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The Master Your Business Podcast is a live workshop-style branding, marketing and customer experience podcast hosted by me, Deirdre Martin. You will learn actionable step-by-step tips that help businesses like yours gain clarity and illuminate your path to business success. As well as interviews with industry experts, I share how I became an industry thought leader in marketing and customer experiences using digital courses, keynote speaking and co-authoring a number-one best seller all with ...
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James Dooley is a Manchester-based entrepreneur, investor, and SEO strategist. James Dooley founded FatRank and PromoSEO, two UK performance marketing agencies that deliver no-win-no-fee lead generation and digital growth systems for ambitious businesses. James Dooley positions himself as an Investorpreneur who invests in UK companies with high growth potential because he believes lead generation is the root of all business success. The James Dooley Podcast explores the mindset, methods, and ...
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UnBuild It Podcast

Unbuild It Podcast

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THE GOOD news: our homebuilding industry is jam-packed with new materials, new techniques, and new systems, and it’s so easy to get information online in an instant. THE BAD news: How do we know what we can trust, what will work, and under what conditions? Where do we turn to separate the spin-and-hype from the true-and-square? We’ve got you covered! The UnBuild It Podcast is an industry-leading opportunity to get good information. UnBuild It podcast is a three-member team – Peter Yost, Buil ...
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The Morning Hustle Podcast

Urban One Podcast Network

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Yep, It's Finally Here! THE MORNING HUSTLE podcast w/ Lore’l and Kyle Santillian is the freshest program in broadcast with an entertaining, humorous, and informative take on urban pop culture from the Millennial and Generation Z point of view, meant to wake its audience to the beat of today's Hip Hop. The show offers listeners the unique chemistry of the hosts providing a rare authenticity and transparency that connects with the audience's lifestyle.
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Millions of downloads and counting, Elevating Beyond, is all about sharing the unbelievable story behind the story of what it takes to overcome adversity, and achieve insurmountable levels of significant success in all areas of life! Entrepreneur, Founder, and Active CEO of Dreamshine Since 2007, #1 Best Selling Author, World-Wide Speaker, Mark Minard, Hosts a New Style of Podcast with a 2 word mission statement: CHANGE LIVES. Elevating Beyond is about sharing the real life story behind the ...
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Leveraging Thought Leadership

Peter Winick and Bill Sherman

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Welcome to the Leveraging Thought Leadership podcast, a beacon illuminating the paths and possibilities of thought leadership. With your guides, Peter Winick and Bill Sherman, we will embark on a journey into a captivating world where ideas converge with strategy and insight. Where will thought leadership take you? In each episode, we engage with thought leaders from diverse backgrounds. Whether it's professional keynote speaking, writing your own thought leadership book, investigating the n ...
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Weekly podcast about entertainment marketing, event marketing, digital marketing, social media marketing, content marketing, influencer marketing and entrepreneurship. As an owner of 3 (small) businesses I will share all my personal experiences on entrepreneurship. I will also provide you tons of value in event marketing & social media tips. Let's connect! And if you would like to be a guest on my show, please connect via my website lapinquotidien.com Website : www.lapinquotidien.com Instagr ...
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There are many elements in our lives that affect our well-being and there are many ways that we can explore them. One avenue to optimal self-care is having open, honest conversations about what it means to be well. Navigate love and relationships, purpose and meaning, mental health and wellness, success and failure, and all of those things that make us human with Whitney Lauritsen on This Might Get Uncomfortable. Whitney has over 13 years of professional experience in the health, wellness, a ...
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A little about the podcast The Transpharmation podcast show was launched in February 2014 to help pharmacy owners build better, smarter, more profitable 21st century businesses by embracing technology. During each episode we cover one or more of the following: -Listener Q&A (via social media, email, iTunes review, blog comments) -Current issues & events in technology and pharmacy -App of the Week -A bite sized DIY transpharmation: This covers a specific technology piece (eg. e-Faxing, Passwo ...
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Tactical & effective meets grounded & honest in content creation, marketing, and content strategy. Real, practical, no B.S. advice, along with conversation about the lines between persuasion and manipulation in strategic content and marketing. I search out insights, strategies and tactics from the most accomplished thinkers and doers in the field. My name is Marion Abrams. And for my entire 30 plus year career, I've been working behind the scenes telling stories, selling products, promoting ...
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Want help building a brand strategy that keeps clients coming back? Work with Deirdre to craft your uncopyable brand, offers, messaging, and experiences that make your growth inevitable. — Meredith DeSantos on Human Design for Business Feeling burnt out, stuck, or secretly wondering why success feels harder than it should? Here’s the thing… it’s pr…
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The Morning Hustle delivers a star-studded episode packed with candid conversations and real insight, as Lore’l sits down with some of the biggest voices in entertainment, faith, and sports media. Lore’l kicks things off with a lively fireside chat with the cast of The Chi, where the actors reflect on the show’s longevity, growing up on screen, and…
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It was another headline-heavy Morning Hustle as the crew tackled culture, controversy, and celebrity moments that had everyone talking. The Lo’Down kicked off with Instacart facing backlash after a Consumer Reports investigation revealed AI-driven price differences, with some shoppers paying up to 23% more for the same groceries depending on locati…
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Are your top performers actually holding back your organization's growth? Today on Leveraging Thought Leadership, Peter Winick talks with Eduardo Briceño, global keynote speaker, CEO of Growth.How, and author of "The Performance Paradox". Eduardo is one of the leading voices on growth mindset in organizations, building on 16+ years of work with Car…
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Windows are one of the most confusing—and consequential—components of a high-performance home. In this episode, the crew takes a deep dive into window and glass selection, aiming to make things clear without letting your eyes glaze over. The discussion covers dual-pane versus triple-pane insulated glazing units, IGU numbering conventions, and the r…
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The Morning Hustle keeps things buzzing as the crew breaks down some major moments shaking up music and entertainment right now. Nelly revealed that the St. Lunatics are officially working on a new album, set for 2026 and executive produced by Metro Boomin, a surprising reunion considering the group’s long-standing legal disputes and years of tensi…
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t's been 1 year since the Wes Huff and Billy Carson debate. A lot has changed since... It's incredible that God chose my podcast to usher in millions back to Himself. In this show I take the first 15 minutes to reflect over this past year and then I have the original debate play out. Enjoy! What is something you noticed this time that you didn't no…
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Big surprises, legal clapbacks, and a temporary goodbye from a music icon set the tone on today’s Morning Hustle. The Lo’Down kicks off with Tyler, The Creator pulling up to Hawthorne High School and stunning students by gifting them iPads and words of encouragement, a moment that had the crew praising him for giving back and investing in the next …
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Want to scale your business? Work with Deirdre to make your first 100k month/year by creating your uniquely uncopyable brand strategy, story, offer, experience and more. — Stop Mixing Up USP, UVP & Positioning (To Improve Your Brand Clarity) Think you’re different? You’re not. At least not in the way you think. Every coach, consultant, and service …
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What if every hard-earned lesson in your business came with a simple mandate: how dare you do nothing with what's been given to you? In this episode, Bill Sherman talks with serial entrepreneur and systems strategist Apple Levy, author of "The Apple Effect". Apple has spent decades in construction, manufacturing, home flipping, and retail. She comb…
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In this episode of the Morning Hustle, Loriel and Kyle are joined by White House insider Erica Lowe, sharing her expertise on the current government climate. They dive into the importance of term limits and age limits in politics, with Erica sharing her personal experience during the January 6th Capitol insurrection. The conversation also touches o…
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Banks today have a great number of customer experience pain points. There's the trust factor to consider, on whether customers feel their bank actually care about them and their financial struggles. But there's also the fact that customers expect a seamless experience across multiple channels, whether that's in the branch, mobile or at the branch. …
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The Morning Hustle kicks off with a vibrant ride through nostalgia, headlines, and hot-button drama—starting with Danity Kane’s surprise announcement of their 20-year reunion tour. Lore’l breaks down how the group cleverly teased the lineup with silhouette artwork, confirming only three original members—Aubrey O’Day, Dawn (formerly “D. Woods”), and…
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What if innovation wasn't reserved for a handful of "geniuses" in hoodies and turtlenecks? What if every person in your organization could solve real problems in bold new ways? Today's episode of Leveraging Thought Leadership, I'm joined by Richard Braden to explore how to democratize innovation inside the enterprise. We dig into his practical fram…
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The Morning Hustle kicks off with a mix of real-world warnings and celebrity revelations, opening with police across the country alerting homeowners to a surge in Wi-Fi jammers—cheap devices that can disable Ring and other wireless cameras in seconds. Lore’l breaks down how burglars are using them in viral TikTok trends, prompting security experts …
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From the opening moments of today’s episode, the Morning Hustle crew dove straight into a mix of heartfelt breakthroughs, Hollywood wins, and messy celebrity feuds. Kelly Rowland became a major highlight as Lore’l recapped seeing her perform on the Boy Is Mine Tour — a performance made even more emotional because Kelly’s father saw her on stage for…
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Want help building a brand strategy that keeps clients coming back? Work with Deirdre to craft your uncopyable brand, offers, messaging, and experiences that make your growth inevitable. —-- The 5 Stages of Burnout High-Performing Entrepreneurs Should Know with Claire O’Connor Think burnout only happens to people who hate their jobs? Think again. I…
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The Morning Hustle crew dives into celebrity mess and moral accountability in an episode that swings from rap rankings to heartbreaking family revelations. Alton kicks off the Lo’Down by breaking down Billboard’s “Top 10 Hottest Female Rappers of 2025,” running through a list that includes Ice Spice, Monaleo, Pluto, Latto, Megan Thee Stallion, Bunn…
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A mix of mess, music, and celebrity headlines had The Morning Hustle buzzing as the crew dug into three stories that had social media talking nonstop. Dating in Hollywood doesn’t get easier with time, and Tisha Campbell opened up about how hard it’s been finding love after her divorce, especially with fans still seeing her as “Gina” instead of the …
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What if your thought leadership wasn't just inspiring for 40 minutes on stage, but life-changing for years after the keynote? In this episode, Peter Winick talks with Tom Ziglar, CEO of Ziglar, Inc., about how he's evolving his father Zig Ziglar legacy into a modern, scalable thought leadership business. They dig into how to turn big ideas into pro…
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A detailed look at smarter HVAC ducting, better airflow, and what it really takes to manage appliance exhaust and makeup air in high-performance homes. The boys dive into the how and why behind HVAC duct layout, register placement, and whole-house airflow. They break down how interior design, enclosure performance, and mechanical systems must coord…
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The Morning Hustle jumps right into eye-catching headlines as the team breaks down the surprising news that rapper Toosii has committed to play college football at Syracuse University, sparking debates about age limits, eligibility rules, and whether artists should chase athletic dreams later in life — with plenty of laughs at the idea of some of t…
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This episode brings together Karl from Searcharoo and semantic SEO expert Luis Salazar Jurado because the goal is to bridge developer thinking with high level SEO strategy. Luis shares how starting as a PHP developer shaped his entire approach to SEO because a programmer’s mindset forces him to solve problems systematically, think in templates, and…
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The Morning Hustle kicks off with Lore’l, Kyle Santillian and Alton Walker reacting to the big news that Coco Jones has been tapped to sing “Lift Every Voice and Sing” at Super Bowl 60, celebrating how major it is for a young Black R&B star to be part of the pre-game lineup at Levi’s Stadium alongside performers like Charlie Puth and Brandi Carlile…
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Want to scale your business? Work with Deirdre to make your first 100k month/year by creating your uniquely uncopyable brand strategy, story, offer, experience and more. The Expert Trap: When Growth Kills Scale Some lessons don’t come from strategy; they come from being humbled. I thought scaling meant hiring more people. Turns out, it meant lettin…
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What if your most valuable business asset isn't your product, but the way you think? In this episode of Leveraging Thought Leadership, Peter Winick sits down with Alisa Cohn—one of the world's top startup coaches, Thinkers50 and Marshall Goldsmith award winner, author of "From Startup to Grown Up", and host of a podcast by the same name. Together, …
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One thing about The Morning Hustle, it’s never just interviews — it’s real talk with receipts. Afrobeats megastar Davido pulls up fresh off international travel to talk global stardom, family life, and how his work ethic overseas matches the grind in the U.S. He shares wild stories about collaborating with Chris Brown and the culture of generosity …
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The Morning Hustle dives straight into the chaos of entertainment headlines today, opening with a wild discussion about Juelz Santana’s viral claim that kids “don’t need to read anymore”—a moment so unbelievable even Lore’l had to stop and ask, “Who would take advice from you?” The crew breaks down the full clip, calling out Santana’s argument that…
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Want help building a brand strategy that keeps clients coming back? Work with Deirdre to craft your uncopyable brand, offers, messaging, and experiences that make your growth inevitable. —-- 7 event strategy moves every expert needs now with Kristen Williams Ever hosted a webinar and thought, “Why did I just pour my soul into that… and nobody bough…
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The Morning Hustle kicks off today’s episode with Lore’l’s Lo’Down, starting with a feel-good viral moment: Justin Bieber was spotted helping a man down on his luck, giving him clothes and emotional support after seeing him struggling on the street. The crew reacts to the clip with a mix of praise and jokes, with Kyle pointing out that Bieber often…
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This episode features James Dooley and Kasra Dash discussing how to suppress or remove online mugshots using proven reputation management strategies. They explain why mugshots damage trust, credibility and hiring prospects, then break down the practical methods available. Kasra Dash outlines removal attempts, direct outreach, suppression tactics, s…
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James Dooley and Kasra Dash outline the leading online reputation management companies and explain how effective ORM blends suppression, deletion, content control, and brand authority building. They describe how semantic SEO strengthens positive narratives because entity-rich assets outrank negative pages. They show that Fat Rank excels at removal …
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This episode breaks down the best GEO experts to follow in 2026 because generative engine optimisation is fast becoming a critical skill for SEOs and brand builders. James Dooley and Kasra Dash define GEO as the art of ranking in Google AI Overviews, ChatGPT, Claude, Gemini, Grok and Perplexity because search traffic is rapidly shifting into LLM dr…
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This discussion features James Dooley and Kasra Dash debating the differences between SEO and GEO. The conversation highlights why generative engine optimisation requires a distinct skill set from traditional search engine optimisation. James explains how link juice, virality and backlink power influence Google rankings but have no impact on LLM ou…
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This episode explores how James Dooley and Kasra Dash use the infinity loop of self corroboration to strengthen brand identity, entity trust and AI visibility. The discussion explains how consistent messaging across first party sources causes second party and third party websites to repeat the same semantic triples because clear entity definitions …
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James Dooley and Kasra Dash break down the concept of semantic triple factoids and explain why they have become the new ranking currency for LLMs. The discussion covers how subject–predicate–object structures feed the knowledge graph, why repeated factoids build trust signals and how first, second and third party sources create the infinite loop of…
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James Dooley and Kasra Dash break down the best lead generation strategies for both instant and long term growth. They compare paid channels such as Facebook ads, Google PPC, YouTube ads and directory platforms with long term methods including SEO, omni channel marketing and LLM optimisation. The discussion highlights how different industries perfo…
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James Dooley and Kasra Dash analyse the best AI employees in today’s rapidly evolving automation landscape. The discussion shows how Go High Level, Marbalism, CRA AI, Centra, Use Motion and Lindy AI function as AI assistants that support lead generation, quoting, customer service, LinkedIn outreach and overflow call handling. The video explains how…
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James Dooley and Kasra Dash debate whether AI employees are genuinely worth it for modern businesses. The discussion shows how AI agents can handle repetitive tasks, lead capture, overflow call handling and data gathering, while still falling short in areas that require accuracy, compliance, strategic judgement or brand nuance. The conversation exp…
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This episode features James Dooley and Kasra Dash discussing the core benefits of AI employees and why they are transforming modern business operations. The conversation explains how AI employees deliver infinite scalability because artificial intelligence can handle large volumes of inquiries without dropping performance. AI employees improve deci…
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This episode features James Dooley and Kasra Dash discussing whether AI employees will permanently replace human jobs. The conversation explains how AI employees replace repetitive roles because artificial intelligence delivers speed, accuracy and low cost. AI employees struggle to replace innovators because creativity depends on original thinking.…
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This episode features James Dooley and Kasra Dash explaining how plumbing companies can generate more high quality and consistent leads. The conversation shows how Google Business Profile increases local visibility because reviews, photos and citations strengthen map rankings. Dedicated service pages improve website SEO because each plumbing servic…
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James Dooley and Kasra Dash break down the most effective lead generation strategies for electricians who want a consistent flow of high quality enquiries. They explain how to optimise your Google Business Profile, create SEO driven service pages, run profitable PPC and Facebook campaigns, use organic social media, leverage AI search, and partner w…
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James Dooley and Kasra Dash explain the most effective lead generation strategies for landscaping companies. The discussion covers Google Business Profile optimisation, SEO service pages, PPC, Meta ads, organic social media and the growing importance of AI search. They compare tradespeople platforms with specialist lead generation companies and exp…
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