Mortgage industry veteran and master conversationalist Greg Sher brings you The One on One Show—a raw, insightful, and entertaining podcast where top industry leaders, innovators, and game-changers share their stories. From mortgage moguls to market disruptors, Greg dives deep with unfiltered conversations that reveal the real people behind the success. Whether you're in the industry or just love a good story, expect powerful insights, humor, and unexpected moments that keep you coming back ...
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Greg Sher Podcasts
B2B marketing strategy grows ever more complex, with marketers needing to understand strategy, marketing technology, e-commerce, customer success, and more. This show covers it all, from a Business-to-Business perspective. From the creators and host of the award-winning The Agile Brand with Greg Kihlström podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business and their customers. The ...
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Are you stuck in a career you don't like, or confused about how to even get one started? Welcome to the Career Lab, a podcast featuring the real life clients of America's Career Counselor, Julie LaCroix and her co-host Joel Siegel PhD. Julie is an expert career counselor dedicated to launching the lives of young professionals by bringing their skills into alignment with today's job market. Don't settle for underemployment, dissatisfaction, or lack of direction. Join in the fun and real life ...
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Nightdrive is a late night radio call in show that airs at 1am around the swamps surrounding Fakahatchee, Florida. If you think Florida on it's own is ridiculous- wait until you hear who calls in from this small town in the dead of night and what they're mad about. In reality, Nightdrive is a lightly scripted, slightly serialized show with comedians and special guests calling in as residents of a small town. It's 'A Prairie Home Companion' by way of David Lynch with a sprinkling of alligator ...
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One on One Show with Greg Sher & Rob Chrisman
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45:45If there were a Mortgage Mount Rushmore, Rob Chrisman's bust would be prominently displayed. His news empire, “The Chrisman Report," has a been a leading source of news and information for people in the housing industry since many of us can remember. On Monday’s One On One, I’ll tap into Rob’s genius as we go rapid-fire format covering mortgage and…
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#59: Maintaining customer centricity by knowing when to automate with Jeanne Duca, BCN
17:36
17:36
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17:36With customer centricity being top of mind, is the rush to automate and hyper-personalize making things better or is it making customers feel less connected to their favorite brands? Agility requires keeping the human elements of empathy and understanding visible and audible beneath growing layers of automation tools. Today we’re going to talk abou…
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#58: Interfaces that generate joy, with Dominik Angerer, Storyblok
20:44
20:44
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20:44Is it possible for enterprise marketing technology to actually spark joy? Or are we all just resigned to a future of clunky interfaces and frustrating workflows? Agility requires adaptable technology and empowered teams. It also requires a willingness to embrace new approaches and a focus on continuous improvement. Today, we're going to talk about …
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#57: Supply chain as competitive advantage with Salvatore Lombardo, Coupa
20:43
20:43
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20:43Is your supply chain a competitive advantage, or your biggest liability waiting to be exposed? Agility requires preparing for the unpredictable, especially when your brand’s ability to deliver hinges on global events that are entirely out of your control. In a world of political unrest, regulatory change, and natural disasters, the brands that win …
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AI, Technology & the Future of Work with Brett Gregor
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45:52
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45:52In this episode of Career Lab, hosts Joel Siegel, Ph.D. and Julie LaCroix, M.A. Ed. sit down with technology leader Brett Gregor to explore the future of careers in tech. From coding on mainframes at age 10 to scaling billion-dollar companies, Brett shares lessons on: How AI is reshaping programming and business What new engineers must know to stay…
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FRN: SmEGGling, The Foot and Dan Z Negotiations Break Down
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23:48
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23:48It's 5:26 pm... and time for the Fakahatchee Radio News: Tonight: Smeggling up 350% Dan Z negotiations break down Billiam T. Hesterhoffen reviews new art masterpiece 'The Foot' Released documents implicate Councilmember Your Rock and Roll Weather and the Fakahatche Police Blotter Let's hear from you, Fakahatchee! @nightdrivefm on X @nightdrivepod o…
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#56: Building a global B2B marketing strategy with Sangeeta Prasad, Slalom
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16:31
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16:31What’s harder—building a global marketing strategy from scratch, or educating your organization on why it matters in the first place? Today’s guest has done both—twice. Sangeeta Prasad is the Chief Marketing Officer of Slalom, a global business and technology consulting firm with $3 billion in revenue and a presence in over 40 markets. With three d…
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Are rising homeowner’s insurance costs a ticking time bomb for housing? How are they impacting the recent uptick in mortgage delinquencies? Could home prices turn negative in ’26? What does rising inventory without matching purchase activity really mean? And where are people migrating to across the country? We’ll tackle these questions and more on …
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#55: AI and small businesses with Aparna Khurjekar, Verizon Business
23:51
23:51
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23:51We're seeing a fascinating paradox: while everyone's talking about AI's impact on Big Tech, it's quietly revolutionizing small businesses. Is this a sign that SMBs are more agile and adaptable than their enterprise counterparts, or is something else at play? Agility requires not just adopting new technologies, but understanding how they fundamental…
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One on One with Greg Sher & James Kleimann
46:28
46:28
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46:28"The Mortgage Scoop" is former HousingWire Managing Editor James Kleimann's new venture. He says he's identified an opportunity to do mortgage and housing journalism "differently"......and he's going back to his journalism roots to pull it off. Hear all about it in his first interview since leaving HW last week in this One On one. Want to be among …
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#54: Building a world-class brand from scratch with Maria Winans, Kyndryl
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25:29What if rebranding wasn’t just about a new logo and tagline, but about transforming an 80,000-person company’s entire culture and strategy? What if brand became one of your most valuable tools for business reinvention? Today, I’m joined by Maria Winans, Chief Marketing Officer at Kyndryl. After nearly three decades at IBM, Maria took on the monumen…
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70% of all first-time homebuyers will be from hispanic communities over the next 20 years, according to NAHREP CO-Founder & CEO, Gary Acosta. Who will win the race to serve these consumers, and what's the winning formula for grabbing massive market share? Why is DEI "dead?" Get those answers and so much more on this One On One.…
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#53: Creating brands and categories in regulated industries, with Kristin Russel, Symplr
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23:50
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23:50Can a brand in a highly regulated industry stand out without stepping outside the lines? Today we’re going to talk about how to create memorable brands and even new categories—within established and often highly regulated sectors like healthcare technology. To help me discuss this topic, I’d like to welcome Kristin Russel, Chief Marketing Officer a…
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One on One with Greg Sher & Pavan Agarwal
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50:50A WOW conversation with AngelAI founder Pavan Agarwal. Just don't have any other way to describe it. If you're in the mortgage industry, it's boarder line malpractice not to take this one in......By Greg Sher
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#52: Navigating the effect of AI on marketing jobs and the job market with Sue Keith, Landrum Talent Solutions
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19:09
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19:09This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. Our guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, which has taken us on quite a roller coaster ride. Today we’re going to look at how marketing and commu…
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One on One with Greg Sher & Barrett Burns
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45:54Barrett Burns started VantageScore® from his basement in 2006. Never in his wildest dreams did he think it would take 19 years to be greenlighted in mortgage. In this exclusive sit down with the firm's Founding President and former CEO, we cover all the ground...FICO’s bullying over the years, the timeframe in which we should expect the first credi…
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#51: Readying an AI-augmented workforce with John Munsell, Bizzuka
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24:06Everyone listening that is already in the workforce, from entry level positions to leaders has had to learn at least a little bit about AI over the last few years. But what are we teaching college students about how AI will impact their work, and more importantly, what should we be teaching them? Today we’re going to talk about helping companies sc…
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#50: REPLAY: Data-driven decision-making in B2B marketing and sales with Kunal Mangal, Verizon Business Group
28:46
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28:46Making intelligent decisions is critical for all businesses, but relying on good information is becoming more critical than relying on what worked yesterday. Today we’re going to talk about data-driven decision making in B2B marketing and sales. I’d like to welcome Kunal Mangal, Associate Director of MarTech Strategy at Verizon Business Group, who …
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T3 Sixty's Coby Hakalir really brought it today on One On One. The Big Beautiful Bill, Loan officer attrition, crypto in mortgage, "shadow Fed" -- we covered so much ground--felt like a Mortgage Magazine" show. I liked it a lot!By Greg Sher
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#49: Adapting your B2B marketing playbook at the speed of AI, with Victoria Blackwell, G2
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27:04Agility today means adapting your marketing playbook at the speed of AI—experimenting fast, learning faster, and never assuming yesterday’s tech advantage still applies. Today we’re going to talk about how B2B marketers should be thinking about AI in the months ahead—and how to know if you’re already behind. To help me discuss this, I’d like to wel…
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One on One with Greg Sher & Jonathon Haddad
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33:53When you hear what market share AIME Chairman & CEO Jonathon Haddad thinks mortgage brokers will grow to over the next few years, you'll most likely do a double take. And what is United Wholesale Mortgage President & CEO Mat Ishbia really like? They talk on a monthly basis. That and so much more ground will be covered when I go One On One with one …
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Sometimes a conversation just can’t wait until Monday. With the news just breaking that Guild Mortgage has been acquired by Bayview Asset Management, LLC, there’s no better person to help us unpack what this means for the mortgage industry. Today at 1PM ET I’m going live with Brian Hale for a special edition of One on One. Brian has seen this busin…
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#48: REPLAY: B2B Brand Stories with Tiffany Grinstead, Nationwide Insurance
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30:18We aired this episode a little while ago but wanted to share it again because we think there are some great insights for B2B marketers within it. Today we’re going to talk about using personalization to create more engaging and inspiring stories for B2B brands. To help me discuss this topic, I’d like to welcome Tiffany Grinstead, Vice President – P…
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One on One with Greg Sher & James Kleimann
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41:26Its been called "The mortgage and housing event of the year." Find out why, as HousingWire Managing Editor, James Kleimann joins me Monday on One On One for an extensive download from last week's Gathering.By Greg Sher
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#47: The power of AI in UX research and design with Jason Bowman, The Office of Experience
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21:35How does a B2B brand maintain speed and agility in the area of UX design, where it has often taken a considerable amount of time, effort, and testing to get to a better result? Today we’re going to talk about using AI strategically in UX research, design, and testing. To help me discuss this topic, I’d like to welcome Jason Bowman, Executive Direct…
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One on One with Greg Sher, live from The Gathering
25:51
25:51
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25:51A housing data dump that's sure to inspire you with HousingWire's Logan Mohtashami and my very special guest....the sensational Nicole Rueth. A little bit of everything in this One On One from The Gathering in Colorado Springs.By Greg Sher
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#46: Better onboarding and operations using AI to augment with Srikrishnan Ganesan, Rocketlane
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18:55
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18:55Customer onboarding is often where good intentions often end up with less-than-stellar execution. Delays, confusion, and misalignment derail even the most promising new relationships. Why is onboarding still broken in so many organizations, and how is AI finally changing that? Today I’m joined by Srikrishnan Ganesan, Co-Founder and CEO of Rocketlan…
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One on One with Greg Sher & Steve Majerus
35:44
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35:44How does a top Independent Mortgage Banker CEO see the present, and more importantly, the future? All it takes is a tap of the play button to find out. Thoroughly enjoyed my talk with one of my favorite humans in the game, Steve Majerus from Synergy One Lending, Inc. NMLS #1907235#1907235.By Greg Sher
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#45: REPLAY: Thriving amidst transformation, with Steve Blum, Autodesk
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29:45We aired this episode a little while ago, but thought it had some amazing insights we thought were worth sharing again. Today we’re going to talk about building a change maker culture and how you can help your teams to thrive among change, instead of being disrupted by it. To help me discuss this topic, I’d like to welcome Steve Blum, Chief Operati…
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One on One with Greg Sher & Kevin Peranio
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50:17Kevin Peranio and I covered a ton of ground in this Memorial Day special One On One. If there's an issue in housing on your mind, chances are--it's in here!By Greg Sher
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#44: Why "slow" experiences are the new "site is down" with Gerardo Dada, Catchpoint
31:22
31:22
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31:22When your site is technically "up" but takes too long to load, customers don’t care—it might as well be down. Why is “slow” the new “down”, and how is that reshaping the way organizations think about digital experience? Today I’m joined by Gerardo Dada, Chief Marketing Officer at Catchpoint, a leader in digital experience monitoring. Gerardo recent…
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Great conversation with Bill Lowman, Chairman of American Pacific Mortgage --if you care about mortgage lending and housing, this conversation will be meaningful.By Greg Sher
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It has been 4 months since Mark McArdle left the Consumer Financial Protection Bureau in his capacity as Assistant Director, Mortgage Markets. After 15 years of public service at the CFPB and previously with the Treasury Department, McArdle has stepped into the private sector with Newrez LLC. What was the experience like at the CFPB…and does he agr…
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#43: Localizing video using AI with Guy Piekarz from Panjaya
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22:08
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22:08Most brands invest heavily in content creation, but how much of that content actually reaches global audiences in a way that feels authentic? With 94% of B2B buyers saying they are more likely to engage with leadership and conference videos in their local language, companies are missing a massive opportunity. How can AI-powered video localization r…
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One on One with Greg Sher, Coby Hakalir, and Desiree Patno
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50:45Everyone in mortgage is talking about funnel control. So I brought in someone with real expertise at the intersection of real estate, housing, and advocacy — Desiree Patno. And for the first time ever, I’ve got a co-host riding shotgun: Coby Hakalir, Mortgage's brilliant silver fox. We break down: Why mortgage companies are aggressively buying into…
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One on One Generations with Greg Sher, Barry, Nicole, and Daniel Habib
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38:16
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38:16We laughed--cried and everything in between, as we celebrated the legacy of the Habib family today on a special "Generations" episode that will be sure to move you. Many thanks to Barry Habib, Nicole Habib, and Daniel Habib for this window into mortgage royalty......and wouldn't you know it, there's another Habib in the pipeline.....and she's just …
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One on One Show w/Greg Sher & Varun Krishna
34:20
34:20
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34:20He’s the man of the hour in mortgage lending….and Monday, he’ll go One on One with me. Looking forward to sitting down with Rocket CEO, Varun Krishna and invite you to join me for the conversation at 1PM EST.By Greg Sher
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In the wake of hurricane Jeremy, tonight we're providing much needed advice to keep YOU safe from hidden alligators. And thanks to our partner 106.9 The Bone We're giving away a free pair of tickets to the Cream & Ream! Tonight's callers include: Duck Winters: His expertise just might keep your fingers attached. Long Hauler Bob: Why's he hauling so…
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One on One Mortgage Show with Greg Sher & Ryan McKeveney
42:23
42:23
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42:23Rates, trends, tariffs, and the affordability gap, possible recession looming---or should we be more concerned with stagflation? Get the up to the minute latest tomorrow at 1PM live as I go One on One with Ryan McKeveny, CFA, Managing Director, Equity Research at Zelman & Associates - A Walker & Dunlop Company.…
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One on One Mortgage Show with Greg Sher & Stan Middleman
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34:25
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34:25What a timely conversation with Freedom Mortgage Founder, President & CEO. Hear what he thinks about Rocket Companies moves and if we might see a move of his own on the horizon--interest rates, the state of housing,...and so much more!!By Greg Sher
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#42: Maintaining authenticity as you scale with Fred Meyers, Queensboro
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22:41
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22:41How do you take a business from a basement office in Queens to a $25 million company—without losing the personal touch that made it special in the first place? Joining us today is Fred Meyers, President and Founder of Queensboro, a company that has revolutionized the custom logo apparel industry. Fred spotted a market gap while doing laundry in his…
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Did She Stay or Go?: Judy Ortega returns to the podcast to update us on her incredible journey
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49:17
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49:17Judy Ortega, a returning guest, has previously appeared on the podcast to discuss whether she should leave her company or stay. In this episode, she shares her experience of quitting her job to join Microsoft as a Team Director for Global Events. She now serves as the Director of Planning for C-Suite events at Microsoft.…
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One on One with Greg Sher, Brooke Lapides, Coby Hakalir & Kristin Broadley
31:44
31:44
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31:44Passion and a keen love for the mortgage industry fuel these three mortgage executives---join me for a special One on One state of the industry roundtable live tomorrow at 2pm with Brooke Lapides, Coby Hakalir, and Kristin Broadley.By Greg Sher
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#41: Connecting deeply with B2B audiences with Jason Ing, Gusto
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29:57
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29:57Payroll isn’t exactly what you’d call exciting—so how do you take a - let’s face it - rather boring topic like that and make it relatable, engaging, and even funny enough to capture an audience’s attention? Joining us today is Jason Ing, Chief Marketing Officer at Gusto, a leading platform that provides small and medium-sized businesses with payrol…
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And you thought the Redfin acquisition was big! Move over Redfin, Mr. Cooper is here now. Up to the second reaction from industry Executive Brian Hale. We covered all the things you want to know.By Greg Sher
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#40: Harnessing the Power of PR to Scale B2B with Karla Jo Helms, JOTO PR Disruptors™
27:29
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27:29Is your brand’s story building trust—or are you leaving credibility to chance? Our guest today is Karla Jo Helms, Founder and CEO of JOTO PR Disruptors™. Karla is an expert in transforming B2B brands through innovative public relations strategies. With a career dedicated to building trust, managing crises, and leveraging data-driven storytelling, s…
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One on One with Greg Sher & Brendan McKay
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39:30Can lenders and brokers get along? You'll have to hit play to find out how my conversation went with Broker Action Coalition Co-Founder Brendan McKay went. There will very few softballs thrown in this one.......By Greg Sher
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One on One Mortgage Show with Greg Sher & Bill Dallas
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46:10Bill Dallas, J.D. CMB has easily been one of the most successful and influential mortgage leaders over the past 30 years—and Monday, he’ll go one on one with me as he shares his powerful viewpoints on the past, present and most importantly, the future in mortgage.By Greg Sher
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#39: Payment innovation for SMBs with Brian Goudie, Aurora Payments
28:20
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28:20As small and medium-sized businesses navigate economic uncertainty, here’s a question to consider: Are your payment systems an asset that drives growth, or are they just another expense? Today, we’re joined by Brian Goudie, CEO of Aurora Payments. With nearly 30 years in the payments industry, Brian has guided Aurora to serve over 27,000 merchants,…
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One on One Mortgage Show with Greg Sher, Taylor Stork, and James Kleimann
48:03
48:03
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48:03BREAKING NEWS: Rocket Companies to acquire Redfin. What could this mean for mortgage and real estate industries? Join me at 1PM EST today LIVE as Taylor Stork, President of CHLA and James Kleimann, Managing Editor of HousingWire huddle up with me to discuss this massive -- cage rattling development.By Greg Sher
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