Two guys from Northeast Ohio talking Browns, Guardians, Cavs, food, and anything and everything in between.
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Jared Bates Podcasts
The BANK MARKETING SHOW, the podcast that engages and informs you for success in today's marketplace. It's the show that will make you a better marketer with trends, tactics and inspirations from experts and industry leaders. If you're wanting to impact your personal success and position your company as the best choice in your market, then you're in the right place!
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Nov. 25th 2025: Browns win and its Turkey Time
1:30:24
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1:30:24Join us this week as we talk a #Browns win and also do our Thanksgiving special!!!
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Ep 99 - The Future of AI Agents - How Community Banks Win SMB Relationships - with Jared Shulman and Jerry Shu
55:23
55:23
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55:23AI Agents are quickly becoming the biggest competitive edge for community banks to win and serve small business customers. Chris and Dan sat down with the co-founders of Daylit, Jared Shulman (CEO) and Jerry Shu (CTO), to break down what AI agents actually are, how they work, and why banks should be thinking about building an AI Agent portfolio to …
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Nov 18th 2025: What to talk about now!!!!
1:22:08
1:22:08
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1:22:08Join us as we dive into another #Browns loss, #Guards news, and some #Cavs. Plus talking about Tailgating and much more....
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Join us tonight as we just talk Browns tonight!!!
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Ep 98 - Randy Dorn - Lessons from a Rebrand
55:13
55:13
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55:13What happens when a 120-year-old community bank decides to take a bold leap forward? Randy Dorn, President of My Kind of Bank (formerly First National Bank of Henning), joins Chris and Dan to share the story behind their rebrand — from internal debates to a powerful cultural transformation that united staff and energized customers. Randy reveals ho…
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Join us this week as we go off the rails with this show!!!!
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Oct. 28th 2025: Browns Trick or Treat
1:25:05
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1:25:05Join us this week as we dive into a Browns loss to the Pats and talk all things Halloween!!!!
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Ep 97 - Charles LeFevre - AI, Compliance, and the Marketer's Dilemma
42:21
42:21
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42:21Compliance and marketing don't have to be enemies, especially in the age of AI. In this episode, Charles LeFevre, Director of Compliance Operations at Kadince (and self-proclaimed "Taylor Swift of Compliance"), joins us to break down how these two sides can work together to move faster, stay compliant, and even have a little fun doing it. You'll he…
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Join us this week as we talk a #Browns win and much more!!!!!
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Oct. 14th 2025: Questions need answered
1:29:49
1:29:49
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1:29:49Join the Ham boys this week as they dive into another loss by the #ClevelandBrowns and what to do next. Also we got #Trivia brought to you by @CityDogsCLE, #FattboyTuesday and Pizza Toppings and of course our #Top3Give us that like, subscribe, and follow on all our socials @HamIllegal and @Network_216…
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Ep 96 - Crucial Considerations for your 2026 Marketing Strategy
40:38
40:38
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40:38If your 2026 plan looks like 2025's...you may not be adapting to all the technology- and user behavior-driven changes that have happened this year. In this episode, Chris and Dan chat about all these changes, and lay out a simple checklist to use as your 2026 strategy comes together - including adjusting budgets, getting found with GEO and SEO, and…
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Oct. 7th 2025: Rookie Debut and Vet Traded
1:05:38
1:05:38
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1:05:38Join us this week as we dive into the #ClevelandGuardians season as it comes to an end, #ClevelandBrowns overseas in the UK, #DillonGaberil first start and so much more!!!!
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Join us this week as we dive into the #ClevelandGuardians making the ##MLBPLAYOFFS and winning the divison. Also talking about the #ClevelandBrowns loss to the #DetroitLions
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Ep 95 - AI Search - How to Stay Ahead of the Curve
35:59
35:59
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35:59Is SEO really dead—or is AI search just the new shiny object? In this episode, Chris and Dan break down the buzz around Generative Engine Optimization (GEO) and what it actually means for community banks. (spoiler: SEO isn't going anywhere, but banks that act now have a huge opportunity to get ahead while everyone else is still watching from the si…
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Join us this week as we talk a #Browns win over the #Packers and look ahead to a match up with the red hot #Lions
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Join us as we breakdown about what happened during #Browns vs #Ravens and look ahead to #Packers. Don't forget about our #Trivia, #FattboyTuesday, and #Top3!!!
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Ep 94 - Sharveen Kumar - How Banks Can Adopt AI While Adding To Their Personal Touch
47:15
47:15
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47:15There's lots of hype in the marketplace about how AI is taking over – and while the promise is that AI can help personalize customer experiences at scale, community banks are worried that it will actually make customer service feel more generic and less personal. This week, Chris and Dan talk with Sharveen Kumar, former NVIDIA-backed founder and ex…
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Sept. 9th 2025: Welp what to say!!!!
1:20:57
1:20:57
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1:20:57Join us this week as we dive into the #ClevelandBrowns loss the the Bengals, look ahead to the Ravens, recap Fantasy Football, talking some ice cream (#FattboyTuesday), and finally our #Top3 Pump Up Songs!!!!!
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Join us tonignt as we dive into #Browns game against the #Bengals. Also preview the #NFL season coming up and dabble into the first week of #CollegeFootball.
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Ep 93 - Use AI to Build a 90-Day Content Calendar (in Real Time!)
18:48
18:48
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18:48EP 93: Use AI to Build a 90-Day Content Calendar (in Real Time) In this second hands-on demo (see Ep 89: AI Starter Kit for the first one), Dan shares his screen to walk through a real example: how a custom GPT can take just three real customer questions and instantly generate 90 days of social posts, blog topics, and image suggestions—all formatte…
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Join us this week as we dive into the #Browns!!!
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Aug 19th 2025: And the Starter is....
1:18:27
1:18:27
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1:18:27Join us this week as we dive into #Browns preseason game 2 and talk about anther Browns Starting QB. Also don't forget about #Trivia, #FattboyTuesday, and #Top3
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Ep 92 - Justin Stayrook – The Opportunities of AI Beyond LLMs
55:25
55:25
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55:25AI isn't just for the big players—it might be your small bank's biggest advantage. In this episode, Chris and Dan interview Justin Stayrook, Chief Growth Officer at EYEMAGINE, about how AI is transforming operations for lean marketing teams in community banks and credit unions. From cutting project timelines to boosting output without increasing st…
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Join us this week as we dive into the #Browns training camp and Fantasy
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Ep 91 - Autumn Jose – Creating Social Stars for Marketing Success
39:40
39:40
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39:40Can your employees become your most powerful marketing tool? In this episode, we sit down with Autumn Jose, AVP and Brand Marketing Coordinator of Civista Bank to talk about how she turned a simple idea into a thriving employee advocacy program—and what it takes to grow a brand from the inside out. Autumn shares how she created Civista's "Social St…
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July 22nd 2025: Can the Guards do it?
1:01:00
1:01:00
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1:01:00Join us this week as we have Mike Vorhies as a guest co-host and we dive into #Guards and #Browns. Dont forget about our #Trivia, #Top3 and #FattboyTuesday!!!!
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Ep 90 - The Power of Connection with Neil Stevens (RERUN Ep 38)
48:48
48:48
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48:48The Power of Connection with Neil Stevens Connection – with your team, your bank, your customers, and your own self - is the key to great leadership and to creating a truly engaged team. It starts at the top. Your bank's leadership needs to feel confident in and connected with the values, vision, and mission of your institution. When this happens, …
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Join us this week as we welcome in a special guest to talk #Browns, #Cavs, and #Guards. Also dont forget out #Trivia, #FattboyTuesday, and #Top3!!!!
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July 8th 2025: Zach Weiss and talking Cavs
58:09
58:09
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58:09Join us this week as we are back from vacation and welcome Zach Weiss to co host as we talk Cavs trades, Lerbon, 4thof July and much more!!!!!🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/59300994...
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Ep 89 - AI Starter Kit for Community Bank Marketers
46:29
46:29
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46:29Feeling stuck when it comes to using AI in your bank's marketing? You're not alone. In this episode, Dan and Chris walk through five simple and safe ways to start using Gen AI—without tripping compliance alarms or sacrificing your brand voice. In this episode, we don't just talk about it—we do it. You'll see real prompts, live demos, and practical …
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In this episode, Dan and Chris explore how AI is reshaping the bank marketing world— and what marketing professionals need to do to stay ahead. From prompting effectively in ChatGPT to building efficient workflows and bringing human insight to the table, this episode outlines the skills that will define the next generation of marketing leaders. You…
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June 17th 2025: Bryan Shaw Co-Hosts
1:30:12
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1:30:12Join us this week as we have Bryan Shaw sitting in for Big Bri as we talk about the #Guardians slump and what to do next, #Cavs and trades, #FattboyTuesday NE Ohio foods, #Top3 Summer Activities, and so much more!!!
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Ep 87 - Essential Website Strategy Insights with Brent Feldman
46:26
46:26
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46:26Ep 87 – Essential Website Strategy Insights with Brent Feldman Many community banks don't hesitate to invest hundreds of thousands, or even millions, in a new brick and mortar branch—but balk at the cost of a new website. In this episode, we dive into why that mindset needs to change—and what a modern bank website should actually do. Brent Feldman,…
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June 3rd 2025: APJ, Guards, and Eggs!!!!
1:04:16
1:04:16
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1:04:16Join us tonight as we welcome on Always Positive Jay as we talk #Browns, #Cavs, #Guards!!! Also talking Eggs for #FattboyTuesday and give our #Top3 Egg places in #Cleveland!!!
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Join us this week as we breakdown the WR room for the #Browns, #Guards getting healthy, and #FattboyTuesday and building your perfect burger
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Ep 86 - Banking on Knowledge: How Teaching Builds Trust
35:13
35:13
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35:13Financial education isn't just about blogging — it's one of the most powerful tools a community bank can use to connect with its audience, build trust, and drive long-term growth. And, it's one that many customers are requesting – information and education from an institution they already trust. In this episode, Dan and Chris unpack the real "why" …
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Join us tonight as we dive into the #ClevelandCavs end of a season, talk #Browns, and some #Guards!!!!Also #FattboyTuesday, #Top3 and of course #Trivia brought to you by #CityDogsCleveland
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Join us this week as we dive into the the #Cavs and the #NBAPlayoffs and some #Browns news
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Ep 85 - Turning Stories Into Strategy - Humanize Your Brand
31:25
31:25
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31:25Turning Stories Into Strategy: Humanizing Your Brand Think you need a massive ad budget to stand out? Think again. This episode is all about how community banks can turn everyday staff and customer stories into powerful, memorable marketing—while keeping spend to a minimum. If your team's struggling with content ideas, this is your playbook. In thi…
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May 6th 2025: Cavs, Browns and much more!!!!
51:36
51:36
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51:36Join us this week as we dive into the #Cavs vs. #Pacers series, #Browns and roster move, news, and things in general, #Trivia brought to you by City Dogs Cleveland, #Top3, #FattboyTuesday, and much more!!!!!🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/59300994...…
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Apr. 29th 2025: Cavs Sweep the Heat/ NFL Draft Recap
1:14:41
1:14:41
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1:14:41Join us live tonight as we talk about the #Cavs sweeping the #MiamiHeat and how can the #Cavs go. Also talk about the #Browns Draft and what we thought of the picks. Don't forget we always have trivia brought to you by City Dogs Cleveland, #FattboyTuesday talking Birthday cakes, and our #Top3!!!!
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Ep 84 - Guerrilla Marketing - High-Impact Engagement & Tactics
32:48
32:48
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32:48Forget billboards and banner ads — this episode is all about unexpected, low-cost, high-impact marketing moves that big banks simply can't pull off. Chris and Dan share real-life guerrilla marketing campaigns from community banks that sparked attention, built goodwill, and drove serious local engagement. In this episode: What guerrilla marketing is…
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Apr. 22nd 2025: Draft time/NBA playoffs
1:13:58
1:13:58
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1:13:58Join us tonight as we dive into the ##NFLDRAFT and #NBAPlayoffs!!!!!
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Apr. 15th 2025: Playoffs and NFL Draft
1:18:36
1:18:36
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1:18:36Join the Hams tonight as they talk #ClevelandBrowns and the #NFLDraft, #NBAPLAYOFFS and the #ClevelandCavs, and of course our.#Trivia, #Top3, and #FattboyTuesday!!!!
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Ep 83 - The Future of Community Bank Marketing with Caleb Stevens
53:44
53:44
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53:44Podcasting isn't just for influencers anymore—banks are getting in the game. In this episode, Chris and Dan sit down with Caleb Stevens, VP of Marketing at SouthState Bank's Capital Markets Division and host of the Community Bank Podcast. From demand generation to practical AI use, Caleb breaks down how banks can modernize without losing sight of w…
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Apr. 1st 2025: 1 Era ends will a new one begin.
1:01:42
1:01:42
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1:01:42Join us this week as we dive into #Browns, #Guardians, and #Cavs talk!!!
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Ep 82 - Building an Army of Brand Ambassadors
35:57
35:57
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35:57How do you grow your bank's social media presence without relying on your bank's own profiles? Most banks don't - but in this episode, Chris and Dan explore a different strategy: using your own staff as influencers and brand ambassadors. You'll learn why employee-led content consistently outperforms corporate posts—and how to turn your team into yo…
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Mar. 25th 2025: Browns and Guards Talk
1:06:53
1:06:53
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1:06:53Join Fatty and Big Bri this week as they talk #Browns number 2 overall pick in the #NFLDraft and also dive into some #MLB talk and see how the #ClevelandGuardians are going to do this season. Don't forget we will always have our #Trivia, #Top3, and #FattboyTuesday.Our show is brought to you by City Dogs Cleveland and Lake Erie APA!!!Give us a liste…
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Mar. 18th 2025: Let the Madness begin!!!!
1:12:05
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1:12:05Join the Ham Boys tonight as they dive into #Browns news, #Cavs and the playoffs, and #MarchMadness beginning!!!! Also #FattboyTuesday with #stpatricksday and #Top3!!!
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Ep 81 - Traits of a Successful Marketing Director
26:42
26:42
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26:42We've met a lot of bank and credit union marketing teams – and we've noticed some commonalities among those that see more success in their efforts. In this episode, we talk about the role of a marketing director (or VP, or manager, or any lead marketer at a bank) – and the things we see in our work that are most impactful to personal career growth …
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