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Indie Writers Club

James Blatch & Cara Clare

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Cara Clare and James Blatch host a weekly light-hearted chat about all things self publishing. Join the Word Count Club to be a part of the accountability partnership. We'll support each other in getting the words done :) Send in your questions, comments and talking points to our discord channel.
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Mark Dawson is a best selling self-published author on multiple platforms including Amazon and Kobo. He is the author of the John Milton thriller series and its spin-off Beatrix Rose. In addition, he’s written several ‘Soho Noir' novels. Mark’s breakthrough came when he developed a marketing strategy for promoting and selling his books. His swift success enabled him to quit his 9 to 5 job and he has generated gross revenues of more than a million dollars in less than five years. Mark has bec ...
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The era of keywords and Google searches is coming to an end. Searching through a longer form conversation with an AI is already taking over. That means we need to get our blurbs and book packages ready for the new era. James & Cara discuss the take-aways from NINC including Ricardo Fayet's talk on GEO. USEFUL LINKS: Ricardo's Blog: indiewritersclub…
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In episode 55, James reports from the Floridian beach where he's attending the annual NINC conference. He and Cara also report some encouraging signs from their Facebook Ads campaigns. USEFUL LINKS: Join our Patreon for exclusive access including Live Q&As with James & Cara and your chance to discuss your writing career. https://www.indiewritersclu…
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Making the switch from hobbyist to full-time author is a dream for many. But it comes with its own challenges. From two of us who have become full time self-employed, we go through some of the pitfalls and areas to think about. USEFUL LINKS: Self Publishing Launchpad is open for enrolment: https://www.learnselfpublishing.com/launchpad Join our Patr…
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It's part 2 of our discussion about generating income from audio versions of your books. We talk about the AI options among other things, and James has a mini rant about the opposition many authors still face, because they use the latest technology which is available to all. USEFUL LINKS: ElevenLabs: https://www.indiewritersclub.com/elevenlabs Join…
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We take a two episode dive into audio books. In the first part we discuss the options facing indies, such as wide or exclusive, self produce or collaborate etc. USEFUL LINKS: Join our Patreon for exclusive access including Live Q&As with James & Cara and your chance to discuss your writing career. https://www.indiewritersclub.com/support Self Publi…
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There's no correct way to plot, but here are our suggestions. Mentioned in the pod were my 5 points to note during plotting - see below the links. USEFUL LINKS: Join our Patreon for exclusive access including Live Q&As with James & Cara and your chance to discuss your writing career. https://www.indiewritersclub.com/support Novel November - a new w…
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Episode 50 is a good time to take stock of the industry and discuss the latest developments that can affect our indie world. Useful links: LSP Launchpad Course waitlist: https://www.learnselfpublishing.com/launchpad Get your ticket for SPS Live: https://www.learnselfpublishing.com/spslive Join our Patreon for exclusive access including Live Q&As wi…
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Welcome to episode 48 of the Indie Writers Club. This week Cara (spicy romance, romance) and James Blatch (thrillers) discuss Facebook (Meta) Ads. For years they have reigned supreme as the goto resource to drive readers to Amazon. But are they still working for writers? USEFUL LINKS: Join our Patreon for exclusive access including Live Q&As with J…
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In this episode we deep dive into the process and strategy for launching your English language books into global markets. We recommend scribeshadow.com (they are not a sponsor, this is a genuine recommendation). You can use our referral code IWC50 for 50% off your first month. You download a free PDF that contains the key points from the discussion…
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I'll confess, I love using AI for various parts of my marketing and editing, but even as an advocate of what AI can do for us writers, even I know there is a dark side. I experienced that recently with an email and in this episode we talk about how scammers are always one-step ahead. USEFUL LINKS: Join our Patreon for exclusive access including Liv…
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In this episode of the Indie Writers Club, James and Cara discuss various aspects of writing, the use of AI in manuscript critiques, and the impact of translations on indie publishing. They explore the benefits of using tools like ProWritingAid, the importance of character development, and the themes that resonate within their stories. The conversa…
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In this episode, Cara and James reflect on their recent experiences at the first IWC Writers' Retreat and the SPS Live conference. They discuss the networking opportunities, feedback from workshop sessions, and the sense of community among indie writers. Useful links: Join our Patreon for exclusive access including Live Q&As with James & Cara and y…
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It's the Indie Writers Club with Cara & James! This week we talk editing/revising/rewriting, whatever you call it. Some of us love it (me) some hate it (Cara) but we all have to do it! Big thanks to our sponsors prowritingaid.com, who make the entire process SO much easier (use code IWC15 for 15% off annual plans). _________________________________…
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It might sound counter intuitive, but in this episode we'll use Cal Newport's guide to productivity to show that working less and working better is the future. It will take a mindset change to shake off the notion that we 'need to be busy' in order to be productive. _______________________________________ Join our Patreon to get closer to the Show:…
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Episode 040 of The Indie Writers Club! In this episode James & Cara discuss the significant implications for indie authors of Amazons algorithm upgrade from A9 and A10. Support the podcast by becoming a Patreon supporter and joining our lively community of self published authors. https://www.indiewritersclub.com/support…
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In this week's episode James & Cara review BookBub's author survey on attitudes to AI. You can read the survey using the link below. We also discuss our current work-in-progress and reflect on last week's Patreon Live Q&A! Links: Patreon: https://www.indiewritersclub.com/support BookBub Author AI Survey: https://insights.bookbub.com/how-authors-are…
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In this episode we review and dissect Ridley's Scott's sequel to the incredible film Gladiator. Spoiler alert, we did not use the expression 'incredible' to describe it... LINKS: Support us via our Patreon and take part in a live monthly Q&A among other great perks: patreon.com/indiewritersclub Head to prowritingaid.com and use code IWC15 for 15% o…
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In this episode of the Indie Writers Club, James & Cara revisit the topic of Character. Story versus character is a debate we had in an earlier episode and we decided that the perfect outcome is when your characters lead the story and when the story changes your characters. As Sharon Horgan says...people remember the characters long after they've f…
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We discuss the use by Meta of pirated versions of books to build their AI. And we talk about our own action points from the fabulous Ireland's Publishing Show. Useful links: Check if your book has been pirated on LibGen: https://www.theatlantic.com/technology/archive/2025/03/search-libgen-data-set/682094/ Free PDF - Five Immediate Actions Indie Aut…
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Welcome to the Indie Writers Club, a place to chat about all things self publishing. In episode 025, James & Cara discuss different ways to get your novels translated into German. It's a fast growing market and it can be the different between profit and loss for some authors. Grab the final IWC Writing Retreat slots: indiewritersclub.com/retreat…
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They come for the story but stay for the characters... That's how important character development is. In this episode we explore why character is crucial, when it's good, when it's not so good and some practical tips on getting your development to help your plot. Useful links: Retreat waitlist: https://www.indiewritersclub.com/retreat Ireland's Pub…
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The 22 rules of storytelling from Emma Coats, a former Pixar writer, have been doing the rounds for years and for good reason. Although Emma herself now describes them as guidelines, rather than rules, they are seen as the foundation on which the best novels are built. Cara and James go through them one by one. Useful links: Retreat waitlist: https…
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In this episode of the Indie Writers Club, Cara Clare and James Blatch discuss various topics including the potential ban of TikTok in the US, the importance of diversifying social media presence, and the planning of an indie writers retreat. They delve into productivity techniques known as 'razors', exploring how these principles can simplify deci…
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Happy New Year from the Indie Writers Club. In the first episode of 2025, Cara and James discuss what's in store for indie authors in the next twelve months. They also set out their own goals for the year. Useful Links: SPS Live London 2025: https://www.learnselfpublishing.com/spslive WWM's Predictions for 2025: https://www.writtenwordmedia.com/the…
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There's so much news about in indie publishing, James & Cara take time to digest and analyse: A new deal for Audio Books from ACX A new Publishing Assistant from publishdrive.com Trad moving in on indie direct selling special editions technique A misleading headline about 8,000 AI books/year from a publisher A new way to work with ChatGPT Check out…
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James is back from AuthorNation in Las Vegas. During this week's Indie Writers Club episode James discusses the legal presentation from Alicia Wright regarding the law, ethics and AI. If you want to sign up for AuthorNation 2025 click here: https://claymore.krtra.com/t/YCtI1A27yXCp And join the Indie Writers Club mailing list to be first to hear ab…
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Get episode alerts at indiewritersclub.com Join the discussion at indiewritersclub.com/discord Summary In this episode of the Indie Writers Club, Cara Clare and James Blatch discuss their experiences at a recent writers' conference in Las Vegas. They share insights on the conference's attendance, the quality of sessions, and the importance of netwo…
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It's the Indie Writers Club! Links: The Self Publishing Show Live! https://learnselfpublishing.com/spslive Author Nation (Vegas): https://www.authornation.live/ Ireland's Publishing Show (March): https://irelandspublishingshow.com/ NINC (Florida, September): https://ninc.com/ In this episode, James and Cara progress during NaNoWriMo, the importance…
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Useful links: WWM Survey: indiewritersclub.com/survey Publish Drive Offer: indiewritersclub.com/publishdrive Join the Discord Discussion: indiewritersclub.com/discord In this episode of the Indie Writers Club, Cara and James discuss their personal updates, including writing progress and the upcoming NaNoWriMo challenge. The conversation shifts to t…
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James and Cara discuss the importance of book reviews in building an author's reputation. The conversation delves into strategies for obtaining reviews, the significance of targeting the right audience, and how to handle negative feedback with resilience and perspective. Links: Publish Drive offer: indiewritersclub.com/publishdrive Discord Server: …
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In episode 008, James & Cara continue to analyse the key ingredients that maybe missing from your book, for your ads to generate sales. Check out the amazing offer from Publish Drive, 50% off annual subscription plans! https://publishdrive.com/50-off-all-yearly-plans Learn Self Publishing's Ads for Authors course is open: https://learnselfpublishin…
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In this episode of the Indie Writers Club, hosts James and Cara discuss the importance of having a well-prepared book package for successful advertising, the impact of AI on the publishing industry, and the significance of understanding genre expectations. They also share personal updates, insights on social media dynamics for authors, and the nece…
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