Best ID Comms Podcasts (2025)

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S1E06: How a Physio Studio Turned Risk Into Reward With a Rebrand (with Sam Chernak) 35:58

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14h ago35:58

35:58

Today I’m sitting down with one of my past clients, Sam Chernak—a pelvic floor physiotherapist, strength coach, and the founder of Emerald Physical Therapy & Strength Studio just outside Seattle. Sam and I worked together on a full rebrand and website for what she calls her Emerald 2.0 era: a new city, a new studio, and a business vision that final…

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Self-Deportation in America | The $1000 Offer You Haven’t Heard About 33:41

4d ago33:41

33:41

In this week’s episode of Chilling With The Chaplins, we tackle a controversial and timely topic, Self-Deportation in America | The $1000 Offer You Haven’t Heard About (Episode 158). Immigration policies are shifting, and a new wave of “voluntary return” programs is raising tough questions: Is self-deportation truly a chance to leave with dignity, …

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E178 Dépasser le plateau intermédiaire avec Impolyglot 37:52

6d ago37:52

37:52

Lionel, créateur du podcast Impolyglot, partage ses meilleurs conseils. Dans cet épisode, Hugo reçoit Lionel du podcast Impolyglot. Contrairement aux autres polyglottes, son objectif n’est pas d’apprendre le plus de langues possibles mais d’en maîtriser trois : le français, l’anglais et l’espagnol. Il a donc testé de nombreuses techniques pour surm…

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#MediaSnack Winners: Terence “Terry” Kawaja, Founder and CEO of LUMA Partners 31:25

14d ago31:25

31:25

In this episode of #MediaSnack Winners, Tom Denford sits down with Terence “Terry” Kawaja, Founder & CEO of LUMA Partners, the digital media M&A advisory firm famous for the LUMAscape. With over $300 billion in deal experience, Terry shares how he built a category-defining business at the intersection of media, marketing, and technology—offering st…

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Recording of AI Book Club discussion about Kai-fu Lee's AI Superpowers 1:01:01

14d ago1:01:01

1:01:01

This is a recording of our AI Book Club session discussing Kai-Fu Lee's AI Superpowers: China, Silicon Valley, and the New World Order. There are 4 people in this book club discussion, and our conversation focuses on the emerging AI duopoly between the US and China. We share our own US-centric blind spots and weigh the political and cultural implic…

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World Leaders’ Nicknames You’ve Never Heard Before 34:30

18d ago34:30

34:30

In World Leaders’ Nicknames You’ve Never Heard Before | Episode 157, we take you on a fascinating and often hilarious journey into the quirky, controversial, and sometimes surprising nicknames of some of the world’s most influential presidents. 🌍 Whether these nicknames are rooted in admiration, satire, or political rivalry, each one tells a story …

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E177 Les festivals, une passion française ? 35:46

20d ago35:46

35:46

En France, l'été rime avec festivals. Pendant quelques jours, villes et villages se transforment en lieux de fête. Habitants et visiteurs se mêlent pour profiter d’un programme artistique intense. Musique, théâtre, cinéma, arts visuels… Ces événements font découvrir de nouveaux talents et créent une ambiance unique et chaleureuse. On y vit des expé…

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S1E05-Launch your rebrand like a movement 11:49

26d ago11:49

11:49

You’ve invested in the rebrand. New visuals? Check. New website? Check. But if your “launch” is just a pretty carousel and a few stories… you’re leaving money on the table. In today’s episode, I’m pulling back the curtain on one of the biggest gaps I see in rebrands; and how I’m fixing it inside my own offers. We’ll talk about: Why your rebrand des…

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Red Ocean Reality: The Future of Agency Holding Companies 30:42

27d ago30:42

30:42

Tom and David map the future of the global media agency landscape, asking a provocative question: who will survive the coming consolidation? With Omnicom poised to acquire IPG and Accenture lurking in the shadows, the industry is entering what they call a “red ocean”—an era of brutal competition, strategic mergers, and existential decisions. In thi…

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S1E04-Rebrand Photoshoot Recap: Timeline, Prep Tips, and What I’d Do Differently 24:30

29d ago24:30

24:30

We’re doing a full debrief, friend. I’m recapping my recent rebrand shoot and breaking down exactly how I approached it as both the creative director and the face of my business. You’ll hear: Why I finally invested in a shoot of this size How I creatively directed the entire shoot for maximum ROI The scenes we planned, the props we used (yep, even …

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S1E03- BTS of my Creatively Directing my Rebrand Photoshoot 22:08

1M ago22:08

22:08

Sidenote: I recorded this episode before my brand shoot. Keep your eye out for the recap episode out next week In this episode, I’m taking you behind the scenes of my own rebrand photoshoot and breaking down how I’m creatively directing it to actually support sales, elevate perception, and reflect the bold, powerful, playful brand I’m stepping into…

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E176 À la découverte des côtes normandes et bretonnes 28:55

1M ago28:55

28:55

Un roadtrip le long des côtes normandes et bretonnes, ça vous dit ? Si vous avez envie de découvrir ces régions du Nord-Ouest de la France, voici nos conseils ! D'Étretat au Morbihan, nous vous proposons un itinéraire où chaque étape permet de découvrir un aspect différents de la Normandie et de la Bretagne : des plages agréables de stations balnéa…

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S1E02- How Your Visual Branding Impacts Sales (More Than You Think) 16:18

1M ago16:18

16:18

If you’ve ever thought, “I’m already making money—why would I touch my branding?” or, “But I just changed my font last week!”—this one’s for you. In this spicy solo episode, I’m calling out the real cost of misaligned visual branding. From the silent sales you never even knew you lost to the way people judge your biz in 0.2 seconds flat, I’m breaki…

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S1E01- Branding CAKE Framework-Fix This First for a Profitable Brand 15:51

1M ago15:51

15:51

I’m walking you through my signature branding CAKE Framework—a concept I’ve taught in group programs, discovery calls, and client sessions that immediately makes branding click for people. Whether you’re a service provider, product-based biz, or mid-rebrand meltdown, this episode will help you understand: Why visuals alone won’t build a brand that …

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Big Beautiful Bill: Who Wins & Who Loses? 37:06

2M ago37:06

37:06

This week on Chilling With The Chaplins, we’re peeling back the layers of what the media is calling the “Big Beautiful Bill.” But is it really beautiful for the people, or just for the pockets of the powerful? In Big Beautiful Bill: Who Wins & Who Loses? | Episode 157, we explore the fine print, the fiscal reality, and the fallout for everyday citi…

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E175 L'aide médicale à mourir, bientôt possible en France 33:13

2M ago33:13

33:13

Le 27 mai, les députés français ont voté une loi ouvrant l’accès à l’aide médicale à mourir. Ce terme désigne plusieurs pratiques, dont l’euthanasie, qui pourraient bientôt être autorisées pour certaines personnes gravement malades. Le texte doit encore être discuté au Sénat à la rentrée, mais il a de grandes chances d’être adopté. Que dit exacteme…

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Can Cindy Rose Save WPP? 25:07

2M ago25:07

25:07

Cindy Rose is stepping in as WPP’s new CEO — and with the holding group’s share price at a 16-year low and recent client losses piling up, this isn’t just a leadership change — it’s an inflection point. Tom and David break down what her appointment really signals: a shift toward AI-led operational transformation — and what that means for creativity…

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Will our next users be AI agents? The future of content delivery with Fabrice Lacroix, founder of Fluid Topics (podcast) 44:05

2M ago44:05

44:05

In this podcast, I chat with Fabrice Lacroix, founder of Fluid Topics, about the evolution of technical communication. Fabrice describes the industry's progression from (1) delivering static, monolithic PDFs to (2) using Content Delivery Platforms (CDPs) that provide dynamic, topic-based information directly to users to (3) developing content not j…

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Trump’s Expanded Travel Ban: What It Means for 36 More Countries 19:01

2M ago19:01

19:01

In this powerful episode of Chilling With The Chaplins, “Trump’s Expanded Travel Ban: What It Means for 36 More Countries | Episode 156,” we unpack the Trump administration’s latest move to expand the travel ban to 36 additional countries. What’s honestly behind this decision? How will it impact families, businesses, and international relationships…

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Cannes Lions 2025: Appreciation, Agencies, and AI 26:50

2M ago26:50

26:50

Back from the Croisette, Tom shares his first-hand takeaways from Cannes Lions 2025 with David. While the festival had all the usual glamor and platform presence, this year’s true themes came down to three A’s: Appreciation for the power of community, a renewed focus on Agencies and their evolving role, and the real-world applications (and noise) s…

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E174 Apprendre le français en immersion dans l'Utah 39:45

2M ago39:45

39:45

On dit souvent que la meilleure méthode pour apprendre une langue est d'aller vivre dans un pays où elle est parlée. C'est la fameuse « immersion ». Malheureusement, tout le monde n'a pas les moyens, le temps ou la motivation de tenter une expérience aussi radicale ! Et s'il existait une autre façon d'apprendre en immersion sans quitter son pays na…

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Kamala Warned Us: Did MAGA Ignore Her? 5:51

2M ago5:51

5:51

In this powerful Chilling With The Chaplins special, “🚨 Kamala Harris Warned Us… But Did We Listen? | MAGA Supporters Regret Voting Trump After Iran Bombing,” we revisit Kamala Harris’s viral warning to American voters about the dangers of re-electing Donald Trump. In a series of eye-opening clips, we highlight her chilling predictions and how just…

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E173 La France sous l'Occupation 43:54

3M ago43:54

43:54

Résistance, collaboration, attentisme… que faisaient vraiment les Français entre 1940 et 1944 ? Il y a 85 ans, l’Allemagne nazie envahissait la France. C’était le début de quatre années d’Occupation. Chaque année, le 18 juin, on commémore le message lancé depuis Londres par le général de Gaulle en 1940. Cet appel à la Résistance est devenu un symbo…

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AI Book Club recording and notes for The Singularity is Nearer, by Ray Kurzweil 55:53

3M ago55:53

55:53

This is a recording of our AI Book Club session discussing Ray Kurzweil's The Singularity is Nearer podcast: When We Merge With AI. You can watch the recording on YouTube, listen to the audio file, read some summary notes, browse discussion questions, and even listen to a NotebookLM podcast (based on the summary). There are 5 people in this book cl…

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Trump vs Ramaphosa: What Happened in the Oval Office? 32:40

3M ago32:40

32:40

In this explosive episode, “Trump vs Ramaphosa: What Happened in the Oval Office?” of Chilling With The Chaplins, we go behind the headlines to dissect the Oval Office clash that’s stirring conversations around the globe. Unpacking the Oval Office Shutdown Between United States President Donald Trump and South African President Cyril Ramaphosa isn’…

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E172 Astérix, une icône de la culture française 32:14

3M ago32:14

32:14

Aujourd’hui, on explore l’un des univers de bande dessinée préférés des Français : celui d’Astérix le Gaulois. Créés à la fin des années 1950 par le scénariste René Goscinny et le dessinateur Albert Uderzo, Astérix et Obélix sont les stars de la BD la plus vendue au monde. Ils ont aussi été les héros d’une vingtaine de dessins animés et de films à …

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What WPP Got Right—and Wrong: A Look Back 19:57

3M ago19:57

19:57

In this special #MediaSnack episode, Tom Denford and David Indo revisit one of their boldest predictions: the WPP 2.0 Playbook. Originally recorded when Mark Read stepped in as CEO, the episode laid out a proposed restructure of WPP’s sprawling agency network. Now, with major changes finally underway—including the retirement of the GroupM brand—Tom…

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White Afrikaners in America: Refugees or Racial Preference? 27:00

3M ago27:00

27:00

In this week’s episode of Chilling With The Chaplins, we delve into the complexities surrounding the Trump administration’s decision to grant refugee status to “White Afrikaners in America: Refugees or Racial Preference?”, Episode 154 explores the implications of this policy shift and its resonance in both American and South African contexts. What …

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E171 Les études supérieures en France 35:56

3M ago35:56

35:56

Aujourd’hui, Hugo et Ingrid discutent du système de l’enseignement supérieur en France. Ils répondent à toutes les questions que vous pouvez vous poser sur les études après le bac. Comment les lycéens sont-ils accompagnés pour choisir une formation qui leur plaît ? Comment fonctionne le système de crédits pour obtenir un diplôme ? Quelles sont les …

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#MediaSnack MEETS: Mark Ritson - Founder of MiniMBA 22:58

3M ago22:58

22:58

In this episode of #MediaSnack MEETS, Tom Denford and Mark Ritson discuss: The state of media and advertising today—and why marketers are getting it wrong The power of consistency and why sticking with what works beats chasing the new Why too much change is killing marketing effectiveness #MediaSnack is presented by ID Comms, the global media consu…

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Notes and discussion for Suleyman's <i>The Coming Wave: AI, Power, and Our Future</i> + AI Book Club recording and transcript 59:33

4M ago59:33

59:33

This post describes the key arguments and themes in The Coming Wave: AI, Power, and Our Future, by Mustafa Suleyman, for the AI Book Club: A Human in the Loop. This post not only breaks down the logic but also jumps off into some themes (beyond the book) that might be more tech-writer relevant, such as potential future job titles, areas of focus fo…

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Why Is Trump Cutting US Embassies in Africa? 24:49

4M ago24:49

24:49

In this week’s powerful and thought-provoking episode of Chilling With The Chaplins, we unpack a headline-shaking both continents—Why Is Trump Cutting US Embassies in Africa? | Episode 153. Coach LJ and Lady Siza break down the real-world implications of this draft executive order and what it means for diplomacy, development, and dignity across the…

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E170 La guerre des boulangeries 31:49

4M ago31:49

31:49

Quand on entre dans une boulangerie française, on peut avoir l'impression que rien n'a changé depuis des siècles. La bonne odeur du pain qui cuit dans le four, les baguettes croustillantes, les viennoiseries dorées, les conversations avec la boulangère... Pourtant, depuis une vingtaine d'années, les boulangeries traditionnelles sont forcées d'évolu…

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The Future of Media Agencies: What Brands Must Know Now 22:20

4M ago22:20

22:20

As the Omnicom-IPG merger continues to reshape the media landscape, Tom Denford and David Indo return with critical insights for advertisers. In this episode of #MediaSnack, they explore how the traditional agency model is shifting from service to sales, and why advertisers need to rethink their media strategies now. They break down how to update c…

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What's the Story Behind the Zulu Parade in New Orleans? 27:49

4M ago27:49

27:49

🎙️ Get ready for a powerful and eye-opening conversation in this week’s Chilling With The Chaplins episode titled "What's the Story Behind the Zulu Parade in New Orleans? | Episode 152." In this episode, we dive deep into the fascinating yet often misunderstood connections between the Zulu New Orleans Parade and the proud Zulu people of South Afric…

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E169 Des livres qu'on dévore comme une série 36:03

4M ago36:03

36:03

Ingrid vous parle de ses romans préférés (et vous lit un extrait à la fin de l'épisode). Au XIXe siècle, un génie de la presse a inventé le roman-feuilleton : des histoires sous la forme d'épisodes publiés quotidiennement dans le journal. Les romanciers de l'époque ont donc dû créer des œuvres accessibles à un public très large et avec du suspens q…

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#MediaSnack Meets: Vinny Rinaldi, VP of Media and Marketing Technology at The Hershey Company 14:14

5M ago14:14

14:14

In this episode of #MediaSnack Meets, Tom Denford sits down with Vinny Rinaldi, VP of Media and Marketing Technology at The Hershey Company, where he oversees media planning, buying, martech, and digital innovation across one of the world’s most iconic brand portfolios. Vinny shares what it takes to build a high-performing, forward-thinking media f…

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Notes and discussion for Jonathan Warner's <i>More Than Words: How to Think About Writing in the Age of AI</i> + AI Book Club recording 59:40

5M ago59:40

59:40

This post has notes and questions for discussion for More Than Words: How to Think About Writing in the Age of AI, published in February 2025 by Jonathan Warner. Warner's book, which explores what we lose when we outsource writing to AI, is the first book in the AI Book Club: A Human in the Loop.By Tom Johnson

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E168 Marine Le Pen, condamnée ? 35:02

5M ago35:02

35:02

Marine Le Pen, la principale figure de l'extrême droite française, vient d'être condamnée par la justice pour avoir détourné des fonds du Parlement européen. Entres autres sanctions, elle a reçu une peine d'inéligibilité, c'est-à-dire une interdiction de se présenter à une élection, et ce pendant cinq ans. En conséquence, elle ne devrait pas pouvoi…