The ECXO (European Customer Experience Organisation) seeks to bring together leaders and organisations, operating in Europe and beyond. The ambition is for these progress types to share knowledge, best practice, insights, stories and lessons with a view to raising the collective experience standards and develop the European approach for Customer Experience.In this podcast series we meet the founder, the ambassadors and the members of the ECXO. We hear their stories through CX and their views ...
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Hosted By Christopher Brooks Ecxo Uk Ambassador Podcasts

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ECXO - Experience the Difference - Nicolette Wuring - Cultivating the right environment for CX
29:02
29:02
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29:02Nicolette Wuring casts a formidable figure on the European CX landscape. She has led CX teams both sides of the Atlantic and is spearheading the EXCO as part of the executive team. The years of practice both clientside and as a consultant have taught her many things. And like all the best CXers she's happy to share it all in conversation with the E…
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Experience the Difference - Irina Mostovaya - How to succeed with B2B CX
23:53
23:53
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23:53The ECXO aims to bring you expert voices from across Europe, sharing their stories to inform and inspire others facing similar challenges. In this episode we look at how to succeed with B2B CX. With present experience in manufacturing as well as previously companies who sell direct to consumers Irina Mostovaya, Customer Experience Specialist from F…
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ECXO - Experience the Difference - Kirsti Laasio - 'Shifting' to becoming a customer led company
19:51
19:51
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19:51At the ECXO we progress the importance of context, country and culture in customer experience. The one size fits all model is outdated in Europe, as local adaptions are required by country. This makes for a fascinating and diverse learning in customer experience. The ‘Experience the Difference’ podcast brings voices from across Europe to the microp…
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ECXO - Experience the Difference - Ladislau Batahla - The Human Impact of Digitisation
23:41
23:41
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23:41In discussion with global CX consultant, Ladislau Batahla, EXCO podcast host Christopher Brooks explores the impact the race to digitising the customer experience has on the employees involved. Originating from Portugal, Ladislau’s international experiences qualify his perspective, sharing considerations for those driving digital improvements to re…
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ECXO - Experience the Difference - Federico Cesconi - The Democratisation of Customer Intelligence
26:15
26:15
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26:15In the latest episode of Experience the Difference, the ECXO’s podcast we speak with Federico Cesconi, a recognised leader in customer intelligence. As the CEO and Founder of AI powered CXM solution, Sandsiv, Federico has established his reputation as a world authority on customer feedback. Having worked on his first NPS programme two decades ago, …
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ECXO - Experience the Difference - Kari Korkiakoski - There is no such thing as a digital experience
15:54
15:54
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15:54Finland may not be the first country you think of when you consider Customer Experience. But why not? The dynamics of a nation can often accelerate the importance of CX as part of the buying criteria. Kari, has been practising CX in service of organisations in Finland, and now beyond, for many years. He has made many observations, often reported in…
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ECXO - Experience the Difference - Agneiszka Sulicka-Faverey - The importance of clear job profiles in CX
16:04
16:04
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16:04In this episode, Agneiszka Sulicka-Faverey shares her views on the growing confusion created across customer experience through poor role profile and job title labelling. As a CX practitioner with many years of experience for organisations in Poland and beyond, Agneiszka is well placed to discuss views on this with the ‘Experience the Difference’ p…
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ECXO - Experience the Difference - Danny Peters - The Power of Customer Journey
26:22
26:22
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26:22Danny Peters is the co-founder and CEO of MilkyMap. He has spent his career rocketing to where he is now with a fundamental truth driving him; customer journey mapping is limited without a management structure to drive insights through to delivered change. In discussion with EXCO podcast host Christopher Brooks, Danny shares how evolving from a bac…
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ECXO - Experience the Difference - Measuring Emotional Drivers - Anne-Laure de Broissia
24:18
24:18
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24:18In the ‘Experience the Difference’ podcast series from the European Customer Experience Organisation, we bring emerging talent to the spotlight, as well as share views from established thinkers. Recognising the importance of diversity in CX, we share a wide perspective of insights, ideas and new initiatives. In this episode, show host Christopher B…
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ECXO - Experience the Difference - Thomas Wieberneit - Content in CX
17:52
17:52
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17:52Thomas Wieberneit has travelled extensively; by geography, industry and roles in CX. This vantage point has allowed him to observe that there is no ‘one size fits all’ in CX. In fact, the experience isn’t even the organisations to own, as he put it to ECXO podcast host, Christopher Brooks. To paraphrase Thomas, the customers context is ‘king’. Whet…
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