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The Fire Brigades Union will be sitting down with firefighters, union reps, and activists from across the labour movement. Each episode will bring you compelling discussions from the front lines of firefighting – the highs, the lows and everything in between.
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Fit Biz U

Jill Coleman

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Welcome to Fit Biz U with host Jill Coleman, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you create new coaching programs, launch new online products, and scale your business to multiple si ...
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The Friendly Bear™ is a weekly show that focuses on interviewing some of the best traders in the world from different niches. Listeners will be able to take show insights and apply these nuggets of information to their own strategies. In addition to interviewing top traders from around the world, The Friendly Bear™ also features guests such as market insiders, professionals and unique players in the trading space. The show is hosted by verified 90% win ratio 7-figure trader, David Capablanca.
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2026 starts tomorrow, have you set any goals for your business yet? Today, Jill explores whether goal setting is actually useful within the worlds of online coaching, entrepreneurship, and fitness-based businesses. Goals can be useful—not as rigid outcomes that you have to accomplish in order to feel successful, but rather as intentions that guide …
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Send us a text This episode of The Friendly Bear Podcast was shot in Los Angeles at Friendly Bear Conference 4 featuring Tom Hougaard and David Capablanca. The conference was a 3 day annual event held by David Capablanca's Friendly Bear University. On this episode, we are joined by legendary trader Tom Hougaard, recorded live at Friendly Bear Confe…
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Today, Jill takes you behind the scenes of a "slow down to speed up" year at JillFit. She walks through the big shifts the team made in 2025 — from retiring fitness launches and sunsetting the Legacy program, to restructuring the product suite, experimenting with evergreen offers, and doubling down on scalable programs like FBA and a brand new memb…
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Can you actually strategize connection without losing authenticity? In this episode, Jill breaks down the tension between performance-driven business decisions and showing up as a real human who builds trust and connection over time. While both are necessary, there's a big difference between attraction content and nurture content, and you need to b…
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Send us a text Lucas Marin joins David Capablanca on The Friendly Bear Podcast to talk about BlackArrow, the latest trading tool. Lucas goes over how he was able to have a record month while using the BlackArrow Trading platform. Friendly Bear University Get Profitable & Master Your Trading - Memberships & Courses Now Available Preorder David's Boo…
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Now, more than ever, it's absolutely necessary to build a powerful personal brand in the online space. Visibility, storytelling, and sharing the right mix of authority and humanity create trust, connection, and ultimately make selling easier. In this episode, we talk about why people buy you before they buy your offers, how concepts like know-like-…
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Almost everyone in the online business space hopes to reach the elusive $10k per months income level, but "mindset" alone won't be the thing to get you there. Yes, how you see your business matters, but your mindset is shaped far more by the actions you take than by journaling, affirmations, or waiting to feel ready. The real shift happens when you…
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As we near the end of the year, Jill wanted to get real about one of the most hot-button topics in online coaching: raising your prices. There's nuance behind pricing, privilege, and demand, and truthfully, charging more isn't inherently greedy. Today, Jill talks through the five signs it might be time for a raise, from simmering resentment and ove…
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You need to have a clear methodology or system in selling your coaching programs because your potential clients are more interested in the results they can achieve rather than the features of the program. By focusing on the core premise or idea behind your offer, you can create a compelling narrative that resonates with potential clients. In this e…
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Today, Jill discusses the significance of mentorship and how to maximize the benefits of having a mentor. In order to get the most from your mentorships, it's important to be coachable and set clear, actionable goals. Jill also shares her own mentorship experiences and some insights on vulnerability, collaboration, and the mindset needed to thrive …
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The doors are finally for enrollment in The Strategy Lab—a brand-new membership for intermediate online business owners who are ready to scale to six figures with clarity, structure, and coaching support. Today, Jill walks you through exactly who this container is for, what's included, and why this offer is unlike anything she's created before: fro…
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Send us a text Friendly Bear University Get Profitable & Master Your Trading - Memberships & Courses Now Available Preorder David's Book Preorder David's book SageTrader SageTrader powers Wall Street & retail traders with ultra-low clearing fees & premium locates AskEdgar Use Code friendlybear for 25% off for AskEdgar, the new standard for research…
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Send us a text Ex-Goldman Sachs Mehul Patel joins David Capablanca on The Friendly Bear Podcast after Friendly Bear Conference 4 in Los Angeles. Mehul shares his experiences getting recruited and working for Goldman Sachs as well as elaborating on some of his trading concepts. Friendly Bear University Get Profitable & Master Your Trading - Membersh…
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In the final episode of the CEO Diaries series, Jill discusses one of the trickiest parts of running a successful membership: retention. She breaks down why people actually cancel—usually because they're not using the membership or they feel overwhelmed—and shares how to keep members engaged through clear roadmaps, early wins, simple monthly cadenc…
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In this week's CEO Diaries, Jill breaks down why deliverables alone won't keep people in your membership long-term and how real ROI comes from clear promises, scalable systems, and smart structure. She reflects on the hard lessons from her first membership back in 2012—like assuming content was enough, forgetting the power of community, and learnin…
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In the third episode of the CEO Diaries, Jill breaks down the numbers, psychology, and strategy behind pricing a successful membership, and shares how she's using that same knowledge in building out the Strategy Lab. She digs into the difference between acquisition and retention, why loyalty should always be rewarded, and how industry norms vary wi…
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In the second episode of the CEO Diaries series, a behind the scenes look at the creation of her newest major business offer, the Strategy Lab, Jill talks a bit about the importance of leveraging business strategies to achieve growth. She discusses the need to evaluate current product offerings, focusing on which ones require the most time and whic…
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Welcome to the CEO Diaries. In this new mini-series, Jill is sharing the why, the what, and the how behind creating JillFit's newest major business offer—The Strategy Lab—in over 5 years. Today, Jill shares her thoughts on how to determine when your business is in need of a new offer. In business growth, understanding your audience's needs is the m…
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Send us a text Verified 8-figure trader Adam Gefvert joins David Capablanca on the Friendly Bear Podcast in Los Angeles during the Friendly Bear Conference event on 10/10/25. In this episode, Adam shares his journey as well as his process for trading. Friendly Bear University Get Profitable & Master Your Trading - Memberships & Courses Now Availabl…
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JillFit has officially been in business for 15 years and it's taken a lot of personal development work and mindset work along the way. Today, Jill shares some of her hard-earned business mantras that have guided the way to her success online. She emphasizes the importance of mindset, setting boundaries, prioritizing revenue generation, and maintain…
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In this episode, Jill discusses the importance of quantifying launches and promotions in your business—if you don't have quantitative data and goals, you'll always be frustrated when you aren't seeing the success you think you "should," rather than getting objective and setting realistic expectations. You probably already love fitness, nutrition, a…
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Sharing your wins is important in helping your audience see what's possible for them by working with you, but is there fine line between sharing successes and coming off as bragging? It's no secret that women in particular suffer from impostor syndrome and the fear of coming off as conceited, but there's a big difference between bragging and just s…
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Send us a text In this episode, David Capablanca sits down with Justin, aka The Bear of Wall Street (TBOWS). Both traders discuss their experiences with surviving brain injuries and switching careers to trading successfully full time. Justin shares what has helped to make him a verified 6-figure trader so far in his journey. Follow Justin on Instag…
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In this episode, Jill dives into the question, "How bold should you be on social media?" and makes a strong case that the future of online business is rooted in personal branding and authenticity. She explores why many creators hold back—fear of losing followers, getting judged, or facing haters—and explains how vulnerability, honest storytelling, …
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So many coaches get stuck in that frustrating $1K–$5K per month range, but they want to make more. You're doing the work, posting consistently, maybe you've even launched a few offers, but the growth just isn't compounding yet. In this episode, Jill breaks down exactly what's keeping you stuck and how to move past it, including the four "toggles" y…
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Send us a text Friendly Bear University Get Profitable & Master Your Trading - Memberships & Courses Now Available SageTrader SageTrader powers Wall Street & retail traders with ultra-low clearing fees & premium locates Flash Research Use coupon code FB15 for 15% off Premium. Find your edge with the best stock analyzer AskEdgar Use Code friendlybea…
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The online coaching space is constantly changing, but even if it's difficult to predict, there are a few things you can start doing now that will set you up for success in the future. Jill predicts that the coaching space will evolve with more emphasis on lifestyle content and the need for effective launch strategies, so storytelling and personal b…
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Before you go all-in on another online platform for your business, there are a few considerations to keep in mind. Yes, diversifying your social media use can increase your reach, but all algorithms aren't created equal. Different types of people spend their time on different types of platforms, so before you branch out, you'll need to ask yourself…
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Do you fight for your limitations without realizing it? More often than not, the only thing holding us back from success is ourselves. If you want to grow, you have to challenge your negative beliefs and own the fact that you have real potential for success. There is no meaningful difference between someone who is successful at what you want to be …
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There will come a time in your online business journey that you're ready to transition from your in-person job to going full-time in your online business, but it's not always the easiest leap to make. Growing your online business while working another job will take time and energy management and eventually the need to prioritize time over money. In…
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If you want to build a massive business, that requires massive levels of discernment and a commitment to setting and enforcing boundaries with your clients. Jill learned a few lessons from client interactions as she began her business, so she can highlight the key boundaries that coaches should implement to ensure client fairness and maintain a hea…
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The best thing about online business in 2025 and beyond is that there are infinite ways you can be making money online. There are more people than ever before buying coaching online, so it's our job as business owners to figure out which combination of tactics will work for success. Having flexibility in sales strategies is important, and there are…
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Send us a text Bestselling author of Best Loser Wins, Tom Hougaard joins David Capablanca in a discussion about how he was able to achieve 900% gains in his trading account over the course of the year of 2025. Don't miss the Friendly Bear Conference in Los Angeles on 10/10/25 ft. Tom Hougaard, David Capablanca and top traders. Tickets at https://ww…
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If you want to build a successful online business, you first need to develop a personal brand. Trust is built through consistent visibility and sharing personal experiences, and trust is the most important part of selling online. You may think that sharing personal anecdotes has no direct ROI, but every time you show up, you're building more anymor…
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Send us a text 7-figure trader Zander Odom joins David Capablanca on the Friendly Bear Podcast to discuss his trading journey into system trading. Zander also shares his future goals with trading along with other trading topics. Follow Zander: x.com/zander_odom Friendly Bear Conference 4 Early Bird ticket for Friendly Bear Conference 4 in Los Angel…
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In this episode, Jill sits down with FBA student Nicole Scheitlin, a pre- and postnatal fitness coach who has transformed her business model to better serve moms at every stage of their journey. Nicole shares how she went from offering primarily one-on-one coaching to building a robust self-paced course designed for women during pregnancy, immediat…
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Today, Jill sits down with physical therapist turned online coach, Brittni Charle, to talk about her journey from starting at zero to building a thriving business online. Brittni shares how she carved out her niche in concussion care, the struggles she faced in the beginning, and the mindset shifts that helped her stay consistent and keep moving fo…
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In this episode, you'll hear a powerful conversation between Jill Coleman and FBA student Veronika Vasko. Veronika shares her story—where she started, the challenges she faced building her online fitness business, and how she's grown with the tools and support inside FBA. As you listen, you'll recognize familiar doubts, breakthroughs, and the exact…
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Since the doors to Fitness Business Accelerator are open this week, Jill wanted to share a sample teaching call straight from the program so you can experience the depth, clarity, and insights you'll dive into together if you enroll. In this recording, you'll take a deep dive into messaging—why your posts might not be connecting with the right peop…
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FBA is now open! FBA is the single best beginner-to-online business program available and today, Jill wanted to have a conversation with former student, Gina Mauricio, about how she made the transition from dental hygienist to successful online business coach with the help of FBA. They discuss Gina's journey, including the challenges she faced, her…
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Send us a text Flashback to the infamous podcast where Dan McClory came on the Friendly Bear podcast to speak to David Capablanca about China stocks. Friendly Bear Conference 4 Early Bird ticket for Friendly Bear Conference 4 in Los Angeles on 10/10/25 ft. Tom Hougaard. Friendly Bear University Get Profitable & Master Your Trading - Memberships & C…
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Send us a text Austin Silver & David Capablanca discuss various topics on Friendly Bear Podcast. Friendly Bear Conference 4 Early Bird ticket for Friendly Bear Conference 4 in Los Angeles on 10/10/25 ft. Tom Hougaard. SageTrader SageTrader powers Wall Street & retail traders with ultra-low clearing fees & premium locates Flash Research Use coupon c…
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Send us a text Conference tickets: www.friendlybearconference.com SageTrader account to attend free live trading: sagetrader.com/FriendlyBear Friendly Bear Conference 4 Early Bird ticket for Friendly Bear Conference 4 in Los Angeles on 10/10/25 ft. Tom Hougaard. SageTrader SageTrader powers Wall Street & retail traders with ultra-low clearing fees …
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Launching is one of the best ways to start making money in your online business, but it can be exhausting. In order to give yourself and your launch the best chance at success, you'll need a comprehensive approach to launch prep and launch recovery. In this episode, you'll hear Jill's personal strategies for meticulous planning, time management, an…
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If Jill were starting her business from scratch, there are a few things she would be dong differently. The online coaching landscape is evolving so now more than ever, it's important to quickly build trust, utilize your social media effectively, and niche down in order to stand out in a saturated market. Today, Jill shares some insights from her ow…
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Fire services across the UK face unprecedented funding cuts at a time when wildfire incidents are at record highs. FBU General Secretary Steve Wright, along with Executive Council member Colin Brown, Regional Secretary Duncan Stewart-Ball, and Regional Treasurer Dave Pike, discuss the devastating impact of austerity on fire and rescue services. Fro…
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Send us a text Tom Hougaard & David Capablanca discuss Friendly Bear Conference 4 in Los Angeles on 10/10/2025. To attend the conference, grab your tickets here Friendly Bear Conference 4 Early Bird ticket for Friendly Bear Conference 4 in Los Angeles on 10/10/25 ft. Tom Hougaard. Friendly Bear University Get Profitable & Master Your Trading - Memb…
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