the origins of body language analysis and its application in both virtual…

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509 Russias War on Ukraine Peter Zeihan Russian New World Order NATO Economic Agricultural Fallout v1 27:55

4M ago27:55

27:55

Today, Jason welcomes geopolitical expert Peter Zeihan to the show today to discuss the ongoing war between Russia and Ukraine. Peter discusses Putin's motivations, Russia's demographics and energy exports and if the response from the West will be enough to stop this conflict. What are the short and long term economic and agricultural implications …

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508: 1,000 Years of Global Financial Data with Bryan Taylor 29:51

6M ago29:51

29:51

Dr. Bryan Taylor joins Jason Hartman as they rewind the clock 1,000 years to look at the history of interest rates and housing costs. The bubonic plague and the Spanish Flu have both had an impact on economics. How does this relate to Coronavirus? Living in urban areas has historically been out of necessity. Currently, technological advances have t…

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#002 Why most KAM plans don’t work 18:11

1y ago18:11

18:11

IN THIS EPISODE: “Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” – Abraham Lincoln, 16th President of the United States “By Failing to prepare, you are preparing to fail.” – Benjamin Franklin, one of the Founding Fathers of the United States “Good fortune is what happens when opportunity meets with planni…

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#009 A Conversation about Race in KAM, with Sharon Amesu 52:42

1y ago52:42

52:42

IN THIS EPISODE... When was the last time you had a conversation about racism? Perhaps, like so many, these conversations are triggered within your circles, by high-profile cases of injustice in the media or by your own personal experiences on the receiving end of overt or covert prejudice. Or perhaps… like so many, you have NEVER had a conversatio…

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#010 The Loyalty Loop, with Drew Davis 48:45

1y ago48:45

48:45

IN THIS EPISODE Do you have LOYAL customers? What does loyalty mean to you? Is it a destination where happy customers, who love what you do, gather to bathe in the success that your product or service has brought them? Or is it more than that…? Rather than a destination, is it an on-going journey of moments that inspire your loyal customers to comm…

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#011 Perfect Your Communication Style with Practice 26:31

1y ago26:31

26:31

IN THIS EPISODE How ‘in tune’ are you with the qualities, traits and characteristics that make up your personality? How does your personality affect the results you have with your key account relationships? If you are in tune with who YOU are, let me ask: how well can you read other people? Do you use your knowledge and reflection to change the way…

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#012 Selling Through Partnering, with Fred Copestake 46:15

1y ago46:15

46:15

IN THIS EPISODE Do you tell your clients that you work in partnership? What evidence do you have to reassure them that the statement is, in fact, true? What are the qualities of a good partnership? Does your team possess the skills required to forge strong win:win relationships, built on trust, transparency, transparency, comfort with change and in…

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#013 Account Management is Where Marketing Starts, with Bryony Thomas 52:37

1y ago52:37

52:37

IN THIS EPISODE... Sales and Marketing is like stealing your neighbour’s cat…and in this episode, I talk to Bryony Thomas at Watertight Marketing to find out why. Bryony is the creator of the Watertight Marketing methodology, captured in her best-selling book of the same name which acts as the hub to a suite of thinking tools that have been designe…

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#008 Five Reasons your KAM Programme is Failing 17:39

1y ago17:39

17:39

IN THIS EPISODE: Key account management is a beautifully simple business basic…one that isn’t that easy! If it was, we’d all be doing it brilliantly wouldn’t we? Like most working practices in business, there are a handful of common, or typical reasons why a KAM culture struggles to get off the ground in an organisation. In this episode, I seek to …

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#006 What does a strategic conversation look like? 42:42

1y ago42:42

42:42

IN THIS EPISODE: Do you wish your team members were having more strategic conversations with your key accounts? Do you have a clear understanding of what strategy is? Does your team have a clear understanding of what strategy is? It’s fair to say that the S word – strategy – gets bandied around a lot in business - we even talk about it as one of ou…

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#003 Be a Value Creator, not a Cost Generator 31:39

1y ago31:39

31:39

IN THIS EPISODE: In today’s world we could categorise organisations into two camps: those that add value, and those that add COST. Why type of organisation are you? What is your definition of value? How will you know when you are adding and creating value for your customers? Do your most important clients know the extra lengths you go to provide th…

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#004 Crafting Talk Triggers with Jay Baer 27:59

1y ago27:59

27:59

IN THIS EPISODE: How many of your Key Account contacts have a story to tell about their (customer) experience of you? I am not talking about a prompted testimonial packed with marketing quotes, engineered to pitch your products and services to a new audience. I am also not meaning a review of the features and benefits they enjoy from using your sol…

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#007 Mind the Intergenerational Gap with Henry Rose Lee 47:30

1y ago47:30

47:30

IN THIS EPISODE… Have you ever found yourself struggling to understand, or get along, with people who are older or younger than you? Perhaps a clash in communications style, working preferences, belief systems, values or motivational needs? Many of the business leaders that we talk to in our work at Front&Centre® tell us how difficult they find dri…

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#005 The Five Types of Talk Triggers with Jay Baer 38:03

1y ago38:03

38:03

IN THIS EPISODE: I continue my discussion with Jay Baer, Hall of Fame Keynote speaker and the author of SIX best-selling books which all point to the importance of the customer experience. One of those books is ‘Talk Triggers’ which delves into creating intentional mechanisms within the day to day carrying out of your business which spur your custo…

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#001 Importance of a KAM Culture in today's modern marketplace 17:31

1y ago17:31

17:31

In this episode David Ventura, your host, explores the following BIG question: What is a KAM culture and why is it so important in today’s market? But first: what is KAM? We all know that businesses love a TLA (Three Letter Acronyms) and KAM is just another one of those. It stands for Key Account Management. Many businesses we meet are naturally fa…

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MBA to Tequila Guru: How Tequila Encyclopedia Began 31:56

1+ y ago31:56

31:56

How does someone with an MBA and a busy corporate career balance being a leading voice on the tequila scene? Marissa Paragano, aka the brains behind Tequila Encyclopedia and Host of The TequiLadies Instagram Live show, spills the secret formula for how she turned her hobby into a thriving side business on The Spirit Guides. MBA to Tequila Guru Host…

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Served by Sammy: How a Fitness Studio Manager Became a Cocktail Recipe Superstar 32:44

1+ y ago32:44

32:44

With a background spanning fitness, marketing, and bartending, Sam Pence had a variety of routes he could take. But after finding his passion in cocktail making, he was inspired to start his venture into content creation. In this episode of The Spirit Guides, we chat with Sam Pence, better known as @servedbysammy, who rapidly gained a following of …

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How a Gourmet Coffee Roaster Became a Bourbon and Tequila Big Deal 21:49

1+ y ago21:49

21:49

The music business, training as a chef, competing on a cooking show, opening a coffee roasting business and balancing that with being a spirit guide… Wayne Cafariella’s career has been an impressive cocktail of experiences! The man behind @drinkwithwayne first began creating content for his coffee business but later became a fully-fledged spirit gu…

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Somm Vivant: How a Musical Theater Career Turned Into a Global Wine Phenomenon 32:31

1+ y ago32:31

32:31

From musical theatre to the world of wine, Amanda McCrossin took a major pivot in her career after finding her calling in the wine industry. Eager to learn as much about wine as possible, she trained as a sommelier before embarking on her content creation journey. Making Wine Content Relatable and Educational In this episode of The Spirit Guides, h…

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Tequila Matchmaker: How a Photojournalist Changed the Tequila World Forever 30:28

1+ y ago30:28

30:28

How did a photojournalist make waves in the tequila world? What started as a simple love for tequila has become a highly influential business that has probably changed the tequila world forever. Find Your Perfect Tequila Match with Tequila Matchmaker In this episode of The Spirit Guides, host Tequila Jay Baer sits down with Grover Sanschagrin, the …

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How an Engineer Became the Top Whiskey Sherpa for Newbies 33:00

1+ y ago33:00

33:00

Chris Chapanar, aka Whiskey Noobs, is an engineer by day but a busy spirit guide by night. He launched his side hustle early on in his career after developing a love for whiskey and a desire to learn as much about it as possible. He poured that knowledge into a podcast, Whiskey Noobs, before branching out into short-form video content across Instag…

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How a Restaurant Server Became the Top Guide to Inexpensive Wine Online 34:14

1+ y ago34:14

34:14

Sippers, we step away from the world of spirits in this episode to speak with Lucia Palm, creator of the lucialoveswine brand across TikTok, Instagram, and YouTube. We hear how Lucia moved from culinary school to a career in the restaurant business as a trained sommelier, to create content for fellow wine lovers. From Certified Wine Pro to Content …

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How This Appliances Sales Manager Became a Leading Whiskey Influencer 30:05

1+ y ago30:05

30:05

Whiskey connoisseurs, this one’s for you! Whiskey enthusiasts were the original pioneers of the spirit guide industry, and the community is still thriving and learning from content creators and educators like Ryan Mills, aka ThatOneDudeRyan. He joins The Spirit Guides for a deep dive into his passion-turned-business in whiskey content creation. Fin…

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507: Unlocking Business Succession: The Power of ESOPs with Keith Butcher 24:48

1+ y ago24:48

24:48

In an interview with Jason Hartman, Keith Butcher, founder of Butcher Joseph, discusses business succession and Employee Stock Ownership Plans (ESOPs). With many business owners approaching retirement, ESOPs offer a tax-efficient way to transition ownership to employees. This model enhances employee retention and loyalty, providing long-term retire…

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How Johnny Drinks Became the Internet's Favorite Father/Son Duo 33:58

1+ y ago33:58

33:58

From randomly filming how to make a Manhattan cocktail to becoming two of the most popular spirit influencers in the world, this episode of The Spirit Guides features the father and son duo, Johnny Drinks… From a Smoked Manhattan to Overnight Spirit Guides In the time it takes to age a single bottle of extra Añejo tequila, John Rondi and his son Jo…

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How a Hospital Executive Became the #1 Voice in Tequila Podcasting 29:00

1+ y ago29:00

29:00

Between a busy day job, a tequila podcast, tasting events, trips to Mexico, and a family, how did Doug Price become the number one voice in tequila podcasting? We hear about it all in this episode of The Spirit Guides. An “Accidental Influencer” Turned Tequila Guru With a passion for tequila and a background in live events, Doug Price began his spi…

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How This REALTOR became a huge tequila influencer 31:42

1+ y ago31:42

31:42

How does a successful realtor make a 180-degree career pivot to becoming a tequila entrepreneur? Joining this episode of The Spirit Guides is Rob Gerard of The Tequila Collective (@The_TequilaCollective) to share his unique story. From Posting Photos to Growing an Online Tequila Empire Like most spirit influencers and content creators, Rob had no i…

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How This Comedian Became the Leading Expert on Hard Seltzers 32:05

1+ y ago32:05

32:05

How did a comedy writer go from one video on White Claw to becoming the leading expert on hard seltzers, racking up millions of fans, a merch line, and a podcast? We hear Loryn Powell’s story in this episode of The Spirit Guides… From Seltzer Fan to “Seltzpert” It may have started as a pandemic lockdown experiment to pass the time, but Loryn Powell…

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Introducing The Spirit Guides 6:38

1+ y ago6:38

6:38

The Spirit Guides takes you behind the scenes of the spirits industry, revealing the unexpected journeys of ordinary people who became extraordinary influencers and entrepreneurs. From whiskey wizards to rum rebels, bourbon buffs to tequila teachers, this show uncovers how these passionate individuals ended up teaching the world about booze, cockta…

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Creating Compelling Experiences With Data + AI for B2B Consumers: Salesforce's Neha Shah & Ruth Bolster 46:36

2y ago46:36

46:36

Explore how data and AI are reshaping B2B marketing, enhancing personalization, and driving customer engagement. Hear what advice and insights industry experts from Salesforce share.By George B. Thomas

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Customer Patience and 'Time to Win': Jay Baer on Marketing Smarts [Podcast] 31:39

2y ago31:39

31:39

Episode guest Jay Baer delves into "Consumer Patience" and "Time to Win," detailing what those concepts mean for B2B marketers (hint: it has to do with a culture of responsiveness), what key elements they consist of, and how theyBy George B. Thomas

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Understanding Your B2B Digital Doppelg�nger and AI Decision Matrix: Andrew Davis on Marketing Smarts [Podcast] 39:22

2y ago39:22

39:22

Explore the intriguing concept of using AI to create your very own Digital Doppelg�nger, and discover how and when to use your creation by applying an AI Decision Matrix, with this episode's guest, Andrew Davis.By George B. Thomas

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Effective B2B Email Strategies for the Win: Matt Treacey on Marketing Smarts [Podcast] 30:52

2y ago30:52

30:52

Host George B. Thomas is joined by bestselling author Matt Treacey, who shares his likening of a healthy email marketing program to a flourishing ecosystem. Learn about the stages of awareness, the stages of succession, the high risks of spam, and moBy George B. Thomas

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506: Navigating the Storm: A CEO's Tale of Business Triumph in Turbulent Times 20:45

2y ago20:45

20:45

Jason interviews Johnny Serpilla, former President of Camping World, about his book, "Life is Hard, but I'll be Okay", and his experiences in leadership and business. Johnny emphasizes the importance of approaching life with one heart and mind, the role of gratitude in leadership, and the impact of personal problems on work. Johnny also discusses t…

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CTV Precision and the Power of ABM to Reach the Right B2B Audience: Vin Turk on Marketing Smarts [Podcast] 34:54

2y ago34:54

34:54

It's an episode of acronyms as Vin Turk joins George B. Thomas to talk about ABM and CTV for B2B. They even manage to sneak AI in there. But there's a lot more happening than alphabet soup. Check out the episode for tips on how to wrap yourBy George B. Thomas

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Navigating the Power of B2B Communication by Getting to the Point: Steve Woodruff on Marketing Smarts [Podcast] 32:35

2y ago32:35

32:35

You may think you're communicating, but are you really getting your point across? Podcast guest and "King of Clarity" Steve Woodruff breaks down the elements of clear communication, from distilling your purpose to getting people on theBy George B. Thomas

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Unraveling SEO Secrets for B2B Marketers: Kyle Roof on Marketing Smarts [Podcast] 29:52

2y ago29:52

29:52

If you're feeling overwhelmed by SEO, this episode of Marketing Smarts is for you. Host George B. Thomas leads a discussion with Kyle Roof about what really matters in SEO, what doesn't, and where to start.By George B. Thomas

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The Power of Second Chances in B2B Marketing: Kellie Walenciak on Marketing Smarts [Podcast] 39:29

2y ago39:29

39:29

Join host George B. Thomas and guest Kellie Walenciak for a compelling conversation about finding meaning in the work you do, championing the underdog, and the role marketers can play in aligning their company's external branding with internal iBy George B. Thomas

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Mastering the Revenue Attribution Puzzle: Tish Millsap on Marketing Smarts [Podcast] 26:02

2y ago26:02

26:02

Podcast guest Tish Millsap introduces the who, what, where, when, and why framework for revenue attribution. She discusses what attribution really is, why you need a plan before buying a software tool, why you'll likely need more than one attribBy George B. Thomas

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E230 “It’s really funny because I do feel like we’re all born who we are.”Guest: Anika Jackson 25:44

2y ago25:44

25:44

USC Annenberg School for Communications and Journalism professor Anika Jackson is back with host DP Knudten for more about the brand you are is inextricably linked with the person you were born, and the necessity of embracing that while focusing on long-term relationships over one-time transactions. ++++++ The NONFICTION BRAND podcast is hosted by …

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Sales and Marketing Alignment Insights, Strategies, and Success Indicators: Matt Heinz on Marketing Smarts [Podcast] 27:05

2y ago27:05

27:05

Join George B. Thomas and podcast guest Matt Heinz for a nuanced discussion on the alignment of business objectives, the nature of Sales enablement, an integrated approach to data management, and more, featuring a score of practical tips and tricks fBy George B. Thomas

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E229 “You can’t let somebody else get you out of alignment…” Guest: Anika Jackson 28:06

2y ago28:06

28:06

USC Annenberg School for Communications and Journalism professor Anika Jackson joins host DP Knudten for a discussion about the intersection of PR and brand, and how the first step toward amplifying your brand is to actively identify the authenticity within it. ++++++ The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special gue…

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Maximizing Your Reach--Key Concerns in Promoting and Amplifying Your Content: James Tennant on Marketing Smarts [Podcast] 35:10

2y ago35:10

35:10

Promoting your content can't be an afterthought. It has to be baked into your content from the beginning. Join host George B. Thomas and guest James Tennant as they discuss all things content promotion, from audience research and department commBy George B. Thomas

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E228 “If you think…you can’t get any better, you have already lost.” Guest: Jay Baer 22:50

2y ago22:50

22:50

Jay Baer is back for a second-half episode with host DP Knudten about his new book “Time to Win,” and the master strategy behind its multi-stage release, and why he’s still spending serious cash on coaches to become even better at what he does across the board. ++++++ The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special gue…

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Decoding Effective Communication and Understanding Impactful Connection: Jason Harris on Marketing Smarts [Podcast] 33:54

2y ago33:54

33:54

In this episode of Marketing Smarts, host George B. Thomas and guest Jason Harris explore the elements that form the foundation of successful communication strategies. They discuss connection in terms of outcomes, ownership, consistency, Jason'sBy George B. Thomas

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E227 “Write it, read it, say it, delete it.” Guest: Jay Baer 29:51

2y ago29:51

29:51

Jay Baer is back on the pod to introduce listeners to Tequila Jay, his Insta/TikTok alter ego and how he’s using his well-earned skills to share hard-earned knowledge about agave-based spirits to build entirely new audiences, and have a ton of fun doing it. ++++++ The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests.…

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Employee Engagement Strategies for Remarkable Experiences and Effective Onboarding: Joey Coleman on Marketing Smarts [Podcast] 41:10

2y ago41:10

41:10

Host George B. Thomas and guest Joey Coleman discuss employee engagement, including the elements that drive a motivated and productive workforce, ensuring your business thrives. Learn about hurdles you might encounter and how to overcome them, ensuriBy George B. Thomas

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How B2B Marketers Can Create Human-Like Interactions in an Increasingly Digital World: Kristen Habacht on Marketing Smarts [Podcast] 33:14

2+ y ago33:14

33:14

Host George B. Thomas and guest Kristen Habacht get into how humans really sound, and why it's vital to weave that sound into your marketing moments. They discuss helpful AI tools, overpersonalization, avoiding the uncanny valley, and much more.By George B. Thomas